{"id":321096,"date":"2018-06-12T16:32:26","date_gmt":"2018-06-12T09:32:26","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=321096"},"modified":"2022-10-06T14:14:20","modified_gmt":"2022-10-06T07:14:20","slug":"cau-hoi-thuong-gap-khi-ra-mat-thuong-hieu-moi","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/thongtin\/cau-hoi-thuong-gap-khi-ra-mat-thuong-hieu-moi\/","title":{"rendered":"5 C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p khi ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1edbi"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\"><strong>Ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1edbi<\/strong> \u0111\u00f2i h\u1ecfi doanh nghi\u1ec7p ph\u1ea3i c\u00f3 s\u1ef1 chu\u1ea9n b\u1ecb k\u1ef9 l\u01b0\u1ee1ng v\u00e0 \u0111\u1ea7u t\u01b0 x\u1ee9ng \u0111\u00e1ng ch\u1ee9 kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 vi\u1ec7c ch\u1ec9 ra m\u1eaft m\u1ed9t s\u1ea3n ph\u1ea9m. \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u m\u1edbi, b\u1ea1n c\u1ea7n ph\u1ea3i tr\u1ea3 l\u1eddi \u0111\u01b0\u1ee3c nh\u1eefng c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p khi ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u. Nh\u1eefng c\u00e2u h\u1ecfi \u0111\u00f3 l\u00e0 g\u00ec? H\u00e3y c\u00f9ng theo d\u00f5i b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a Sao Kim.<\/span><\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">1. Th\u1ecb tr\u01b0\u1eddng n\u00e0o ti\u1ec1m n\u0103ng?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/niche_market-pie-500x333.jpg\" alt=\"Th\u1ecb tr\u01b0\u1eddng n\u00e0o ti\u1ec1m n\u0103ng?\" class=\"wp-image-321098\" width=\"750\" height=\"500\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/niche_market-pie-500x333.jpg 500w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/niche_market-pie.jpg 655w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">N\u1ebfu v\u00ed doanh nghi\u1ec7p l\u00e0 m\u1ed9t ch\u00fa c\u00e1 th\u00ec th\u1ecb tr\u01b0\u1eddng ch\u00ednh l\u00e0 h\u1ed3 n\u01b0\u1edbc. Ch\u00fa c\u00e1 c\u1ea7n ph\u1ea3i l\u1ef1a ch\u1ecdn v\u00f9ng n\u01b0\u1edbc c\u00f3 nhi\u1ec1u \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i nh\u1ea5t \u0111\u1ec3 v\u00f9ng v\u1eaby th\u1ecfa th\u00edch, tho\u1ea3i m\u00e1i ki\u1ebfm \u0103n, ph\u00e1t tri\u1ec3n kh\u1ecfe m\u1ea1nh v\u00e0 l\u00e0m b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec y\u00eau th\u00edch m\u00e0 kh\u00f4ng c\u1ea7n e s\u1ee3 nh\u1eefng con c\u00e1 to h\u01a1n trong h\u1ed3 n\u01b0\u1edbc \u0111\u00f3 c\u00f3 th\u1ec3 \u0103n th\u1ecbt m\u00ecnh b\u1ea5t c\u1ee9 l\u00fac n\u00e0o, hay ph\u1ea3i nh\u00edch b\u01a1i t\u1eebng b\u01b0\u1edbc trong m\u1ed9t v\u00f9ng n\u01b0\u1edbc ch\u1eadt h\u1eb9p &#8211; n\u01a1i m\u00e0 nh\u1eefng con c\u00e1 kh\u00e1c \u0111\u00e3 chi\u1ebfm h\u1ebft kh\u00f4ng gian.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u0110i\u1ec1u \u0111\u00f3 c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 vi\u1ec7c doanh nghi\u1ec7p t\u00ecm ki\u1ebfm v\u00e0 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng tr\u01b0\u1edbc khi ngh\u0129 t\u1edbi vi\u1ec7c t\u1ea1o d\u1ef1ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1edbi.