{"id":320547,"date":"2017-09-02T10:52:56","date_gmt":"2017-09-02T03:52:56","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=320547"},"modified":"2022-04-12T06:43:14","modified_gmt":"2022-04-12T06:43:14","slug":"y-nghia-cua-cac-bieu-tuong-pho-bien-trong-thiet-ke-logo","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/thiet-ke-logo\/y-nghia-cua-cac-bieu-tuong-pho-bien-trong-thiet-ke-logo\/","title":{"rendered":"\u00dd ngh\u0129a c\u1ee7a c\u00e1c Bi\u1ec3u t\u01b0\u1ee3ng ph\u1ed5 bi\u1ebfn trong thi\u1ebft k\u1ebf logo"},"content":{"rendered":"\n

\u0110\u1ec3 t\u0103ng th\u00eam hi\u1ec7u qu\u1ea3 v\u1ec1 m\u1eb7t h\u00ecnh \u1ea3nh v\u00e0 d\u1ec5 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi c\u00f4ng ch\u00fang, nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u th\u01b0\u1eddng s\u1eed d\u1ee5ng c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng trong thi\u1ebft k\u1ebf logo<\/strong>.<\/span><\/p>\n\n\n\n

V\u1eady c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng \u0111\u00f3 c\u00f3 \u00fd ngh\u0129a l\u00e0 g\u00ec? \u00c1p d\u1ee5ng nh\u01b0 th\u1ebf n\u00e0o cho \u0111\u00fang? Trong b\u00e0i vi\u1ebft n\u00e0y, Sao Kim<\/a><\/strong><\/span> xin chia s\u1ebb \u00fd ngh\u0129a c\u1ee7a c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng ph\u1ed5 bi\u1ebfn trong thi\u1ebft k\u1ebf logo m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o, \u00e1p d\u1ee5ng ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a t\u1eebng th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n

\"\u00dd<\/figure><\/div>\n\n\n\n
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1. \u00dd ngh\u0129a bi\u1ec3u t\u01b0\u1ee3ng Logo h\u00ecnh tr\u00f2n<\/span><\/strong><\/h2>\n\n\n\n

H\u00ecnh d\u1ea1ng c\u1ee7a h\u00ecnh tr\u00f2n v\u1edbi m\u1ed9t \u0111\u01b0\u1eddng cong l\u1eb7p \u0111i l\u1eb7p l\u1ea1i m\u00e0 kh\u00f4ng c\u00f3 \u0111i\u1ec3m b\u1eaft \u0111\u1ea7u hay k\u1ebft th\u00fac \u0111\u01b0\u1ee3c coi l\u00e0 t\u01b0\u1ee3ng tr\u01b0ng cho s\u1ef1 ho\u00e0n h\u1ea3o, c\u1ed9i ngu\u1ed3n c\u1ee7a s\u1ef1 s\u1ed1ng, cho nh\u1eefng \u0111i\u1ec1u tr\u01b0\u1eddng t\u1ed3n, b\u1ea5t t\u1eed, s\u1ed1ng m\u00e3i v\u1edbi th\u1eddi gian.<\/span><\/p>\n\n\n\n

H\u00ecnh tr\u00f2n c\u00f2n d\u1ec5 khi\u1ebfn ch\u00fang ta li\u00ean t\u01b0\u1edfng t\u1edbi M\u1eb7t Tr\u1eddi r\u1ef1c r\u1ee1, mang l\u1ea1i c\u1ea3m gi\u00e1c \u1ea5n t\u01b0\u1ee3ng n\u1ed5i b\u1eadt, g\u1eafn li\u1ec1n v\u1edbi ni\u1ec1m tin, s\u1ef1 th\u00e0nh c\u00f4ng v\u00e0 chi\u1ebfn th\u1eafng.<\/span><\/p>\n\n\n\n

