{"id":321445,"date":"2018-03-28T10:54:01","date_gmt":"2018-03-28T03:54:01","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=321445"},"modified":"2019-03-29T08:51:16","modified_gmt":"2019-03-29T01:51:16","slug":"vi-sao-doanh-nghiep-can-xay-dung-chien-luoc-thuong-hieu","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/vi-sao-doanh-nghiep-can-xay-dung-chien-luoc-thuong-hieu\/","title":{"rendered":"V\u00ec sao doanh nghi\u1ec7p c\u1ea7n x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u?"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Khi n\u00f3i \u0111\u1ebfn <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.saokim.com.vn\/dich-vu\/xay-dung-quy-che-thuong-hieu\/\"><strong>x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/span>, ng\u01b0\u1eddi ta th\u01b0\u1eddng nh\u1eafc \u0111\u1ebfn c\u00e1c y\u1ebfu t\u1ed1 h\u1eefu h\u00ecnh nh\u01b0 logo, slogan, m\u00e0u s\u1eafc, v\u00e0 c\u00e1c nh\u1eadn di\u1ec7n h\u00ecnh \u1ea3nh kh\u00e1c. Tuy nhi\u00ean, th\u01b0\u01a1ng hi\u1ec7u c\u00f2n \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua c\u00e1ch t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, hay c\u00e1ch nh\u00e2n vi\u00ean tr\u1ea3 l\u1eddi \u0111i\u1ec7n tho\u1ea1i. C\u00e1c y\u1ebfu t\u1ed1 v\u00f4 h\u00ecnh n\u00e0y, c\u00f3 th\u1ec3 g\u1ecdi l\u00e0 t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u, h\u00ecnh th\u00e0nh n\u00ean t\u1eeb m\u1ed1i quan h\u1ec7 m\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 v\u1edbi kh\u00e1ch h\u00e0ng. \u0110\u00e2y ch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 gi\u00fap kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng ra quy\u1ebft \u0111\u1ecbnh ch\u1ecdn th\u01b0\u01a1ng hi\u1ec7u n\u00e0y thay v\u00ec th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Th\u01b0\u01a1ng hi\u1ec7u th\u00e0nh c\u00f4ng khi c\u00f3 \u0111\u01b0\u1ee3c c\u00e1c m\u1ed1i li\u00ean t\u01b0\u1edfng t\u00edch c\u1ef1c, hay chi\u1ebfm \u0111\u01b0\u1ee3c t\u00ecnh c\u1ea3m c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u00e2y ch\u00ednh l\u00e0 nhi\u1ec7m v\u1ee5 c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u. Nh\u01b0 \u0111\u00e3 \u0111\u1ec1 c\u1eadp \u1edf b\u00e0i vi\u1ebft tr\u01b0\u1edbc, th\u01b0\u01a1ng hi\u1ec7u l\u00e0 t\u1eadp h\u1ee3p c\u1ee7a nh\u1eefng suy ngh\u0129 v\u00e0 nh\u1eadn th\u1ee9c trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng, h\u00ecnh th\u00e0nh t\u1eeb \u1ea5n t\u01b0\u1ee3ng v\u00e0 tr\u1ea3i nghi\u1ec7m m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3n tr\u1ecb nh\u1eefng nh\u1eadn th\u1ee9c, hay n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 \u0111i\u1ec1u khi\u1ec3n kh\u00e1ch h\u00e0ng suy ngh\u0129 theo c\u00e1ch m\u00e0 th\u01b0\u01a1ng hi\u1ec7u mong mu\u1ed1n.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>V\u00ec sao chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u1ea1i quan tr\u1ecdng?<\/strong><\/span><\/h2>\n<h3 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>T\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u1ed7i ng\u00e0y trung b\u00ecnh m\u1ed9t ng\u01b0\u1eddi ti\u1ebfp nh\u1eadn h\u00e0ng ng\u00e0n th\u00f4ng \u0111i\u1ec7p kh\u00e1c nhau. Do \u0111\u00f3, ch\u1ec9 c\u00f3 nh\u1eefng th\u00f4ng \u0111i\u1ec7p th\u1ef1c s\u1ef1 kh\u00e1c bi\u1ec7t m\u1edbi \u0111\u01b0\u1ee3c l\u01b0u l\u1ea1i trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u01b0\u1ee3c nh\u1edb t\u1edbi. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u tranh nhau gi\u00e0nh s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng b\u1eb1ng s\u1ef1 kh\u00e1c bi\u1ec7t. Tuy nhi\u00ean, ch\u1ec9 c\u00f3 chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c bi\u1ec7t h\u00f3a \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng t\u1eeb c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u m\u1edbi chi\u1ebfm \u0111\u01b0\u1ee3c v\u1ecb tr\u00ed \u0111\u1eb7c bi\u1ec7t trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng. V\u00ed d\u1ee5, khi nh\u1eafc \u0111\u1ebfn Volvo th\u00ec ng\u01b0\u1eddi ta ngh\u0129 ngay \u0111\u1ebfn s\u1ef1 an to\u00e0n; hay khi ngh\u0129 \u0111\u1ebfn Lego th\u00ec ng\u01b0\u1eddi ta ngh\u0129 ngay \u0111\u1ebfn s\u1ef1 s\u00e1ng t\u1ea1o.<\/span><\/p>\n<figure id=\"attachment_321446\" aria-describedby=\"caption-attachment-321446\" style=\"width: 500px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-321446 size-thumbnail\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/03\/Volvo_XC90_SUV_Car-500x340.jpg\" alt=\"\" width=\"500\" height=\"340\" \/><figcaption id=\"caption-attachment-321446\" class=\"wp-caption-text\"><em><span style=\"color: #000000;\">T\u1ea7m nh\u00ecn c\u1ee7a Volvo l\u00e0 t\u1edbi n\u0103m 2020, s\u1ebd kh\u00f4ng c\u00f3 ai b\u1ecb ch\u1ebft ho\u1eb7c th\u01b0\u01a1ng n\u1eb7ng trong 1 chi\u1ebfc xe Volvo m\u1edbi.<\/span><\/em><\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>T\u0103ng \u0111\u1ed9 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> t\u1ea1o ra s\u1ef1 nh\u1ea5t qu\u00e1n v\u1ec1 t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u \u1edf bi\u1ec3u t\u01b0\u1ee3ng, c\u00e2u slogan, m\u00e0u s\u1eafc, nh\u1eadn di\u1ec7n tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, nh\u1eadn di\u1ec7n t\u1ea1i \u0111i\u1ec3m b\u00e1n, c\u00e1c \u1ea5n ph\u1ea7m truy\u1ec1n th\u00f4ng. Nh\u1edd \u0111\u00f3, kh\u00e1ch h\u00e0ng s\u1ebd d\u1ec5 d\u00e0ng nh\u1eadn ra v\u00e0 h\u00ecnh th\u00e0nh nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. T\u1ea1i Sao Kim, ch\u00fang t\u00f4i k\u1ebft h\u1ee3p t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c v\u00e0 n\u0103ng l\u1ef1c thi\u1ebft k\u1ebf nh\u1eb1m gi\u00fap doanh nghi\u1ec7p t\u0103ng \u0111\u1ed9 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u. <em><span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.saokim.com.vn\/project\/\"><span style=\"text-decoration: underline;\">Xem s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i t\u1ea1i \u0111\u00e2y.<\/span><\/a><\/span><\/em><\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>T\u0103ng \u0111\u1ed9 trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i, d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi<\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> x\u00e2y d\u1ef1ng nh\u1eefng li\u00ean t\u01b0\u1edfng t\u00edch c\u1ef1c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. \u0110i\u1ec1u n\u00e0y gi\u00fap cho vi\u1ec7c c\u00e2n nh\u1eafc v\u00e0 l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng h\u01a1n. Thay v\u00ec ph\u1ea3i c\u00e2n nh\u1eafc c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m l\u00fd t\u00ednh th\u00f4ng th\u01b0\u1eddng, kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 d\u1ef1a v\u00e0o c\u00e1c l\u1ee3i \u00edch c\u1ea3m t\u00ednh m\u00e0 s\u1ea3n ph\u1ea9m \u0111em l\u1ea1i, ho\u1eb7c nh\u1eefng gi\u00e1 tr\u1ecb v\u00e0 ni\u1ec1m tin m\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 c\u00f9ng v\u1edbi m\u00ecnh. V\u00ed d\u1ee5, kh\u00e1ch h\u00e0ng c\u00f3 l\u1ed1i s\u1ed1ng quan t\u00e2m t\u1edbi s\u1ee9c kh\u1ecfe l\u1ef1a ch\u1ecdn TH true MILK v\u00ec \u0111\u1ecbnh v\u1ecb c\u1ee7a h\u00e3ng n\u00e0y l\u00e0 \u201cHo\u00e0n to\u00e0n t\u1eeb thi\u00ean nhi\u00ean.\u201d Ngo\u00e0i ra, m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh s\u1ebd c\u00f3 \u0111\u1ed9 tin c\u1eady cao, \u0111i\u1ec1u n\u00e0y khi\u1ebfn cho c\u00e1c \u0111\u1ed1i t\u00e1c cam k\u1ebft l\u00e2u d\u00e0i b\u1edfi ng\u01b0\u1eddi ta th\u01b0\u1eddng mu\u1ed1n l\u00e0m vi\u1ec7c v\u1edbi nh\u1eefng ng\u01b0\u1eddi m\u00e0 h\u1ecd hi\u1ec3u r\u00f5.