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">B\u1ea1n c\u1ea7n ph\u1ea3i nh\u00ecn nh\u1eadn v\u1ea5n \u0111\u1ec1, doanh nghi\u1ec7p c\u1ee7a m\u00ecnh nh\u1ecf hay l\u1edbn, \u0111\u00e3 c\u00f3 n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc trong nh\u1eefng kh\u00eda c\u1ea1nh n\u00e0o, th\u1ecb tr\u01b0\u1eddng xung quanh \u0111ang bi\u1ebfn \u0111\u1ed9ng ra sao, ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang c\u00f3 xu h\u01b0\u1edbng \u01b0a chu\u1ed9ng s\u1ea3n ph\u1ea9m &#8211; d\u1ecbch v\u1ee5 nh\u01b0 th\u1ebf n\u00e0o, \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0o \u0111ang l\u00e0 ph\u00e2n kh\u00fac m\u00e0u m\u1ee1 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1ea5n c\u00f4ng&#8230; Vi\u1ec7c t\u00ecm ki\u1ebfm m\u1ed9t th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng s\u1ebd t\u1ea1o ra ti\u1ec1n \u0111\u1ec1 ch\u1eafc ch\u1eafn v\u00e0 m\u1edf ra h\u01b0\u1edbng \u0111i m\u1edbi cho doanh nghi\u1ec7p.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ch\u1eb3ng h\u1ea1n, n\u1ebfu l\u00e0 m\u1ed9t doanh nghi\u1ec7p nh\u1ecf, \u0111\u1ed1i \u0111\u1ea7u v\u1edbi nh\u1eefng \u00f4ng l\u1edbn trong c\u00f9ng l\u0129nh v\u1ef1c, c\u00f9ng \u0111\u1ecbnh v\u1ecb \u0111\u1ec3 gi\u00e0nh gi\u1eadt th\u1ecb ph\u1ea7n kh\u00f4ng ph\u1ea3i m\u1ed9t \u00fd t\u01b0\u1edfng th\u00fa v\u1ecb, th\u1eadm ch\u00ed b\u1ea1n c\u00f3 th\u1ec3 b\u1ecb \u0111\u00e1nh b\u1eadt ra kh\u1ecfi th\u1ecb tr\u01b0\u1eddng \u0111\u00f3 v\u00ec kh\u00f4ng \u0111\u1ee7 s\u1ee9c ch\u1ed1ng ch\u1ecdi.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">L\u00fac n\u00e0y, th\u1ecb tr\u01b0\u1eddng ng\u00e1ch l\u00e0 m\u1ed9t g\u1ee3i \u00fd m\u00e0 b\u1ea1n n\u00ean xem x\u00e9t. \u0110\u00f3 l\u00e0 n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 ph\u00e1t huy \u0111\u01b0\u1ee3c \u0111i\u1ec3m m\u1ea1nh c\u1ee7a m\u00ecnh, th\u1ecfa s\u1ee9c v\u00f9ng v\u1eaby khi ch\u01b0a c\u00f3 ho\u1eb7c r\u1ea5t \u00edt \u0111\u1ed1i th\u1ee7 t\u1eadp trung, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 vi\u1ec7c ch\u00fa c\u00e1 lu\u1ed3n v\u00e0o khe \u0111\u00e1 v\u00e0 kh\u00e1m ph\u00e1 ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng s\u1ed1ng l\u00fd t\u01b0\u1edfng cho m\u00ecnh trong khi nh\u1eefng con c\u00e1 to l\u1edbn kh\u00e1c kh\u00f4ng th\u1ec3 chui v\u00e0o \u0111\u01b0\u1ee3c.<\/span><\/p>\n\n\n\n<p>Tham kh\u1ea3o th\u00eam:<\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/nghien-cuu-thi-truong\/\" target=\"_blank\"><strong>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/strong><\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/phuong-phap-nghien-cuu-khach-hang\/\" target=\"_blank\"><strong>Nghi\u00ean c\u1ee9u kh\u00e1ch h\u00e0ng<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/ra-mat-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Quy tr\u00ecnh ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1edbi<\/strong><\/a><\/li><\/ul>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">2. Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i &#8211; \u01b0u th\u1ebf c\u1ea1nh tranh l\u00e0 g\u00ec?