{"id":318521,"date":"2016-12-09T08:00:57","date_gmt":"2016-12-09T01:00:57","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=318521"},"modified":"2019-06-28T15:19:22","modified_gmt":"2019-06-28T08:19:22","slug":"mau-sac-nao-cho-thuong-hieu-phan-tich-xu-huong-mau-sac-cho-2017","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/nhan-dien-thuong-hieu\/mau-sac-nao-cho-thuong-hieu-phan-tich-xu-huong-mau-sac-cho-2017\/","title":{"rendered":"M\u00e0u s\u1eafc n\u00e0o cho th\u01b0\u01a1ng hi\u1ec7u: \u1ee9ng d\u1ee5ng xu h\u01b0\u1edbng m\u00e0u s\u1eafc n\u0103m 2017"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u00e0u s\u1eafc l\u00e0 th\u00e0nh t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 <span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/www.saokim.com.vn\/dich-vu\/xay-dung-quy-che-thuong-hieu\/\">x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u<\/a><\/strong><\/span> c\u1ee7a doanh nghi\u1ec7p hay s\u1ea3n ph\u1ea9m. Trong khi \u0111\u00f3, c\u00e1c l\u1ef1a ch\u1ecdn m\u00e0u s\u1eafc c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng ch\u1ecbu t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c xu h\u01b0\u1edbng x\u00e3 h\u1ed9i hay thi\u1ebft k\u1ebf. Do \u0111\u00f3, doanh nghi\u1ec7p c\u1ea7n c\u1eadp nh\u1eadt v\u00e0 \u1ee9ng d\u1ee5ng \u0111\u00fang c\u00e1ch nh\u1eefng xu h\u01b0\u1edbng m\u1edbi v\u1ec1 m\u00e0u s\u1eafc\u00a0trong vi\u1ec7c l\u00e0m th\u01b0\u01a1ng hi\u1ec7u. B\u00e0i ph\u00e2n t\u00edch sau \u0111\u00e2y c\u1ee7a Sao Kim hi v\u1ecdng s\u1ebd mang t\u1edbi nh\u1eefng ki\u1ebfn th\u1ee9c h\u1eefu \u00edch cho doanh nghi\u1ec7p b\u1ea1n.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\">C\u00e1c xu h\u01b0\u1edbng m\u00e0u s\u1eafc ch\u00ednh<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>1. M\u00e0u neon<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u00e0u neon, hay c\u00f2n g\u1ecdi l\u00e0 m\u00e0u ph\u1ea3n quang, l\u00e0 gam m\u00e0u ch\u00f3i, v\u1edbi \u01b0u \u0111i\u1ec3m l\u00e0 r\u1ea5t b\u1eaft m\u1eaft v\u00e0 n\u1ed5i b\u1eadt. \u00a0Xu h\u01b0\u1edbng n\u00e0y \u0111\u00e3\u00a0r\u1ea5t ph\u1ed5 bi\u1ebfn trong v\u0103n h\u00f3a \u0111\u1ea1i ch\u00fang t\u1eeb nhi\u1ec1u n\u0103m\u00a0tr\u01b0\u1edbc, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong th\u1eddi trang , nh\u01b0ng ph\u1ea3i \u0111\u1ebfn\u00a0hai n\u0103m g\u1ea7n \u0111\u00e2y m\u1edbi b\u1eaft \u0111\u00e2\u00f9 \u0111\u01b0\u1ee3c d\u00f9ng nhi\u1ec1u trong thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u. B\u1eaft \u0111\u1ea7u t\u1eeb s\u1ef1 thay \u0111\u1ed5i v\u1ec1 h\u00ecnh \u1ea3nh nh\u1eadn di\u1ec7n c\u1ee7a c\u00e1c h\u00e3ng l\u1edbn nh\u01b0 Apple, g\u1ea7n \u0111\u00e2y l\u00e0 Instagram hay Spotify, m\u00e0u s\u1eafc t\u01b0\u01a1i s\u00e1ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ng\u00e0y c\u00e0ng nhi\u1ec1u h\u01a1n trong thi\u1ebft k\u1ebf.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Xu h\u01b0\u1edbng n\u00e0y th\u1eadm ch\u00ed c\u00f2n \u0111\u01b0\u1ee3c \u0111\u1eb7t cho m\u1ed9t thu\u1eadt ng\u1eef l\u00e0 &#8220;neonification&#8221; v\u00e0 \u0111\u01b0\u1ee3c cho l\u00e0 c\u00f3 li\u00ean h\u1ec7 t\u1edbi nhi\u1ec1u tr\u00e0o l\u01b0u x\u00e3 h\u1ed9i to\u00e0n c\u1ea7u nh\u01b0 l\u00e0 vi\u1ec7c \u0111\u1ed5i avatar sang b\u1ea3y s\u1eafc c\u1ea7u v\u1ed3ng c\u1ee7a c\u01b0 d\u00e2n m\u1ea1ng \u0111\u1ec3 h\u01b0\u1edfng \u1ee9ng v\u00e0 b\u00e0y t\u1ecf c\u1ea3m x\u00fac tr\u01b0\u1edbc c\u00e1c s\u1ef1 ki\u1ec7n m\u00ecnh quan t\u00e2m.