{"id":318878,"date":"2017-01-07T19:44:38","date_gmt":"2017-01-07T12:44:38","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=318878"},"modified":"2019-06-27T16:49:23","modified_gmt":"2019-06-27T09:49:23","slug":"y-nghia-that-su-dang-sau-cai-ten-cua-nhung-thuong-hieu-lon","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/thongtin\/y-nghia-that-su-dang-sau-cai-ten-cua-nhung-thuong-hieu-lon\/","title":{"rendered":"\u00dd ngh\u0129a th\u1eadt s\u1ef1 \u0111\u1eb1ng sau c\u00e1i t\u00ean c\u1ee7a nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u l\u1edbn"},"content":{"rendered":"

C\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng n\u00e0y b\u1ea1n v\u1eabn th\u01b0\u1eddng nghe t\u00ean h\u00e0ng ng\u00e0y, nh\u01b0ng c\u00f3 bao gi\u1edd b\u1ea1n \u0111\u00e3 t\u1eebng th\u1eafc m\u1eafc c\u00e2u chuy\u1ec7n hay \u00fd ngh\u0129a \u0111\u1eb1ng sau m\u1ed7i c\u00e1i t\u00ean? V\u1edbi nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u tr\u1ecb gi\u00e1 c\u1ea3 tri\u1ec7u \u0111\u00f4 th\u00ec c\u00e1i t\u00ean \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh ra sao, \u0111\u00e1ng gi\u00e1 th\u1ebf n\u00e0o? C\u00f3 gi\u1ed1ng v\u1edbi b\u1ea1t ng\u00e0n c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ngo\u00e0i kia? H\u00e3y c\u00f9ng Sao Kim kh\u00e1m ph\u00e1 nh\u1eefng s\u1ef1 th\u1eadt th\u00fa v\u1ecb \u0111\u1eb1ng sau m\u1ed7i c\u00e1i t\u00ean nh\u00e9.<\/span><\/p>\n

1. Nike<\/strong><\/span><\/h2>\n

\"Nike\"<\/span><\/p>\n

C\u00e1i t\u00ean Nike \u0111\u01b0\u1ee3c l\u1ea5y t\u1eeb m\u1ed9t v\u1ecb th\u1ea7n \u0111\u1ea1i di\u1ec7n cho s\u1ef1 chi\u1ebfn th\u1eafng c\u1ee7a Hy L\u1ea1p c\u1ed5 \u0111\u1ea1i. B\u1edfi c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a Nike th\u01b0\u1eddng h\u01b0\u1edbng v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau l\u00e0 c\u00e1c v\u1eadn \u0111\u1ed9ng vi\u00ean \u2013 nh\u1eefng ng\u01b0\u1eddi m\u00e0 ni\u1ec1m tin v\u00e0 \u00fd ch\u00ed \u0111\u1eb7t to\u00e0n b\u1ed9 v\u00e0o nh\u1eefng cu\u1ed9c \u0111\u1ea5u, \u0111\u01b0\u1eddng \u0111ua.<\/span><\/p>\n

2. Fanta<\/strong><\/span><\/h2>\n

\"fanta\"<\/span><\/p>\n

Trong ph\u00f2ng s\u00e1ng t\u1ea1o t\u1ea1i tr\u1ee5 s\u1edf ch\u00ednh c\u1ee7a Coca Cola, team s\u00e1ng t\u1ea1o \u0111\u00e3 d\u00f9ng t\u00ean Fantasie trong ti\u1ebfng \u0110\u1ee9c c\u00f3 ngh\u0129a l\u00e0 tr\u00ed t\u01b0\u1edfng t\u01b0\u1ee3ng. Sau \u0111\u00f3, r\u1ea5t nhanh ch\u00f3ng c\u00e1i t\u00ean Fanta ra \u0111\u1eddi m\u00e0 h\u1ecd kh\u00f4ng c\u1ea7n qu\u00e1 t\u1ed1n th\u1eddi gian v\u00e0 tr\u00ed t\u01b0\u1edfng t\u01b0\u1ee3ng.<\/span><\/p>\n

3. Samsung<\/strong><\/span><\/h2>\n

\"samsung_logo_seo\"<\/span><\/p>\n

Trong ti\u1ebfng H\u00e0n \u201csam\u201d c\u00f3 ngh\u0129a l\u00e0 3 \u201dsung\u201d c\u00f3 ngh\u0129a l\u00e0 ng\u00f4i sao, v\u1ec1 c\u01a1 b\u1ea3n Samsung c\u00f3 ngh\u0129a l\u00e0 3 ng\u00f4i sao. Con s\u1ed1 3 trong v\u0103n h\u00f3a H\u00e0n Qu\u1ed1c bi\u1ec3u tr\u01b0ng cho s\u1ef1 to l\u1edbn, m\u1ea1nh m\u1ebd v\u00e0 \u0111\u1ea7y quy\u1ec1n l\u1ef1c.<\/span><\/p>\n