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/ve-may-bay-vietjet-air-4-1-500x318.jpg\" alt=\"Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, \u01b0u th\u1ebf c\u1ea1nh tranh l\u00e0 g\u00ec\" class=\"wp-image-321100\" width=\"750\" height=\"477\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/ve-may-bay-vietjet-air-4-1-500x318.jpg 500w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/ve-may-bay-vietjet-air-4-1.jpg 639w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Khi \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng, vi\u1ec7c ti\u1ebfp theo m\u00e0 b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 ch\u00ednh l\u00e0 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 \u01b0u th\u1ebf c\u1ea1nh tranh c\u1ee7a m\u00ecnh. M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng th\u1ec3 v\u01b0\u01a1n xa v\u00e0 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd n\u1ebfu kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i &#8211; b\u1ed9 x\u01b0\u01a1ng s\u1ed1ng \u0111\u1ea1i di\u1ec7n cho ni\u1ec1m tin, nh\u1eefng nguy\u00ean l\u00fd thi\u1ebft y\u1ebfu v\u00e0 l\u00e2u d\u00e0i c\u1ee7a doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi kh\u00f4ng th\u1ec3 c\u1ea1nh tranh v\u1edbi \u0111\u1ed1i th\u1ee7 kh\u00e1c n\u1ebfu kh\u00f4ng c\u00f3 b\u1ea5t c\u1ee9 \u0111i\u1ec3m kh\u00e1c bi\u1ec7t n\u00e0o.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 th\u1ee9 khi r\u00fat ra, th\u01b0\u01a1ng hi\u1ec7u s\u1ebd ch\u1ebft. Ch\u00fang c\u1ea7n \u0111\u01b0\u1ee3c b\u1eaft ngu\u1ed3n t\u1eeb n\u1ed9i b\u1ed9 doanh nghi\u1ec7p, truy\u1ec1n t\u1ea3i \u0111\u01b0\u1ee3c s\u1ef1 kh\u00e1c bi\u1ec7t v\u00e0 c\u1ea3m x\u00fac trong th\u00f4ng \u0111i\u1ec7p s\u1ee9 m\u1ec7nh, t\u1ea7m nh\u00ecn c\u1ee7a doanh nghi\u1ec7p.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">VietjetAir l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ra \u0111\u1eddi khi Vietnam Airlines \u0111\u00e3 th\u1ed1ng tr\u1ecb ng\u00e0nh h\u00e0ng kh\u00f4ng trong n\u01b0\u1edbc, Vietjet Air t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t khi \u0111\u1ecbnh v\u1ecb phong c\u00e1ch tr\u1ebb trung, n\u0103ng \u0111\u1ed9ng d\u1ef1a tr\u00ean 4 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i: an to\u00e0n, vui v\u1ebb, gi\u00e1 r\u1ebb, \u0111\u00fang gi\u1edd.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Trong khi &#8220;an to\u00e0n, gi\u00e1 r\u1ebb, \u0111\u00fang gi\u1edd&#8221; l\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb mang t\u00ednh k\u1ef9 thu\u1eadt th\u00ec &#8220;vui v\u1ebb&#8221; ch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh c\u1ea3m x\u00fac. Ch\u00fang kh\u00e1c bi\u1ec7t ho\u00e0n to\u00e0n v\u1edbi h\u00ecnh \u1ea3nh ch\u1ec9n chu, thanh l\u1ecbch, chuy\u00ean nghi\u1ec7p m\u00e0 Vietnam Airlines t\u1ea1o d\u1ef1ng, v\u00e0 v\u00ec v\u1eady Vietjet Air \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 v\u01b0\u01a1n l\u00ean th\u1ee9 2 trong ng\u00e0nh h\u00e0ng kh\u00f4ng n\u1ed9i \u0111\u1ecba.<\/span><\/p>\n\n\n\n<p><em>\u0110\u1ecdc th\u00eam: C\u00e1ch vi\u1ebft <a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/tam-nhin-va-su-menh\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>t\u1ea7m nh\u00ecn s\u1ee9 m\u1ec7nh<\/strong><\/a> ph\u00f9 h\u1ee3p v\u1edbi gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i<\/em><\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">3. H\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf ra sao?