{"id":327515,"date":"2020-11-25T02:53:00","date_gmt":"2020-11-25T02:53:00","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=327515"},"modified":"2022-05-05T08:50:41","modified_gmt":"2022-05-05T08:50:41","slug":"ke-hoach-kinh-doanh-bcp-la-gi","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/chien-luoc-ke-hoach\/ke-hoach-kinh-doanh-bcp-la-gi\/","title":{"rendered":"BCP l\u00e0 g\u00ec? C\u00e1ch x\u00e2y d\u1ef1ng BCP (K\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c)"},"content":{"rendered":"\n<p><strong>K\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP l\u00e0 g\u00ec<\/strong> m\u00e0 lu\u00f4n \u0111\u01b0\u1ee3c C-Levels (nh\u00e0 qu\u1ea3n l\u00fd c\u1ea5p cao c\u1ee7a doanh nghi\u1ec7p) ch\u00fa \u00fd, \u0111\u01b0\u1ee3c coi l\u00e0 \u201cb\u00ed k\u00edp\u201d sinh t\u1ed3n c\u1ee7a doanh nghi\u1ec7p trong kh\u1ee7ng ho\u1ea3ng, bi\u1ebfn \u0111\u1ed9ng x\u00e3 h\u1ed9i m\u1ea1nh?<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" width=\"680\" height=\"453\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/business-continuity-plan-e1607678258292.jpg\" alt=\"K\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP l\u00e0 g\u00ec?\" class=\"wp-image-327517\"\/><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">1. BCP l\u00e0 g\u00ec?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"905\" height=\"812\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/business-continuity-plan-.jpg\" alt=\"M\u00f4 h\u00ecnh k\u1ebf ho\u1ea1ch kinh doanh BCP - L\u00ean k\u1ebf ho\u1ea1ch kinh doanh \u1ee9ng ph\u00f3 v\u1edbi s\u1ef1 thay \u0111\u1ed5i b\u1ea5t ng\u1edd\" class=\"wp-image-327518\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/business-continuity-plan-.jpg 905w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/business-continuity-plan--80x72.jpg 80w\" sizes=\"(max-width: 905px) 100vw, 905px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\"><strong>BCP<\/strong> (vi\u1ebft t\u1eaft c\u1ee7a <strong>Business Continuity Planning<\/strong>) l\u00e0 <strong>k\u1ebf ho\u1ea1ch \u0111\u1ea3m b\u1ea3o kinh doanh li\u00ean t\u1ee5c<\/strong>, kh\u00f4ng gi\u00e1n \u0111o\u1ea1n. Khi nh\u1eefng r\u1ee7i ro b\u1ea5t ch\u1ee3t x\u1ea3y ra k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP gi\u00fap doanh nghi\u1ec7p gi\u1ea3m thi\u1ec3u t\u1ed1i \u0111a s\u1ef1 \u1ea3nh h\u01b0\u1edfng t\u1edbi ho\u1ea1t \u0111\u1ed9ng kinh doanh, \u0111\u1ea3m b\u1ea3o an to\u00e0n cho nh\u00e2n vi\u00ean, kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\"><strong>K\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP<\/strong> l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a h\u1ea7u h\u1ebft doanh nghi\u1ec7p v\u00ec trong th\u1eddi k\u1ef3 hi\u1ec7n t\u1ea1i c\u00e1c m\u1ed1i \u0111e d\u1ecda v\u00e0 gi\u00e1n \u0111o\u1ea1n c\u00f3 th\u1ec3 x\u1ea3y ra b\u1ea5t k\u1ef3 l\u00fac n\u00e0o. \u0110i\u1ec1u n\u00e0y g\u00e2y thi\u1ec7t h\u1ea1i cho c\u00e1c doanh nghi\u1ec7p m\u1ea5t \u0111i m\u1ed9t kho\u1ea3n doanh thu v\u00e0 gia t\u0103ng chi ph\u00ed, d\u1eabn \u0111\u1ebfn gi\u1ea3m l\u1ee3i nhu\u1eadn.