{"id":319972,"date":"2019-06-13T16:35:43","date_gmt":"2019-06-13T09:35:43","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=319972"},"modified":"2019-06-13T16:35:59","modified_gmt":"2019-06-13T09:35:59","slug":"ung-dung-brand-guideline-trong-hoat-dong-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/tai-lieu-tham-khao\/ung-dung-brand-guideline-trong-hoat-dong-doanh-nghiep\/","title":{"rendered":"\u1ee8ng d\u1ee5ng Brand Guideline trong ho\u1ea1t \u0111\u1ed9ng doanh nghi\u1ec7p"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">X\u00e2y d\u1ef1ng n\u00ean b\u1ed9 c\u1ea9m nang th\u01b0\u01a1ng hi\u1ec7u ch\u01b0a bao gi\u1edd l\u00e0 vi\u1ec7c d\u1ec5 d\u00e0ng. Nh\u01b0ng \u0111\u1ec3 hi\u1ec3u h\u1ebft v\u1ec1 t\u00e1c d\u1ee5ng c\u1ee7a <strong>brand guideline<\/strong> v\u00e0 \u00e1p d\u1ee5ng trong th\u1ef1c ti\u1ec5n kinh doanh c\u00f2n kh\u00f3 kh\u0103n h\u01a1n. V\u1ec1 c\u01a1 b\u1ea3n, b\u1ea1n c\u00f3 th\u1ec3 \u1ee9ng d\u1ee5ng brand guideline v\u00e0o 5 ho\u1ea1t \u0111\u1ed9ng sau \u0111\u1ec3 t\u0103ng hi\u1ec7u qu\u1ea3 kinh doanh cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh nh\u01b0 b\u00e0i vi\u1ebft c\u1ee7a Sao Kim d\u01b0\u1edbi \u0111\u00e2y.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\">Brand Guideline l\u00e0 g\u00ec?<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\"><strong>Brand Guidelines<\/strong> l\u00e0 m\u1ed9t b\u1ed9 c\u1ea9m nang th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c doanh nghi\u1ec7p s\u1eed d\u1ee5ng n\u1ed9i b\u1ed9 ho\u1eb7c \u0111\u01b0\u1ee3c cung c\u1ea5p cho c\u00e1c \u0111\u1ed1i t\u00e1c thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o. B\u1ed9 c\u1ea9m nang th\u01b0\u01a1ng hi\u1ec7u cung c\u1ea5p t\u1edbi ng\u01b0\u1eddi xem c\u00e1c quy chu\u1ea9n logo c\u1ea7n tu\u00e2n th\u1ee7 nh\u01b0 t\u1ef7 l\u1ec7 k\u00edch th\u01b0\u1edbc, c\u00e1c \u0111\u1ecbnh d\u1ea1ng m\u00e0u, m\u00e3 m\u00e0u trong in \u1ea5n, h\u01b0\u1edbng d\u1eabn ng\u01b0\u1eddi s\u1eed d\u1ee5ng c\u00e1ch s\u1eafp \u0111\u1eb7t v\u1ecb tr\u00ed logo, c\u00e1ch k\u1ebft h\u1ee3p logo v\u1edbi c\u00e1c th\u00e0nh ph\u1ea7n kh\u00e1c trong m\u1ed9t m\u1eabu thi\u1ebft k\u1ebf nh\u01b0 h\u00ecnh \u1ea3nh m\u1ea3ng m\u00e0u\u2026 t\u1eeb \u0111\u00f3 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p c\u00f3 s\u1ef1 th\u1ed1ng nh\u1ea5t v\u00e0 \u0111\u1ed3ng b\u1ed9 khi xu\u1ea5t hi\u1ec7n tr\u00ean m\u1ecdi \u1ea5n ph\u1ea9m thi\u1ebft k\u1ebf.<\/span><\/p>\n<p><a href=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-324202\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding.jpg\" alt=\"brand-guideline-sao-kim-branding\" width=\"1200\" height=\"800\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding.jpg 1200w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding-80x53.jpg 80w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\">\u1ee8ng d\u1ee5ng brand guideline trong ho\u1ea1t \u0111\u1ed9ng doanh nghi\u1ec7p<\/span><\/h2>\n<ul style=\"text-align: justify;\">\n<li>\n<h3><span style=\"color: #000000;\"><b><b>GI\u00daP KH\u00c1CH H\u00c0NG HI\u1ec2U V\u1ec0 TH\u01af\u01a0NG HI\u1ec6U<\/b><\/b><\/span><\/h3>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">V\u1edbi vi\u1ec7c h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u s\u1ebd xu\u1ea5t hi\u1ec7n \u1edf nhi\u1ec1u \u1ee9ng d\u1ee5ng kh\u00e1c nhau, thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u s\u1ebd \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh v\u00e0 