{"id":321130,"date":"2018-08-01T14:39:52","date_gmt":"2018-08-01T07:39:52","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=321130"},"modified":"2018-08-01T14:39:52","modified_gmt":"2018-08-01T07:39:52","slug":"nhung-dau-hieu-cho-thay-doanh-nghiep-can-tai-thiet-ke-thuong-hieu","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/thongtin\/nhung-dau-hieu-cho-thay-doanh-nghiep-can-tai-thiet-ke-thuong-hieu\/","title":{"rendered":"Nh\u1eefng d\u1ea5u hi\u1ec7u cho th\u1ea5y doanh nghi\u1ec7p c\u1ea7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u"},"content":{"rendered":"

Trong b\u00e0i vi\u1ebft Khi n\u00e0o doanh nghi\u1ec7p c\u1ea7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u<\/a>, Sao Kim \u0111\u00e3 ch\u1ec9 ra 6 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 doanh nghi\u1ec7p thay \u0111\u1ed5i nh\u1eadn di\u1ec7n c\u1ee7a m\u00ecnh, tuy nhi\u00ean \u0111\u1ec3 c\u00f3 h\u00ecnh dung r\u00f5 r\u00e0ng h\u01a1n, h\u00e3y tham kh\u1ea3o th\u00eam b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 n\u1eafm \u0111\u01b0\u1ee3c c\u00e1c d\u1ea5u hi\u1ec7u cho th\u1ea5y doanh nghi\u1ec7p c\u1ea7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n

1. Th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau ban \u0111\u1ea7u<\/h2>\n

Khi b\u1eaft \u0111\u1ea7u t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, doanh nghi\u1ec7p lu\u00f4n \u0111\u1ec1 ra nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c r\u00f5 r\u00e0ng, c\u1ee5 th\u1ec3 \u0111\u1ec3 \u0111\u1ea1t t\u1edbi m\u1ed9t m\u1ee5c ti\u00eau nh\u1ea5t \u0111\u1ecbnh, ch\u1eb3ng h\u1ea1n tr\u1edf th\u00e0nh nh\u00e0 s\u1ea3n xu\u1ea5t th\u1eddi trang jeans ch\u1ea5t l\u01b0\u1ee3ng cao ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u01b0 Levi\u2019s hay mang \u0111\u1ebfn nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh \u00e2m nh\u1ea1c h\u1ea5p d\u1eabn cho gi\u1edbi tr\u1ebb c\u1ee7a MTV. T\u1edbi m\u1ed9t th\u1eddi k\u1ef3 nh\u1ea5t \u0111\u1ecbnh, sau khi \u0111\u00e3 tu\u00e2n th\u1ee7 chi\u1ebfn l\u01b0\u1ee3c v\u00e0 tung ra c\u00e1c chi\u1ebfn d\u1ecbch hi\u1ec7u qu\u1ea3, b\u1ea1n s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng b\u1eb1ng vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau m\u00e0 m\u00ecnh \u0111\u00e3 \u0111\u1ec1 ra. K\u1ebft qu\u1ea3 c\u1ee7a s\u1ef1 th\u00e0nh c\u00f4ng \u0111\u00f3 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y ngay b\u1edfi s\u1ef1 \u1ee7ng h\u1ed9 v\u00e0 tung h\u00f4 c\u1ee7a c\u00f4ng ch\u00fang.<\/span><\/p>\n

Tuy nhi\u00ean, \u0111\u00f3 c\u0169ng l\u00e0 d\u1ea5u hi\u1ec7u cho th\u1ea5y b\u1ea1n c\u1ea7n ph\u1ea3i t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u khi doanh nghi\u1ec7p \u0111\u00e3 ph\u00e1t tri\u1ec3n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 ti\u1ebfp x\u00fac t\u1ed1i \u0111a v\u1edbi th\u1ecb tr\u01b0\u1eddng. L\u1edbp \u00e1o nh\u1eadn di\u1ec7n c\u0169 c\u00f3 th\u1ec3 s\u1ebd kh\u00f4ng c\u00f2n ph\u00f9 h\u1ee3p v\u00e0 c\u00f3 ph\u1ea7n ch\u1eadt ch\u1ed9i v\u1edbi m\u1ed9t doanh nghi\u1ec7p th\u00e0nh c\u00f4ng \u0111ang v\u01b0\u01a1n l\u00ean m\u1ea1nh m\u1ebd. \u0110\u00f3 ch\u00ednh l\u00e0 l\u00fd do b\u1ea1n c\u1ea7n thay m\u1ed9t l\u1edbp \u00e1o m\u1edbi – m\u1ed9t h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u m\u1edbi \u0111\u1ec3 v\u1eeba v\u1eb7n h\u01a1n v\u00e0 ti\u1ebfp t\u1ee5c ph\u1ea5n \u0111\u1ea5u \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau m\u1edbi, nh\u01b0 c\u00e1ch m\u00e0 MTV \u0111\u00e3 l\u00e0m khi l\u01b0\u1ee3c b\u1ecf d\u00f2ng ch\u1eef \u201cMusic Television\u201d v\u00e0 \u0111i\u1ec1u ch\u1ec9nh \u0111\u01b0\u1eddng n\u00e9t tr\u00ean logo nh\u1eb1m ch\u1ee9ng t\u1ecf tham v\u1ecdng l\u1ea5n s\u00e2n sang c\u00e1c l\u0129nh v\u1ef1c truy\u1ec1n h\u00ecnh kh\u00e1c c\u1ee7a m\u00ecnh.<\/span><\/p>\n

