{"id":327902,"date":"2020-07-23T03:07:00","date_gmt":"2020-07-23T03:07:00","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=327902"},"modified":"2020-10-06T10:45:15","modified_gmt":"2020-10-06T10:45:15","slug":"5-nguyen-nhan-sut-giam-doanh-so-do-thiet-ke-bao-bi-kem-chat-luong","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/thiet-ke-bao-bi\/5-nguyen-nhan-sut-giam-doanh-so-do-thiet-ke-bao-bi-kem-chat-luong\/","title":{"rendered":"5 nguy\u00ean nh\u00e2n s\u1ee5t gi\u1ea3m doanh s\u1ed1 do thi\u1ebft k\u1ebf bao b\u00ec k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng"},"content":{"rendered":"

Bao b\u00ec \u0111\u01b0\u1ee3c coi l\u00e0 v\u0169 kh\u00ed b\u00e1n l\u1ebb c\u00f3 s\u1ee9c m\u1ea1nh to l\u1edbn gi\u00fap c\u1ea3i thi\u1ec7n doanh s\u1ed1\u00a0 v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p. Tuy nhi\u00ean n\u1ebfu kh\u00f4ng ch\u00fa tr\u1ecdng t\u1edbi vi\u1ec7c<\/span> thi\u1ebft k\u1ebf bao b\u00ec<\/b><\/a><\/span> th\u00ec doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u1ec3 l\u1ee1 r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i kinh doanh. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 5 minh ch\u1ee9ng cho th\u1ea5y \u0111\u01b0\u1ee3c t\u00e1c h\u1ea1i c\u1ee7a nh\u1eefng bao b\u00ec kh\u00f4ng \u0111\u1ea1t ti\u00eau chu\u1ea9n.<\/span><\/span><\/p>\n

KH\u00d4NG THU H\u00daT V\u00c0 THUY\u1ebeT PH\u1ee4C NG\u01af\u1edcI MUA<\/b><\/span><\/h2>\n

Th\u1eed t\u01b0\u1ee3ng t\u01b0\u1ee3ng khi ch\u00fang ta \u0111i d\u1ea1o trong si\u00eau th\u1ecb, c\u00f3 bi\u1ebft bao nhi\u00eau s\u1ea3n ph\u1ea9m c\u00f9ng lo\u1ea1i c\u1ea1nh tranh nhau tr\u00ean k\u1ec7 b\u00e0y h\u00e0ng. Khi \u0111\u00f3, bao b\u00ec l\u00e0 v\u0169 kh\u00ed quan tr\u1ecdng nh\u1ea5t gi\u00fap g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u00e0 thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Khi s\u1ea3n ph\u1ea9m th\u1ea5t b\u1ea1i trong vi\u1ec7c gi\u00e0nh s\u1ef1 ch\u00fa \u00fd, m\u1ecdi \u0111i\u1ec1u m\u00e0 thi\u1ebft k\u1ebf bao b\u00ec mu\u1ed1n truy\u1ec1n \u0111\u1ea1t v\u1edbi kh\u00e1ch h\u00e0ng s\u1ebd tr\u1edf th\u00e0nh v\u00f4 \u00edch.\u00a0 Nh\u01b0 v\u1eady, thi\u1ebft k\u1ebf bao b\u00ec l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 then ch\u1ed1t khuy\u1ebfn kh\u00edch nh\u1eefng h\u00e0nh vi mua ng\u1eabu h\u1ee9ng c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00e1c doanh nghi\u1ec7p khi mu\u1ed1n ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh th\u00ec lu\u00f4n c\u1ea7n d\u00e0nh s\u1ee9 quan t\u00e2m \u0111\u1eb7c bi\u1ebft \u0111\u1ebfn thi\u1ebft k\u1ebf bao b\u00ec, m\u1eabu m\u00e3 cho s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh.<\/span><\/p>\n

\"Nguy\u00ean<\/p>\n

KH\u00d4NG B\u00c1N \u0110\u01af\u1ee2C V\u1edaI GI\u00c1 CAO H\u01a0N<\/b><\/span><\/h2>\n