ch\u1ecdn l\u1ecdc \u0111\u01b0\u1eddng n\u00e9t t\u1eeb logo sao cho ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng \u1ee9ng d\u1ee5ng \u0111\u00f3. V\u00ec th\u1ebf, m\u1ed7i \u1ee9ng d\u1ee5ng s\u1ebd c\u00f3 thi\u1ebft k\u1ebf kh\u00e1c nhau nh\u01b0ng \u0111\u1ec1u tu\u00e2n theo m\u1ed9t chu\u1ea9n brand guideline chung, v\u00ec th\u1ebf t\u1ed5ng h\u1ee3p l\u1ea1i ch\u00fang s\u1ebd t\u1ea1o \u0111\u01b0\u1ee3c m\u1ed9t phong c\u00e1ch v\u00e0 c\u1ea3m nh\u1eadn chung v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. M\u1ed7i h\u00ecnh \u1ea3nh ph\u00e1t tri\u1ec3n th\u00eam t\u1eeb logo tr\u00ean m\u1ed9t \u1ee9ng d\u1ee5ng th\u1ec3 hi\u1ec7n m\u1ed9t kh\u00eda c\u1ea1nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, t\u1eeb \u0111\u00f3 gi\u00fap kh\u00e1ch h\u00e0ng hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u- t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h3><span style=\"color: #000000;\"><b><b>G\u00c2Y \u1ea4N T\u01af\u1ee2NG V\u1ec0 S\u1ef0 CHUY\u00caN NGHI\u1ec6P C\u1ee6A DOANH NGHI\u1ec6P<\/b><\/b><\/span><\/h3>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">N\u1ebfu nh\u01b0 kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c nh\u1eadn th\u1ea5y \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u xu\u1ea5t hi\u1ec7n m\u1ed9t c\u00e1ch \u0111\u1ed3ng nh\u1ea5t tr\u00ean to\u00e0n b\u1ed9 t\u00e0i li\u1ec7u c\u1ee9ng c\u1ee7a doanh nghi\u1ec7p nh\u01b0 profile, b\u1ed9 sales kit, trang tr\u00ed v\u0103n ph\u00f2ng, c\u1eeda h\u00e0ng cho \u0111\u1ebfn hi\u1ec7n di\u1ec7n online, h\u1ecd s\u1ebd c\u00f3 c\u1ea3m nh\u1eadn r\u1eb1ng doanh nghi\u1ec7p b\u1ea1n th\u1ef1c s\u1ef1 \u0111\u1ea7u t\u01b0 c\u00f4ng s\u1ee9c v\u00e0o ch\u00ednh c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u00ecnh v\u00e0 h\u1eb3n l\u00e0 s\u1ebd l\u00e0m \u0103n r\u1ea5t nghi\u00eam t\u00fac.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">\u0110\u1ed1i v\u1edbi m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u, s\u1ef1 thay \u0111\u1ed5i v\u1ec1 m\u00e0u s\u1eafc logo hay c\u00e1c th\u00e0nh t\u1ed1 kh\u00e1c c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u t\u1ea1o ra \u1ea5n t\u01b0\u1ee3ng v\u1ec1 m\u1ed9t h\u1ec7 th\u1ed1ng thi\u1ebfu chuy\u00ean nghi\u1ec7p v\u00e0 kh\u00f4ng \u0111\u1ed3ng nh\u1ea5t, v\u00ec v\u1eady m\u1ed9t b\u1ed9 quy chu\u1ea9n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u s\u1ebd gi\u00fap b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u tr\u1edf n\u00ean d\u1ec5 nh\u1eadn bi\u1ebft, chuy\u00ean nghi\u1ec7p v\u00e0 hi\u1ec7u qu\u1ea3. <\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h3><span style=\"color: #000000;\"><b><b>T\u0102NG T\u1ea6N SU\u1ea4T TH\u01af\u01a0NG HI\u1ec6U TI\u1ebeP X\u00daC V\u1edaI KH\u00c1CH H\u00c0NG<\/b><\/b><\/span><\/h3>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">Doanh nghi\u1ec7p b\u1ea1n c\u00f3 m\u1ed9t b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u nh\u1ea5t qu\u00e1n c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c logo v\u00e0 c\u00e1c \u0111\u01b0\u1eddng n\u00e9t c\u1ee7a logo s\u1ebd xu\u1ea5t hi\u1ec7n \u1edf nhi\u1ec1u n\u01a1i kh\u00e1c nhau nh\u01b0 danh thi\u1ebfp, b\u1ed9 \u1ee9ng d\u1ee5ng v\u0103n ph\u00f2ng, backdrop qu\u1ea7y l\u1ec5 t\u00e2n, v\u1eadt ph\u1ea9m khuy\u1ebfn m\u1ea1i, qu\u1ea7n \u00e1o \u0111\u1ed3ng ph\u1ee5c c\u1ee7a nh\u00e2n vi\u00ean, website, ch\u1eef k\u00ed email, bi\u1ec3n qu\u1ea3ng c\u00e1o. Nh\u01b0 v\u1eady th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n s\u1ebd c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i h\u01a1n \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u01b0\u1ee3c ghi nh\u1edb trong t\u00e2m tr\u00ed h\u1ecd.