{"id":321914,"date":"2022-05-11T03:13:21","date_gmt":"2022-05-11T03:13:21","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=321914"},"modified":"2022-06-09T08:57:39","modified_gmt":"2022-06-09T08:57:39","slug":"quang-ba-thuong-hieu-cho-doanh-nghiep-nho","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/quang-ba-thuong-hieu-cho-doanh-nghiep-nho\/","title":{"rendered":"Qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u: 5 \u0110i\u1ec1u SMEs c\u1ea7n l\u00e0m tr\u01b0\u1edbc ti\u00ean"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">C\u00e1c chi\u00eau th\u1ee9c <strong>qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u<\/strong> lu\u00f4n c\u00f3 kh\u1ea3 n\u0103ng gi\u00fap doanh nghi\u1ec7p thu h\u00fat kh\u00e1ch h\u00e0ng, nh\u01b0ng kh\u00f4ng \u0111\u1ed3ng ngh\u0129a v\u1edbi hi\u1ec7u qu\u1ea3 kinh t\u1ebf. Qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u khi\u1ebfn ng\u00e2n s\u00e1ch t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3, b\u1edfi v\u1eady, tr\u01b0\u1edbc khi \u0111\u1ea7u t\u01b0 l\u00e0m qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u, doanh nghi\u1ec7p SMEs c\u1ea7n ch\u00fa tr\u1ecdng t\u1edbi nh\u1eefng \u0111\u1ea7u vi\u1ec7c d\u01b0\u1edbi \u0111\u00e2y.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2022\/05\/quang-ba-thuong-hieu-5-dieu-smes-can-lam-truoc.jpg\" alt=\"Qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u: 5 \u0110i\u1ec1u SMEs c\u1ea7n l\u00e0m tr\u01b0\u1edbc ti\u00ean\" class=\"wp-image-333034\" title=\"Qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u: 5 \u0110i\u1ec1u SMEs c\u1ea7n l\u00e0m tr\u01b0\u1edbc ti\u00ean\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2022\/05\/quang-ba-thuong-hieu-5-dieu-smes-can-lam-truoc.jpg 1200w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2022\/05\/quang-ba-thuong-hieu-5-dieu-smes-can-lam-truoc-730x382.jpg 730w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">1. \u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/1507300749402483-600x400.jpg\" alt=\"\u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean b\u00e0i b\u1ea3n\" class=\"wp-image-321918\" width=\"750\" height=\"500\" title=\"\u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean b\u00e0i b\u1ea3n\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/1507300749402483-600x400.jpg 600w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/1507300749402483-600x400-80x53.jpg 80w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">M\u1ed9t doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 l\u1edbn m\u1ea1nh v\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng th\u1ec3 v\u01b0\u01a1n xa n\u1ebfu b\u1ea3n th\u00e2n c\u00e1c th\u00e0nh vi\u00ean kh\u00f4ng \u00fd th\u1ee9c \u0111\u01b0\u1ee3c h\u1ebft tr\u00e1ch nhi\u1ec7m c\u1ee7a m\u00ecnh v\u00e0 t\u1ea7m quan tr\u1ecdng c\u1ee7a s\u1ef1 t\u1ed3n t\u1ea1i doanh nghi\u1ec7p. \u0110\u1eb7c bi\u1ec7t, v\u1edbi m\u1ed9t doanh nghi\u1ec7p nh\u1ecf, \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean m\u1ed9t c\u00e1ch b\u00e0i b\u1ea3n, \u0111\u1ed3ng b\u1ed9 c\u0169ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 vi\u1ec7c \u0111\u1eb7t n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc cho s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Vi\u1ec7c \u0111\u1ea7u ti\u00ean m\u00e0 ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf c\u1ea7n l\u00e0m l\u00e0 x\u00e2y d\u1ef1ng v\u0103n h\u00f3a doanh nghi\u1ec7p, h\u1ec7 ni\u1ec1m