<\/span><\/p>\n<figure id=\"attachment_318579\" aria-describedby=\"caption-attachment-318579\" style=\"width: 396px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-318579\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/instagram-new-logo-hed-2016.jpg\" alt=\"instagram-new-logo-hed-2016\" width=\"396\" height=\"223\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/instagram-new-logo-hed-2016.jpg 652w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/instagram-new-logo-hed-2016-500x281.jpg 500w\" sizes=\"(max-width: 396px) 100vw, 396px\" \/><figcaption id=\"caption-attachment-318579\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>Logo Instagram m\u1edbi<\/em><\/span><\/figcaption><\/figure>\n<figure id=\"attachment_318564\" aria-describedby=\"caption-attachment-318564\" style=\"width: 428px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-318564\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/color-trends-neonification-e1481220788232.jpg\" alt=\"color-trends-neonification\" width=\"428\" height=\"71\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/color-trends-neonification-e1481220788232.jpg 760w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/color-trends-neonification-e1481220788232-500x83.jpg 500w\" sizes=\"(max-width: 428px) 100vw, 428px\" \/><figcaption id=\"caption-attachment-318564\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>Logo Spotify m\u1edbi<\/em><\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>2. M\u00e0u pastel<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u00e0u pastel v\u1eabn gi\u1eef \u0111\u01b0\u1ee3c s\u1ef1 y\u00eau th\u00edch trong nhi\u1ec1u n\u0103m v\u00e0 d\u1ef1 ki\u1ebfn s\u1ebd v\u1eabn kh\u00f4ng h\u1ea1 nhi\u1ec7t do s\u1ee9c ph\u1ed5 bi\u1ebfn \u0111\u00e3 r\u1ea5t r\u1ed9ng r\u00e3i c\u1ee7a n\u00f3. Hai m\u00e0u do <a style=\"color: #000000;\" href=\"http:\/\/www.pantone.com\/pages\/pantone\/index.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">Pantone<\/a> l\u1ef1a ch\u1ecdn n\u0103m 2016 v\u1eeba qua c\u0169ng v\u1eabn l\u00e0 hai m\u00e0u h\u00f2a s\u1eafc pastel &#8211; h\u1ed3ng ph\u1ea5n v\u00e0 xanh tr\u1ee9ng s\u00e1o. \u0110\u1eb7c bi\u1ec7t, trong b\u1ea3n c\u00f4ng b\u1ed1 c\u00e1c m\u00e0u s\u1eafc cho m\u00f9a xu\u00e2n 2017 m\u1edbi nh\u1ea5t, m\u00e0u pastel v\u1eabn gi\u1eef v\u1ecb tr\u00ed quan tr\u1ecdng trong b\u1ea3ng m\u00e0u c\u1ee7a h\u00e3ng chuy\u00ean nghi\u00ean c\u1ee9u v\u1ec1 m\u00e0u s\u1eafc n\u00e0y.<\/span><\/p>\n<figure id=\"attachment_318565\" aria-describedby=\"caption-attachment-318565\" style=\"width: 427px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-318565\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/color-trends-pantone-2016-768x576.jpg\" alt=\"color-trends-pantone-2016-768x576\" width=\"427\" height=\"320\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/color-trends-pantone-2016-768x576.jpg 768w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/color-trends-pantone-2016-768x576-500x375.jpg 500w\" sizes=\"(max-width: 427px) 100vw, 427px\" \/><figcaption id=\"caption-attachment-318565\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>M\u00e0u c\u1ee7a n\u0103m 2016<\/em><\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>3. M\u00e0u \u0111\u01a1n s\u1eafc<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">V\u1edbi s\u1ef1 n\u1ed5i l\u00ean c\u1ee7a c\u00e1c m\u00e0u s\u1eafc t\u01b0\u01a1i s\u00e1ng nh\u01b0 \u0111\u00e3 tr\u00ecnh b\u00e0y \u1edf tr\u00ean \u0111\u00e3 k\u00e9o theo m\u1ed9t xu h\u01b0\u1edbng