S\u1eed d\u1ee5ng nh\u1eefng bi\u1ec3u t\u01b0\u1ee3ng h\u00ecnh tr\u00f2n trong thi\u1ebft k\u1ebf logo<\/strong> gi\u00fap th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n t\u00ednh th\u1ed1ng nh\u1ea5t, tr\u1ecdn v\u1eb9n v\u00e0 s\u1ef1 t\u1ed3n t\u1ea1i v\u0129nh c\u1eedu v\u1edbi th\u1eddi gian, \u0111\u1ed3ng th\u1eddi c\u1ee7ng c\u1ed1 s\u1ef1 tin t\u01b0\u1edfng c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00f3 th\u1ec3 k\u1ec3 t\u1edbi m\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 th\u00e0nh c\u00f4ng khi l\u1ef1a ch\u1ecdn bi\u1ec3u t\u01b0\u1ee3ng n\u00e0y tr\u00ean logo nh\u01b0 MasterCard, Olympic, Nissan…<\/span><\/p>\n\n\n\n

\"\u00dd<\/figure><\/div>\n\n\n\n

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2. \u00dd ngh\u0129a bi\u1ec3u t\u01b0\u1ee3ng h\u00ecnh vu\u00f4ng<\/span><\/strong><\/h2>\n\n\n\n

Trong quan ni\u1ec7m c\u1ee7a Vi\u1ec7t Nam n\u00f3i ri\u00eang v\u00e0 m\u1ed9t s\u1ed1 n\u01b0\u1edbc ch\u00e2u \u00c1 n\u00f3i chung, h\u00ecnh vu\u00f4ng t\u01b0\u1ee3ng tr\u01b0ng cho \u0110\u1ea5t, mang s\u1eafc th\u00e1i b\u1ec1n v\u1eefng, an l\u1ea1c v\u1edbi ngu\u1ed3n d\u01b0\u1ee1ng kh\u00ed d\u1ed3i d\u00e0o. V\u1edbi t\u1ef7 l\u1ec7 h\u00ecnh h\u1ecdc ho\u00e0n h\u1ea3o v\u00e0 c\u00e2n \u0111\u1ed1i, h\u00ecnh vu\u00f4ng gi\u00fap t\u1ea1o n\u00ean c\u1ea3m gi\u00e1c an to\u00e0n, tho\u1ea3i m\u00e1i v\u00e0 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n\n\n\n

Logo \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1eeb ch\u1ea5t li\u1ec7u h\u00ecnh vu\u00f4ng gi\u00fap b\u1ea1n th\u1ec3 hi\u1ec7n s\u1ef1 c\u00e2n b\u1eb1ng, h\u00e0i h\u00f2a, an to\u00e0n v\u00e0 \u0111\u00e1ng tin c\u1eady. M\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng \u0111\u00e3 th\u00e0nh c\u00f4ng khi l\u1ef1a ch\u1ecdn bi\u1ec3u t\u01b0\u1ee3ng n\u00e0y l\u00e0 Microsoft, Lego, Facebook…<\/span><\/p>\n\n\n\n

\"hinhvuong\"<\/figure><\/div>\n\n\n\n

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3. H\u00ecnh tam gi\u00e1c – Bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a s\u1ef1 ph\u00e1t tri\u1ec3n<\/span><\/h2>\n\n\n\n

Kh\u00e1c v\u1edbi h\u00ecnh vu\u00f4ng, nh\u1eefng g\u00f3c nh\u1ecdn c\u1ee7a tam gi\u00e1c kh\u00f4ng h\u1ec1 t\u1ea1o ra c\u1ea3m gi\u00e1c tho\u1ea3i m\u00e1i hay an to\u00e0n. Tuy nhi\u00ean, \u0111\u00e2y l\u1ea1i l\u00e0 h\u00ecnh kh\u1ed1i tuy\u1ec7t v\u1eddi gi\u00fap b\u1ea1n th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c s\u1ee9c m\u1ea1nh n\u1ed9i t\u1ea1i, \u00fd ch\u00ed v\u01b0\u01a1n l\u00ean, bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 t\u1ed1c \u0111\u1ed9.<\/span><\/p>\n\n\n\n