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h3><span style=\"color: #000000;\"><b><b>KHI\u1ebeN DOANH NGHI\u1ec6P B\u1ea0N \u201cTO L\u1edaN\u201d H\u01a0N<\/b><\/b><\/span><\/h3>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">M\u1ed9t nh\u1eadn di\u1ec7n chuy\u00ean nghi\u1ec7p gi\u00fap doanh nghi\u1ec7p b\u1ea1n ch\u1ee9ng minh \u0111\u01b0\u1ee3c n\u0103ng l\u1ef1c c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch \u1ea5n t\u01b0\u1ee3ng nh\u1ea5t, khi\u1ebfn cho ng\u01b0\u1eddi ti\u1ebfp x\u00fac v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u1ea3m nh\u1eadn r\u1eb1ng doanh nghi\u1ec7p b\u1ea1n c\u00f3 quy m\u00f4 to l\u1edbn h\u01a1n th\u1ef1c t\u1ebf v\u00e0 c\u00f3 c\u01a1 h\u1ed9i \u0111\u01b0\u1ee3c li\u1ec7t v\u00e0o danh s\u00e1ch nh\u1eefng \u201c\u00f4ng l\u1edbn\u201d trong ng\u00e0nh.<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li>\n<h3><span style=\"color: #000000;\"><b><b>T\u1ea0O NI\u1ec0M TIN T\u01af\u1edeNG L\u00c2U D\u00c0I<\/b><\/b><\/span><\/h3>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; color: #000000;\">\u1ea4n t\u01b0\u1ee3ng ban \u0111\u1ea7u r\u1ea5t quan tr\u1ecdng. Nh\u01b0ng vi\u1ec7c gi\u1eef \u0111\u01b0\u1ee3c \u1ea5n t\u01b0\u1ee3ng \u0111\u00f3 v\u00e0 duy tr\u00ec h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u l\u00e0 c\u00f4ng vi\u1ec7c l\u00e2u d\u00e0i v\u00e0 c\u1ea7n \u0111\u1ea7u t\u01b0 th\u1eddi gian c\u00f4ng s\u1ee9c. V\u00ec th\u1ebf doanh nghi\u1ec7p b\u1ea1n c\u1ea7n \u0111\u1ea3m b\u1ea3o brand guideline c\u1ea7n \u0111\u01b0\u1ee3c tu\u00e2n th\u1ee7 ch\u1eb7t ch\u1ebd khi ph\u00e1t tri\u1ec3n th\u00eam nh\u1eefng \u1ee9ng d\u1ee5ng nh\u1eadn di\u1ec7n m\u1edbi, v\u00e0 t\u1ed1t nh\u1ea5t l\u00e0 n\u00ean ti\u1ebfp tuc h\u1ee3p t\u00e1c v\u1edbi ch\u00ednh c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf \u0111\u00e3 ph\u00e1t tri\u1ec3n b\u1ed9 brand guideline cho b\u1ea1n. Khi \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 tin r\u1eb1ng v\u1ec1 l\u00e2u d\u00e0i, kh\u00e1ch h\u00e0ng s\u1ebd r\u1ea5t tin t\u01b0\u1edfng v\u00e0o n\u0103ng l\u1ef1c c\u1ee7a doanh nghi\u1ec7p v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/span><\/p>\n<p><a href=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding-1.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-324203\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding-1.jpg\" alt=\"brand-guideline-sao-kim-branding-1\" width=\"1500\" height=\"675\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding-1.jpg 1500w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/10\/brand-guideline-sao-kim-branding-1-80x36.jpg 80w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/a><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\">L\u1eddi k\u1ebft<\/span><\/h2>\n<p><span style=\"font-weight: 400; color: #000000;\">B\u1eb1ng s\u1ef1 th\u1ea5u hi\u1ec3u b\u1ea3n ch\u1ea5t v\u00e0 n\u1ed9i dung th\u01b0\u01a1ng hi\u1ec7u, v\u1edbi \u0111\u1ed9i ng\u0169 thi\u1ebft k\u1ebf chuy\u00ean nghi\u1ec7p v\u00e0 t\u00e2m huy\u1ebft, Sao Kim l\u00e0 \u0111\u1ed1i t\u00e1c tin c\u1eady c\u1ee7a kh\u00e1ch h\u00e0ng trong vi\u1ec7c cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 <strong>Brand Guideline<\/strong>. \u0110\u1ec3 nh\u1eadn th\u00eam c\u00e1c t\u01b0 v\u1ea5n s\u00e2u h\u01a1n cho l\u0129nh v\u1ef1c kinh doanh c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 li\u00ean h\u1ec7 v\u1edbi c\u00e1c chuy\u00ean gia th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u00fang t\u00f4i t\u1ea1i <strong>0964 699 499<\/strong> ho\u1eb7c <strong>contact@www.saokim.com.vn.