<\/h2>\n\n\n\n<div class=\"wp-block-image size-medium wp-image-321097\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/Bo-nhan-dien1472217210-500x357.jpg\" alt=\"H\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u tr\u00e0 s\u1eefa Tea Presso do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-321097\" width=\"750\" height=\"535\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/Bo-nhan-dien1472217210-500x357.jpg 500w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2017\/09\/Bo-nhan-dien1472217210.jpg 750w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><figcaption>H\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u tr\u00e0 s\u1eefa Tea Presso do Sao Kim thi\u1ebft k\u1ebf<\/figcaption><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 ph\u1ee7 s\u00f3ng ph\u1ea1m vi ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00ecnh v\u00e0 th\u00e2m nh\u1eadp v\u00e0o tr\u00ed nh\u1edb c\u1ee7a kh\u00e1ch h\u00e0ng, th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n s\u1edf h\u1eefu nh\u1eefng d\u1ea5u hi\u1ec7u nh\u1eadn bi\u1ebft ri\u00eang. <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/nhan-dien-thuong-hieu\/bo-nhan-dien-thuong-hieu-bao-gom-nhung-gi-chac-chan-truoc-gio-ban-da-hieu-sai\/\" target=\"_blank\"><strong>B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> \u0111\u00f3ng vai tr\u00f2 r\u1ea5t quan tr\u1ecdng trong vi\u1ec7c gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng, l\u00e0 nh\u1eefng g\u00ec h\u1ecd nh\u00ecn th\u1ea5y, nghe th\u1ea5y v\u00e0 nh\u1eadn ra th\u01b0\u01a1ng hi\u1ec7u trong cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Kh\u00f4ng ch\u1ec9 t\u1ea1o ra s\u1ef1 nh\u1eadn bi\u1ebft, s\u1ef1 kh\u00e1c bi\u1ec7t v\u00e0 th\u1ec3 hi\u1ec7n c\u00e1 t\u00ednh \u0111\u1eb7c th\u00f9 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n n\u00e0y c\u00f2n t\u00e1c \u0111\u1ed9ng t\u1edbi nh\u1eadn th\u1ee9c v\u00e0 c\u1ea3m x\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng, t\u1ea1o c\u1ea3m gi\u00e1c v\u1ec1 quy m\u00f4 chuy\u00ean nghi\u1ec7p v\u00e0 l\u1edbn m\u1ea1nh c\u1ee7a doanh nghi\u1ec7p.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1edbi, b\u1ea1n c\u1ea7n l\u00ean \u00fd t\u01b0\u1edfng v\u1ec1 h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3. Ch\u00fang n\u00ean \u0111\u01b0\u1ee3c b\u1eaft ngu\u1ed3n t\u1eeb ch\u00ednh gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 quy chu\u1ea9n m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n v\u1ec1 m\u00e0u s\u1eafc, bi\u1ec3u t\u01b0\u1ee3ng, font ch\u1eef, t\u1ec9 l\u1ec7\u2026 v\u00e0 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng th\u1ed1ng nh\u1ea5t t\u1eeb logo t\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng v\u0103n ph\u00f2ng, \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng, h\u1ec7 th\u1ed1ng \u0111\u1ea1i l\u00fd, c\u1eeda hi\u1ec7u, bao b\u00ec, nh\u00e3n m\u00e1c\u2026<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">N\u00ean nh\u1edb r\u1eb1ng, n\u1ebfu kh\u00f4ng c\u00f3 h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, ch\u1ec9 s\u1ed1 nh\u1eadn bi\u1ebft v\u00e0 ghi nh\u1edb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n s\u1ebd b\u1eb1ng 0, v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ec3 m\u1ea5t kh\u00e1ch h\u00e0ng v\u00e0o tay m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c c\u00f3 \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh h\u01a1n trong t\u00e2m tr\u00ed c\u1ee7a h\u1ecd.