tin v\u00e0 b\u1ed9 quy t\u1eafc, \u0111\u1ecbnh h\u01b0\u1edbng m\u1ecdi ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00e1c th\u00e0nh vi\u00ean trong doanh nghi\u1ec7p. M\u1ed7i ng\u01b0\u1eddi \u0111\u1ec1u ph\u1ea3i n\u1eafm \u0111\u01b0\u1ee3c quy\u1ec1n h\u1ea1n, tr\u00e1ch nhi\u1ec7m v\u00e0 ngh\u0129a v\u1ee5 c\u1ee7a m\u00ecnh trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">C\u00f4ng c\u1ee5 \u0111\u1eafc l\u1ef1c h\u1ed7 tr\u1ee3 cho ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 <a href=\"https:\/\/www.saokim.com.vn\/blog\/thongtin\/vai-tro-mat-thiet-cua-brand-guidelines-doi-voi-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Brand Guidelines<\/strong><\/a>. \u0110\u00e2y l\u00e0 b\u1ea3n h\u01b0\u1edbng d\u1eabn c\u1ee5 th\u1ec3 quy \u0111\u1ecbnh r\u00f5 v\u1ec1 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u, kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c y\u1ebfu t\u1ed1 trong b\u1ed9 nh\u1eadn di\u1ec7n tham gia v\u00e0o vi\u1ec7c qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u. T\u1eeb \u0111\u00f3, m\u1ed7i nh\u00e2n vi\u00ean s\u1ebd hi\u1ec3u h\u1ecd c\u1ea7n \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u n\u00e0y t\u1edbi \u0111\u00e2u, chinh ph\u1ee5c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0o, copywriter s\u1ebd bi\u1ebft m\u00ecnh ph\u1ea3i vi\u1ebft b\u00e0i v\u1edbi ng\u00f4n ng\u1eef ra sao, designer c\u1ea7n tu\u00e2n th\u1ee7 quy \u0111\u1ecbnh thi\u1ebft k\u1ebf n\u00e0o v\u00e0 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ph\u1ea3i gi\u1eef phong c\u00e1ch n\u0103ng \u0111\u1ed9ng hay l\u1ecbch l\u00e3m khi \u0111\u00f3n ti\u1ebfp kh\u00e1ch h\u00e0ng&#8230;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">V\u1edbi b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean n\u00e0y, doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 \u0111\u00e0o t\u1ea1o c\u00e1c nh\u00e2n vi\u00ean c\u00f3 \u0111\u1ee7 ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng \u0111\u1ec3 l\u00e0m vi\u1ec7c m\u00e0 c\u00f2n bi\u1ebfn h\u1ecd tr\u1edf th\u00e0nh nh\u1eefng \u0111\u1ea1i s\u1ee9 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua vi\u1ec7c g\u00e2y d\u1ef1ng ni\u1ec1m tin v\u00e0 t\u1ef1 h\u00e0o v\u1ec1 s\u1ee9 m\u1ec7nh v\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">2. \u0110\u1ea7u t\u01b0 nghi\u00eam t\u00fac v\u00e0o b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"750\" height=\"562\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-logo-bds-van-minh-bien-hieu1528698525.jpg\" alt=\"\u0110\u1ea7u t\u01b0 v\u00e0o nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-321915\" title=\"\u0110\u1ea7u t\u01b0 v\u00e0o nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-logo-bds-van-minh-bien-hieu1528698525.jpg 750w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-logo-bds-van-minh-bien-hieu1528698525-80x60.jpg 80w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Ngay c\u1ea3 khi doanh nghi\u1ec7p ch\u01b0a d\u1ed1c ng\u00e2n s\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o hay t\u1ed5 ch\u1ee9c c\u00e1c ho\u1ea1t \u0111\u1ed9ng, b\u1ea3n th\u00e2n h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n \u0111\u00e3 \u0111\u00f3ng vai tr\u00f2 m\u1ed9t y\u1ebfu t\u1ed1 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u. \u0110\u00e2y l\u00e0 c\u00e1ch gi\u00fap doanh nghi\u1ec7p b\u1ea1n tr\u00f4ng c\u00f3 v\u1ebb \u201cto l\u1edbn\u201d v\u00e0 chuy\u00ean nghi\u1ec7p