&nbsp;<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\"><span style=\"color: #000000;\">2. C\u00e1ch x\u00e2y d\u1ef1ng BCP<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">M\u1ed7i doanh nghi\u1ec7p s\u1ebd th\u00e0nh l\u1eadp m\u1ed9t k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP kh\u00e1c nhau. M\u1ed9t BCP hi\u1ec7u qu\u1ea3 n\u00ean bao g\u1ed3m c\u00e1c nh\u00f3m l\u00e3nh \u0111\u1ea1o c\u1ea5p cao v\u1edbi vai tr\u00f2 c\u1ee5 th\u1ec3:<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400; color: #000000;\"><strong>Ch\u1ee7 t\u1ecbch<\/strong> (BCP Chairman): Ng\u01b0\u1eddi c\u00f3 t\u1ea7m nh\u00ecn bao qu\u00e1t, ch\u1ecbu tr\u00e1ch nhi\u1ec7m ph\u00ea duy\u1ec7t k\u1ebf ho\u1ea1ch \u1ee9ng ph\u00f3 s\u00e1t v\u1edbi t\u00ecnh h\u00ecnh th\u1ef1c t\u1ebf.<\/span><\/li><li><span style=\"font-weight: 400; color: #000000;\"><strong>\u0110\u1ed9i ph\u1ea3n \u1ee9ng nhanh<\/strong> (Contingency Team): \u0110\u1ed9i l\u00ean k\u1ebf ho\u1ea1ch \u1ee9ng ph\u00f3, th\u1ef1c thi k\u1ebf ho\u1ea1ch, c\u00f3 tr\u00e1ch nhi\u1ec7m c\u1eadp nh\u1eadt th\u00f4ng tin, h\u01b0\u1edbng d\u1eabn c\u1ee5 th\u1ec3 nh\u00e2n s\u1ef1 v\u1ec1 di\u1ec5n bi\u1ebfn c\u1ee7a d\u1ecbch b\u1ec7nh trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc. S\u1eafp x\u1ebfp tri\u1ec3n khai nh\u1eefng ch\u00ednh s\u00e1ch, ho\u1ea1t \u0111\u1ed9ng kinh doanh \u1ee9ng ph\u00f3 k\u1ecbp th\u1eddi \u0111\u1ec3 h\u1ea1n ch\u1ebf r\u1ee7i ro. <\/span><\/li><li><span style=\"font-weight: 400; color: #000000;\"><strong>\u0110\u1ed9i \u1ee9ng ph\u00f3 kh\u1ea9n c\u1ea5p v\u00e0 truy\u1ec1n th\u00f4ng<\/strong> (Emergency Response and Communication Team): \u0110\u1ea7u m\u1ed1i li\u00ean l\u1ea1c khi nh\u00e2n vi\u00ean b\u00e1o c\u00e1o v\u1ec1 t\u00ecnh h\u00ecnh nguy c\u1ea5p, l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 tri\u1ec3n khai vi\u1ec7c truy\u1ec1n th\u00f4ng trong v\u00e0 ngo\u00e0i doanh nghi\u1ec7p.<\/span><\/li><li><span style=\"font-weight: 400; color: #000000;\"><strong>\u0110\u1ed9i k\u1ef9 thu\u1eadt v\u00e0 IT<\/strong> (IT Technical Services Team): Qu\u1ea3n l\u00fd v\u00e0 \u0111\u1ea3m b\u1ea3o h\u1ed7 tr\u1ee3 k\u1ef9 thu\u1eadt k\u1ecbp th\u1eddi \u0111\u1ed1i v\u1edbi ho\u1ea1t \u0111\u1ed9ng kinh doanh v\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a b\u1ed9 ph\u1eadn BCP,\u2026.