n\u1eefa, \u0111\u00f3 l\u00e0 s\u1eed d\u1ee5ng m\u00e0u \u0111\u01a1n s\u1eafc. \u0110\u00f3 l\u00e0 do khi s\u1eed d\u1ee5ng c\u00e1c m\u00e0u s\u00e1ng c\u00f9ng nhau c\u00f3 th\u1ec3 s\u1ebd g\u00e2y m\u1ea5t t\u1eadp trung v\u00e0 t\u1ea1o \u0111\u1ed9 t\u01b0\u01a1ng ph\u1ea3n qu\u00e1 m\u1ea1nh, trong khi t\u01b0\u01a1ng ph\u1ea3n m\u1ea1nh\u00a0kh\u00f4ng ph\u1ea3i tr\u01b0\u1eddng h\u1ee3p n\u00e0o c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng. Khi \u0111\u00f3, m\u00e0u \u0111\u01a1n s\u1eafc s\u1ebd l\u00e0 ph\u01b0\u01a1ng ph\u00e1p hi\u1ec7u qu\u1ea3. C\u00e1ch thi\u1ebft k\u1ebf n\u00e0y c\u0169ng ph\u00f9 h\u1ee3p v\u1edbi xu h\u01b0\u1edbng t\u1ed1i gi\u1ea3n h\u00f3a trong thi\u1ebft k\u1ebf hi\u1ec7n \u0111\u1ea1i.<\/span><\/p>\n<figure id=\"attachment_318567\" aria-describedby=\"caption-attachment-318567\" style=\"width: 628px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318567\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/mono-38.jpg\" alt=\"mono-38\" width=\"628\" height=\"391\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/mono-38.jpg 580w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/mono-38-500x311.jpg 500w\" sizes=\"(max-width: 628px) 100vw, 628px\" \/><figcaption id=\"caption-attachment-318567\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>Thi\u1ebft k\u1ebf website theo ki\u1ec3u \u0111\u01a1n s\u1eafc<\/em><\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>4. M\u00e0u gold v\u00e0 trung t\u00ednh<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u00e0u gold k\u1ebft h\u1ee3p v\u1edbi c\u00e1c s\u1eafc \u0111en &#8211; tr\u1eafng &#8211; x\u00e1m c\u00e0ng ng\u00e0y c\u00e0ng chi\u1ebfm \u0111\u01b0\u1ee3c c\u1ea3m t\u00ecnh c\u1ee7a c\u1ea3 c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf l\u1eabn c\u00f4ng ch\u00fang n\u00f3i chung, nh\u1edd c\u1ea3m gi\u00e1c sang tr\u1ecdng v\u00e0 \u1ea5m \u00e1p m\u00e0 n\u00f3 mang l\u1ea1i. Kh\u00f4ng ch\u1ec9 ph\u1ed5 bi\u1ebfn trong logo, s\u1ef1 k\u1ebft h\u1ee3p n\u00e0y c\u00f2n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng c\u00e1o, in \u1ea5n.<\/span><\/p>\n<figure id=\"attachment_318568\" aria-describedby=\"caption-attachment-318568\" style=\"width: 1068px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318568 size-full\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/Capture.png\" alt=\"Capture\" width=\"1068\" height=\"360\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/Capture.png 1068w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/Capture-500x169.png 500w\" sizes=\"(max-width: 1068px) 100vw, 1068px\" \/><figcaption id=\"caption-attachment-318568\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>Thi\u1ebft k\u1ebf s\u1eed d\u1ee5ng m\u00e0u v\u00e0ng gold v\u00e0 trung t\u00ednh<\/em><\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>5. C\u00e2n b\u1eb1ng \u00a0v\u00e0 t\u1ef1 nhi\u00ean<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">C\u00e2n b\u1eb1ng v\u00e0 t\u1ef1 nhi\u00ean l\u00e0 c\u00e1c t\u1eeb kh\u00f3a ch\u00ednh \u0111\u1ec3 m\u00f4 t\u1ea3 c\u00e1c b\u1ea3ng m\u00e0u \u0111\u01b0\u1ee3c \u0111\u01b0a ra b\u1edfi <a style=\"color: #000000;\" href=\"http:\/\/www.pantone.com\/pages\/pantone\/index.