h\u01a1n so v\u1edbi th\u1ef1c t\u1ebf, l\u00e0 c\u01a1 s\u1edf \u0111\u1ec3 kh\u00e1ch h\u00e0ng ph\u00e2n bi\u1ec7t th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n v\u1edbi \u0111\u1ed1i th\u1ee7 kh\u00e1c, ghi nh\u1edb b\u1ea1n trong t\u00e2m tr\u00ed, kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u0103ng c\u01b0\u1eddng s\u1ef1 tin t\u01b0\u1edfng c\u1ee7a \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"562\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-nhan-dien-thuong-hieu-bay-spa1528969013.jpg\" alt=\"V\u00ed d\u1ee5 v\u1ec1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (1)\" class=\"wp-image-321916\" title=\"V\u00ed d\u1ee5 v\u1ec1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (1)\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-nhan-dien-thuong-hieu-bay-spa1528969013.jpg 750w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-nhan-dien-thuong-hieu-bay-spa1528969013-80x60.jpg 80w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image wp-image-321917 size-full\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"562\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-thiet-ke-nhan-dien-thuong-hieu-chau-a-dieu-ky1526614790.jpg\" alt=\"V\u00ed d\u1ee5 v\u1ec1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (2)\" class=\"wp-image-321917\" title=\"V\u00ed d\u1ee5 v\u1ec1 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (2)\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-thiet-ke-nhan-dien-thuong-hieu-chau-a-dieu-ky1526614790.jpg 750w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/phoi-canh-thiet-ke-nhan-dien-thuong-hieu-chau-a-dieu-ky1526614790-80x60.jpg 80w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>M\u1ed9t s\u1ed1 d\u1ef1 \u00e1n thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u do Sao Kim th\u1ef1c hi\u1ec7n<\/em><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">B\u1ea1n s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua m\u1ed9t b\u1ed9 nh\u1eadn di\u1ec7n bao g\u1ed3m \u0111\u1ea7y \u0111\u1ee7 c\u00e1c h\u1ea1ng m\u1ee5c ch\u00ednh nh\u01b0 sau: <\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n c\u1ed1t l\u00f5i (t\u00ean g\u1ecdi, logo, slogan, brand guidelines)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n \u1ea5n ph\u1ea9m v\u0103n ph\u00f2ng (danh thi\u1ebfp, gi\u1ea5y ti\u00eau \u0111\u1ec1, phong b\u00ec th\u01b0, h\u00f3a \u0111\u01a1n, \u0111\u1ed3ng ph\u1ee5c\u2026)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng (backdrop qu\u1ea7y l\u1ec5 t\u00e2n, n\u1ed9i th\u1ea5t, tranh trang tr\u00ed\u2026)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m (bao b\u00ec, nh\u00e3n m\u00e1c, ki\u1ec3u d\u00e1ng, d\u1ea5u hi\u1ec7u nh\u1eadn bi\u1ebft tr\u00ean bao g\u00f3i\u2026)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n t\u1ea1i \u0111i\u1ec3m b\u00e1n (bi\u1ec3n hi\u1ec7u, poster, banner, standee, POSM\u2026)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n \u1ea5n ph\u1ea9m Marketing (catalogue, profile c\u00f4ng ty, t\u1edd r\u01a1i, t\u1edd g\u1ea5p\u2026)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n Internet (website, landing page, microsite, facebook fanpage, email marketing\u2026)<\/span><\/li><li><span style=\"font-weight: 400;\">Nh\u1eadn di\u1ec7n m\u00f4i tr\u01b0\u1eddng (bi\u1ec3n hi\u1ec7u, ph\u01b0\u01a1ng ti\u1ec7n v\u1eadn t\u1ea3i, ph\u01b0\u01a1ng ti\u1ec7n thi c\u00f4ng\u2026)<\/span><\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>T\u00ecm