<\/span><\/p>\n\n\n\n<p><em>Tham kh\u1ea3o ngay: <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/bao-gia-thiet-ke-bo-nhan-dien-thuong-hieu\/\" target=\"_blank\"><strong>B\u00e1o gi\u00e1 thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/em><\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">4. Ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c nh\u01b0 th\u1ebf n\u00e0o?<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Chi\u1ebfn l\u01b0\u1ee3c \u0111\u01a1n gi\u1ea3n l\u00e0 vi\u1ec7c gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 m\u00ecnh \u0111ang \u1edf \u0111\u00e2u, s\u1ebd \u0111i \u0111\u1ebfn \u0111\u00e2u v\u00e0 \u0111i nh\u01b0 th\u1ebf n\u00e0o. \u0110\u1ec3 x\u00e2y d\u1ef1ng th\u00e0nh c\u00f4ng m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u, b\u1ea1n c\u1ea7n ph\u1ea3i ho\u1ea1ch \u0111\u1ecbnh c\u00e1c chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u, chi\u1ebfn l\u01b0\u1ee3c marketing, chi\u1ebfn l\u01b0\u1ee3c kinh doanh, chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng\u2026 M\u1ed7i lo\u1ea1i chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec1u \u0111\u00f3ng m\u1ed9t vai tr\u00f2 ri\u00eang v\u00e0 quy\u1ebft \u0111\u1ecbnh tr\u1ef1c ti\u1ebfp t\u1edbi s\u1ef1 th\u00e0nh b\u00e0i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u00e0 doanh nghi\u1ec7p.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">N\u1ebfu kh\u00f4ng \u0111\u1eb7t ra c\u00e2u h\u1ecfi v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u00ecnh, th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n ch\u1ec9 nh\u01b0 m\u1ed9t ng\u00f4i nh\u00e0 \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng m\u00e0 kh\u00f4ng c\u00f3 n\u1ec1n m\u00f3ng v\u00e0 b\u1ea3n thi\u1ebft k\u1ebf. B\u1ea1n s\u1ebd kh\u00f4ng bi\u1ebft m\u00ecnh ph\u1ea3i x\u00e2y bao nhi\u00eau t\u1ea7ng, bao nhi\u00eau ph\u00f2ng, x\u00e2y b\u1eb1ng ch\u1ea5t li\u1ec7u g\u00ec v\u00e0 th\u1eddi gian \u0111\u1ec3 ho\u00e0n th\u00e0nh ch\u00fang l\u00e0 bao l\u00e2u.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Sau m\u1ed9t th\u1eddi gian x\u00e2y d\u1ef1ng kh\u00f4ng ph\u01b0\u01a1ng h\u01b0\u1edbng, b\u1ea1n c\u00f3 th\u1ec3 m\u1eafc ph\u1ea3i nh\u1eefng sai l\u1ea7m, khi\u1ebfn nh\u00e2n l\u1ef1c ki\u1ec7t qu\u1ec7 v\u00ec l\u00e0m vi\u1ec7c kh\u00f4ng theo t\u1ed5 ch\u1ee9c v\u00e0 khi\u1ebfn ng\u00f4i nh\u00e0 s\u1ee5p \u0111\u1ed5 v\u00ec kh\u00f4ng c\u00f3 n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Vi\u1ec7c thi\u1ebft l\u1eadp c\u00e1c chi\u1ebfn l\u01b0\u1ee3c t\u1eeb tr\u01b0\u1edbc khi ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u v\u1ebd ra con \u0111\u01b0\u1eddng m\u00e0 b\u1ea1n s\u1ebd \u0111i, t\u1eeb kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau m\u00e0 b\u1ea1n l\u1ef1a ch\u1ecdn, s\u1ea3n ph\u1ea9m m\u00e0 b\u1ea1n s\u1ebd b\u00e1n t\u1edbi c\u00e1ch th\u1ee9c giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng, truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u hay c\u00e1ch \u0111\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m, c\u00e1ch thay \u0111\u1ed5i nh\u1eadn th\u1ee9c kh\u00e1ch h\u00e0ng&#8230;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00f3, b\u1ea1n c\u0169ng c\u1ea7n l\u00ean k\u1ebf ho\u1ea1ch v\u1ec1 chi\u1ebfn thu\u1eadt c\u1ee5 th\u1ec3, b\u00e1m s\u00e1t.