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">h\u00e3ng nghi\u00ean c\u1ee9u m\u00e0u s\u1eafc Pantone<\/a> hay t<a style=\"color: #000000;\" href=\"https:\/\/www.akzonobel.com\/home\" target=\"_blank\" rel=\"noopener noreferrer\">rung t\u00e2m nghi\u00ean c\u1ee9u c\u1ee7a h\u00e3ng AkzoNobel<\/a>. C\u00e1c b\u1ea3ng m\u00e0u \u0111\u01b0\u1ee3c \u0111\u01b0a ra b\u1edfi c\u00e1c trung t\u00e2m nghi\u00ean c\u1ee9u n\u00e0y \u0111\u1ec1u \u0111\u01b0\u1ee3c \u0111\u00f3n ch\u1edd\u00a0h\u00e0ng n\u0103m v\u00e0 l\u00e0 ngu\u1ed3n d\u1eef li\u1ec7u tham kh\u1ea3o h\u1eefu \u00edch cho vi\u1ec7c ph\u1ed1i m\u00e0u s\u1eafc trong thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n<figure id=\"attachment_318571\" aria-describedby=\"caption-attachment-318571\" style=\"width: 661px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318571 size-full\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/p.png\" alt=\"p\" width=\"661\" height=\"382\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/p.png 661w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/p-500x289.png 500w\" sizes=\"(max-width: 661px) 100vw, 661px\" \/><figcaption id=\"caption-attachment-318571\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>B\u1ea3ng m\u00e0u do Pantone \u0111\u01b0a ra m\u00f9a xu\u00e2n 2017<\/em><\/span><\/figcaption><\/figure>\n<figure id=\"attachment_318572\" aria-describedby=\"caption-attachment-318572\" style=\"width: 651px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318572\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/cf17_colour_trend_research_4a_1.jpg\" alt=\"cf17_colour_trend_research_4a_1\" width=\"651\" height=\"366\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/cf17_colour_trend_research_4a_1.jpg 2048w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/cf17_colour_trend_research_4a_1-500x281.jpg 500w\" sizes=\"(max-width: 651px) 100vw, 651px\" \/><figcaption id=\"caption-attachment-318572\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>B\u1ea3ng m\u00e0u 2017 do Akzo Nobel c\u00f4ng b\u1ed1<\/em><\/span><\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\">\u1ee8ng d\u1ee5ng xu h\u01b0\u1edbng m\u00e0u s\u1eafc trong th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 th\u1ebf n\u00e0o?<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>1. M\u00e0u th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ch\u1ec9 l\u00e0 m\u00e0u logo<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Tr\u01b0\u1edbc h\u1ebft, b\u1ea1n c\u1ea7n ph\u1ea3i ph\u00e2n bi\u1ec7t \u0111\u01b0\u1ee3c m\u00e0u th\u01b0\u01a1ng hi\u1ec7u v\u00e0 m\u00e0u logo. Th\u00f4ng th\u01b0\u1eddng\u00a0m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u c\u00f3 m\u1ed9t m\u00e0u s\u1eafc ch\u1ee7 \u0111\u1ea1o v\u00e0 tr\u01b0\u1eddng h\u1ee3p ph\u1ed5 bi\u1ebfn th\u00ec \u0111\u00f3 ch\u00ednh l\u00e0 m\u00e0u logo. V\u00ed d\u1ee5 nh\u01b0 m\u00e0u Cocacola l\u00e0 m\u00e0u \u0111\u1ecf, m\u00e0u FedEx l\u00e0 m\u00e0u xanh t\u00edm than ch\u1eb3ng h\u1ea1n, \u0111\u00e2y c\u0169ng ch\u00ednh l\u00e0 m\u00e0u logo c\u1ee7a h\u1ecd. Nh\u01b0ng c\u0169ng c\u00f3 nh\u1eefng tr\u01b0\u1eddng h\u1ee3p ngo\u1ea1i l\u1ec7, nh\u01b0\u00a0l\u00e0 Tiffany &amp; Co c\u00f3 m\u00e0u th\u01b0\u01a1ng hi\u1ec7u l\u00e0 xanh ng\u1ecdc nh\u01b0ng logo ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 \u0111en tr\u1eafng. Do \u0111\u00f3, khi n\u00f3i t\u1edbi m\u00e0u s\u1eafc th\u01b0\u01a1ng hi\u1ec7u l\u00e0 \u0111\u1ec1 c\u1eadp t\u1edbi c\u1ea3 m\u00e0u s\u1eafc logo v\u00e0 m\u00e0u s\u1eafc c\u00e1c s\u1ea3n\u00a0ph\u1ea9m truy\u1ec1n th\u00f4ng nh\u01b0 bao b\u00ec, nh\u00e3n, qu\u1ea3ng c\u00e1o, website.