<\/span><\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">D\u1ef1a v\u00e0o \u0111\u1eb7c t\u00ednh c\u1ee7a m\u1ed7i ng\u00e0nh ngh\u1ec1 kh\u00e1c nhau n\u00ean k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP c\u0169ng s\u1ebd kh\u00e1c nhau. D\u1ef1a v\u00e0o t\u00ecnh h\u00ecnh c\u1ee7a m\u1ed7i doanh nghi\u1ec7p s\u1ebd th\u00e0nh l\u1eadp n\u00ean m\u1ed9t b\u1ed9 ph\u1eadn BCP ph\u00f9 h\u1ee3p, hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em><span style=\"color: #000000;\">Xem ngay: 31 <strong><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" rel=\"noopener noreferrer\" href=\"https:\/\/www.saokim.com.vn\/blog\/chien-luoc-ke-hoach\/31-chien-thuat-tang-doanh-thu-ban-hang-hieu-qua-trong-mua-dich-virus\/\" target=\"_blank\">Chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng<\/a><\/span><\/strong>&nbsp;gi\u00fap t\u0103ng doanh thu hi\u1ec7u qu\u1ea3 trong th\u1eddi k\u1ef3 bi\u1ebfn \u0111\u1ed9ng<\/span><\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\"><span style=\"color: #000000;\">3. BCP c\u00f3 l\u00e0m gi\u1ea3m hi\u1ec7u su\u1ea5t c\u00f4ng vi\u1ec7c?<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">K\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP bao g\u1ed3m m\u1ed9t chu\u1ed7i h\u00e0nh \u0111\u1ed9ng, trong \u0111\u00f3 c\u00f3 ch\u1ebf \u0111\u1ed9 l\u00e0m vi\u1ec7c linh ho\u1ea1t cho nh\u00e2n vi\u00ean. Theo m\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a What Workers Want c\u1ee7a t\u1eadp \u0111o\u00e0n ManpowerGroup ng\u01b0\u1eddi lao \u0111\u1ed9ng gen Z v\u00e0 gen Y (nh\u1eefng ng\u01b0\u1eddi sinh sau n\u0103m 1984) \u0111\u1ec1u c\u00f3 mong mu\u1ed1n \u0111\u01b0\u1ee3c l\u00e0m vi\u1ec7c t\u1ea1i nh\u00e0 (work from home), ho\u1eb7c l\u00e0m vi\u1ec7c t\u1eeb xa (work form wherever).<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Theo nghi\u00ean c\u1ee9u tr\u00ean, thu nh\u1eadp cao, s\u1ef1 linh ho\u1ea1t v\u00e0 kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c ph\u00f9 h\u1ee3p l\u00e0 c\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n ng\u01b0\u1eddi lao \u0111\u1ed9ng. L\u00e0m vi\u1ec7c tr\u1ef1c tuy\u1ebfn t\u1eeb xa l\u00e0 h\u00ecnh th\u1ee9c \u0111\u00e3 r\u1ea5t quen thu\u1ed9c \u0111\u1ed1i v\u1edbi c\u00e1c n\u01b0\u1edbc ph\u00e1t tri\u1ec3n tr\u00ean to\u00e0n c\u1ea7u.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"640\" height=\"655\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/thap-nhu-cau-doanh-nghiep.png\" alt=\"Th\u00e1p nhu c\u1ea7u ng\u01b0\u1eddi lao \u0111\u1ed9ng\" class=\"wp-image-327516\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/thap-nhu-cau-doanh-nghiep.png 640w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/03\/thap-nhu-cau-doanh-nghiep-78x80.png 78w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Th\u00e1p nhu c\u1ea7u ng\u01b0\u1eddi lao \u0111\u1ed9ng<\/em><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Khi ng\u01b0\u1eddi lao \u0111\u1ed9ng \u0111\u01b0\u1ee3c linh ho\u1ea1t h\u01a1n trong c\u00e1ch th\u1ee9c l\u00e0m vi\u1ec7c, h\u1ecd s\u1ebd c\u1ea3m th\u1ea5y \u0111\u01b0\u1ee3c c\u00f4ng ty quan t\u00e2m v\u00e0 tr\u00e2n tr\u1ecdng. \u0110\u00f3 ch\u00ednh l\u00e0 m\u1ed9t trong c\u00e1c y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap n\u00e2ng cao tinh th\u1ea7n, v\u01b0\u1ee3t qua kh\u1ee7ng ho\u1ea3ng tr\u01b0\u1edbc nh\u1eefng t\u00ecnh hu\u1ed1ng kh\u00f4ng mong mu\u1ed1n.