{"id":320577,"date":"2017-08-19T15:18:55","date_gmt":"2017-08-19T08:18:55","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=320577"},"modified":"2019-04-05T17:12:15","modified_gmt":"2019-04-05T10:12:15","slug":"lam-the-nao-de-logo-truong-ton-bat-chap-thoi-gian","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/thiet-ke-logo\/lam-the-nao-de-logo-truong-ton-bat-chap-thoi-gian\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 logo tr\u01b0\u1eddng t\u1ed3n b\u1ea5t ch\u1ea5p th\u1eddi gian?"},"content":{"rendered":"

Tu\u1ed5i th\u1ecd lu\u00f4n l\u00e0 y\u1ebfu t\u1ed1 v\u00f4 c\u00f9ng quan tr\u1ecdng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t Thi\u1ebft k\u1ebf logo<\/a><\/strong><\/span>, cho th\u1ea5y s\u1ef1 th\u00edch \u1ee9ng v\u1edbi m\u1ecdi m\u00f4i tr\u01b0\u1eddng \u1edf m\u1ecdi th\u1eddi \u0111i\u1ec3m c\u1ee7a m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u. V\u1eady, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 logo c\u00f3 th\u1ec3 tr\u01b0\u1eddng t\u1ed3n m\u00e3i theo th\u1eddi gian, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng b\u00ed quy\u1ebft m\u00e0 Sao Kim m\u00e1ch gi\u00fap b\u1ea1n.<\/span><\/p>\n

1. T\u1ea1o ra xu h\u01b0\u1edbng thay v\u00ec ch\u1ea1y theo xu h\u01b0\u1edbng<\/span><\/h2>\n

C\u00f3 m\u1ed9t s\u1ef1 th\u1eadt m\u00e0 \u00edt ng\u01b0\u1eddi ch\u1ecbu quan t\u00e2m ch\u00ednh l\u00e0 xu h\u01b0\u1edbng r\u1ed3i s\u1ebd d\u1eabn t\u1edbi l\u1ed7i th\u1eddi v\u00e0 t\u1ee5t h\u1eadu. Vi\u1ec7c quan t\u00e2m qu\u00e1 nhi\u1ec1u t\u1edbi xu h\u01b0\u1edbng thi\u1ebft k\u1ebf logo<\/strong> v\u00e0 ph\u1ee5 thu\u1ed9c v\u00e0o ch\u00fang c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u1ea1o ra m\u1ed9t logo ho\u00e0n h\u1ea3o \u1edf th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, nh\u01b0ng ch\u01b0a ch\u1eafc b\u1ea1n s\u1ebd c\u1ea3m th\u1ea5y h\u00e0i l\u00f2ng khi nh\u00ecn l\u1ea1i v\u00e0o 10 n\u0103m, 20 n\u0103m sau hay l\u00e2u h\u01a1n. Kh\u00f4ng nh\u1eefng v\u1eady, xu h\u01b0\u1edbng \u0111\u00f4i khi c\u00f3 th\u1ec3 khi\u1ebfn s\u1ef1 s\u00e1ng t\u1ea1o c\u1ee7a b\u1ea1n b\u1ecb b\u00f3 h\u1eb9p trong m\u1ed9t v\u00f2ng lu\u1ea9n qu\u1ea9n.<\/span><\/p>\n

V\u00ec v\u1eady, h\u00e3y ch\u1ec9 l\u01b0\u1edbt qua nh\u1eefng xu h\u01b0\u1edbng thi\u1ebft k\u1ebf logo<\/strong> v\u1edbi \u0111\u00fang ngh\u0129a tham kh\u1ea3o. Vi\u1ec7c b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 \u201cch\u1ebf bi\u1ebfn\u201d nh\u1eefng nguy\u00ean li\u1ec7u c\u00f3 s\u1eb5n trong \u0111\u1ea7u, bao g\u1ed3m ki\u1ebfn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o \u0111\u1ec3 ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea3n th\u00e2n v\u00e0 t\u1ea1o ra xu h\u01b0\u1edbng cho ri\u00eang m\u00ecnh.<\/span><\/p>\n

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Logo th\u01b0\u01a1ng hi\u1ec7u Happy Noodles do Sao Kim thi\u1ebft k\u1ebf<\/span><\/em><\/figcaption><\/figure>\n