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2. Xu\u1ea5t hi\u1ec7n nh\u1eefng l\u1eddi g\u00f3p \u00fd v\u1ec1 t\u00ednh th\u1ea9m m\u1ef9 c\u1ee7a nh\u1eadn di\u1ec7n<\/h2>\n

Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/a> c\u1ee7a b\u1ea1n \u0111\u00e3 t\u1eebng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao v\u1ec1 m\u1eb7t th\u1ecb gi\u00e1c c\u0169ng nh\u01b0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng vang d\u1ed9i trong qu\u00e1 kh\u1ee9, nh\u01b0ng s\u1ef1 thay \u0111\u1ed5i kh\u00f4ng ng\u1eebng c\u1ee7a th\u1ecb hi\u1ebfu con ng\u01b0\u1eddi c\u0169ng \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c ch\u00fang kh\u00f4ng c\u00f2n \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c t\u00ednh th\u1ea9m m\u1ef9 theo th\u1eddi gian. L\u00e0 ng\u01b0\u1eddi l\u00ean \u00fd t\u01b0\u1edfng v\u00e0 t\u1ea1o ra b\u1ed9 nh\u1eadn di\u1ec7n \u0111\u00f3, c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd kh\u00f4ng nh\u1eadn ra nh\u1eefng m\u1eb7t h\u1ea1n ch\u1ebf c\u1ee7a ch\u00fang. V\u00ec v\u1eady, h\u00e3y xem x\u00e9t khi xu\u1ea5t hi\u1ec7n nh\u1eefng l\u1eddi g\u00f3p \u00fd v\u1ec1 logo hay nh\u1eadn di\u1ec7n c\u1ee7a b\u1ea1n. <\/span><\/p>\n

Ch\u00fang c\u00f3 th\u1ec3 xu\u1ea5t ph\u00e1t t\u1eeb ch\u00ednh c\u00e1c nh\u00e2n vi\u00ean, \u0111\u1ed3ng nghi\u1ec7p, kh\u00e1ch h\u00e0ng hay nh\u1eefng chuy\u00ean gia trong l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u c\u00f3 quan h\u1ec7 t\u1ed1t v\u1edbi b\u1ea1n. \u00dd ki\u1ebfn \u0111\u00f3ng g\u00f3p c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c \u0111\u01b0a ra d\u1ef1a tr\u00ean con m\u1eaft kh\u00e1ch quan, v\u00e0 b\u1ea1n s\u1ebd nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1 t\u1ed1t h\u01a1n khi kh\u00f4ng ch\u1ec9 c\u00f3 1, 2 ng\u01b0\u1eddi n\u00f3i v\u1ec1 ch\u00fang.<\/span><\/p>\n