Do \u0111\u00f3, vi\u1ec7c s\u1eed d\u1ee5ng bi\u1ec3u t\u01b0\u1ee3ng d\u1ea1ng tam gi\u00e1c trong thi\u1ebft k\u1ebf logo<\/strong> gi\u00fap th\u01b0\u01a1ng hi\u1ec7u kh\u1eb3ng \u0111\u1ecbnh \u0111\u01b0\u1ee3c kh\u00e1t v\u1ecdng ph\u00e1t tri\u1ec3n v\u00e0 n\u1ed7 l\u1ef1c kh\u00f4ng ng\u1eebng nh\u1eb1m ho\u00e0n thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5, mang t\u1edbi cho c\u1ed9ng \u0111\u1ed3ng kh\u00e1ch h\u00e0ng nh\u1eefng gi\u00e1 tr\u1ecb t\u00edch c\u1ef1c.<\/span><\/p>\n\n\n\n

\"H\u00ecnh
Logo th\u01b0\u01a1ng hi\u1ec7u n\u1ed9i th\u1ea5t Fancom do Sao Kim thi\u1ebft k\u1ebf<\/span><\/figcaption><\/figure><\/div>\n\n\n\n
\"Hoang
Logo th\u01b0\u01a1ng hi\u1ec7u x\u00e2y d\u1ef1ng Ho\u00e0ng Gia do Sao Kim thi\u1ebft k\u1ebf<\/span><\/figcaption><\/figure><\/div>\n\n\n\n
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4. Bi\u1ec3u t\u01b0\u1ee3ng ng\u00f4i sao<\/strong><\/span><\/h2>\n\n\n\n

Gi\u1ed1ng nh\u01b0 c\u1ea3m gi\u00e1c ng\u01b0\u1edbc m\u1eaft l\u00ean b\u1ea7u tr\u1eddi v\u00e0 ch\u00ecm \u0111\u1eafm gi\u1eefa kh\u00f4ng gian r\u1ed9ng l\u1edbn, h\u00ecnh \u1ea3nh ng\u00f4i sao kh\u01a1i d\u1eady y\u1ebfu t\u1ed1 l\u00e3ng m\u1ea1n, lung linh v\u00e0 bay b\u1ed5ng, th\u00f4i th\u00fac \u1edf con ng\u01b0\u1eddi kh\u00e1t v\u1ecdng v\u01b0\u01a1n t\u1edbi t\u01b0\u01a1ng lai, h\u01b0\u1edbng \u0111\u1ebfn nh\u1eefng \u0111i\u1ec1u t\u1ed1t \u0111\u1eb9p nh\u1ea5t.<\/span><\/p>\n\n\n\n

\u0110i\u1ec3m chung c\u1ee7a logo ng\u00f4i sao c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 \u0111\u1ec1u t\u1eadn d\u1ee5ng nh\u1eefng t\u1ea7ng \u00fd ngh\u0129a n\u00e0y c\u1ee7a ch\u00fang \u0111\u1ec3 ph\u00f4 di\u1ec5n \u0111i\u1ec3m s\u00e1ng, h\u1ee9a h\u1eb9n hi\u1ec7u qu\u1ea3 khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 v\u00e0 g\u00e2y \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh m\u1ebd v\u1edbi kh\u00e1ch h\u00e0ng.<\/span><\/p>\n\n\n\n

\"Logo
\u1ee8ng d\u1ee5ng bi\u1ec3u t\u01b0\u1ee3ng ng\u00f4i sao trong Logo h\u00e3ng taxi Sao Th\u1ebf K\u1ec9<\/span><\/figcaption><\/figure><\/div>\n\n\n\n
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> Xem ngay c\u00e1c d\u1ef1 \u00e1n thi\u1ebft k\u1ebf Logo<\/a><\/strong><\/span> m\u00e0 Sao Kim \u0111\u00e3 th\u1ef1c hi\u1ec7n \u0111\u1ec3 th\u1ea5y s\u1ef1 \u1ee9ng d\u1ee5ng linh ho\u1ea1t khi s\u1eed d\u1ee5ng c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng trong thi\u1ebft k\u1ebf.<\/em><\/p>\n\n\n\n

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5. Bi\u1ec3u t\u01b0\u1ee3ng con ng\u01b0\u1eddi<\/strong><\/span><\/h2>\n\n\n\n

Bi\u1ec3u t\u01b0\u1ee3ng con ng\u01b0\u1eddi l\u00e0 ki\u1ec3u bi\u1ec3u t\u01b0\u1ee3ng \u0111\u00e3 tr\u1edf n\u00ean quen thu\u1ed9c v\u1edbi nh\u1eefng ng\u01b0\u1eddi th\u01b0\u1eddng xuy\u00ean quan t\u00e2m t\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Starbucks, KFC, Neptune, Versace hay Prudential\u2026<\/span><\/p>\n\n\n\n