Nhi\u1ec1u th\u00ed nghi\u1ec7m trong ng\u00e0nh marketing \u0111\u00e3 ch\u1ee9ng minh r\u1eb1ng h\u00e0nh vi mua c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u01b0\u1eddng xuy\u00ean b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00e1c y\u1ebfu t\u1ed1 c\u1ea3m t\u00ednh, \u0111\u1eb7c bi\u1ec7t v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m ti\u00eau d\u00f9ng. T\u00e2m l\u00fd con ng\u01b0\u1eddi c\u0169ng th\u01b0\u1eddng th\u00edch nh\u1eefng g\u00ec m\u1edbi l\u1ea1 v\u00e0 \u0111\u1ed9c \u0111\u00e1o. V\u00ec th\u1ebf, \u0111\u00f4i khi ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m th\u01b0\u1eddng \u0111\u01b0\u1ee3c c\u1ea3m nh\u1eadn th\u00f4ng qua hi\u1ec7n di\u1ec7n b\u1ec1 ngo\u00e0i. S\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng kh\u00e1c nhi\u1ec1u v\u1ec1 ch\u1ee9c n\u0103ng l\u00fd t\u00ednh so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m c\u00f9ng lo\u1ea1i nh\u01b0ng v\u1eabn c\u00f3 th\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c v\u1edbi gi\u00e1 cao h\u01a1n n\u1ebfu \u0111\u1ea7u t\u01b0 v\u00e0o h\u00ecnh \u1ea3nh b\u00ean ngo\u00e0i. Vi\u1ec7c \u0111\u1ed5i m\u1edbi bao b\u00ec bao g\u00f3i c\u0169ng r\u1ea5t hi\u1ec7u qu\u1ea3 \u0111\u1ec3 k\u00edch th\u00edch s\u1ef1 t\u00f2 m\u00f2 h\u1ee9ng th\u00fa c\u1ee7a kh\u00e1ch h\u00e0ng, d\u1eabn t\u1edbi hi\u1ec7u qu\u1ea3 doanh s\u1ed1 cao h\u01a1n.<\/span><\/p>\n

\"Nguy\u00ean<\/p>\n

GI\u1ea2M DOANH S\u1ed0 B\u00c1N H\u00c0NG<\/b><\/span><\/h2>\n

Kh\u00f4ng \u0111\u01b0\u1ee3c ch\u1ecdn mua \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c doanh s\u1ed1 gi\u1ea3m. \u0110\u00e2y g\u1ea7n nh\u01b0 l\u00e0 \u0111i\u1ec1u hi\u1ec3n nhi\u00ean. Kh\u00f4ng ch\u1ec9 trong cu\u1ed9c chi\u1ebfn c\u1ea1nh tranh tr\u00ean k\u1ec7 b\u00e0y h\u00e0ng, ng\u00e0y nay n\u1ebfu doanh nghi\u1ec7p b\u1ea1n b\u00e1n h\u00e0ng online th\u00ec t\u1ea7m quan tr\u1ecdng c\u1ee7a bao b\u00ec c\u00f2n \u0111\u01b0\u1ee3c n\u00e2ng l\u00ean r\u1ea5t nhi\u1ec1u, v\u00ec kh\u00e1ch h\u00e0ng kh\u00f4ng \u0111\u01b0\u1ee3c ti\u1ebfp x\u00fac v\u1edbi s\u1ea3n ph\u1ea9m qua x\u00fac gi\u00e1c th\u00ec y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh duy nh\u1ea5t l\u00e0 c\u1ea3m nh\u1eadn v\u1ec1 th\u1ecb gi\u00e1c c\u1ee7a h\u1ecd. Bao b\u00ec x\u1ea5u th\u00ec ch\u1eafc ch\u1eafn s\u1ebd b\u1ecb lo\u1ea1i ngay ra kh\u1ecfi danh s\u00e1ch c\u00e2n nh\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

Xem th\u00eam: \u1ea2nh h\u01b0\u1edfng c\u1ee7a thi\u1ebft k\u1ebf bao b\u00ec \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng<\/a><\/span><\/p><\/blockquote>\n

GI\u1ea2M HI\u1ec6U QU\u1ea2 QU\u1ea2NG B\u00c1 H\u00ccNH \u1ea2NH TH\u01af\u01a0NG HI\u1ec6U<\/b><\/span><\/h2>\n