<\/span><\/p>\n<figure id=\"attachment_318573\" aria-describedby=\"caption-attachment-318573\" style=\"width: 620px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318573 size-full\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/colour.jpg\" alt=\"colour\" width=\"620\" height=\"310\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/colour.jpg 620w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/colour-500x250.jpg 500w\" sizes=\"(max-width: 620px) 100vw, 620px\" \/><figcaption id=\"caption-attachment-318573\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>M\u00e0u ch\u1ee7 \u0111\u1ea1o c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng<\/em><\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>2. C\u1eadp nh\u1eadt b\u1ea3ng m\u00e0u b\u1ed5 tr\u1ee3 cho th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">B\u00ean c\u1ea1nh m\u00e0u ch\u1ee7 \u0111\u1ea1o, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u01b0\u1eddng c\u00f3 c\u00e1c m\u00e0u b\u1ed5 tr\u1ee3. B\u1ea1n h\u00e3y th\u1eed nghi\u00ean c\u1ee9u so s\u00e1nh b\u1ea3ng m\u00e0u c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u m\u00ecnh v\u1edbi b\u1ea3ng m\u00e0u s\u1eafc \u0111\u01b0\u1ee3c \u0111\u01b0a ra h\u00e0ng n\u0103m \u0111\u1ec3 xem c\u00f3 th\u1ec3 c\u00f3 \u00fd t\u01b0\u1edfng \u0111i\u1ec1u ch\u1ec9nh v\u00e0 c\u1ea3i ti\u1ebfn g\u00ec\u00a0cho m\u00e0u s\u1eafc c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u m\u00ecnh hay kh\u00f4ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>2. Th\u1eed \u0111i\u1ec1u ch\u1ec9nh c\u00e1c s\u1eafc \u0111\u1ed9 trong m\u00e0u th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u1ed7i m\u00e0u c\u00f3 th\u1ec3 \u0111\u01b0a \u0111\u1ebfn m\u1ed9t d\u1ea3i m\u00e0u v\u1edbi c\u00e1c s\u1eafc \u0111\u1ed9 kh\u00e1c nhau. T\u00f9y theo m\u1ed7i n\u0103m\u00a0hay m\u1ed7i m\u00f9a, b\u1ea1n c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh s\u1eafc \u0111\u1ed9 \u0111\u00f3 cho t\u01b0\u01a1i s\u00e1ng h\u01a1n, ho\u1eb7c tr\u1ea7m h\u01a1n cho ph\u00f9 h\u1ee3p v\u1edbi xu h\u01b0\u1edbng ho\u1eb7c tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>4. C\u1eadp nh\u1eadt c\u00e1ch ph\u1ed1i m\u00e0u m\u1edbi cho trang web c\u1ee7a b\u1ea1n<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">C\u00e1ch h\u00f2a s\u1eafc theo xu h\u01b0\u1edbng c\u00f3 th\u1ec3 l\u00e0 g\u1ee3i \u00fd t\u1ed1t \u0111\u1ec3 b\u1ea1n l\u00e0m m\u1edbi website c\u1ee7a b\u1ea1n. Ch\u1eb3ng h\u1ea1n nh\u01b0 l\u00e0 l\u00e0m s\u00e1ng m\u1ea3ng m\u00e0u ph\u1ee5 tr\u1ee3, ho\u1eb7c l\u00e0 c\u00e1ch chuy\u1ec3n m\u00e0u gradiant tr\u00ean web sao cho h\u1ee3p th\u1eddi trang. M\u1ed9t c\u00e1ch h\u1eefu \u00edch l\u00e0 \u0111\u01b0a th\u00eam nh\u1eefng h\u00ecnh \u1ea3nh s\u1eed d\u1ee5ng c\u00e1c &#8220;m\u00e0u c\u1ee7a n\u0103m&#8221;, tr\u00ean c\u00e1c ngu\u1ed3n \u1ea3nh phong ph\u00fa nh\u01b0 shutter stock ch\u1eb3ng h\u1ea1n.<\/span><\/p>\n<figure id=\"attachment_318576\" aria-describedby=\"caption-attachment-318576\" style=\"width: 761px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318576 size-full\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/s.png\" alt=\"s\" width=\"761\" height=\"422\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/s.png 761w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/s-500x277.png 500w\" sizes=\"(max-width: 761px) 100vw, 761px\" \/><figcaption id=\"caption-attachment-318576\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>\u1ea2nh s\u1eed d\u1ee5ng m\u00e0u h\u1ed3ng ph\u1ea5n v\u00e0 xanh tr\u1ee9ng s\u00e1o c\u1ee7a n\u0103m 2016<\/em><\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>5. \u1ee8ng d\u1ee5ng