hi\u1ec3u th\u00eam:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/6-buoc-thiet-ke-thuong-hieu-chuan-quoc-te\/\" target=\"_blank\"><strong>C\u00e1ch thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> theo ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf<\/li><li><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/bo-nhan-dien-thuong-hieu-cong-ty\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ecbch v\u1ee5 thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">3. T\u1eadp trung s\u1ea3n xu\u1ea5t v\u00e0 ho\u00e0n thi\u1ec7n s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Trong th\u1eddi \u0111\u1ea1i c\u1ea1nh tranh kh\u1ed1c li\u1ec7t nh\u01b0 hi\u1ec7n nay, \u201ch\u1eefu x\u1ea1 t\u1ef1 nhi\u00ean h\u01b0\u01a1ng\u201d l\u00e0 quan \u0111i\u1ec3m marketing v\u1ea5p ph\u1ea3i nhi\u1ec1u th\u00e1ch th\u1ee9c v\u00e0 c\u00f3 t\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng r\u1ea5t th\u1ea5p, nh\u01b0ng \u0111\u1ec3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u hi\u1ec7u qu\u1ea3, \u201ch\u1eefu x\u1ea1\u201d l\u1ea1i l\u00e0 \u0111i\u1ec1u ki\u1ec7n c\u1ea7n thi\u1ebft. Vi\u1ec7c t\u1eadp trung v\u00e0o s\u1ea3n xu\u1ea5t \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 c\u00f3 y\u1ebfu t\u1ed1 t\u00edch c\u1ef1c cho th\u1ecb tr\u01b0\u1eddng b\u1edfi n\u00f3 mang l\u1ea1i nh\u1eefng s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng, trong khi vi\u1ec7c t\u1eadp trung v\u00e0o ho\u00e0n thi\u1ec7n s\u1ea3n ph\u1ea9m l\u1ea1i l\u00e0 c\u00e1ch \u0111\u1ec3 mang \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng cao nh\u1ea5t, nhi\u1ec1u c\u00f4ng d\u1ee5ng v\u00e0 t\u00ednh n\u0103ng m\u1edbi nh\u1ea5t. C\u00e1c doanh nghi\u1ec7p nh\u1ecf mu\u1ed1n th\u00e0nh c\u00f4ng, tr\u01b0\u1edbc h\u1ebft ph\u1ea3i t\u1eadp trung ngu\u1ed3n l\u1ef1c v\u00e0o vi\u1ec7c t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng ho\u00e0n h\u1ea3o v\u00e0 kh\u00f4ng ng\u1eebng c\u1ea3i ti\u1ebfn ch\u00fang.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Kh\u00e1ch h\u00e0ng lu\u00f4n c\u00f3 xu h\u01b0\u1edbng mua s\u1eafm d\u1ef1a tr\u00ean nh\u1eefng l\u1ee3i \u00edch m\u00e0 h\u1ecd thu nh\u1eadn \u0111\u01b0\u1ee3c t\u1eeb s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. Khi thuy\u1ebft ph\u1ee5c th\u00e0nh c\u00f4ng kh\u00e1ch h\u00e0ng ch\u1ecdn mua, s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m v\u00e0 quay tr\u1edf l\u1ea1i v\u00e0o l\u1ea7n sau, b\u1ea1n c\u00f3 c\u01a1 h\u1ed9i \u0111\u01b0\u1ee3c nh\u1eafc t\u00ean trong nh\u1eefng c\u00e2u chuy\u1ec7n c\u1ee7a h\u1ecd v\u1edbi nh\u1eefng ng\u01b0\u1eddi quen kh\u00e1c. \u0110\u00f3 l\u00e0 l\u00fac kh\u00e1ch h\u00e0ng \u0111\u00f3ng vai tr\u00f2 l\u00e0 ng\u01b0\u1eddi PR cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, trong khi doanh nghi\u1ec7p kh\u00f4ng ph\u1ea3i chi th\u00eam m\u1ed9t kho\u1ea3n ph\u00ed n\u00e0o. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">L\u1eadt l\u1ea1i v\u1ea5n \u0111\u1ec1, n\u1ebfu t\u00ean tu\u1ed5i doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 v\u1ecb th\u1ebf n\u00e0o \u0111\u00f3 trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng nh\u01b0ng l\u1ea1i khi\u1ebfn h\u1ecd th\u1ea5t v\u1ecdng ngay t\u1eeb l\u1ea7n s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m \u0111\u1ea7u ti\u00ean, ti\u1ebfng x\u1ea5u v\u1ec1 b\u1ea1n c\u00f3 th\u1ec3 c\u00f2n \u0111\u01b0\u1ee3c lan truy\u1ec1n v\u1edbi t\u1ed1c \u0111\u1ed9 ch\u00f3ng