Kh\u00f4ng c\u00f3 n\u01a1i n\u00e0o c\u00f3 th\u1ec3 truy\u1ec1n b\u00e1 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m hi\u1ec7u qu\u1ea3 v\u00e0 d\u1ec5 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng b\u1eb1ng ch\u00ednh bao b\u00ec c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u00f3. V\u00ec th\u1ebf doanh nghi\u1ec7p n\u00ean t\u1eadn d\u1ee5ng bao b\u00ec \u0111\u1ec3 th\u1ec3 hi\u1ec7n logo v\u00e0 c\u00e1c h\u00ecnh \u1ea3nh \u0111\u01b0\u1eddng n\u00e9t \u0111\u1eb7c tr\u01b0ng \u0111\u1ec3 t\u1ea1o \u1ea5n t\u01b0\u1ee3ng v\u00e0 c\u1ea3m nh\u1eadn v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng. N\u1ebfu bao b\u00ec kh\u00f4ng \u0111\u1eb9p v\u00e0 ch\u1ea5t li\u1ec7u x\u1ea5u th\u00ec\u00a0 n\u00f3 s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c ng\u01b0\u1eddi mua t\u00e1i s\u1eed d\u1ee5ng cho c\u00e1c m\u1ee5c \u0111\u00edch kh\u00e1c trong cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd, nh\u01b0 \u0111\u1ef1ng \u0111\u1ed3, v\u1eadn chuy\u1ec3n \u0111\u1ed3\u2026 khi \u0111\u00f3 doanh nghi\u1ec7p \u0111\u00e1nh m\u1ea5t c\u01a1 h\u1ed9i v\u1ec1 vi\u1ec7c s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ebd \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn h\u01a1n, hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng cho th\u01b0\u01a1ng hi\u1ec7u s\u1ebd k\u00e9m \u0111i.<\/span><\/p>\n

\"Nguy\u00ean<\/p>\n

KH\u00d4NG T\u1ea0O \u0110\u01af\u1ee2C S\u1ef0 TRUNG TH\u00c0NH C\u1ee6A KH\u00c1CH H\u00c0NG<\/b><\/span><\/h2>\n

\u0110\u00f4i khi m\u1ed9t h\u00ecnh d\u00e1ng bao b\u00ec c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh h\u00ecnh \u1ea3nh \u0111\u1eb7c tr\u01b0ng cho <\/span>m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u<\/b>, gi\u00fap ph\u00e2n bi\u1ec7t n\u00f3 v\u1edbi h\u00e0ng v\u1ea1n nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u c\u00f9ng ng\u00e0nh kh\u00e1c. M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh l\u00e0 h\u00e3ng Cocacola v\u1edbi ki\u1ec3u d\u00e1ng chai \u0111\u1eb7c bi\u1ec7t kh\u00f4ng l\u1eabn v\u1edbi ai m\u00e0 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u n\u00e0y khai th\u00e1c tri\u1ec7t \u0111\u1ec3 trong c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh. V\u1edbi m\u1ed9t bao b\u00ec x\u1ea5u th\u00ec doanh nghi\u1ec7p s\u1ebd kh\u00f3 c\u00f3 th\u1ec3 t\u1ea1o \u0111\u01b0\u1ee3c l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng theo c\u00e1ch nh\u01b0 v\u1eady.<\/span><\/span><\/p>\n

❐ Tham kh\u1ea3o th\u00eam: <\/a> <\/span>, <\/a> <\/span>, <\/a> <\/span><\/span><\/div>
<\/div>","protected":false},"excerpt":{"rendered":"

Bao b\u00ec \u0111\u01b0\u1ee3c coi l\u00e0 v\u0169 kh\u00ed b\u00e1n l\u1ebb c\u00f3 s\u1ee9c m\u1ea1nh to l\u1edbn gi\u00fap c\u1ea3i thi\u1ec7n doanh s\u1ed1\u00a0 v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p. Tuy nhi\u00ean n\u1ebfu kh\u00f4ng ch\u00fa tr\u1ecdng t\u1edbi vi\u1ec7c thi\u1ebft k\u1ebf bao b\u00ec th\u00ec doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u1ec3 l\u1ee1 r\u1ea5t nhi\u1ec1u c\u01a1 h\u1ed9i kinh doanh. D\u01b0\u1edbi […]<\/p>\n","protected":false},"author":53,"featured_media":328057,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[370],"tags":[145],"class_list":["post-327902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thiet-ke-bao-bi","tag-thit-k-bao-bi-sn-phm"],"acf":[],"views":2138,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/327902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/53"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=327902"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/327902\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/328057"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=327902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=327902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=327902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}