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\"><span style=\"color: #000000;\">4. Tinh th\u1ea7n t\u1ef1 gi\u00e1c c\u1ee7a nh\u00e2n vi\u00ean<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">C\u00e2u chuy\u1ec7n ch\u1ee7 doanh nghi\u1ec7p n\u00e0o c\u0169ng quan t\u00e2m trong th\u1eddi gian g\u1ea7n \u0111\u00e2y l\u00e0 ng\u01b0\u1eddi lao \u0111\u1ed9ng li\u1ec7u c\u00f3 th\u00e1i \u0111\u1ed9 t\u1ef1 gi\u00e1c l\u00e0m vi\u1ec7c hay kh\u00f4ng<\/span>?<\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">N\u1ebfu c\u00e1c c\u00f4ng ty v\u1eabn tr\u1ea3 ch\u1ebf \u0111\u1ed9 \u0111\u00e3i ng\u1ed9 t\u1ed1t c\u1ed9ng th\u00eam c\u01a1 ch\u1ebf l\u00e0m vi\u1ec7c linh ho\u1ea1t, ng\u01b0\u1eddi lao \u0111\u1ed9ng s\u1ebd t\u1ef1 \u00fd th\u1ee9c l\u00e0m vi\u1ec7c nghi\u00eam t\u00fac. V\u00ec th\u1ef1c s\u1ef1 trong t\u00ecnh h\u00ecnh d\u1ecbch b\u1ec7nh hi\u1ec7n nay, b\u1ea3n th\u00e2n ng\u01b0\u1eddi lao \u0111\u1ed9ng c\u0169ng r\u1ea5t s\u1ee3 m\u1ea5t vi\u1ec7c.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">V\u1ec1 ph\u00eda doanh nghi\u1ec7p, \u0111i\u1ec1u c\u1ea7n thi\u1ebft l\u00e0 ph\u1ea3i x\u00e2y d\u1ef1ng m\u1ed9t h\u1ec7 th\u1ed1ng \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 l\u00e0m vi\u1ec7c (KPI) v\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd b\u00e1o c\u00e1o chi ti\u1ebft c\u1ee7a m\u1ed7i c\u00e1 nh\u00e2n.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">L\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p n\u00ean t\u1ea1o \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 trong nh\u1eefng th\u1eddi \u0111i\u1ec3m ph\u00f9 h\u1ee3p nh\u00e2n vi\u00ean c\u00f3 th\u1ec3 thay \u0111\u1ed5i \u0111\u1ecba \u0111i\u1ec3m l\u00e0m vi\u1ec7c (l\u00e0m t\u1ea1i nh\u00e0, t\u1ea1i qu\u00e1n cafe, t\u1ea1i m\u1ed9t kh\u00f4ng gian l\u00e0m vi\u1ec7c chung,\u2026) \u0111\u1ec3 t\u1ea1o s\u1ef1 thay \u0111\u1ed5i, khuy\u1ebfn kh\u00edch h\u1ecd l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 h\u01a1n.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">N\u1ebfu \u00e1p d\u1ee5ng \u0111\u00fang th\u00ec \u0111\u00e2y v\u1eeba l\u00e0 ph\u01b0\u01a1ng th\u1ee9c l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 v\u1eeba gi\u00fap doanh nghi\u1ec7p gi\u1ea3m \u0111\u01b0\u1ee3c chi ph\u00ed c\u1ed1 \u0111\u1ecbnh.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">V\u1ec1 ph\u00eda ng\u01b0\u1eddi lao \u0111\u1ed9ng. M\u1ed9t trong nh\u1eefng r\u00e0o c\u1ea3n l\u1edbn nh\u1ea5t l\u00e0 h\u1ecd c\u1ea7n ph\u1ea3i h\u1ecdc \u0111\u01b0\u1ee3c s\u1ef1 ch\u1ee7 \u0111\u1ed9ng v\u00e0 t\u00e1c phong t\u1ef1 gi\u00e1c. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Ng\u01b0\u1eddi lao \u0111\u1ed9ng c\u1ea7n bi\u1ebft c\u00e1ch ch\u1ee7 \u0111\u1ed9ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1. \u0110\u00e2y l\u00e0 l\u00fac kh\u1ea3 n\u0103ng h\u1ecdc h\u1ecfi c\u1ee7a m\u1ed7i c\u00e1 nh\u00e2n \u0111\u01b0\u1ee3c ph\u00e1t huy m\u1ed9t c\u00e1ch t\u1ed1i \u0111a. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Tr\u00ean th\u1ef1c t\u1ebf, h\u00ecnh th\u1ee9c l\u00e0m vi\u1ec7c t\u1eeb xa kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi \u0111\u1ed1i t\u01b0\u1ee3ng, n\u00ean doanh nghi\u1ec7p c\u1ea7n c\u00e2n nh\u1eafc \u00e1p d\u1ee5ng h\u00ecnh th\u1ee9c n\u00e0y \u0111\u1ed1i t\u01b0\u1ee3ng ph\u00f9 h\u1ee3p khi \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o hi\u1ec7u qu\u1ea3 s\u1ea3n xu\u1ea5t kinh doanh.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\"><span style=\"color: #000000;\">5. BCP v\u1edbi ng\u00e0nh d\u1ecbch v\u1ee5?<\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">\u0110\u1ee3t d\u1ecbch Covid-19 k\u00e9o d\u00e0i, ph\u1ee9c t\u1ea1p c\u00e0ng khi\u1ebfn cho doanh nghi\u1ec7p ph\u1ea3i s\u00e1ng t\u1ea1o \u0111\u1ed5i m\u1edbi h\u01a1n n\u1eefa \u0111\u1ec3 ngh\u0129 ra nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c kinh doanh hi\u1ec7u qu\u1ea3.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Nh\u01b0 \u0111\u00e3 n\u00f3i, t\u1ea5t c\u1ea3 ng\u00e0nh ngh\u1ec1 n\u00f3i chung v\u00e0 nh\u1eefng ng\u00e0nh \u0111\u00f2i h\u1ecfi s\u1ef1 ph\u1ee5c v\u1ee5 tr\u1ef1c ti\u1ebfp c\u1ee7a con ng\u01b0\u1eddi n\u00f3i ri\u00eang \u0111\u1ec1u c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng <strong>k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP<\/strong>.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Nh\u1eefng ng\u00e0nh s\u1ea3n xu\u1ea5t, b\u00e1n l\u1ebb, ng\u00e2n h\u00e0ng c\u0169ng \u0111\u00e3 bi\u1ebft c\u00e1ch t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0o c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1eeb tr\u01b0\u1edbc khi d\u1ecbch b\u1ec7nh xu\u1ea5t hi\u1ec7n.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">\u0110i\u1ec1u doanh nghi\u1ec7p c\u1ea7n l\u00e0m l\u00e0 x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 v\u00e0 c\u00e2n nh\u1eafc \u00e1p d\u1ee5ng cho nh\u00e2n s\u1ef1 ph\u00f9 h\u1ee3p. \u0110\u1ed3ng th\u1eddi, doanh nghi\u1ec7p c\u0169ng c\u1ea7n chu\u1ea9n b\u1ecb b\u1ea3n k\u1ebf ho\u1ea1ch \u1ee9ng ph\u00f3 BCP \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00f4ng vi\u1ec7c s\u1ea3n xu\u1ea5t kinh doanh c\u0169ng nh\u01b0 qu\u1ea3n l\u00fd c\u00e1c ngu\u1ed3n l\u1ef1c (bao g\u1ed3m con ng\u01b0\u1eddi) kh\u00f4ng b\u1ecb gi\u00e1n \u0111o\u1ea1n tr\u01b0\u1edbc nh\u1eefng s\u1ef1 c\u1ed1 b\u1ea5t kh\u1ea3 kh\u00e1ng nh\u01b0 \u0111\u1ee3t d\u1ecbch COVID-19 l\u1ea7n n\u00e0y, c\u0169ng nh\u01b0 c\u00e1c bi\u1ebfn \u0111\u1ed9ng b\u1ea5t th\u01b0\u1eddng trong t\u01b0\u01a1ng lai.