Nh\u1eefng l\u1ed7i m\u00e0 nh\u1eadn di\u1ec7n c\u1ee7a b\u1ea1n g\u1eb7p ph\u1ea3i c\u00f3 th\u1ec3 bao g\u1ed3m qu\u00e1 ph\u1ee9c t\u1ea1p, nhi\u1ec1u chi ti\u1ebft th\u1eeba th\u00e3i, bi\u1ec3u t\u01b0\u1ee3ng kh\u00f4ng c\u00f2n ph\u00f9 h\u1ee3p v\u1edbi th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, mang l\u1ea1i c\u1ea3m gi\u00e1c l\u1ed7i th\u1eddi, m\u00e0u s\u1eafc s\u1eed d\u1ee5ng kh\u00f4ng c\u00f2n b\u1eaft m\u1eaft\u2026 T\u1eeb nh\u1eefng l\u1eddi g\u00f3p \u00fd m\u00e0 b\u1ea1n thu th\u1eadp \u0111\u01b0\u1ee3c, h\u00e3y k\u1ebft h\u1ee3p v\u1edbi vi\u1ec7c nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch ho\u1eb7c nh\u1eadn l\u1eddi khuy\u00ean t\u1eeb c\u00e1c chuy\u00ean gia \u0111\u1ec3 quy\u1ebft \u0111\u1ecbnh c\u00f3 n\u00ean t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u hay kh\u00f4ng.<\/span><\/p>\n

Tham kh\u1ea3o th\u00eam\u00a05 \u0110\u1eb7c \u0111i\u1ec3m chung c\u1ee7a b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u chuy\u00ean nghi\u1ec7p<\/a><\/p>\n

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Logo \u0111\u1ea7u ti\u00ean c\u1ee7a Pepsi kh\u00e1 ph\u1ee9c t\u1ea1p, kh\u00f3 nh\u00ecn v\u00e0 g\u1ea7n gi\u1ed1ng v\u1edbi nh\u1eadn di\u1ec7n c\u1ee7a Coca-Cola, \u0111\u00f3 l\u00e0 l\u00fd do th\u01b0\u01a1ng hi\u1ec7u n\u00e0y \u0111\u00e3 t\u00e1i thi\u1ebft k\u1ebf \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c logo nh\u01b0 hi\u1ec7n t\u1ea1i<\/figcaption><\/figure>\n

3. Xu\u1ea5t hi\u1ec7n ng\u00e0y c\u00e0ng nhi\u1ec1u nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u t\u01b0\u01a1ng t\u1ef1 b\u1ea1n<\/h2>\n

M\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh s\u1ef1 t\u1ed3n t\u1ea1i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 \u01b0u th\u1ebf c\u1ea1nh tranh. B\u1ea1n c\u1ea7n ph\u1ea3i tr\u1edf n\u00ean kh\u00e1c bi\u1ec7t v\u1edbi \u0111\u1ed1i th\u1ee7 \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ee9ng v\u1eefng tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ghi nh\u1edb. \u1ede th\u1eddi \u0111i\u1ec3m b\u1eaft \u0111\u1ea7u, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ed9c nh\u1ea5t, nh\u01b0ng s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a ng\u00e0y c\u00e0ng nhi\u1ec1u c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong khi c\u00e1c l\u0129nh v\u1ef1c c\u1ee7a th\u1ecb tr\u01b0\u1eddng l\u1ea1i c\u00f3 h\u1ea1n s\u1ebd d\u1eabn t\u1edbi t\u00ecnh tr\u1ea1ng nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u00f9ng \u0111\u1ecbnh h\u01b0\u1edbng, c\u00f9ng th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau gi\u1ed1ng b\u1ea1n. C\u00f4ng ch\u00fang c\u00f3 th\u1ec3 nh\u1ea7m l\u1eabn b\u1ea1n v\u00e0 nh\u1eefng \u0111\u1ed1i th\u1ee7 \u0111\u00f3 n\u1ebfu b\u1ea1n kh\u00f4ng nh\u1ea5n m\u1ea1nh \u0111\u01b0\u1ee3c \u0111i\u1ec3m kh\u00e1c bi\u1ec7t c\u1ee7a m\u00ecnh. <\/span><\/p>\n