c\u00e1c\u00a0m\u00e0u m\u1edbi trong bao b\u00ec v\u00e0 c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n<\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Kh\u00f4ng gi\u1ed1ng nh\u01b0 logo ph\u1ea3i tu\u00e2n th\u1ee7 ch\u1eb7t ch\u1ebd m\u00e0u ch\u1ee7 \u0111\u1ea1o v\u00e0 m\u00e0u b\u1ed5 tr\u1ee3, bao b\u00ec hay c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o l\u00e0 \u1ea5n ph\u1ea9m m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u00e0u s\u1eafc phong ph\u00fa h\u01a1n, c\u0169ng nh\u01b0 c\u00e1ch h\u00f2a s\u1eafc ph\u1ed1i m\u00e0u mang t\u00ednh m\u00f9a v\u1ee5 nhi\u1ec1u h\u01a1n. Do \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 c\u00e2n nh\u1eafc s\u1eed d\u1ee5ng th\u00eam nhi\u1ec1u m\u00e0u m\u1edbi mang t\u00ednh th\u1eddi trang trong c\u00e1c m\u1eabu \u1ea5n ph\u1ea9m\u00a0n\u00e0y, t\u00f9y thu\u1ed9c v\u00e0o th\u1eddi \u0111i\u1ec3m m\u00e0 n\u00f3 \u0111\u01b0\u1ee3c tung ra th\u1ecb tr\u01b0\u1eddng. Khi \u0111\u00f3, c\u00e1c b\u1ea3ng m\u00e0u \u0111\u01b0\u1ee3c \u0111\u01b0a ra \u1edf tr\u00ean c\u00f3 th\u1ec3 s\u1ebd cho b\u1ea1n nhi\u1ec1u g\u1ee3i \u00fd b\u1ed5 \u00edch v\u00e0 th\u00fa v\u1ecb.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_318578\" aria-describedby=\"caption-attachment-318578\" style=\"width: 490px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318578\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/t1130beauty-make_1.jpg\" alt=\"t1130beauty-make_1\" width=\"490\" height=\"409\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/t1130beauty-make_1.jpg 1000w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/t1130beauty-make_1-500x418.jpg 500w\" sizes=\"(max-width: 490px) 100vw, 490px\" \/><figcaption id=\"caption-attachment-318578\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><em>Bao b\u00ec m\u00f9a Gi\u00e1ng sinh c\u1ee7a The Body Shop<\/em><\/span><\/figcaption><\/figure>\n<figure id=\"attachment_318676\" aria-describedby=\"caption-attachment-318676\" style=\"width: 609px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-318676\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/oppo.png\" alt=\"oppo\" width=\"609\" height=\"398\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/oppo.png 832w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2016\/12\/oppo-500x327.png 500w\" sizes=\"(max-width: 609px) 100vw, 609px\" \/><figcaption id=\"caption-attachment-318676\" class=\"wp-caption-text\"><span style=\"color: #000000;\">Qu\u1ea3ng c\u00e1o Gi\u00e1ng sinh 2016 c\u1ee7a Oppo<\/span><\/figcaption><\/figure>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Tr\u00ean \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i g\u1ee3i \u00fd c\u1ee7a Sao Kim v\u1ec1 vi\u1ec7c \u1ee9ng d\u1ee5ng c\u00e1c <strong>xu h\u01b0\u1edbng m\u00e0u s\u1eafc<\/strong> cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. M\u1eddi b\u1ea1n tham kh\u1ea3o th\u00eam m\u1ed9t s\u1ed1 b\u00e0i vi\u1ebft \u0111\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y:<\/span><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/nhan-dien-thuong-hieu\/su-dung-mau-sac-thuong-hieu-de-tang-doanh-so-ban-hang\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ch\u1ecdn\u00a0m\u00e0u s\u1eafc th\u01b0\u01a1ng hi\u1ec7u theo m\u00f9a<\/a><\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/thiet-ke-logo\/lua-chon-mau-sac-thiet-ke-logo-theo-phong-thuy\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ch\u1ecdn m\u00e0u s\u1eafc logo theo phong