<\/span><\/p>\n\n\n\n<p><em>\u0110\u1ecdc th\u00eam: <a href=\"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/the-nao-la-chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec<\/strong><\/a>?<\/em><\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">5. Li\u1ec7u doanh nghi\u1ec7p c\u00f3 \u0111\u1ee7 ngu\u1ed3n nh\u00e2n l\u1ef1c v\u00e0 ng\u00e2n s\u00e1ch?<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 m\u1ed9t vi\u1ec7c l\u00e0m to t\u00e1t khi\u1ebfn b\u1ea1n ph\u1ea3i huy \u0111\u1ed9ng h\u1ebft c\u00f4ng su\u1ea5t c\u1ee7a t\u1ea5t c\u1ea3 ngu\u1ed3n l\u1ef1c m\u1ecdi l\u00fac m\u1ecdi n\u01a1i v\u00e0 d\u1ed1c h\u1ebft s\u1ed1 v\u1ed1n hi\u1ec7n c\u00f3.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Tuy nhi\u00ean, \u0111\u1ec3 x\u00e2y d\u1ef1ng d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u th\u00e0nh c\u00f4ng, b\u1ea1n c\u1ea7n c\u00f3 nh\u1eefng b\u01b0\u1edbc chu\u1ea9n b\u1ecb k\u1ef9 l\u01b0\u1ee1ng, t\u1eeb nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch c\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i t\u1ea1i, th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7, kh\u00e1ch h\u00e0ng\u2026 cho t\u1edbi l\u00ean ph\u01b0\u01a1ng \u00e1n v\u1ec1 \u0111\u1ecbnh v\u1ecb, chi\u1ebfn l\u01b0\u1ee3c, nh\u1eadn di\u1ec7n\u2026<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Nh\u1eefng kh\u00e2u chu\u1ea9n b\u1ecb \u0111\u00f3 \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i c\u00f3 m\u1ed9t ngu\u1ed3n l\u1ef1c \u0111\u1ee7 \u201cch\u1ea5t\u201d \u0111\u1ec3 \u0111\u01b0a ra nh\u1eefng quy\u1ebft s\u00e1ch, ph\u01b0\u01a1ng th\u1ee9c s\u00e1ng su\u1ed1t nh\u1ea5t c\u0169ng nh\u01b0 ng\u00e2n s\u00e1ch x\u1ee9ng \u0111\u00e1ng \u0111\u1ec3 ho\u00e0n thi\u1ec7n c\u00e1c h\u1ea1ng m\u1ee5c.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Tr\u00ean th\u1ef1c t\u1ebf, tr\u01b0\u1edbc khi chu\u1ea9n b\u1ecb ra m\u1eaft m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1edbi, nhi\u1ec1u doanh nghi\u1ec7p th\u01b0\u1eddng d\u00e0nh th\u1eddi gian \u0111\u1ec3 ch\u00fa tr\u1ecdng t\u1edbi \u00fd t\u01b0\u1edfng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m thay v\u00ec t\u1eadp trung v\u00e0o nh\u1eefng y\u1ebfu t\u1ed1 k\u1ec3 tr\u00ean.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ph\u1ea7n v\u00ec kh\u00f4ng nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c t\u1ea7m quan tr\u1ecdng, ph\u1ea7n v\u00ec doanh nghi\u1ec7p kh\u00f4ng \u0111\u1ee7 ngu\u1ed3n nh\u00e2n l\u1ef1c \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 ti\u1ebfn \u0111\u1ed9 c\u00f4ng vi\u1ec7c. Trong t\u00ecnh th\u1ebf \u0111\u00f3, \u0111\u1ec3 c\u00f3 th\u1ec3 c\u00e2n b\u1eb1ng gi\u1eefa s\u1ea3n xu\u1ea5t, kinh doanh v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm \u0111\u1ebfn nh\u1eefng nh\u00e0 t\u01b0 v\u1ea5n th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Sao Kim.