\u0110\u00e2y l\u00e0 d\u1ea5u hi\u1ec7u \u0111\u1ec3 b\u1ea1n ch\u1ee7 \u0111\u1ed9ng thay \u0111\u1ed5i, b\u1eaft tay v\u00e0o vi\u1ec7c th\u1ef1c hi\u1ec7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m c\u1ee7ng c\u1ed1 l\u1ea1i v\u1ecb th\u1ebf c\u1ee7a m\u00ecnh tr\u00ean th\u1ecb tr\u01b0\u1eddng, s\u1eeda ch\u1eefa nh\u1eefng sai l\u1ea7m trong nh\u1eadn th\u1ee9c c\u1ee7a kh\u00e1ch h\u00e0ng, nh\u1ea5n m\u1ea1nh h\u01a1n n\u1eefa v\u1ec1 \u01b0u th\u1ebf v\u00e0 s\u1ef1 m\u1edbi m\u1ebb c\u1ee7a m\u00ecnh. \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 t\u00ednh n\u0103ng v\u01b0\u1ee3t tr\u1ed9i c\u1ee7a s\u1ea3n ph\u1ea9m – d\u1ecbch v\u1ee5 hay nh\u1eefng gi\u00e1 tr\u1ecb, l\u1ee3i \u00edch m\u00e0 kh\u00e1ch h\u00e0ng s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c. Vi\u1ec7c \u0111i\u1ec1u ch\u1ec9nh chi ti\u1ebft, thay \u0111\u1ed5i m\u00e0u s\u1eafc hay bi\u1ec3u t\u01b0\u1ee3ng tr\u00ean logo d\u00f9 l\u00e0 r\u1ea5t nh\u1ecf \u0111\u00f4i khi c\u0169ng c\u00f3 th\u1ec3 mang l\u1ea1i nh\u1eefng hi\u1ec7u qu\u1ea3 l\u1edbn cho doanh nghi\u1ec7p.<\/span><\/p>\n

4. Kh\u00e1ch h\u00e0ng quay l\u01b0ng v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n<\/h2>\n

S\u1ef1 quan t\u00e2m, tin t\u01b0\u1edfng v\u00e0 trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng lu\u00f4n l\u00e0 nh\u1eefng ti\u00eau ch\u00ed \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 v\u1ec1 m\u1ee9c \u0111\u1ed9 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u. N\u1ebfu nh\u1eadn th\u1ea5y ch\u1ec9 s\u1ed1 c\u1ee7a nh\u1eefng y\u1ebfu t\u1ed1 \u0111\u00f3 \u0111ang s\u1ee5t gi\u1ea3m v\u00e0 c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng c\u00e1i l\u1eafc \u0111\u1ea7u t\u1eeb ch\u1ed1i c\u1ee7a kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n xem x\u00e9t t\u1edbi nhi\u1ec1u v\u1ea5n \u0111\u1ec1. Nguy\u00ean nh\u00e2n c\u00f3 th\u1ec3 do chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n ch\u01b0a ph\u00f9 h\u1ee3p, ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m – d\u1ecbch v\u1ee5 k\u00e9m, chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng kh\u00f4ng ph\u00e1t huy \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 ho\u1eb7c do nh\u1eadn di\u1ec7n c\u1ee7a b\u1ea1n \u0111\u00e3 qu\u00e1 m\u1edd nh\u1ea1t trong khi nh\u1eefng \u0111\u1ed1i th\u1ee7 kh\u00e1c l\u1ea1i \u0111ang n\u1ed5i b\u1eadt\u2026<\/span><\/p>\n

N\u1ebfu t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u<\/a>, b\u1ea1n c\u00f3 th\u1ec3 kh\u1eafc ph\u1ee5c \u0111\u01b0\u1ee3c nh\u1eefng h\u1ea1n ch\u1ebf c\u1ee7a nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 mang l\u1ea1i c\u1ea3m nh\u1eadn t\u00edch c\u1ef1c h\u01a1n th\u00f4ng qua m\u00e0u s\u1eafc m\u1edbi, bi\u1ec3u t\u01b0\u1ee3ng m\u1edbi hay thay \u0111\u1ed5i k\u1ebft c\u1ea5u\u2026 Ch\u00fang g\u00f3p ph\u1ea7n th\u1ec3 hi\u1ec7n nh\u1eadn th\u1ee9c v\u1ec1 sai l\u1ea7m c\u1ee7a doanh nghi\u1ec7p, quy\u1ebft t\u00e2m l\u00e0m m\u1edbi m\u00ecnh v\u00e0 ch\u00fa tr\u1ecdng h\u01a1n t\u1edbi l\u1ee3i \u00edch c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1ed3ng th\u1eddi kh\u1eb3ng \u0111\u1ecbnh m\u1ea1nh m\u1ebd c\u00e1 t\u00ednh th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u00e1c \u0111\u1ed9ng t\u1edbi nh\u1eadn th\u1ee9c, h\u00e0nh vi, quy\u1ebft \u0111\u1ecbnh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