th\u1ee7y<\/a><\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/thiet-ke-logo\/mau-sac-nao-phu-hop-cho-logo-trong-nganh-nghe-cua-ban\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ch\u1ecdn m\u00e0u s\u1eafc th\u01b0\u01a1ng hi\u1ec7u theo ng\u00e0nh ngh\u1ec1<\/a><\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Ho\u1eb7c li\u00ean h\u1ec7 v\u1edbi c\u00e1c chuy\u00ean gia c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c th\u00eam c\u00e1c t\u01b0 v\u1ea5n chuy\u00ean s\u00e2u cho l\u0129nh v\u1ef1c kinh doanh c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p>Ngu\u1ed3n: <span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/www.saokim.com.vn\/\">Sao Kim Branding<\/a><\/strong><\/span><\/p>\n<p>Chuy\u00ean gia h\u00e0ng \u0111\u1ea7u v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u<\/p>\n<p>Ng\u01b0\u1eddi vi\u1ebft Thanh Ph\u01b0\u01a1ng<\/p>\n<p>Xem th\u00eam nh\u1eefng b\u00e0i vi\u1ebft kh\u00e1c:<\/p>\n<ul>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/bao-ho-thuong-hieu\/can-co-chien-luoc-khi-doi-ten-thuong-hieu\/\">C\u1ea7n c\u00f3 chi\u00ean l\u01b0\u1ee3c khi \u0111\u1ed5i t\u00ean th\u01b0\u01a1ng hi\u1ec7u<\/a><\/span><\/li>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/nhan-dien-thuong-hieu\/7-cach-tao-dung-thuong-hieu-trong-tiep-thi\/\">7 C\u00e1ch x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u trong ti\u1ebfp th\u1ecb<\/a><\/span><\/li>\n<\/ul>\n<div class=\"saokim-link-exchange\"><span id=\"link_1600346177\">&#10064; Tham kh\u1ea3o th\u00eam: <span class=\"txtlink\"><a href=\"http:\/\/Nhandienthuonghieukhachsan.com\" target=\"_blank\" rel=\"dofollow\" title=\"nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u kh\u00e1ch s\u1ea1n\">Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u kh\u00e1ch s\u1ea1n<\/a> <\/span>, <span class=\"txtlink\"><a href=\"http:\/\/logodep.vn\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf logo chuy\u00ean nghi\u1ec7p\">Thi\u1ebft k\u1ebf logo chuy\u00ean nghi\u1ec7p<\/a> <\/span>, <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-profile-cong-ty\/\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf profile \u0111\u1eb9p\">Thi\u1ebft k\u1ebf profile \u0111\u1eb9p<\/a> <\/span><\/span><\/div><div class=\"clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"<p>M\u00e0u s\u1eafc l\u00e0 th\u00e0nh t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p hay s\u1ea3n ph\u1ea9m. Trong khi \u0111\u00f3, c\u00e1c l\u1ef1a ch\u1ecdn m\u00e0u s\u1eafc c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng ch\u1ecbu t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c xu h\u01b0\u1edbng x\u00e3 h\u1ed9i hay thi\u1ebft k\u1ebf. Do \u0111\u00f3, doanh nghi\u1ec7p c\u1ea7n c\u1eadp nh\u1eadt v\u00e0 \u1ee9ng d\u1ee5ng [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":318592,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[502,408,19],"class_list":["post-318521","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nhan-dien-thuong-hieu","tag-brand-colour","tag-mau-sac-thuong-hieu","tag-xay-dng-thng-hiu"],"acf":[],"views":1496,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/318521","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=318521"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/318521\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/318592"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=318521"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=318521"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=318521"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}