m\u1eb7t h\u01a1n. \u0110\u00f3 l\u00e0 l\u00fd do v\u00ec sao \u0111\u1ea7u t\u01b0 nghi\u00ean c\u1ee9u nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 t\u1eadp trung ho\u00e0n thi\u1ec7n s\u1ea3n ph\u1ea9m l\u1ea1i l\u00e0 \u0111i\u1ec1u m\u00e0 doanh nghi\u1ec7p nh\u1ecf c\u1ea7n l\u00e0m tr\u01b0\u1edbc khi d\u1ed1c ng\u00e2n s\u00e1ch \u0111\u1ec3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>&gt; \u0110\u1ecdc th\u00eam: <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/thiet-ke-bao-bi\/huong-dan-thiet-ke-bao-bi-san-pham\/\" target=\"_blank\"><strong>H\u01b0\u1edbng d\u1eabn thi\u1ebft k\u1ebf bao b\u00ec s\u1ea3n ph\u1ea9m<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">4. C\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/Personalizedshopping.jpg\" alt=\"C\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng\" class=\"wp-image-321919\" width=\"750\" height=\"345\" title=\"C\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng\"\/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Tr\u1ea3i nghi\u1ec7m khi mua s\u1eafm l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00e2n nh\u1eafc c\u00f3 n\u00ean ti\u1ebfp t\u1ee5c quay l\u1ea1i v\u00e0o l\u1ea7n sau hay kh\u00f4ng. \u0110\u1ed1i v\u1edbi doanh nghi\u1ec7p nh\u1ecf, m\u1ed9t trong nh\u1eefng l\u1ee3i th\u1ebf l\u1edbn nh\u1ea5t khi kinh doanh l\u00e0 kh\u1ea3 n\u0103ng thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n nh\u1eefng \u201c\u00f4ng l\u1edbn\u201d, th\u00f4ng qua vi\u1ec7c \u0111\u00e1p \u1ee9ng nhanh v\u00e0 ph\u00f9 h\u1ee3p h\u01a1n c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng. V\u1edbi m\u1ee9c \u0111\u1ed9 t\u1eadp trung cao v\u00e0 quy tr\u00ecnh l\u00e0m vi\u1ec7c \u0111\u01a1n gi\u1ea3n, c\u00e1c doanh nghi\u1ec7p n\u00e0y d\u1ec5 d\u00e0ng k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m mua s\u1eafm \u0111\u1ec3 khi\u1ebfn h\u1ecd h\u00e0i l\u00f2ng h\u01a1n.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">C\u00f3 nhi\u1ec1u c\u00e1ch m\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng. Ch\u1eb3ng h\u1ea1n, c\u00f3 th\u1ec3 \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng \u1ee9ng x\u1eed ph\u00f9 h\u1ee3p v\u1edbi m\u1ed9t kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3 n\u1ebfu h\u1ecd \u0111\u00e3 \u0111\u1ebfn c\u1eeda h\u00e0ng bao nhi\u00eau l\u1ea7n. T\u00ecm hi\u1ec3u xem h\u1ecd \u0111\u00e3 mua nh\u1eefng th\u1ee9 g\u00ec, th\u01b0\u1eddng \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0o \u0111\u1ec3 n\u1eafm \u0111\u01b0\u1ee3c nhu c\u1ea7u, s\u1edf th\u00edch c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra t\u01b0 v\u1ea5n ph\u00f9 h\u1ee3p nh\u1ea5t.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ho\u1eb7c, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ti\u1ebfn t\u1edbi s\u1eed d\u1ee5ng CRM ho\u1eb7c ERP \u0111\u1ec3 h\u1ed7 tr\u1ee3 thu th\u1eadp d\u1eef li\u1ec7u, t\u1eeb \u0111\u00f3 ph\u00e2n t\u00edch th\u00f3i quen truy c\u1eadp m\u1ea1ng x\u00e3 h\u1ed9i, l\u1ecbch s\u1eed t\u00ecm ki\u1ebfm, l\u00fd do t\u00ecm \u0111\u1ebfn website doanh nghi\u1ec7p c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 \u0111\u1ecbnh h\u00ecnh \u0111\u01b0\u1ee3c \u0111\u1eb7c \u0111i\u1ec3m mua s\u1eafm c\u1ee7a h\u1ecd, t\u1eeb \u0111\u00f3&nbsp;c\u00e1 nh\u00e2n h\u00f3a vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c tr\u1ee3 gi\u00fap t\u1ed1i \u01b0u nh\u1ea5t.