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\"><img decoding=\"async\" class=\"aligncenter wp-image-321447 size-thumbnail\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/03\/17523455_1592006747506956_1624287399855904231_n-500x340.jpg\" alt=\"\" width=\"500\" height=\"340\" \/><\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>Cho ph\u00e9p vi\u1ec7c ra m\u1eaft s\u1ea3n ph\u1ea9m m\u1edbi ho\u1eb7c m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">M\u1ed9t <strong>chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> r\u00f5 r\u00e0ng \u0111em l\u1ea1i c\u01a1 h\u1ed9i ra m\u1eaft s\u1ea3n ph\u1ea9m m\u1edbi ho\u1eb7c m\u1edf r\u1ed9ng sang ng\u00e0nh h\u00e0ng m\u1edbi do kh\u00e1ch h\u00e0ng \u0111\u00e3 c\u00f3 \u0111\u1ed9 tin c\u1eady nh\u1ea5t \u0111\u1ecbnh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. S\u1ef1 uy t\u00edn v\u00e0 nh\u1eefng li\u00ean t\u01b0\u1edfng t\u00edch c\u1ef1c c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m hi\u1ec7n t\u1ea1i \u0111\u01b0\u1ee3c chuy\u1ec3n sang s\u1ea3n ph\u1ea9m m\u1edbi. Ngo\u00e0i ra, m\u1ed9t c\u00f4ng ty c\u00f3 nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n x\u00e2y d\u1ef1ng m\u1ed9t ki\u1ebfn tr\u00fac th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m x\u00e1c \u0111\u1ecbnh m\u1ee9c \u0111\u1ed9 \u0111\u1ed9c l\u1eadp c\u1ee7a m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u, c\u0169ng nh\u01b0 m\u1ed1i t\u01b0\u01a1ng quan gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u m\u1eb9 v\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u con. T\u1ea1i Sao Kim, ch\u00fang t\u00f4i \u00e1p d\u1ee5ng nh\u1eefng m\u00f4 h\u00ecnh ki\u1ebfn tr\u00fac th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c c\u00e1c c\u00f4ng ty h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi tin t\u01b0\u1edfng v\u00e0o vi\u1ec7c qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>Gi\u00fap l\u00e0m t\u0103ng gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">C\u00f9ng v\u1edbi c\u00e1c gi\u00e1 tr\u1ecb v\u1ec1 m\u1eb7t v\u1eadt ch\u1ea5t s\u1eb5n c\u00f3 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, gi\u00e1 tr\u1ecb v\u00f4 h\u00ecnh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c t\u00edch l\u0169y qua th\u1eddi gian d\u1ef1a v\u00e0o m\u1ed1i quan h\u1ec7 m\u00e0 th\u01b0\u01a1ng hi\u1ec7u x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c v\u1edbi kh\u00e1ch h\u00e0ng. B\u1eb1ng c\u00e1ch x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u, doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u00e0m t\u0103ng gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh v\u01b0\u1ee3t xa gi\u00e1 tr\u1ecb th\u1ef1c t\u1ebf c\u1ee7a s\u1ea3n ph\u1ea9m. Gi\u00e1 tr\u1ecb c\u1ee7a Coca-Cola n\u1eb1m \u1edf bi\u1ec3u t\u01b0\u1ee3ng th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 c\u00f3 h\u01a1n 100 n\u0103m, ch\u1ee9 kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 gi\u00e1 tr\u1ecb t\u1eeb doanh thu, c\u00f4ng th\u1ee9c, nh\u00e0 x\u01b0\u1edfng, v\u00e0 nh\u00e2n c\u00f4ng.<\/span><\/p>\n<figure id=\"attachment_321448\" aria-describedby=\"caption-attachment-321448\" style=\"width: 1600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-321448 size-full\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/03\/coke_connect_land.jpg\" alt=\"\" width=\"1600\" height=\"792\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/03\/coke_connect_land.jpg 1600w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/03\/coke_connect_land-80x40.jpg 80w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption id=\"caption-attachment-321448\" class=\"wp-caption-text\"><em><span style=\"color: #000000;\">Gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a Coca-Cola n\u1eb1m \u1edf m\u1ed1i quan h\u1ec7 m\u00e0 nh\u00e3n hi\u1ec7u \u0111\u00e3 g\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c v\u1edbi kh\u00e1ch h\u00e0ng trong h\u01a1n 100 n\u0103m ho\u1ea1t \u0111\u1ed9ng.