2. T\u1eadn d\u1ee5ng \u00fd ngh\u0129a c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng<\/span><\/h2>\n

Logo l\u00e0 s\u1ef1 t\u1ed5ng h\u00f2a c\u1ee7a c\u00e1c m\u1ed1i quan h\u1ec7 gi\u1eefa ch\u1eef vi\u1ebft, h\u00ecnh \u1ea3nh v\u00e0 m\u00e0u s\u1eafc. \u0110\u1ec3 truy\u1ec1n t\u1ea3i t\u1ed1t h\u01a1n \u00fd ngh\u0129a v\u00e0 th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, b\u1ea1n c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng nh\u1eefng h\u00ecnh \u1ea3nh trong kho ch\u1ea5t li\u1ec7u phong ph\u00fa v\u1edbi c\u00e1c kh\u1ed1i h\u00ecnh \u0111a d\u1ea1ng, con ng\u01b0\u1eddi, lo\u00e0i v\u1eadt\u2026 \u0111\u1ec3 l\u00e0m bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1ea1i di\u1ec7n cho ch\u00ednh m\u00ecnh.<\/span><\/p>\n

\u0110\u00f4i khi kh\u00f4ng c\u1ea7n t\u1edbi ch\u1eef vi\u1ebft, duy nh\u1ea5t bi\u1ec3u t\u01b0\u1ee3ng c\u0169ng c\u00f3 th\u1ec3 khi\u1ebfn b\u1ea1n g\u00e2y \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh m\u1ebd v\u1edbi c\u00f4ng ch\u00fang v\u00e0 tr\u01b0\u1eddng t\u1ed3n qua h\u00e0ng ch\u1ee5c, th\u1eadm ch\u00ed h\u00e0ng tr\u0103m n\u0103m b\u1edfi h\u00e0m s\u00fac \u00fd ngh\u0129a ph\u00f9 h\u1ee3p trong m\u1ecdi th\u1eddi k\u1ef3. Thi\u1ebft k\u1ebf Logo<\/strong> c\u1ee7a t\u1eadp \u0111o\u00e0n d\u1ea7u kh\u00ed \u0111a qu\u1ed1c gia Shell l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh.<\/span><\/p>\n

\"4398877_orig\"<\/span><\/p>\n

= >> B\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o th\u00eam b\u00e0i vi\u1ebft\u00a0\u00dd ngh\u0129a c\u1ee7a c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng ph\u1ed5 bi\u1ebfn trong thi\u1ebft k\u1ebf logo<\/a><\/span><\/em><\/span><\/p>\n

3. T\u1ea1o s\u1ef1 c\u00e2n b\u1eb1ng trong thi\u1ebft k\u1ebf<\/span><\/h2>\n

S\u1ef1 c\u00e2n b\u1eb1ng v\u00e0 h\u00e0i h\u00f2a l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap logo c\u1ee7a b\u1ea1n d\u1ec5 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 v\u1ec1 m\u1eb7t th\u1ea9m m\u1ef9 v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi t\u01b0 duy nh\u1eadn th\u1ee9c c\u1ee7a con ng\u01b0\u1eddi, \u0111\u1ed3ng th\u1eddi t\u1ea1o ra s\u1ef1 h\u00e0i l\u00f2ng v\u1ec1 th\u1ecb gi\u00e1c. B\u1ea1n c\u00f3 th\u1ec3 ph\u1ea3n b\u00e1c l\u1ea1i r\u1eb1ng s\u1ef1 c\u00e2n b\u1eb1ng \u0111\u00f4i khi t\u1ea1o ra c\u1ea3m gi\u00e1c nh\u00e0m ch\u00e1n h\u01a1n nh\u1eefng \u00fd t\u01b0\u1edfng t\u00e1o b\u1ea1o v\u00e0 ph\u00e1 c\u00e1ch, nh\u01b0ng th\u1ecb hi\u1ebfu c\u1ee7a con ng\u01b0\u1eddi lu\u00f4n thay \u0111\u1ed5i, v\u00e0 s\u1ef1 c\u00e2n b\u1eb1ng s\u1ebd gi\u00fap thi\u1ebft k\u1ebf logo<\/strong> c\u1ee7a b\u1ea1n t\u1ed3n t\u1ea1i v\u1eefng ch\u00e3i tr\u00ean th\u1ecb tr\u01b0\u1eddng b\u1ea5t ch\u1ea5p th\u1eddi gian.<\/span><\/p>\n

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Logo th\u01b0\u01a1ng hi\u1ec7u d\u1ea7u kh\u00ed Ng\u1ecdc Qu\u00ed do Sao Kim thi\u1ebft k\u1ebf<\/span><\/em><\/figcaption><\/figure>\n