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ngo\u00e0i ra, thay v\u00ec \u00e1p d\u1ee5ng c\u00e1c quy tr\u00ecnh m\u1ed9t c\u00e1ch c\u1ee9ng nh\u1eafc v\u00e0 nh\u1eefng ch\u00ednh s\u00e1ch c\u1ed1 h\u1eefu \u0111\u00f4i khi kh\u00f4ng c\u1ea7n thi\u1ebft, b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 kh\u1ea3 n\u0103ng linh ho\u1ea1t trong x\u1eed l\u00fd t\u00ecnh hu\u1ed1ng v\u00e0 \u0111i\u1ec1u ch\u1ec9nh quy \u0111\u1ecbnh m\u1ed9t c\u00e1ch ph\u00f9 h\u1ee3p \u0111\u1ec3 mang l\u1ea1i tr\u1ea3i nghi\u1ec7m mua s\u1eafm hi\u1ec7u qu\u1ea3 nh\u1ea5t cho kh\u00e1ch h\u00e0ng. Ch\u00ednh nh\u1eefng \u0111i\u1ec1u \u0111\u00f3 l\u00e0 y\u1ebfu t\u1ed1 gi\u00fap b\u1ea1n t\u0103ng kh\u1ea3 n\u0103ng thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u0110\u1ecdc th\u00eam:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/quan-tri-thuong-hieu\/\" target=\"_blank\"><strong>Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> &#8211; Ch\u00eca kh\u00f3a x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e1p \u1ee9ng m\u1ee5c ti\u00eau kinh doanh<\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/trai-nghiem-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/a> &#8211; Ti\u00eau chu\u1ea9n kinh doanh ng\u00e0y nay<\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/hanh-trinh-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>H\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng<\/strong><\/a> &#8211; Hi\u1ec3u r\u00f5 c\u00e1ch kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p qua t\u1eebng giai \u0111o\u1ea1n<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">5. S\u00e1ng t\u1ea1o n\u1ed9i dung h\u1ea5p d\u1eabn v\u00e0 mang t\u00ednh lan truy\u1ec1n<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"473\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/Content-Mar.jpg\" alt=\"Content Marketing\" class=\"wp-image-321920\" title=\"Content Marketing\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/Content-Mar.jpg 750w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2018\/06\/Content-Mar-80x50.jpg 80w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Ch\u01b0a c\u1ea7n t\u1edbi m\u1ed9t ng\u00e2n s\u00e1ch kh\u1ee7ng \u0111\u1ec3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u, doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 th\u1ec3 n\u1eafm trong tay c\u01a1 h\u1ed9i tr\u1edf n\u00ean n\u1ed5i ti\u1ebfng n\u1ebfu bi\u1ebft l\u00ean k\u1ebf ho\u1ea1ch s\u00e1ng t\u1ea1o Content Marketing m\u1ed9t c\u00e1ch h\u1ea5p d\u1eabn.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">N\u00f3i c\u00e1ch kh\u00e1c, vi\u1ec7c l\u00ean k\u1ebf ho\u1ea1ch \u0111\u1ec3 bi\u00ean t\u1eadp c\u00e1c b\u00e0i vi\u1ebft, s\u00e1ng t\u1ea1o h\u00ecnh \u1ea3nh, x\u00e2y d\u1ef1ng k\u1ecbch b\u1ea3n video&#8230; tr\u00ean website, fanpage, m\u1ea1ng x\u00e3 h\u1ed9i\u2026 c\u1ea7n ph\u1ea3i \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c th\u1ecb hi\u1ebfu c\u1ee7a kh\u00e1ch h\u00e0ng, \u201cch\u1ea1m\u201d \u0111\u00fang v\u00e0o nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 cho th\u1ea5y l\u1ee3i \u00edch m\u00e0 h\u1ecd nh\u1eadn \u0111\u01b0\u1ee3c m\u1ed9t c\u00e1ch m\u1edbi m\u1ebb, \u0111\u1ed9c \u0111\u00e1o, l\u00f4i cu\u1ed1n.