<\/span><\/p>\n\n\n\n<p><span style=\"color: #000000;\">V\u00e0 \u0111\u1ec3 k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c ho\u1ea1t \u0111\u1ed9ng t\u1ed1t, linh ho\u1ea1t, b\u1ea1n ph\u1ea3i lu\u00f4n theo th\u1ef1c hi\u1ec7n b\u00e1m s\u00e1t k\u1ebf ho\u1ea1ch, ki\u1ec3m tra v\u00e0 \u0111\u01b0a ra c\u00e1c h\u00e0nh \u0111\u1ed9ng k\u1ecbp th\u1eddi \u0111\u1ec3 \u1ee9ng ph\u00f3.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/11\/cach-xay-dung-ke-hoach-kinh-doanh-lien-tuc-bcp.jpg\" alt=\"C\u00e1ch x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP\" class=\"wp-image-329869\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/11\/cach-xay-dung-ke-hoach-kinh-doanh-lien-tuc-bcp.jpg 1200w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/11\/cach-xay-dung-ke-hoach-kinh-doanh-lien-tuc-bcp-730x382.jpg 730w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">V\u00e0 \u0111\u1eb7c bi\u1ec7t, quan tr\u1ecdng h\u01a1n c\u1ea3 l\u00e0 trong m\u1ecdi tr\u01b0\u1eddng h\u1ee3p, doanh nghi\u1ec7p c\u1ea7n tu\u00e2n th\u1ee7 nghi\u00eam ng\u1eb7t c\u00e1c quy \u0111\u1ecbnh v\u00e0 h\u01b0\u1edbng d\u1eabn, khuy\u1ebfn ngh\u1ecb c\u1ee7a c\u01a1 quan c\u00f3 th\u1ea9m quy\u1ec1n (v\u00ed d\u1ee5 B\u1ed9 Y t\u1ebf \/ WHO) \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 an to\u00e0n cho t\u1ea5t c\u1ea3 nh\u00e2n s\u1ef1 v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400; color: #000000;\">Qua b\u00e0i chia s\u1ebb ki\u1ebfn th\u1ee9c v\u1ec1 <strong>k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP<\/strong> n\u00e0y, <strong><a href=\"https:\/\/www.saokim.com.vn\/\"><span style=\"color: #0000ff;\">Sao Kim<\/span><\/a><\/strong> hy v\u1ecdng b\u1ea1n s\u1ebd hi\u1ec3u th\u00eam v\u1ec1 BCP l\u00e0 g\u00ec, \u00e1p d\u1ee5ng BCP \u0111\u1ec3 doanh nghi\u1ec7p kh\u00f4ng b\u1ecb gi\u00e1n \u0111o\u1ea1n trong kinh doanh. Sao Kim mong mu\u1ed1n \u0111\u1ed3ng h\u00e0nh c\u00f9ng doanh nghi\u1ec7p Vi\u1ec7t v\u01b0\u1ee3t qua kh\u1ee7ng ho\u1ea3ng m\u00f9a d\u1ecbch hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/span><\/p>\n\n\n\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 <strong>b\u1ea3ng \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 marketing<\/strong> gi\u00fap doanh nghi\u1ec7p c\u00f3 c\u00e1i nh\u00ecn to\u00e0n c\u1ea3nh v\u1ec1 ho\u1ea1t \u0111\u1ed9ng marketing trong m\u1ed9t n\u0103m qua. Sao Kim hi v\u1ecdng ch\u00fang s\u1ebd h\u1eefu \u00edch v\u1edbi b\u1ea1n.