{"id":328484,"date":"2020-12-10T17:37:47","date_gmt":"2020-12-10T17:37:47","guid":{"rendered":"https:\/\/www.saokim.com.vn\/blog\/?p=328484"},"modified":"2022-06-02T09:12:58","modified_gmt":"2022-06-02T09:12:58","slug":"thuong-hieu-so-la-gi","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/thuong-hieu-so-la-gi\/","title":{"rendered":"Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 l\u00e0 g\u00ec v\u00e0 vai tr\u00f2 c\u1ee7a n\u00f3?"},"content":{"rendered":"\n<p>V\u1edbi s\u1ef1 thay \u0111\u1ed5i ch\u00f3ng m\u1eb7t c\u1ee7a Digital, <strong>th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/strong> ng\u00e0y c\u00e0ng th\u1ec3 hi\u1ec7n v\u1ecb tr\u00ed quan tr\u1ecdng. Vi\u1ec7c hi\u1ec3u \u0111\u00fang b\u1ea3n ch\u1ea5t v\u00e0 \u1ee9ng d\u1ee5ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1, l\u00e0 c\u00e1ch Ch\u1ee7 doanh nghi\u1ec7p, Marketer n\u1eafm v\u1eefng ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">1. Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 l\u00e0 g\u00ec?<\/h2>\n\n\n\n<p>Theo ghi nh\u1eadn c\u1ee7a We are Social 2022, t\u1ea1i Vi\u1ec7t Nam, c\u00f3 h\u01a1n 72 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng Internet t\u1ee9c t\u1ef7 l\u1ec7 th\u00e2m nh\u1eadp Internet chi\u1ebfm \u0111\u1ebfn 73%.<\/p>\n\n\n\n<p>\u201cTh\u01b0\u01a1ng hi\u1ec7u s\u1ed1\u201d l\u00e0 c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c nh\u1eadn di\u1ec7n tr\u00ean m\u00f4i tr\u01b0\u1eddng s\u1ed1. X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 c\u00f3 th\u1ec3 th\u00f4ng qua c\u00e1c \u1ee9ng d\u1ee5ng Online nh\u01b0 Website, Landing Page, Social Media (Facebook, Youtube, Instagram,&#8230;) cho \u0111\u1ebfn E-profile, Sales Kit Online,&#8230; Hi\u1ec3u r\u1ed9ng h\u01a1n, \u0111\u00f3 ch\u00ednh l\u00e0 nh\u1eefng \u201c\u0111i\u1ec3m ch\u1ea1m\u201d kh\u00e1ch h\u00e0ng tr\u00ean Internet.<\/p>\n\n\n\n<div class=\"wp-block-image wp-image-328485 size-medium\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1236\" height=\"702\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2022\/06\/so-nguoi-dung-internet-tai-viet-nam-2022.png\" alt=\"S\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam Ngu\u1ed3n: We are Social 2022\" class=\"wp-image-333183\" title=\"S\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam Ngu\u1ed3n: We are Social 2022\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2022\/06\/so-nguoi-dung-internet-tai-viet-nam-2022.png 1236w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2022\/06\/so-nguoi-dung-internet-tai-viet-nam-2022-730x415.png 730w\" sizes=\"(max-width: 1236px) 100vw, 1236px\" \/><figcaption>[SaoKim.com.vn] T\u1ef7 l\u1ec7 th\u00e2m nh\u1eadp Internet t\u1ea1i Vi\u1ec7t Nam<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em><span style=\"font-weight: 400;\">S\u1ed1 ng\u01b0\u1eddi d\u00f9ng Internet t\u1ea1i Vi\u1ec7t Nam (Ngu\u1ed3n: <a rel=\"noreferrer noopener\" href=\"https:\/\/www.slideshare.net\/DataReportal\/digital-2022-vietnam-february-2022-v01\" target=\"_blank\"><strong>We are Social 2022<\/strong><\/a><\/span><\/em>)<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">2. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u1edf \u0111\u00e2u, th\u01b0\u01a1ng hi\u1ec7u \u1edf \u0111\u00f3<\/h2>\n\n\n\n<p>N\u1ebfu ng\u01b0\u1eddi ti\u00eau d\u00f9ng Online, th\u00ec vi\u1ec7c t\u0103ng c\u01b0\u1eddng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 l\u00e0 \u0111i\u1ec1u ph\u1ea3i l\u00e0m. Ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng \u201cm\u00f4i tr\u01b0\u1eddng s\u1ed1\u201d l\u00e0 c\u00f4ng c\u1ee5 \u0111\u1ec3 l\u00e0m vi\u1ec7c, gi\u1ea3i tr\u00ed v\u00e0 t\u00ecm ki\u1ebfm th\u00f4ng tin tr\u01b0\u1edbc khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n\n\n\n<p>V\u1eady <strong>c\u0103n c\u1ee9 v\u00e0o \u0111\u00e2u<\/strong>, \u0111\u1ec3 <strong>ng\u01b0\u1eddi ti\u00eau d\u00f9ng ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng<\/strong> tr\u00ean m\u00f4i tr\u01b0\u1eddng s\u1ed1:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Search<\/strong>: \u0110\u00e2y l\u00e0 k\u00eanh chi\u1ebfm \u01b0u th\u1ebf nh\u1ea5t, \u0111\u01b0a th\u00f4ng tin l\u00ean top c\u00e1c trang t\u00ecm ki\u1ebfm, khi ng\u01b0\u1eddi d\u00f9ng c\u00f3 nhu c\u1ea7u, k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm l\u00e0 trang web th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/li><li><strong>K\u00eanh review c\u1ee7a kh\u00e1ch h\u00e0ng:<\/strong> Bao g\u1ed3m review tr\u00ean website, c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Foody, Tiki, Shopee&#8230; \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/li><li><strong>Truy\u1ec1n mi\u1ec7ng (Word of Mouth): <\/strong>h\u1ecfi th\u0103m \u00fd ki\u1ebfn b\u1ea1n b\u00e8, ng\u01b0\u1eddi th\u00e2n th\u00f4ng qua m\u1ea1ng x\u00e3 h\u1ed9i. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u00ecm ki\u1ebfm s\u1ef1 tin t\u01b0\u1edfng, \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a m\u00ecnh.<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh kh\u00e1ch h\u00e0ng tr\u00ean nhi\u1ec1u k\u00eanh th\u00f4ng tin, \u0111\u00f2i h\u1ecfi th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i c\u00f3 <a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/tu-van-chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> r\u00f5 r\u00e0ng, nh\u1ea5t qu\u00e1n, bi\u1ebft xu\u1ea5t hi\u1ec7n \u0111\u00fang l\u00fac, \u0111\u00fang k\u00eanh ng\u01b0\u1eddi ti\u00eau d\u00f9ng ti\u1ebfp c\u1eadn.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">3. Vai tr\u00f2 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">3.1. Th\u00fac \u0111\u1ea9y doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n c\u00f9ng k\u1ef7 nguy\u00ean c\u00f4ng ngh\u1ec7<\/h3>\n\n\n\n<p>Nh\u1edd Internet, t\u1ea5t c\u1ea3 \u0111\u01b0\u1ee3c s\u1ed1 h\u00f3a, \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng d\u1eef li\u1ec7u d\u1ef1a tr\u00ean c\u0103n c\u1ee9 x\u00e1c th\u1ef1c nh\u1ea5t, t\u1eebng click, view, l\u01b0\u1ee3t xem, v\u00e0 chuy\u1ec3n \u0111\u1ed5i kinh doanh \u0111\u01b0\u1ee3c s\u1ed1 h\u00f3a.<\/p>\n\n\n\n<p>X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 hi\u1ec7u qu\u1ea3 gi\u00fap doanh nghi\u1ec7p t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c s\u1ee9c m\u1ea1nh c\u1ee7a c\u00f4ng ngh\u1ec7, d\u1eabn d\u1eaft chuy\u1ec3n \u0111\u1ed9ng c\u00f9ng th\u1eddi \u0111\u1ea1i.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">3.2. Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 lan t\u1ecfa th\u00f4ng \u0111i\u1ec7p nhanh h\u01a1n, m\u1ea1nh m\u1ebd h\u01a1n<\/h3>\n\n\n\n<p>Nh\u1edd c\u00f3 m\u00f4i tr\u01b0\u1eddng s\u1ed1, chi\u1ebfn d\u1ecbch \u0111\u01b0\u1ee3c truy\u1ec1n t\u1ea3i \u0111a k\u00eanh, \u0111a tr\u1ea3i nghi\u1ec7m t\u1eeb \u0111i\u1ec3m b\u00e1n Offline, c\u1eeda h\u00e0ng, showroom hay website, Fanpage th\u01b0\u01a1ng hi\u1ec7u. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1eeb c\u00e1c tr\u1ea3i nghi\u1ec7m n\u00e0y \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">3.3. Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 gi\u00fap t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3<\/h3>\n\n\n\n<p>T\u1eeb \u0111\u1ed9c tho\u1ea1i sang \u0111\u1ed1i tho\u1ea1i nh\u1edd Social Media, \u201cth\u01b0\u01a1ng hi\u1ec7u s\u1ed1\u201d ti\u1ebfp nh\u1eadn th\u00f4ng tin \u0111a chi\u1ec1u, nh\u1edd \u0111\u00f3, nh\u00e3n h\u00e0ng c\u00f3 s\u1ef1 \u0111i\u1ec1u ch\u1ec9nh linh ho\u1ea1t hay \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<div class=\"wp-block-image wp-image-328491 size-full\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"750\" height=\"555\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/BAOVIET-BANK-SHOWCASE-1-e1607673850126.jpg\" alt=\"[SaoKim.com.vn] Vai tr\u00f2 quan tr\u1ecdng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 \" class=\"wp-image-328491\"\/><figcaption>[SaoKim.com.vn] Vai tr\u00f2 quan tr\u1ecdng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><i>Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 ng\u00e0y c\u00e0ng th\u1ec3 hi\u1ec7n vai tr\u00f2 quan tr\u1ecdng&nbsp;<\/i><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">4. Checklist Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/h2>\n\n\n\n<p>Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 kh\u1eb3ng \u0111\u1ecbnh s\u1ee9c m\u1ea1nh b\u1eb1ng vi\u1ec7c t\u1ea1o d\u1ef1ng s\u1ef1 tin t\u01b0\u1edfng kh\u00e1ch h\u00e0ng, x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh v\u00e0 th\u00f4ng \u0111i\u1ec7p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. \u0110\u1ec3 l\u00e0m t\u1ed1t \u0111i\u1ec1u n\u00e0y, \u201cth\u01b0\u01a1ng hi\u1ec7u s\u1ed1\u201d c\u1ea7n nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u nh\u1ea5t qu\u00e1n v\u1edbi t\u1eebng \u0111i\u1ec3m ch\u1ea1m kh\u00e1ch h\u00e0ng. C\u1ee5 th\u1ec3 nh\u01b0 sau:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.1. B\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u (Brand Essence)<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Brand Essence l\u00e0 b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u, b\u1ea3n s\u1eafc h\u00ecnh th\u00e0nh trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng khi ngh\u0129 s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5. \u0110\u1ec3 kh\u00e1ch h\u00e0ng ghi nh\u1edb th\u01b0\u01a1ng hi\u1ec7u m\u1ed9t c\u00e1ch l\u00e2u d\u00e0i, Brand Essence ph\u1ea3i th\u1ef1c s\u1ef1 \u0111\u1ed9c \u0111\u00e1o v\u00e0 nh\u1ea5t qu\u00e1n tr\u00ean m\u1ecdi \u0111i\u1ec3m ch\u1ea1m v\u1edbi kh\u00e1ch h\u00e0ng, t\u1eeb offline \u0111\u1ebfn online.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image wp-image-328486 size-medium\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"730\" height=\"489\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/PONDO-CONCEPT-730x489.jpg\" alt=\"[SaoKim.com.vn] b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-328486\" title=\"[SaoKim.com.vn] b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/PONDO-CONCEPT-730x489.jpg 730w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/PONDO-CONCEPT.jpg 901w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><figcaption>[SaoKim.com.vn] Concept th\u00f4ng \u0111i\u1ec7p xuy\u00ean su\u1ed1t th\u01b0\u01a1ng hi\u1ec7u<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Brand Essence gi\u00fap kh\u00e1ch h\u00e0ng ghi nh\u1edb th\u01b0\u01a1ng hi\u1ec7u s\u00e2u s\u1eafc h\u01a1n\u00a0<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.2. Logo &#8211; \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn nh\u1eadn th\u1ee9c kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-logo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Logo th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 quy\u1ebft \u0111\u1ecbnh mua hay th\u00e1i \u0111\u1ed9 d\u00e0nh cho s\u1ea3n ph\u1ea9m. M\u1ed9t logo t\u1ed1t cho th\u1ea5y nh\u1eefng g\u00ec c\u00f4ng ty \u0111\u00e3 l\u00e0m v\u00e0 c\u00f3 gi\u00e1 tr\u1ecb.