4. D\u1ec5 nh\u1eadn bi\u1ebft ngay c\u1ea3 khi thay \u0111\u1ed5i k\u00edch th\u01b0\u1edbc<\/span><\/h2>\n

\u0110\u1ec3 t\u1ed3n t\u1ea1i l\u00e2u d\u00e0i, logo c\u1ee7a b\u1ea1n b\u1eaft bu\u1ed9c ph\u1ea3i r\u00f5 r\u00e0ng v\u00e0 kh\u00f4ng mang y\u1ebfu t\u1ed1 d\u1ec5 g\u00e2y hi\u1ec3u nh\u1ea7m. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao ch\u00fang ph\u1ea3i d\u1ec5 nh\u1eadn bi\u1ebft ngay c\u1ea3 khi \u0111\u00e3 b\u1ecb thay \u0111\u1ed5i k\u00edch th\u01b0\u1edbc. Logo c\u1ee7a Apple \u0111\u00e3 c\u00f3 th\u1ec3 b\u1ecb hi\u1ec3u nh\u1ea7m th\u00e0nh qu\u1ea3 Cherry khi thu nh\u1ecf n\u1ebfu kh\u00f4ng \u0111\u01b0\u1ee3c th\u00eam v\u00e0o m\u1ed9t v\u1ebft c\u1eafn. V\u00e0 \u1ea5n t\u01b0\u1ee3ng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u201cqu\u1ea3 t\u00e1o c\u1eafn d\u1edf\u201d \u0111\u01b0\u1ee3c ghi nh\u1edb t\u1eeb \u0111\u00f3 cho t\u1edbi t\u1eadn b\u00e2y gi\u1edd. V\u00ec v\u1eady, h\u00e3y th\u1eed nh\u1eefng k\u00edch th\u01b0\u1edbc kh\u00e1c nhau v\u00e0 ch\u1eafc ch\u1eafn r\u1eb1ng logo c\u1ee7a b\u1ea1n kh\u00f4ng d\u1ec5 b\u1ecb hi\u1ec3u nh\u1ea7m sang \u00fd ngh\u0129a kh\u00e1c tr\u01b0\u1edbc khi \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o s\u1eed d\u1ee5ng.<\/span><\/p>\n

5. N\u1ed5i b\u1eadt khi chuy\u1ec3n sang d\u1ea1ng \u00e2m b\u1ea3n<\/span><\/h2>\n

M\u00e0u s\u1eafc c\u1ee7a thi\u1ebft k\u1ebf logo<\/strong> g\u00f3p ph\u1ea7n trong vi\u1ec7c truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p v\u00e0 \u00fd ngh\u0129a c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, tuy nhi\u00ean logo c\u1ee7a b\u1ea1n c\u0169ng bu\u1ed9c ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng th\u00edch nghi v\u1edbi nhi\u1ec1u ki\u1ec3u m\u00f4i tr\u01b0\u1eddng, bao g\u1ed3m c\u1ea3 m\u00e0u s\u1eafc v\u00e0 kh\u00f4ng c\u00f3 m\u00e0u s\u1eafc. \u0110i\u1ec1u \u0111\u00f3 \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c thi\u1ebft k\u1ebf c\u1ee7a b\u1ea1n c\u1ea7n r\u00f5 r\u00e0ng v\u00e0 d\u1ec5 nh\u1eadn bi\u1ebft ngay c\u1ea3 khi \u1edf d\u1ea1ng \u00e2m b\u1ea3n, b\u1edfi ch\u1ec9 c\u1ea7n m\u1ed9t l\u1ea7n k\u00e9m thuy\u1ebft ph\u1ee5c, logo \u0111\u00f3 c\u00f3 th\u1ec3 b\u1ecb l\u00e3ng qu\u00ean ngay v\u00e0 d\u1eadp t\u1eaft hy v\u1ecdng s\u1ed1ng m\u00e3i theo th\u1eddi gian.<\/span><\/p>\n

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Logo kh\u00e1ch s\u1ea1n 3 sao May Flower do Sao Kim thi\u1ebft k\u1ebf<\/span><\/em><\/figcaption><\/figure>\n

6. \u0110\u1eebng qu\u00e1 t\u1eadp trung m\u00f4 t\u1ea3 l\u0129nh v\u1ef1c c\u1ee7a m\u00ecnh<\/span><\/h2>\n