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Sao Kim Branding sau nhi\u1ec1u n\u0103m ho\u1ea1t \u0111\u1ed9ng v\u00e0 \u0111\u1ed3ng h\u00e0nh c\u00f9ng nhi\u1ec1u doanh nghi\u1ec7p, ch\u00fang t\u00f4i cho ra \u0111\u1eddi m\u1ed9t s\u1ed1 g\u00f3i d\u1ecbch v\u1ee5 ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u nhu c\u1ea7u x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 Marketing v\u00e0 g\u1eedi \u0111\u1ebfn b\u1ea1n:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>BRANDCARE<\/strong> &#8211; Gi\u1ea3i ph\u00e1p x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u to\u00e0n di\u1ec7n t\u1eeb chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ebfn th\u1ef1c thi<\/li><li><strong>CORPORATE ID<\/strong> &#8211; X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i m\u1ecdi \u0111i\u1ec3m ti\u1ebfp x\u00fac<\/li><li><strong>BUSINESS ID<\/strong> &#8211; T\u1ea1o hi\u1ec7n di\u1ec7n chuy\u00ean nghi\u1ec7p v\u1edbi nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u&nbsp;<\/li><li><strong>SME BRANDING<\/strong> &#8211; Doanh nghi\u1ec7p nh\u1ecf, th\u01b0\u01a1ng hi\u1ec7u l\u1edbn&nbsp;<\/li><li><strong>DIGITAL BRANDING<\/strong> &#8211; X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u00f4i tr\u01b0\u1eddng s\u1ed1&nbsp;<\/li><li><strong>MARKETING KIT<\/strong> &#8211; B\u1ed9 c\u00f4ng c\u1ee5 truy\u1ec1n th\u00f4ng v\u00e0 b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3<\/li><li><strong>WINNING PACKAGING<\/strong>&nbsp; &#8211; Gi\u1ea3i ph\u00e1p thi\u1ebft k\u1ebf bao b\u00ec nh\u00e3n m\u00e1c \u0111\u1ec3 chi\u1ebfn th\u1eafng tr\u00ean th\u1ecb tr\u01b0\u1eddng<\/li><li><strong>BRANDCOM<\/strong> &#8211; G\u1ea5p \u0111\u00f4i hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng v\u00e0 ti\u1ebft ki\u1ec7m tr\u00ean 30% ng\u00e2n s\u00e1ch<\/li><li><strong>CONTENT MARKETING<\/strong> &#8211; Ti\u1ebfp th\u1ecb n\u1ed9i dung \u0111a k\u00eanh gi\u00fap t\u0103ng doanh thu<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Li\u00ean h\u1ec7 ngay v\u1edbi Sao Kim qua hotline <strong><a href=\"tel:0964699499\" target=\"_blank\" rel=\"noreferrer noopener\">0964.699.499<\/a><\/strong> ho\u1eb7c <strong><a href=\"mailto:contact@saokim.com.vn\">contact@saokim.com.vn<\/a><\/strong> n\u1ebfu b\u1ea1n c\u1ea7n t\u01b0 v\u1ea5n, \u0111\u1ed3ng h\u00e0nh.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Xem th\u00eam c\u00e1c b\u00e0i vi\u1ebft li\u00ean quan:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/thongtin\/mau-ke-hoach-kinh-doanh-xuat-sac\/\" target=\"_blank\"><strong>M\u1eabu k\u1ebf ho\u1ea1ch kinh doanh<\/strong><\/a> (d\u00e0nh cho startup)<\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/quan-tri-dieu-hanh\/mau-lap-ke-hoach-marketing\/\" target=\"_blank\"><strong>M\u1eabu k\u1ebf ho\u1ea1ch marketing<\/strong><\/a><\/li><li>M\u00f4 h\u00ecnh kinh doanh &#8211; <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/quan-tri-dieu-hanh\/mo-hinh-kinh-doanh-canvas\/\" target=\"_blank\"><strong>Business Model Canvas<\/strong><\/a><\/li><li>M\u00f4 h\u00ecnh kinh toanh