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">V\u1edbi \u0111\u1ed9i ng\u0169 chuy\u00ean gia \u0111\u00e3 t\u1eebng tri\u1ec3n khai tr\u00ean 10000+ kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng th\u01b0\u01a1ng hi\u1ec7u, ch\u00fang t\u00f4i bi\u1ebft m\u00ecnh ph\u1ea3i b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u v\u1edbi doanh nghi\u1ec7p b\u1ea1n v\u00e0 tri\u1ec3n khai m\u1ecdi c\u00f4ng vi\u1ec7c chu\u1ea9n b\u1ecb c\u0169ng nh\u01b0 trong qu\u00e1 tr\u00ecnh ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, chuy\u00ean nghi\u1ec7p, nhanh ch\u00f3ng v\u00e0 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n\n\n\n<p>K\u1ebft n\u1ed1i v\u1edbi <span style=\"font-weight: 400;\">Sao Kim qua s\u1ed1 \u0111i\u1ec7n tho\u1ea1i <a rel=\"noreferrer noopener\" href=\"tel:0964699499\" target=\"_blank\"><strong>0964.699.499<\/strong><\/a> ho\u1eb7c email <\/span><a href=\"mailto:contact@www.saokim.com.vn\"><span style=\"font-weight: 400;\"><strong>contact@www.saokim.com.vn<\/strong><\/span><\/a><span style=\"font-weight: 400;\">&nbsp;ngay t\u1eeb h\u00f4m nay \u0111\u1ec3 b\u1ea1n c\u00f3 nh\u1eefng b\u01b0\u1edbc chu\u1ea9n b\u1ecb t\u1ed1t nh\u1ea5t cho th\u01b0\u01a1ng hi\u1ec7u m\u1edbi c\u1ee7a m\u00ecnh.<\/span><\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e4eeff\"><em>Ho\u1eb7c \u0111\u0103ng k\u00fd t\u01b0 v\u1ea5n d\u1ecbch v\u1ee5 <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/dich-vu\/launching\/\" target=\"_blank\"><strong>Brand Launching<\/strong><\/a> (truy\u1ec1n th\u00f4ng ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1edbi) \u0111\u1ec3 \u0111\u01b0\u1ee3c chuy\u00ean gia c\u1ee7a Sao Kim h\u1ed7 tr\u1ee3 c\u1ee5 th\u1ec3.<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Blog Sao Kim<\/strong><\/a>,&nbsp;<a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>C\u1ea9m Nang Sao Kim<\/strong><\/a>&nbsp;<\/p>\n\n\n\n<p><strong>Facebook:<\/strong>&nbsp;<a href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>:&nbsp;<a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p>#SaoKim #SaoKimBranding #RaMatThuongHieu #BrandLaunch<\/p>\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tr\u1ea3 l\u1eddi ngay 5 c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p n\u00e0y khi ra m\u1eaft th\u01b0\u01a1ng hi\u1ec7u m\u1edbi gi\u00fap doanh nghi\u1ec7p tri\u1ec3n khai chi\u1ebfn d\u1ecbch ra m\u1eaft hi\u1ec7u qu\u1ea3, th\u00e0nh c\u00f4ng.<\/p>\n","protected":false},"author":44,"featured_media":321553,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,10],"tags":[],"class_list":["post-321096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thongtin","category-xay-dung-thuong-hieu"],"acf":[],"views":776,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=321096"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321096\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/321553"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=321096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=321096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=321096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}