4. Pandora<\/strong><\/span><\/h2>\n

\"Pandora_Logo_NoTag\"<\/span><\/p>\n

Trong th\u1ea7n tho\u1ea1i Hy L\u1ea1p Pandora l\u00e0 m\u00f3n qu\u00e0 c\u1ee7a \u00e2m nh\u1ea1c t\u1eeb th\u1ea7n Apollo<\/span><\/p>\n

5. Huyndai<\/strong><\/span><\/h2>\n

\"Korean-car-brands-Hyundai-logotype\"<\/span><\/p>\n

\u0110\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn ch\u1ee7 y\u1ebfu l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t thi\u1ebft b\u1ecb di \u0111\u1ed9ng t\u1ef1 \u0111\u1ed9ng Huyndai (trong ti\u1ebfng H\u00e0n c\u00f3 ngh\u0129a l\u00e0 s\u1ef1 hi\u1ec7n \u0111\u1ea1i). Ngo\u00e0i ra th\u00ec h\u00e3ng c\u00f2n s\u1ea3n xu\u1ea5t c\u00e1c s\u1ea3n ph\u1ea9m cho ng\u00e0nh c\u00f4ng nghi\u1ec7p v\u0169 tr\u1ee5, th\u00e9p, v\u00e0 k\u1ef9 thu\u1eadt.<\/span><\/p>\n

6. Nivea<\/strong><\/span><\/h2>\n

\"Nivea<\/span><\/p>\n

Niveus trong ti\u1ebfng Latin c\u00f3 ngh\u0129a l\u00e0 tuy\u1ebft tr\u1eafng, h\u00ecnh \u1ea3nh tinh khi\u1ebft, trong tr\u1ebbo c\u1ee7a tuy\u1ebft \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho \u0111\u1eb7c tr\u01b0ng c\u1ee7a s\u1ea3n ph\u1ea9m c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u n\u00e0y.<\/span><\/p>\n

7. Cadillac<\/strong><\/span><\/h2>\n

\"cadillac-cars-logo-emblem\"<\/span><\/p>\n

\u0110\u00e2y l\u00e0 c\u00e1i t\u00ean \u0111\u01b0\u1ee3c \u0111\u1eb7t theo t\u00ean c\u1ee7a ng\u01b0\u1eddi s\u00e1ng l\u1eadp Detroit \u2013 Antonie de la Mothe Cadillac, c\u00e1i t\u00ean \u0111\u01b0\u1ee3c \u0111\u1eb7t ra v\u1edbi m\u1ee5c \u0111\u00edch khuy\u1ebfn kh\u00edch tinh th\u1ea7n ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o.<\/span><\/p>\n

8. Reebok<\/strong><\/span><\/h2>\n

\"reebok_logo_1986\"<\/span><\/p>\n

\u0110\u1ea7u ti\u00ean t\u00ean c\u1ee7a h\u00e3ng l\u00e0 Rhebok \u2013 m\u1ed9t lo\u1ea1i S\u01a1n d\u01b0\u01a1ng s\u1ed1ng \u1edf mi\u1ec1n nam ch\u00e2u Phi do ch\u00e1u trai c\u1ee7a J.W.Foster kh\u00e1m ph\u00e1 ra. Sau n\u00e0y J.W.Foster v\u00e0 con trai \u0111\u00e3 \u0111\u1ed5i l\u1ea1i th\u00e0nh Reebok.<\/span><\/p>\n

9. Durex<\/strong><\/span><\/h2>\n

\"Durex_logo.svg\"<\/span><\/p>\n

T\u00ean c\u1ee7a h\u00e3ng bao cao su n\u1ed5i ti\u1ebfng c\u00f3 xu\u1ea5t x\u1ee9 t\u1ea1i Anh n\u00e0y \u0111\u01a1n gi\u1ea3n ch\u1ec9 l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a t\u1eeb Durable reliable excellence.<\/span><\/p>\n

10. Lego<\/strong><\/span><\/h2>\n

\"lego_fun_facts\"<\/span><\/p>\n

Lego l\u00e0 t\u00ean vi\u1ebft t\u1eaft c\u1ee7a m\u1ed9t b\u1ea3n h\u1ee3p \u0111\u1ed3ng c\u1ee7a ng\u01b0\u1eddi \u0110an M\u1ea1ch c\u00f3 t\u00ean \u0111\u1ea7y \u0111\u1ee7 l\u00e0 \u201cLeg godt\u201d c\u00f3 ngh\u0129a l\u00e0 ch\u01a1i \u0111\u1eb9p.<\/span><\/p>\n