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">M\u1ed9t logo m\u1ea1nh gi\u00fap doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u1ec1 ra nh\u01b0 t\u0103ng doanh thu, thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi, c\u1ee7ng c\u1ed1 ni\u1ec1m tin kh\u00e1ch h\u00e0ng ho\u1eb7c t\u1ea1o ra nh\u1eadn th\u1ee9c \u0111\u1ed9t bi\u1ebfn.<\/span><\/p>\n\n\n\n<div class=\"wp-block-image wp-image-328489 size-medium\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"730\" height=\"489\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/Artboard-1-1-730x489.png\" alt=\"[SaoKim.com.vn] Logo nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1\" class=\"wp-image-328489\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/Artboard-1-1-730x489.png 730w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/Artboard-1-1.png 900w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><figcaption>[SaoKim.com.vn] Logo nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><i><span style=\"font-weight: 400;\">Logo t\u1ea1o \u1ea3nh tr\u1ef1c ti\u1ebfp \u0111\u1ebfn nh\u1eadn th\u1ee9c kh\u00e1ch h\u00e0ng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u <\/span><\/i><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.3. Slogan &#8211; th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/sang-tac-slogan\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Slogan<\/strong><\/a> l\u00e0 m\u1ed9t c\u00e2u v\u0103n ng\u1eafn g\u1ecdn m\u00f4 t\u1ea3 v\u1ec1 t\u00ednh ch\u1ea5t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, g\u1eedi g\u1eafm cam k\u1ebft, gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i hay h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u1ee7a s\u1ea3n ph\u1ea9m. Slogan c\u00f3 hi\u1ec7u qu\u1ea3 trong vi\u1ec7c t\u1ea1o d\u1ef1ng gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u. N\u00f3 gi\u00fap kh\u00e1ch h\u00e0ng nhanh ch\u00f3ng bi\u1ebft \u0111\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 l\u00e0 g\u00ec, kh\u00e1c bi\u1ec7t ra sao, v\u01b0\u1ee3t tr\u1ed9i h\u01a1n \u0111\u1ed1i th\u1ee7 \u1edf \u0111i\u1ec3m n\u00e0o.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.4. Website th\u01b0\u01a1ng hi\u1ec7u &#8211; \u0111i\u1ec3m ch\u1ea1m quan tr\u1ecdng v\u1edbi kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Thi\u1ebft k\u1ebf website thuy\u1ebft ph\u1ee5c l\u00f4i cu\u1ed1n l\u00e0 c\u00e1ch \u0111\u1ec3 doanh nghi\u1ec7p thay \u0111\u1ed5i suy ngh\u0129 v\u00e0 h\u00e0nh vi kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m \u0111\u1ec3 \u0111\u1ea1t m\u1ee5c ti\u00eau c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, nh\u01b0 mua h\u00e0ng, li\u00ean h\u1ec7, l\u00e0m th\u00e0nh vi\u00ean trung th\u00e0nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n to\u00e0n quy\u1ec1n qu\u1ea3n l\u00fd ki\u1ec3m so\u00e1t n\u1ed9i dung t\u1eeb t\u1ea1o tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3, \u0110o l\u01b0\u1eddng l\u01b0\u1ee3ng ng\u01b0\u1eddi truy c\u1eadp v\u00e0o trang (xem n\u1ed9i dung g\u00ec, \u1edf l\u1ea1i trong bao l\u00e2u, tho\u00e1t ra \u1edf \u0111i\u1ec3m n\u00e0o).<\/span><\/p>\n\n\n\n<div class=\"wp-block-image wp-image-328490 size-medium\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"730\" height=\"489\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/PR10-730x489.jpg\" alt=\"[SaoKim.com.vn] Website nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1\" class=\"wp-image-328490\" srcset=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/PR10-730x489.jpg 730w, https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/PR10.jpg 900w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><figcaption>[SaoKim.com.vn] Website nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Website l\u00e0 c\u00f4ng c\u1ee5 \u0111\u1eafc l\u1ef1c thu h\u00fat kh\u00e1ch h\u00e0ng<\/em><\/p>\n\n\n\n<p>C\u00e1c doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng tr\u00ean m\u00f4i tr\u01b0\u1eddng s\u1ed1 \u0111\u1ec1u s\u1eed d\u1ee5ng website l\u00e0m trung t\u00e2m, \u0111\u00edch \u0111\u1ebfn c\u1ee7a m\u1ecdi ho\u1ea1t \u0111\u1ed9ng.