Th\u00f4ng th\u01b0\u1eddng, m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u s\u1ebd thi\u1ebft k\u1ebf logo d\u1ef1a tr\u00ean ch\u00ednh ng\u00e0nh ngh\u1ec1, l\u0129nh v\u1ef1c m\u00e0 m\u00ecnh kinh doanh \u0111\u1ec3 g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u00e0 gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 ghi nh\u1edb. Tuy nhi\u00ean, \u0111\u00f3 l\u00e0 khi b\u1ea1n kh\u00f4ng ng\u1edd \u0111\u01b0\u1ee3c t\u1edbi vi\u1ec7c th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh s\u1ebd c\u00f2n ph\u00e1t tri\u1ec3n v\u00e0 m\u1edf r\u1ed9ng ph\u1ea1m vi ho\u1ea1t \u0111\u1ed9ng h\u01a1n n\u1eefa trong t\u01b0\u01a1ng lai.<\/span><\/p>\n

L\u1ea5y v\u00ed d\u1ee5 t\u1eeb thi\u1ebft k\u1ebf logo<\/strong> c\u1ee7a MTV, ban \u0111\u1ea7u, nh\u00e0 s\u1ea3n xu\u1ea5t s\u1eed d\u1ee5ng c\u1ee5m t\u1eeb Music Television \u0111\u1ec3 kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a m\u1ed9t k\u00eanh \u00e2m nh\u1ea1c h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi, nh\u01b0ng c\u1ee5m t\u1eeb n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c lo\u1ea1i b\u1ecf sau \u0111\u00f3, khi h\u1ecd mu\u1ed1n t\u1ea1o ra nh\u1eefng \u0111i\u1ec1u v\u01b0\u1ee3t xa h\u01a1n m\u1ed9t k\u00eanh truy\u1ec1n h\u00ecnh v\u1ec1 \u00e2m nh\u1ea1c. Do \u0111\u00f3, \u0111\u1ec3 logo c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi t\u00ecnh h\u00ecnh th\u01b0\u01a1ng hi\u1ec7u \u1edf m\u1ecdi th\u1eddi \u0111i\u1ec3m v\u00e0 tho\u00e1t ra kh\u1ecfi ranh gi\u1edbi l\u0129nh v\u1ef1c, \u0111\u1eebng qu\u00e1 c\u1ee5 th\u1ec3 h\u00f3a ng\u00e0nh ngh\u1ec1 c\u1ee7a m\u00ecnh tr\u00ean logo.<\/span><\/p>\n

\"mtv_0\"<\/span><\/p>\n

Thi\u1ebft k\u1ebf logo<\/strong> lu\u00f4n \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i bi\u1ebft nhi\u1ec1u h\u01a1n nh\u1eefng k\u1ef9 n\u0103ng thao t\u00e1c tr\u00ean m\u00e1y t\u00ednh. N\u1ebfu ch\u01b0a th\u1ef1c s\u1ef1 n\u1eafm \u0111\u01b0\u1ee3c nh\u1eefng nguy\u00ean t\u1eafc, y\u00eau c\u1ea7u v\u00e0 b\u00ed quy\u1ebft \u0111\u1ec3 thi\u1ebft k\u1ebf logo, b\u1ea1n s\u1ebd kh\u00f3 l\u00f2ng t\u1ea1o ra m\u1ed9t logo th\u00e0nh c\u00f4ng v\u00e0 c\u00f3 th\u1ec3 tr\u01b0\u1eddng t\u1ed3n theo th\u1eddi gian. B\u1edfi v\u1eady, \u0111\u1eebng ng\u1ea7n ng\u1ea1i \u0111\u1ec3 c\u00e1c chuy\u00ean gia Sao Kim h\u1ed7 tr\u1ee3 b\u1ea1n trong d\u1ef1 \u00e1n n\u00e0y b\u1eb1ng c\u00e1ch li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i v\u00e0 nghe t\u01b0 v\u1ea5n mi\u1ec5n ph\u00ed.<\/span> <\/span><\/p>\n

Ngu\u1ed3n: Sao Kim branding<\/a><\/strong><\/span><\/span><\/p>\n

Chuy\u00ean gia h\u00e0ng \u0111\u1ea7u v\u1ec1 thi\u1ebft k\u1ebf Th\u01b0\u01a1ng hi\u1ec7u<\/span><\/p>\n

Xem th\u00eam nh\u1eefng b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng kh\u00e1c:<\/span><\/p>\n