11. Tresemme<\/strong><\/span><\/h2>\n

\"logoRldTq1442972330.\"<\/span><\/p>\n

\u0110\u00e2y l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa t\u00ean c\u1ee7a chuy\u00ean gia ch\u0103m s\u00f3c t\u00f3c Edna Emm\u00e9 v\u00e0 m\u1ed9t c\u1ee5m t\u1eeb ti\u1ebfng Ph\u00e1p tr\u00e8s-aim\u00e9 c\u00f3 ngh\u0129a l\u00e0 \u201cmu\u00f4n v\u00e0n y\u00eau th\u01b0\u01a1ng\u201d<\/span><\/p>\n

12. Pantene<\/strong><\/span><\/h2>\n

\"Pantene_Logo_11_09\"<\/span><\/p>\n

H\u00e3ng d\u1ea7u g\u1ed9i Th\u1ee5y \u0110i\u1ec3n n\u00e0y l\u1ef1a ch\u1ecdn nh\u1ea5n m\u1ea1nh t\u00ean c\u1ee7a th\u00e0nh ph\u1ea7n ch\u00ednh trong d\u1ea7u g\u1ed9i l\u00e0 pro-vitamin c\u1ee7a vitamin B5 pathenol \u0111\u1ec3 \u0111\u1eb7t t\u00ean cho th\u01b0\u01a1ng hi\u1ec7u c\u0169ng nh\u01b0 d\u00f2ng s\u1ea3n ph\u1ea9m ch\u00ednh.<\/span><\/p>\n

13. Sony<\/strong><\/span><\/h2>\n

\"sony-xperia-logo\"<\/span><\/p>\n

Sonus trong ti\u1ebfng l\u00e0 tinh c\u00f3 ngh\u0129a l\u00e0 \u00e2m thanh. Ngo\u00e0i ra th\u00ec ng\u01b0\u1eddi s\u00e1ng l\u1eadp c\u0169ng y\u00eau th\u00edch m\u1ed9t c\u00e1c t\u00ean c\u00e2n nh\u1eafc t\u1eeb t\u1eeb m\u01b0\u1ee3n ti\u1ebfng Nh\u1eadt \u201cSonny boys\u201d c\u00f3 ngh\u0129a l\u00e0 nh\u1eefng ch\u00e0ng trai tr\u1ebb trung, th\u00f4ng minh.<\/span><\/p>\n

14. Adidas<\/strong><\/span><\/h2>\n

\"adidas\"<\/span><\/p>\n

Tr\u00e1i ng\u01b0\u1ee3c v\u1edbi suy \u0111o\u00e1n c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi r\u1eb1ng Adidas c\u00f3 ngh\u0129a l\u00e0 \u201cAll day I dream about sport\u201d th\u1ef1c t\u1ebf n\u00f3 l\u1ea1i l\u00e0 m\u1ed9t danh t\u1eeb gh\u00e9p t\u00ean c\u1ee7a ng\u01b0\u1eddi s\u00e1ng l\u1eadp Adolf (Adi) v\u00e0 Dassler.<\/span><\/p>\n

15. Kodak<\/strong><\/span><\/h2>\n

\"8be15eba04eb9ce45c1e3313c719c99d\"<\/span><\/p>\n

C\u00f3 th\u1ec3 kh\u00f3 tin nh\u01b0ng s\u1ef1 ra \u0111\u1eddi c\u1ee7a c\u00e1i t\u00ean Kodak kh\u00e1 \u0111\u01a1n gi\u1ea3n, nh\u00e0 s\u00e1ng l\u1eadp George Eastman tin r\u1eb1ng t\u00ean th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n ng\u1eafn g\u1ecdn, kh\u00f4ng th\u1ec3 khi\u1ebfn ng\u01b0\u1eddi kh\u00e1c nh\u1ea7m l\u1eabn v\u00e0 th\u00fa v\u1ecb nh\u1ea5t l\u00e0 n\u00f3 c\u1ea7n kh\u00f4ng c\u00f3 \u00fd ngh\u0129a g\u00ec c\u1ea3. \u00d4ng ta c\u0169ng l\u00e0 fan c\u1ee9ng c\u1ee7a ch\u1eef \u201cK\u201dv\u00e0 k\u1ebft qu\u1ea3 l\u00e0 t\u1eeb Kodak ra \u0111\u1eddi, \u0111\u00e1p \u1ee9ng t\u1ea5t c\u1ea3 c\u00e1c ti\u00eau ch\u00ed \u00f4ng \u0111\u1eb7t ra.<\/span><\/p>\n