<\/span><\/p>\n\n\n\n<p>B\u1ea1n ch\u01b0a c\u1ea7n t\u1ea1o ra \u0111\u01b0\u1ee3c c\u00e1c n\u1ed9i dung viral, nh\u01b0ng c\u00e1ch th\u1ef1c hi\u1ec7n \u0111\u1ec3 th\u00f5a m\u00e3n nhu c\u1ea7u n\u1ed9i dung c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 ti\u1ebfn t\u1edbi viral l\u00e0 c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Ch\u1eb3ng h\u1ea1n, m\u1ed9t doanh nghi\u1ec7p kinh doanh c\u00e1c s\u1ea3n ph\u1ea9m \u201cb\u1ec9m s\u1eefa\u201d cho m\u1eb9 v\u00e0 b\u00e9 c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c n\u1ed9i dung \u201cg\u00e3i \u0111\u00fang ch\u1ed7 ng\u1ee9a\u201d c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau nh\u01b0 \u201c10 \u0110i\u1ec1u c\u1ea5m k\u1ef5 cu\u1ed1i thai k\u1ef3 b\u00e0 b\u1ea7u ph\u1ea3i bi\u1ebft\u201d hay \u201cM\u1eb9 th\u00f4ng th\u00e1i chia s\u1ebb c\u00e1ch cho b\u00e9 \u0103n d\u1eb7m\u201d.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i c\u00f3 nhi\u1ec1u n\u1ed9i dung \u0111\u1ec3 s\u1eed d\u1ee5ng t\u01b0\u01a1ng t\u00e1c, hi\u1ec7n di\u1ec7n h\u00e0ng ng\u00e0y v\u1edbi kh\u00e1ch h\u00e0ng, gi\u1eef ch\u00e2n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng l\u00e2u h\u01a1n tr\u00ean n\u1ec1n t\u1ea3ng c\u1ee7a b\u1ea1n.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">\u0110\u1ec3 t\u1ea1o ra content marketing t\u1ed1t b\u1ea1n ph\u1ea3i hi\u1ec3u s\u00e2u s\u1eafc v\u1ec1 kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra nh\u1eefng th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a h\u1ecd, h\u01b0\u1edbng t\u1edbi m\u1ee5c ti\u00eau marketing. Trong \u0111\u00f3, nh\u1eefng n\u1ed9i dung \u1ea5n t\u01b0\u1ee3ng v\u00e0 h\u1eefu \u00edch th\u1ef1c s\u1ef1 v\u1edbi h\u1ecd ch\u00ednh l\u00e0 nh\u1eefng n\u1ed9i dung c\u00f3 kh\u1ea3 n\u0103ng lan truy\u1ec1n cao, d\u1ec5 \u0111\u01b0\u1ee3c chia s\u1ebb r\u1ed9ng r\u00e3i tr\u00ean Internet. Ch\u00fang gi\u00fap truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ed1t l\u00f5i t\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau m\u1ed9t c\u00e1ch th\u1ed1ng nh\u1ea5t, chuy\u00ean nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi ti\u1ebft ki\u1ec7m chi ph\u00ed truy\u1ec1n th\u00f4ng nh\u1edd s\u1ef1 c\u1ed9ng h\u01b0\u1edfng c\u1ee7a c\u00e1c k\u00eanh Marketing.<\/span><\/p>\n\n\n\n<p>Ngo\u00e0i ra, tr\u01b0\u1edbc khi qu\u1ea3ng b\u00e1, doanh nghi\u1ec7p c\u1ea7n x\u00e2y d\u1ef1ng cho m\u00ecnh m\u1ed9t website t\u1ed1t, k\u1ebft n\u1ed1i v\u1edbi h\u1ec7 th\u1ed1ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 chu\u1ea9n b\u1ecb \u0111\u00f3n nh\u1eefng \u0111\u1ee3t kh\u00e1ch l\u1edbn gh\u00e9 th\u0103m, t\u1ed1i \u01b0u \u0111\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u0110\u1ecdc th\u00eam:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/cach-lam-content-marketing-hieu-qua\/\" target=\"_blank\"><strong>C\u00e1ch l\u00e0m content marketing<\/strong><\/a> (d\u00e0nh cho nh\u00e0 qu\u1ea3n l\u00fd)<\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/viet-bai-chuan-seo\/\" target=\"_blank\"><strong>C\u00e1ch vi\u1ebft b\u00e0i chu\u1ea9n SEO<\/strong><\/a> (\u0111\u00e1p \u1ee9ng m\u1ee5c ti\u00eau t\u1ed1i thi\u1ec3u TOP 10 Google)<\/li><li>H\u01b0\u1edbng d\u1eabn <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/ke-hoach-seo\/\" target=\"_blank\"><strong>l\u1eadp k\u1ebf ho\u1ea1ch SEO<\/strong><\/a> (m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i)<\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/quan-tri-dieu-hanh\/mau-lap-ke-hoach-marketing\/\" target=\"_blank\"><strong>M\u1eabu k\u1ebf ho\u1ea1ch Marketing<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/ke-hoach-digital-marketing-mau\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>M\u1eabu