<\/p>\n\n\n\n<p><em>Xem ngay: <a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-website\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ecbch v\u1ee5 thi\u1ebft k\u1ebf website<\/strong><\/a>, c\u1ed1t l\u00f5i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.5. Brand Page (Trang th\u01b0\u01a1ng hi\u1ec7u)<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Brand page &#8211; Trang th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 coi l\u00e0 m\u1ed9t landing page \u0111\u01b0\u1ee3c t\u1ea1o ra \u0111\u1ec3 ph\u1ee5c v\u1ee5 ho\u00e0n to\u00e0n cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p. \u1ede \u0111\u00f3, doanh nghi\u1ec7p th\u1ec3 hi\u1ec7n: c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, n\u0103ng l\u1ef1c, d\u1ef1 \u00e1n n\u1ed5i b\u1eadt,&#8230; Kh\u00e1ch h\u00e0ng s\u1ebd d\u1ec5 d\u00e0ng t\u00ecm ki\u1ebfm th\u00f4ng tin nh\u1edd c\u00e1c \u0111i\u1ec1u h\u01b0\u1edbng tr\u00ean trang web.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.6. E-Profile (H\u1ed3 s\u01a1 n\u0103ng l\u1ef1c c\u00f4ng ty tr\u00ean online)<\/h3>\n\n\n\n<p><span style=\"font-size: inherit;\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/eprofile\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>E- profile<\/strong><\/a> l\u00e0 d\u1ea1ng c\u1ee7a profile c\u00f4ng ty, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf tr\u00ean m\u00f4i tr\u01b0\u1eddng s\u1ed1. \u0110\u01b0\u1ee3c coi l\u00e0 m\u1ed9t b\u1ed9 h\u1ed3 s\u01a1 n\u0103ng l\u1ef1c \u0111i\u1ec7n t\u1eed, doanh nghi\u1ec7p c\u00f3 th\u1ec3 gi\u1edbi thi\u1ec7u th\u1ebf m\u1ea1nh v\u00e0 d\u1ecbch v\u1ee5 v\u1edbi kh\u00e1ch h\u00e0ng, ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 \u0111\u1ea9y nhanh ti\u1ebfn \u0111\u1ed9 mua h\u00e0ng g\u1ea5p 2-3 l\u1ea7n.<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.7. Brand Video\/ Phim doanh nghi\u1ec7p<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/san-xuat-phim-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Brand Video<\/strong><\/a> l\u00e0 th\u00f4ng \u0111i\u1ec7p truy\u1ec1n t\u1ea3i s\u00e2u s\u1eafc, th\u00fa v\u1ecb k\u1ebft h\u1ee3p l\u1eddi n\u00f3i v\u00e0 h\u00ecnh \u1ea3nh. M\u1ed9t Brand Video ho\u00e0n thi\u1ec7n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c qu\u1ea3ng b\u00e1 tr\u00ean nhi\u1ec1u ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 \u0111a k\u00eanh kh\u00e1c nhau ph\u1ee5c v\u1ee5 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u.\u00a0<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.8. Digital Screen Advertising<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Qu\u1ea3ng c\u00e1o m\u00e0n h\u00ecnh \u0111i\u1ec7n t\u1eed ngo\u00e0i tr\u1eddi (Digital Screen Advertising) l\u00e0 h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o, bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n m\u00e0n h\u00ecnh k\u1ef9 thu\u1eadt s\u1ed1 ngo\u00e0i tr\u1eddi, trong nh\u00e0, trong thang m\u00e1y<\/span>&#8230;<\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Nh\u1edd s\u1ed1 h\u00f3a nh\u1eadn di\u1ec7n g\u01b0\u01a1ng m\u1eb7t, hay bi\u1ec3n s\u1ed1 xe, v\u1eadt th\u1ec3. Gi\u1ea3i ph\u00e1p qu\u1ea3ng c\u00e1o m\u00e0n h\u00ecnh \u0111i\u1ec7n t\u1eed ngo\u00e0i tr\u1eddi ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng giao th\u00f4ng, qua v\u1ecb tr\u00ed bi\u1ec3n qu\u1ea3ng c\u00e1o m\u1ed7i ng\u00e0y.