<\/span><\/em><\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>T\u0103ng hi\u1ec7u su\u1ea5t c\u00f4ng vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean<\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Sau khi <strong>chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng, c\u00e1c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n \u0111\u01b0\u1ee3c chia nh\u1ecf th\u00e0nh c\u00e1c m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n v\u00e0 c\u00e1c c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3 c\u1ea7n ho\u00e0n th\u00e0nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau \u0111\u00f3. L\u00fac n\u00e0y nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n s\u1ebd hi\u1ec3u r\u00f5 nhi\u1ec7m v\u1ee5 c\u1ee7a m\u00ecnh, t\u1eadp trung h\u01a1n v\u00e0o c\u00f4ng vi\u1ec7c, gi\u00fap h\u1ee3p t\u00e1c gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn t\u1ed1t h\u01a1n. T\u1ea5t c\u1ea3 c\u00e1c \u0111i\u1ec3m ch\u1ea1m c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ebd tr\u1edf n\u00ean th\u1ed1ng nh\u1ea5t, truy\u1ec1n t\u1ea3i cho kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1i nh\u00ecn nh\u1ea5t qu\u00e1n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. H\u01a1n n\u1eefa, hi\u1ec3u v\u1ec1 m\u1ee5c ti\u00eau v\u00e0 tri\u1ebft l\u00fd c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ebd truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u00e2n vi\u00ean c\u1ed1 g\u1eafng ti\u1ebfn g\u1ea7n h\u01a1n t\u1edbi m\u1ee5c ti\u00eau m\u1ed7i ng\u00e0y.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"color: #000000;\"><strong>Doanh nghi\u1ec7p n\u00e0o c\u1ea7n chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u?<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Tr\u1eeb phi b\u1ea1n l\u00e0 c\u00f4ng ty \u0111\u1ed9c quy\u1ec1n t\u1ea1i m\u1ed9t th\u1ecb tr\u01b0\u1eddng ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 s\u1ea3n ph\u1ea9m thay th\u1ebf, khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng c\u00f2n l\u1ef1a ch\u00f2n n\u00e0o kh\u00e1c ngo\u1ea1i tr\u1eeb b\u1ea1n, kh\u1ea3 n\u0103ng cao l\u00e0 b\u1ea1n s\u1ebd c\u1ea7n 1 chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u. Tr\u00e1i ng\u01b0\u1ee3c v\u1edbi suy ngh\u0129 r\u1eb1ng doanh nghi\u1ec7p nh\u1ecf v\u00e0 start-up kh\u00f4ng c\u1ea7n chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u, vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u ngay t\u1eeb khi b\u1eaft \u0111\u1ea7u s\u1ebd gi\u00fap x\u00e1c \u0111\u1ecbnh r\u00f5 th\u1ebf m\u1ea1nh c\u1ea1nh tranh, kh\u00e1c bi\u1ec7t h\u00f3a so v\u1edbi \u0111\u1ed1i th\u1ee7, v\u00e0 gi\u00fap h\u00ecnh th\u00e0nh ni\u1ec1m tin t\u1eeb kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y doanh thu v\u00e0 th\u1ecb ph\u1ea7n. Ng\u01b0\u1ee3c l\u1ea1i, c\u00e1c doanh nghi\u1ec7p l\u1edbn c\u0169ng c\u1ea7n c\u00f3 chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u v\u00ec m\u00f4i tr\u01b0\u1eddng kinh doanh v\u00e0 \u0111\u1ed1i th\u1ee7 lu\u00f4n thay \u0111\u1ed5i, kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ea3m b\u1ea3o kh\u00e1ch h\u00e0ng s\u1ebd lu\u00f4n y\u00eau qu\u00fd b\u1ea1n.