tinh g\u1ecdn &#8211; <a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/lean-canvas-la-gi\/\" target=\"_blank\"><strong>Lean Canvas<\/strong><\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/thay-doi-logo\/\" target=\"_blank\"><strong>Thay \u0111\u1ed5i logo<\/strong><\/a> &#8211; gi\u1ea3i ph\u00e1p th\u1ef1c hi\u1ec7n an to\u00e0n, hi\u1ec7u qu\u1ea3<\/li><li>9 <a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/vi-du-tai-dinh-vi-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>V\u00ed d\u1ee5 t\u00e1i \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> (Th\u00e0nh c\u00f4ng &amp; Th\u1ea5t b\u1ea1i)<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/blog\/\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">Blog Sao Kim<\/span><\/strong><\/a>,&nbsp;<a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">C\u1ea9m Nang Sao Kim<\/span><\/strong><\/a>&nbsp;<\/p>\n\n\n\n<p><strong>Facebook:<\/strong>&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">Sao Kim Branding<\/span><\/strong><\/a><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>:&nbsp;<a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p>#SaoKim #SaoKimBranding #BCP #BCPlagi<\/p>\n<div class=\"saokim-link-exchange\"><span id=\"link_934610942\">&#10064; Tham kh\u1ea3o th\u00eam: <span class=\"txtlink\"><a href=\"\" target=\"_blank\" rel=\"dofollow\" title=\"\"><\/a> <\/span>, <span class=\"txtlink\"><a href=\"\" target=\"_blank\" rel=\"dofollow\" title=\"\"><\/a> <\/span>, <span class=\"txtlink\"><a href=\"\" target=\"_blank\" rel=\"dofollow\" title=\"\"><\/a> <\/span><\/span><\/div><div class=\"clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"<p>BCP (vi\u1ebft t\u1eaft c\u1ee7a Business Continuity Planning) l\u00e0 k\u1ebf ho\u1ea1ch \u0111\u1ea3m b\u1ea3o kinh doanh li\u00ean t\u1ee5c, kh\u00f4ng gi\u00e1n \u0111o\u1ea1n. Khi nh\u1eefng r\u1ee7i ro b\u1ea5t ch\u1ee3t x\u1ea3y ra k\u1ebf ho\u1ea1ch kinh doanh li\u00ean t\u1ee5c BCP gi\u00fap doanh nghi\u1ec7p gi\u1ea3m thi\u1ec3u t\u1ed1i \u0111a s\u1ef1 \u1ea3nh h\u01b0\u1edfng<\/p>\n","protected":false},"author":44,"featured_media":327517,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1122],"tags":[1142,1115],"class_list":["post-327515","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chien-luoc-ke-hoach","tag-chien-luoc-kinh-doanh","tag-chien-luoc-marketing"],"acf":[],"views":4032,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/327515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=327515"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/327515\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/327517"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=327515"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=327515"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=327515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}