\u00a0<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.9. Landing Page &#8211; c\u00f4ng c\u1ee5 b\u00e1n h\u00e0ng gia t\u0103ng chuy\u1ec3n \u0111\u1ed5i<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-landing-page\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Landing Page<\/strong><\/a> l\u00e0 m\u1ed9t trang web \u0111\u01a1n c\u00f3 nhi\u1ec7m v\u1ee5 d\u1eabn d\u1eaft v\u00e0 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi xem th\u1ef1c hi\u1ec7n m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i c\u1ee5 th\u1ec3: T\u1ed1i \u01b0u ho\u00e1 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, thu h\u00fat t\u01b0\u01a1ng t\u00e1c kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 \u0111i\u1ec1n Form, \u0111\u0103ng k\u00fd nh\u1eadn th\u00f4ng tin\u2026<\/span><\/p>\n\n\n\n<div class=\"wp-block-image wp-image-328491 size-medium\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"676\" height=\"500\" src=\"https:\/\/www.saokim.com.vn\/blog\/wp-content\/uploads\/2020\/12\/BAOVIET-BANK-SHOWCASE-1-676x500.jpg\" alt=\"[SaoKim.com.vn] Landing Page nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1 \" class=\"wp-image-328491\"\/><figcaption>[SaoKim.com.vn] Landing Page nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><i><span style=\"font-weight: 400;\">Landing Page gi\u00fap t\u1ed1i \u01b0u ho\u00e1 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i b\u00e1n h\u00e0ng<\/span><\/i><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.10. Sales Kit Online<\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\"><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-online-sales-kit\/\" target=\"_blank\"><strong>Sales-Kit Online<\/strong><\/a> l\u00e0 phi\u00ean b\u1ea3n online B\u1ed9 t\u00e0i li\u1ec7u b\u00e1n h\u00e0ng, t\u00e0i li\u1ec7u, m\u1eabu bi\u1ec3u c\u1ea7n thi\u1ebft trang b\u1ecb cho nh\u00e2n vi\u00ean kinh doanh nh\u1eb1m m\u1ee5c ti\u00eau thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng, th\u00fac \u0111\u1ea9y doanh thu, v\u00e0 x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh chuy\u00ean nghi\u1ec7p cho th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n\n\n\n<p>\u0110\u1ecdc th\u00eam:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/blog\/xay-dung-thuong-hieu\/tinh-cach-thuong-hieu-la-gi-lam-the-nao-de-xac-dinh-tinh-cach-thuong-hieu\/\" target=\"_blank\"><strong>T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/hinh-mau-thuong-hieu\/\" target=\"_blank\"><strong>H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.saokim.com.vn\/cam-nang\/nhan-thuc-thuong-hieu\/\" target=\"_blank\"><strong>Nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/trai-nghiem-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/quan-tri-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/blog\/quan-tri-dieu-hanh\/mau-lap-ke-hoach-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>M\u1eabu k\u1ebf ho\u1ea1ch Marketing<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/ke-hoach-digital-marketing-mau\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>M\u1eabu k\u1ebf ho\u1ea1ch Digital Marketing<\/strong><\/a><\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">L\u1eddi k\u1ebft<\/h2>\n\n\n\n<p><strong>Th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/strong> l\u00e0 xu th\u1ebf t\u1ea5t y\u1ebfu c\u1ee7a th\u1eddi \u0111\u1ea1i. Vi\u1ec7c doanh nghi\u1ec7p ch\u1ecdn \u201cth\u01b0\u01a1ng hi\u1ec7u s\u1ed1\u201d l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p nh\u1ea5t \u0111\u1ec3 th\u00edch \u1ee9ng nhanh nh\u1ea1y v\u1edbi xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>V\u1edbi s\u1ee9 m\u1ec7nh \u201c<strong>N\u00e2ng t\u1ea7m th\u01b0\u01a1ng hi\u1ec7u Vi\u1ec7t<\/strong>\u201d, Sao Kim Branding g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng s\u1ee9c m\u1ea1nh v\u00e0 sinh kh\u00ed cho h\u01a1n 10.000+ kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng. Li\u00ean h\u1ec7 ngay v\u1edbi Sao Kim \u0111\u1ec3 <a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-nhan-dien-thuong-hieu-so\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u s\u1ed1<\/strong><\/a> m\u1ea1nh m\u1ebd.