16. Toyota<\/strong><\/span><\/h2>\n

\"Toyota-logo\"<\/span><\/p>\n

C\u00e1i t\u00ean ch\u00ednh th\u1ee9c \u0111\u1ea7u ti\u00ean c\u1ee7a h\u00e3ng n\u00e0y l\u00e0 Toyoda, \u0111\u01b0\u1ee3c \u0111\u1eb7t theo t\u00ean c\u1ee7a nh\u00e0 s\u00e1ng l\u1eadp Kiichiro Toyoda. V\u00e0o n\u0103m 1937 n\u00f3 \u0111\u01b0\u1ee3c \u0111\u1ed5i th\u00e0nh Toyota. L\u00fd do thay \u0111\u1ed5i l\u00e0 v\u00ec toyoda trong ti\u1ebfng Nh\u1eadt c\u00f3 ngh\u0129a l\u00e0 m\u1ed9t c\u00e1nh \u0111\u1ed3ng ph\u00ec nhi\u00eau.<\/span><\/p>\n

17. Volvo<\/strong><\/span><\/h2>\n

\"Volvo-Cars-Logo\"<\/span><\/p>\n

Volvo \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp nh\u01b0 m\u1ed9t c\u00f4ng ty con c\u1ee7a m\u1ed9t c\u00f4ng ty s\u1ea3n xu\u1ea5t v\u00f2ng bi, n\u00ean c\u00e1i t\u00ean n\u00e0y \u0111\u01b0\u1ee3c gi\u1ea3i th\u00edch t\u1eeb ti\u1ebfng la tinh c\u00f3 ngh\u0129a l\u00e0 \u201ct\u00f4i l\u0103n\u201d.<\/span><\/p>\n

18. Nikon<\/strong><\/span><\/h2>\n

\"9159fc2e818c12ceac5ef2aee294c11d\"<\/span><\/p>\n

Nikon l\u00e0 t\u1eeb vi\u1ebft ng\u1eafn g\u1ecdn l\u1ea1i c\u1ee7a t\u1eeb Nippon Kogaku c\u00f3 ngh\u0129a l\u00e0 k\u00ednh m\u1eaft c\u1ee7a ng\u01b0\u1eddi Nh\u1eadt. \u0110i\u1ec1u n\u00e0y kh\u00f4ng kh\u00f3 hi\u1ec3u khi Nikon tr\u1edf th\u00e0nh c\u00f4ng ty n\u1ed5i ti\u1ebfng nh\u1ea5t c\u1ee7a Nh\u1eadt trong s\u1ea3n xu\u1ea5t camera.<\/span><\/p>\n

19. Verizon<\/strong><\/span><\/h2>\n

\"\"<\/span><\/p>\n

Khi Bell Atlantic v\u00e0 GTE h\u1ee3p nh\u1ea5t, m\u1ed9t c\u00e1i t\u00ean \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u1edd s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a veritas (trong ti\u1ebfng Latinh c\u00f3 ngh\u0129a l\u00e0 s\u1ef1 th\u1eadt) v\u00e0 horizon, s\u1ef1 k\u1ebft h\u1ee3p n\u00e0y \u0111\u1ea1i di\u1ec7n cho s\u1ef1 to\u00e0n v\u1eb9n, t\u00f4n tr\u1ecdng, tr\u00ed t\u01b0\u1edfng t\u01b0\u1ee3ng v\u00e0 \u0111am m\u00ea.<\/span><\/p>\n

20. Nintendo<\/strong><\/span><\/h2>\n

\"nintendo-logo\"<\/span><\/p>\n

\u00dd ngh\u0129a th\u1ef1c s\u1ef1 c\u1ee7a c\u00e1i t\u00ean n\u00e0y v\u1eabn c\u00f2n \u0111ang l\u00e0 ch\u1ee7 \u0111\u1ec1 b\u00e0n c\u00e3i c\u1ee7a c\u00e1c fan ch\u00e2n ch\u00ednh. Tuy nhi\u00ean \u00fd ngh\u0129a ph\u1ed5 bi\u1ebfn nh\u1ea5t c\u1ee7a n\u00f3 l\u00e0 \u201c\u0111\u1ec3 v\u1eadn may n\u01a1i thi\u00ean \u0111\u01b0\u1eddng\u201d.<\/span><\/p>\n

Ngu\u1ed3n: Sao Kim Branding<\/a><\/strong><\/span><\/span><\/p>\n

Chuy\u00ean gia h\u00e0ng \u0111\u1ea7u v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u<\/span><\/strong><\/p>\n

Ng\u01b0\u1eddi Vi\u1ebft Thanh Ph\u01b0\u01a1ng.<\/span><\/p>\n

Xem th\u00eam nh\u1eefng b\u00e0i vi\u1ebft h\u1ea5p d\u1eabn kh\u00e1c:<\/span><\/p>\n