5. Doanh nghi\u1ec7p m\u1eafc sai l\u1ea7m g\u00e2y s\u1ee5t gi\u1ea3m uy t\u00edn<\/h2>\n

Trong th\u1eadp ni\u00ean cu\u1ed1i c\u1ee7a th\u1ebf k\u1ef7 20, Walmart t\u1eebng b\u1ecb d\u1ef1 lu\u1eadn M\u1ef9 ch\u1ec9 tr\u00edch v\u00ec nh\u1eefng c\u00e1o bu\u1ed9c li\u00ean quan t\u1edbi vi\u1ec7c \u0111\u1ed1i x\u1eed t\u1ed3i t\u1ec7 v\u1edbi ch\u00ednh nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh. Tuy nhi\u00ean, m\u1ed9t chi\u1ebfn d\u1ecbch thay \u0111\u1ed5i h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u v\u00e0o n\u0103m 2008 \u0111\u00e3 t\u1ea1o ra m\u1ed9t Walmart ho\u00e0n to\u00e0n m\u1edbi. Logo m\u1edbi g\u1ed9p d\u00f2ng ch\u1eef th\u00e0nh m\u1ed9t thay v\u00ec t\u00e1ch \u0111\u00f4i, s\u1eed d\u1ee5ng m\u00e0u xanh m\u00e1t m\u1eaft v\u00e0 \u0111i\u1ec3m th\u00eam ng\u00f4i sao cu\u1ed1i t\u00ean g\u1ecdi c\u1ee7a Walmart \u0111\u00e3 khi\u1ebfn h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u n\u00e0y tr\u1edf n\u00ean g\u1ea7n g\u0169i h\u01a1n, ti\u1ebfp c\u1eadn \u0111\u1ebfn m\u1ecdi t\u1ea7ng l\u1edbp ng\u01b0\u1eddi ti\u00eau d\u00f9ng M\u1ef9 b\u1ea5t k\u1ec3 ngo\u1ea1i th\u00e0nh hay n\u00f4ng th\u00f4n. Ch\u00fang khi\u1ebfn ng\u01b0\u1eddi ta li\u00ean t\u01b0\u1edfng t\u1edbi m\u1ed9t h\u1ec7 th\u1ed1ng si\u00eau th\u1ecb cu\u1ed1n h\u00fat v\u00e0 th\u00e2n thi\u1ec7n h\u01a1n so v\u1edbi h\u00ecnh \u1ea3nh r\u1eafn ch\u1eafc v\u00e0 ki\u00eau ng\u1ea1o s\u1eed d\u1ee5ng t\u1eeb n\u0103m 1992.<\/span><\/p>\n

\"\"<\/p>\n

\u0110\u00e2y l\u00e0 v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh cho th\u1ea5y doanh nghi\u1ec7p c\u1ea7n t\u00ednh \u0111\u1ebfn t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u khi nh\u1eadn th\u1ea5y h\u1eadu qu\u1ea3 t\u1eeb nh\u1eefng sai l\u1ea7m m\u00e0 m\u00ecnh m\u1eafc ph\u1ea3i \u0111ang g\u00e2y \u1ea3nh h\u01b0\u1edfng ti\u00eau c\u1ef1c tr\u1ef1c ti\u1ebfp t\u1edbi ho\u1ea1t \u0111\u1ed9ng v\u00e0 l\u00e0m s\u1ee5t gi\u1ea3m uy t\u00edn c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. Vi\u1ec7c \u0111i\u1ec1u ch\u1ec9nh ho\u1eb7c thay \u0111\u1ed5i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ebd c\u1ee9u v\u00e3n t\u00ecnh th\u1ebf b\u1edfi c\u00f3 kh\u1ea3 n\u0103ng khi\u1ebfn c\u00f4ng ch\u00fang nh\u1eadn th\u1ea5y \u0111\u1ed9ng th\u00e1i s\u1eeda sai c\u1ee7a b\u1ea1n, t\u1eeb \u0111\u00f3 c\u00f3 c\u00e1i nh\u00ecn t\u00edch c\u1ef1c h\u01a1n v\u00e0 nh\u1eadn th\u1ee9c kh\u00e1c.<\/span><\/p>\n