Con ng\u01b0\u1eddi lu\u00f4n \u0111\u01b0\u1ee3c coi l\u00e0 trung t\u00e2m c\u1ee7a v\u0169 tr\u1ee5, l\u00e0 s\u1ea3n ph\u1ea9m ho\u00e0n h\u1ea3o nh\u1ea5t c\u1ee7a t\u1ea1o h\u00f3a, mang v\u1ebb \u0111\u1eb9p v\u01b0\u1ee3t tr\u1ed9i v\u00e0 t\u01b0\u1ee3ng tr\u01b0ng cho nh\u1eefng tinh t\u00fay nh\u1ea5t c\u1ee7a tr\u1eddi \u0111\u1ea5t. M\u1ed7i h\u00ecnh \u1ea3nh t\u1eeb b\u00e0n tay, \u0111\u00f4i m\u1eaft cho t\u1edbi khu\u00f4n m\u1eb7t \u0111\u1ec1u th\u1ec3 hi\u1ec7n nh\u1eefng n\u00e9t t\u00ednh c\u00e1ch \u0111\u1eb7c tr\u01b0ng ri\u00eang, nh\u01b0ng t\u1ef1u chung \u0111\u1ec1u \u0111\u1ea1i di\u1ec7n cho s\u1ef1 s\u00e1ng t\u1ea1o, c\u00e1i \u0111\u1eb9p v\u00e0 mong mu\u1ed1n ho\u00e0n thi\u1ec7n.<\/span><\/p>\n\n\n\n

Khai th\u00e1c y\u1ebfu t\u1ed1 con ng\u01b0\u1eddi trong thi\u1ebft k\u1ebf logo<\/strong> nh\u01b0 m\u1ed9t bi\u1ec3u t\u01b0\u1ee3ng cho ni\u1ec1m tin, s\u1ef1 c\u1ea3m th\u00f4ng, g\u1eafn b\u00f3 v\u00e0 li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd, r\u1ea5t ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong l\u0129nh v\u1ef1c th\u1ef1c ph\u1ea9m, th\u1eddi trang hay t\u1ed5 ch\u1ee9c x\u00e3 h\u1ed9i.<\/span><\/p>\n\n\n\n

\"Logo
Bi\u1ec3u t\u01b0\u1ee3ng con ng\u01b0\u1eddi trong thi\u1ebft k\u1ebf logo h\u00e3ng th\u1ee9c \u0103n nhanh n\u1ed5i ti\u1ebfng KFC<\/figcaption><\/figure><\/div>\n\n\n\n

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\"Logo
Starbucks v\u1edbi bi\u1ec3u t\u01b0\u1ee3ng n\u00e0ng ti\u00ean c\u00e1 hai \u0111u\u00f4i<\/figcaption><\/figure><\/div>\n\n\n\n

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6. Bi\u1ec3u t\u01b0\u1ee3ng con v\u1eadt<\/span><\/h2>\n\n\n\n

T\u1eeb nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m ri\u00eang c\u1ee7a m\u1ed7i lo\u00e0i v\u1eadt m\u00e0 c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf logo c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ch\u00fang \u0111\u1ec3 l\u1ed9t t\u1ea3 c\u00e1 t\u00ednh, phong c\u00e1ch ri\u00eang c\u1ee7a t\u1eebng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 s\u1ea3n ph\u1ea9m, gi\u00fap truy\u1ec1n t\u1ea3i nh\u1eefng \u00fd ngh\u0129a v\u00e0 th\u00f4ng \u0111i\u1ec7p \u0111\u1ed9c \u0111\u00e1o.<\/span><\/p>\n\n\n\n

C\u00f3 th\u1ec3 k\u1ec3 t\u1edbi m\u1ed9t s\u1ed1 \u00fd ngh\u0129a bi\u1ec3u t\u01b0\u1ee3ng c\u1ee7a m\u1ed9t s\u1ed1 con v\u1eadt \u0111i\u1ec3n h\u00ecnh nh\u01b0:<\/span><\/p>\n\n\n\n

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