k\u1ebf ho\u1ea1ch Digital Marketing<\/strong><\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/ke-hoach-truyen-thong-marketing-tich-hop-imc\/\" target=\"_blank\"><strong>K\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng marketing t\u00edch h\u1ee3p<\/strong><\/a> (IMC Plan)<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">T\u00f3m l\u1ea1i, c\u00f3 nhi\u1ec1u v\u1ea5n \u0111\u1ec1 c\u1ea7n \u0111\u1ec1 c\u1eadp v\u00e0 th\u1ef1c hi\u1ec7n \u0111\u1ec3 t\u1ea1o n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc cho doanh nghi\u1ec7p tr\u01b0\u1edbc khi \u0111\u1ea7u t\u01b0 m\u1ed9t kho\u1ea3n th\u1eadt l\u1edbn nh\u01b0ng ch\u01b0a ch\u1eafc \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">T\u1ea1i <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\" target=\"_blank\"><strong>Sao Kim Branding<\/strong><\/a>, ch\u00fang t\u00f4i cung c\u1ea5p r\u1ea5t nhi\u1ec1u gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng l\u0129nh v\u1ef1c v\u00e0 t\u1eebng doanh nghi\u1ec7p nh\u1eb1m t\u1ea1o n\u00ean n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc \u0111\u00f3. N\u1ebfu c\u00f2n \u0111ang b\u0103n kho\u0103n v\u00e0 ch\u01b0a s\u00e1ng t\u1ecf nhi\u1ec1u \u0111i\u1ec3m, \u0111\u1eebng ng\u1ea1i li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i qua hotline <strong><a href=\"tel:0964699499\" target=\"_blank\" rel=\"noreferrer noopener\">0964.699.499<\/a><\/strong>\/ <strong><a href=\"mailto:contact@saokim.com.vn\" target=\"_blank\" rel=\"noreferrer noopener\">contact@saokim.com.vn<\/a><\/strong> \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n chi ti\u1ebft h\u01a1n.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<div class=\"saokim-link-exchange\"><span id=\"link_1759768161\">&#10064; Tham kh\u1ea3o th\u00eam: <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/nhan-dien-cot-loi\/sang-tac-slogan\/\" target=\"_blank\" rel=\"dofollow\" title=\"s\u00e1ng t\u00e1c slogan\">S\u00e1ng t\u00e1c slogan<\/a> <\/span>, <span class=\"txtlink\"><a href=\"http:\/\/tuvanthuonghieu.vn\" target=\"_blank\" rel=\"dofollow\" title=\"c\u00f4ng ty t\u01b0 v\u1ea5n th\u01b0\u01a1ng hi\u1ec7u\">C\u00f4ng ty t\u01b0 v\u1ea5n th\u01b0\u01a1ng hi\u1ec7u<\/a> <\/span>, <span class=\"txtlink\"><a href=\"http:\/\/chupanh.com.vn\" target=\"_blank\" rel=\"dofollow\" title=\"ch\u1ee5p \u1ea3nh s\u1ef1 ki\u1ec7n\">Ch\u1ee5p \u1ea3nh s\u1ef1 ki\u1ec7n<\/a> <\/span><\/span><\/div><div class=\"clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Tr\u01b0\u1edbc khi \u0111\u1ea7u t\u01b0 l\u00e0m qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u, doanh nghi\u1ec7p SMEs c\u1ea7n ch\u00fa tr\u1ecdng t\u1edbi 5 \u0111\u1ea7u vi\u1ec7c d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao.<\/p>\n","protected":false},"author":44,"featured_media":333034,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-321914","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xay-dung-thuong-hieu"],"acf":[],"views":2252,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321914","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=321914"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/321914\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/333034"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=321914"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=321914"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=321914"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}