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000;\">Sao Kim c\u00f3 kinh nghi\u1ec7m gi\u00fap nhi\u1ec1u doanh nghi\u1ec7p x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c bi\u1ec7t, c\u1ee7ng c\u1ed1 n\u0103ng l\u1ef1c c\u1ea1nh tranh, v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau kinh doanh kh\u00e1c nhau. Ch\u00fang t\u00f4i l\u00e0m \u0111i\u1ec1u n\u00e0y nh\u1edd tri\u1ebft l\u00fd coi th\u01b0\u01a1ng hi\u1ec7u l\u00e0 n\u1ec1n t\u1ea3ng c\u1ed1t l\u00f5i, quy \u0111\u1ecbnh t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng kh\u00e1c nhau c\u1ee7a doanh nghi\u1ec7p, thay v\u00ec ch\u1ec9 l\u00e0 m\u1ed9t ch\u1ee9c n\u0103ng c\u1ee7a Marketing. H\u00e3y li\u00ean h\u1ec7 v\u1edbi c\u00e1c chuy\u00ean gia th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i Sao Kim qua <strong>hotline 0964.699.499<\/strong> ngay h\u00f4m nay \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n <strong>chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> b\u00e0i b\u1ea3n nh\u1ea5t.<\/span><\/p>\n<p style=\"text-align: right;\"><span style=\"color: #000000;\">Ngu\u1ed3n: <span style=\"color: #ff0000;\"><strong><a style=\"color: #ff0000;\" href=\"https:\/\/www.saokim.com.vn\/\">Sao Kim branding<\/a><\/strong><\/span><\/span><\/p>\n<p style=\"text-align: right;\"><span style=\"color: #000000;\">Chuy\u00ean gia x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/span><\/p>\n<p><strong><span style=\"color: #000000;\">Xem th\u00eam nh\u1eefng b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng kh\u00e1c:<\/span><\/strong><\/p>\n<ul>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/5-buoc-de-trien-khai-xay-dung-thuong-hieu-manh-hieu-qua\/\">5 B\u01b0\u1edbc \u0111\u1ec3 tri\u1ec3n khai x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh hi\u1ec7u qu\u1ea3<\/a><\/span><\/li>\n<li><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.saokim.com.vn\/blog\/kinh-nghiem\/4-buoc-danh-gia-nhanh-hien-trang-thuong-hieu-doanh-nghiep\/\">4 b\u01b0\u1edbc \u0111\u00e1nh gi\u00e1 nhanh hi\u1ec7n trang th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p<\/a><\/span><\/li>\n<\/ul>\n<div class=\"saokim-link-exchange\"><span id=\"link_15538020\">&#10064; Tham kh\u1ea3o th\u00eam: <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/nhan-dien-thuong-hieu-doanh-nghiep\/\" target=\"_blank\" rel=\"dofollow\" title=\"b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\">B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/a> <\/span>, <span class=\"txtlink\"><a href=\"http:\/\/logoart.vn\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf logo \u0111\u1eb9p\">Thi\u1ebft k\u1ebf logo \u0111\u1eb9p<\/a> <\/span>, <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-catalogue\/\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf catalogue\">Thi\u1ebft k\u1ebf catalogue<\/a> <\/span><\/span><\/div><div class=\"clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Khi n\u00f3i \u0111\u1ebfn x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, ng\u01b0\u1eddi ta th\u01b0\u1eddng nh\u1eafc \u0111\u1ebfn c\u00e1c y\u1ebfu t\u1ed1 h\u1eefu h\u00ecnh nh\u01b0 logo, slogan, m\u00e0u s\u1eafc, v\u00e0 c\u00e1c nh\u1eadn di\u1ec7n h\u00ecnh \u1ea3nh kh\u00e1c. Tuy nhi\u00ean, th\u01b0\u01a1ng hi\u1ec7u c\u00f2n \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua c\u00e1ch t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, hay c\u00e1ch nh\u00e2n vi\u00ean tr\u1ea3 l\u1eddi \u0111i\u1ec7n [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":323061,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[489,1017,867,19],"class_list":["post-321445","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xay-dung-thuong-hieu","tag-chien-luoc-thuong-hieu","tag-tu-van-chien-luoc-thuong-hieu","tag-tu-van-thuong-hieu","tag-xay-dng-thng-hiu"],"acf":[],"views":1944,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321445","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=321445"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321445\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/323061"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=321445"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=321445"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=321445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}