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>SAO KIM BRANDING\u00a0<\/strong><\/p>\n\n\n\n<p>Tel: <a href=\"tel:0964699499\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>0964.699.499<\/strong><\/a><\/p>\n\n\n\n<p>Email: <strong><a href=\"mailto:contact@saokim.com.vn\" target=\"_blank\" rel=\"noreferrer noopener\">contact@saokim.com.vn<\/a><\/strong><\/p>\n\n\n\n<p>Website: <strong><a href=\"https:\/\/www.saokim.com.vn\" target=\"_blank\" rel=\"noreferrer noopener\">www.saokim.com.vn<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Blog Sao Kim<\/strong><\/a>,\u00a0<a href=\"https:\/\/www.saokim.com.vn\/cam-nang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>C\u1ea9m Nang Sao Kim<\/strong><\/a>\u00a0<\/p>\n\n\n\n<p><strong>Facebook:<\/strong>&nbsp;<a href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>:&nbsp;<a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p>#SaoKim #SaoKimBranding #ThuongHieuSo #DigitalBrand<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<div class=\"saokim-link-exchange\"><span id=\"link_97235319\">&#10064; Tham kh\u1ea3o th\u00eam: <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-he-thong-nhan-dien-thuong-hieu\/\" target=\"_blank\" rel=\"dofollow\" title=\"nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\">Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/a> <\/span>, <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/thiet-ke-lich-tet\/\" target=\"_blank\" rel=\"dofollow\" title=\"thi\u1ebft k\u1ebf l\u1ecbch t\u1ebft\">Thi\u1ebft k\u1ebf l\u1ecbch t\u1ebft<\/a> <\/span>, <span class=\"txtlink\"><a href=\"https:\/\/www.saokim.com.vn\/dich-vu\/bao-cao-thuong-nien\/\" target=\"_blank\" rel=\"dofollow\" title=\"vi\u1ebft b\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean\">Vi\u1ebft b\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean<\/a> <\/span><\/span><\/div><div class=\"clearfix\"><\/div>","protected":false},"excerpt":{"rendered":"<p>V\u1edbi s\u1ef1 thay \u0111\u1ed5i ch\u00f3ng m\u1eb7t c\u1ee7a Digital, doanh nghi\u1ec7p ng\u00e0y ph\u1ea3i th\u00edch \u1ee9ng v\u1edbi c\u1ee7a m\u00f4i tr\u01b0\u1eddng s\u1ed1. Vi\u1ec7c hi\u1ec3u \u0111\u00fang b\u1ea3n ch\u1ea5t v\u00e0 \u1ee9ng d\u1ee5ng th\u01b0\u01a1ng hi\u1ec7u s\u1ed1, l\u00e0 c\u00e1ch Ch\u1ee7 doanh nghi\u1ec7p, Marketer n\u1eafm v\u1eefng ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng.\u00a0<\/p>\n","protected":false},"author":44,"featured_media":328491,"comment_status":"open","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[114,1218],"class_list":["post-328484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xay-dung-thuong-hieu","tag-nhn-din-thng-hiu","tag-thuong-hieu-so"],"acf":[],"views":2021,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/328484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/comments?post=328484"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/posts\/328484\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media\/328491"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/media?parent=328484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/categories?post=328484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/blog\/wp-json\/wp\/v2\/tags?post=328484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}