<\/strong><\/span><\/p>\n<p style=\"text-align: right;\"><span style=\"color: #000000;\">Ngu\u1ed3n:<\/span> <span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/www.saokim.com.vn\/\">Sao Kim Branding<\/a><\/strong><\/span><\/p>\n<p style=\"text-align: right;\"><span style=\"color: #000000;\">Chuy\u00ean gia s\u1ed1 1 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u<\/span><\/p>\n<p><span style=\"color: #000000;\">Xem th\u00eam nh\u1eefng b\u00e0i vi\u1ebft kh\u00e1c:<\/span><\/p>\n<ul>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/tai-lieu-tham-khao\/cach-dinh-vi-san-pham-cua-ban-nhu-mot-thuong-hieu-cao-cap\/\">C\u00e1ch \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n nh\u01b0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u cao c\u1ea5p<\/a><\/span><\/li>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/tai-lieu-tham-khao\/dieu-dau-tien-can-lam-khi-xay-dung-thuong-hieu\/\">\u0110i\u1ec1u \u0111\u1ea7u ti\u00ean c\u1ea7n l\u00e0m khi x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/a><\/span><\/li>\n<\/ul>\n<div class=\"saokim-link-exchange\"><span id=\"link_597429309\">&#10064; Tham kh\u1ea3o th\u00eam: <span class=\"txtlink\"><a href=\"http:\/\/thietkeprofile.net\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf profile \u0111\u1eb9p\">Thi\u1ebft k\u1ebf profile \u0111\u1eb9p<\/a> <\/span>, <span class=\"txtlink\"><a href=\"http:\/\/baocaothuongnien.net\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf b\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean\">Thi\u1ebft k\u1ebf b\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean<\/a> <\/span>, <span class=\"txtlink\"><a href=\"http:\/\/Copywriter.com.vn\" target=\"_blank\" rel=\"dofollow\" title=\"vi\u1ebft b\u00e0i PR\">Vi\u1ebft b\u00e0i PR<\/a> <\/span><\/span><\/div><div class=\"clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"<p>X\u00e2y d\u1ef1ng n\u00ean b\u1ed9 c\u1ea9m nang th\u01b0\u01a1ng hi\u1ec7u ch\u01b0a bao gi\u1edd l\u00e0 vi\u1ec7c d\u1ec5 d\u00e0ng. Nh\u01b0ng \u0111\u1ec3 hi\u1ec3u h\u1ebft v\u1ec1 t\u00e1c d\u1ee5ng c\u1ee7a brand guideline v\u00e0 \u00e1p d\u1ee5ng trong th\u1ef1c ti\u1ec5n kinh doanh c\u00f2n kh\u00f3 kh\u0103n h\u01a1n. V\u1ec1 c\u01a1 b\u1ea3n, b\u1ea1n c\u00f3 th\u1ec3 \u1ee9ng d\u1ee5ng brand guideline v\u00e0o 5 ho\u1ea1t \u0111\u1ed9ng sau \u0111\u1ec3 t\u0103ng hi\u1ec7u [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":324203,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[898,8],"tags":[352,19],"class_list":["post-319972","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tai-lieu-tham-khao","category-thongtin","tag-brand-guidelines","tag-xay-dng-thng-hiu"],"acf":[],"views":1125,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/319972","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=319972"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/319972\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/324203"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=319972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=319972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=319972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}