6. Doanh nghi\u1ec7p \u0111\u00e3 duy tr\u00ec nh\u1eadn di\u1ec7n trong m\u1ed9t th\u1eddi gian d\u00e0i<\/h2>\n

Ch\u00fang ta \u0111ang s\u1ed1ng trong m\u1ed9t th\u1ebf gi\u1edbi thay \u0111\u1ed5i kh\u00f4ng ng\u1eebng v\u00e0 ch\u1ee9ng ki\u1ebfn s\u1ef1 ra \u0111\u1eddi c\u1ee7a h\u00e0ng lo\u1ea1t xu h\u01b0\u1edbng m\u1edbi. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a r\u1eb1ng n\u1ebfu c\u1ee9 gi\u1eef nguy\u00ean m\u1ed9t h\u00ecnh \u1ea3nh t\u1eeb khi b\u1eaft \u0111\u1ea7u cho t\u1edbi hi\u1ec7n t\u1ea1i, b\u1ea5t ch\u1ea5p qu\u00e3ng th\u1eddi gian d\u00e0i, b\u1ea1n c\u00f3 th\u1ec3 tr\u1edf n\u00ean l\u1ea1c h\u1eadu, l\u1ed7i th\u1eddi ho\u1eb7c nh\u00e0m ch\u00e1n. \u0110\u00f4i khi c\u00f4ng ch\u00fang mong m\u1ecfi nh\u1eefng s\u1ef1 thay \u0111\u1ed5i m\u1edbi m\u1ebb h\u01a1n t\u1eeb th\u01b0\u01a1ng hi\u1ec7u m\u00e0 h\u1ecd y\u00eau th\u00edch ho\u1eb7c quan t\u00e2m \u0111\u1ec3 hy v\u1ecdng v\u00e0o l\u1ee3i \u00edch l\u1edbn h\u01a1n m\u00e0 h\u1ecd s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c.<\/span><\/p>\n

N\u1ebfu \u0111\u00e3 duy tr\u00ec nh\u1eadn di\u1ec7n trong m\u1ed9t th\u1eddi gian d\u00e0i, \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0 d\u1ea5u hi\u1ec7u cho th\u1ea5y b\u1ea1n n\u00ean t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u. Tuy nhi\u00ean, c\u0169ng c\u00f3 nh\u1eefng tr\u01b0\u1eddng h\u1ee3p gi\u1eef v\u1eefng b\u1ea3n s\u1eafc v\u1ed1n c\u00f3 b\u1eb1ng c\u00e1ch ki\u00ean \u0111\u1ecbnh v\u1edbi nh\u1eadn di\u1ec7n c\u0169 l\u1ea1i l\u00e0 c\u00e1ch gi\u00fap b\u1ea1n l\u01b0u l\u1ea1i l\u00e2u h\u01a1n trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 s\u1ef1 suy x\u00e9t v\u00e0 t\u00ednh to\u00e1n k\u1ef9 l\u01b0\u1ee1ng c\u1ee7a b\u1ea1n tr\u01b0\u1edbc m\u1ed7i quy\u1ebft \u0111\u1ecbnh. N\u1ebfu do d\u1ef1 kh\u00f4ng bi\u1ebft n\u00ean l\u00e0m th\u1ebf n\u00e0o, \u0111\u1eebng qu\u00ean li\u00ean h\u1ec7 v\u1edbi Sao Kim \u0111\u1ec3 \u0111\u01b0\u1ee3c c\u00e1c chuy\u00ean gia trong l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u00fang t\u00f4i t\u01b0 v\u1ea5n v\u00e0 h\u1ed7 tr\u1ee3.<\/span><\/p>\n

Xem th\u00eam\u00a0L\u00fd do doanh nghi\u1ec7p c\u1ea7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u<\/a><\/p>\n

 <\/p>\n

❐ Tham kh\u1ea3o th\u00eam: Thi\u1ebft k\u1ebf l\u1ecbch \u0111\u1ed9c quy\u1ec1n<\/a> <\/span>, Thi\u1ebft k\u1ebf profile chuy\u00ean nghi\u1ec7p<\/a> <\/span>, Thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/a> <\/span><\/span><\/div>
<\/div>","protected":false},"excerpt":{"rendered":"

Trong b\u00e0i vi\u1ebft Khi n\u00e0o doanh nghi\u1ec7p c\u1ea7n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u, Sao Kim \u0111\u00e3 ch\u1ec9 ra 6 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p \u0111\u1ec3 doanh nghi\u1ec7p thay \u0111\u1ed5i nh\u1eadn di\u1ec7n c\u1ee7a m\u00ecnh, tuy nhi\u00ean \u0111\u1ec3 c\u00f3 h\u00ecnh dung r\u00f5 r\u00e0ng h\u01a1n, h\u00e3y tham kh\u1ea3o th\u00eam b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 n\u1eafm \u0111\u01b0\u1ee3c c\u00e1c d\u1ea5u hi\u1ec7u […]<\/p>\n","protected":false},"author":44,"featured_media":321131,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-321130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thongtin"],"acf":[],"views":472,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=321130"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321130\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/321131"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=321130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=321130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=321130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}