{"id":23207,"date":"2022-01-28T04:38:08","date_gmt":"2022-01-28T04:38:08","guid":{"rendered":"https:\/\/www.saokim.com.vn\/en\/?p=23207"},"modified":"2022-11-02T10:17:40","modified_gmt":"2022-11-02T03:17:40","slug":"mascot-la-gi","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/en\/cam-nang\/mascot-la-gi\/","title":{"rendered":"Mascot l\u00e0 g\u00ec? Gi\u1ea3i ph\u00e1p x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u"},"content":{"rendered":"\n<p><em>C\u00f9ng <strong>Sao Kim<\/strong> t\u00ecm hi\u1ec3u <strong>Mascot l\u00e0 g\u00ec<\/strong> v\u00e0 gi\u1ea3i ph\u00e1p <strong>x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u v\u1edbi Mascot <\/strong>\u0111\u01a1n gi\u1ea3n, d\u1ec5 d\u00e0ng m\u00e0 nhi\u1ec1u doanh nghi\u1ec7p \u0111ang \u00e1p d\u1ee5ng.<\/em><\/p>\n\n\n\n<p><strong>Mascot<\/strong> (hay <strong>Linh v\u1eadt<\/strong>) l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n thi\u1ebft y\u1ebfu cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ea5t k\u1ef3 th\u01b0\u01a1ng hi\u1ec7u n\u00e0o. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng trong th\u1ebf gi\u1edbi kinh doanh c\u1ea1nh tranh ng\u00e0y nay, trong \u0111\u00f3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ng\u1eebng t\u00ecm ki\u1ebfm nh\u1eefng c\u00e1ch m\u1edbi th\u1ec3 hi\u1ec7n t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u, g\u1eafn k\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 t\u1ea1o ra m\u1ed9t c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u khi\u1ebfn kh\u00e1ch h\u00e0ng y\u00eau m\u1ebfn.<\/p>\n\n\n\n<p>S\u1eed d\u1ee5ng <strong>Mascot<\/strong> s\u1ebd gi\u00fap m\u1edf ra c\u00e1nh c\u1eeda \u0111\u1ec3 kh\u00e1n gi\u1ea3 k\u1ebft n\u1ed1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. Mascot \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0o cu\u1ed9c s\u1ed1ng. T\u1eeb c\u00e2u chuy\u1ec7n c\u01a1 b\u1ea3n \u0111\u1ebfn c\u00e1c kh\u00e1i ni\u1ec7m ch\u00ednh m\u00e0 mascot ng\u1ee5 \u00fd v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, Mascot c\u00f3 th\u1ec3 \u0111\u01b0a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0o m\u1ed9t h\u00e0nh tr\u00ecnh kh\u00f3 qu\u00ean.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi-giai-phap-xay-dung-tinh-cach-thuong-hieu.jpg\" alt=\"Mascot l\u00e0 g\u00ec - Gi\u1ea3i ph\u00e1p x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u v\u1edbi Mascot\" class=\"wp-image-24109\" title=\"Mascot l\u00e0 g\u00ec - Gi\u1ea3i ph\u00e1p x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u v\u1edbi Mascot\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi-giai-phap-xay-dung-tinh-cach-thuong-hieu.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi-giai-phap-xay-dung-tinh-cach-thuong-hieu-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi-giai-phap-xay-dung-tinh-cach-thuong-hieu-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot gi\u00fap x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">1. Mascot l\u00e0 g\u00ec? Ph\u00e2n lo\u1ea1i Mascot<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">1.1. Mascot l\u00e0 g\u00ec?<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"400\" height=\"250\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-world-cup-1996.jpg\" alt=\"Mascot World Cup 1996\" class=\"wp-image-24118\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-world-cup-1996.jpg 400w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-world-cup-1996-300x188.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot World Cup 1996<\/em><\/p>\n\n\n\n<p><strong>Mascot hay linh v\u1eadt<\/strong> l\u00e0 nh\u00e2n v\u1eadt \u0111\u1ea1i di\u1ec7n cho th\u01b0\u01a1ng hi\u1ec7u, \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng, qu\u1ea3ng c\u00e1o, s\u1ef1 ki\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. \u201cMascot\u201d c\u00f3 ngu\u1ed3n g\u1ed1c t\u1eeb Mascotte \u2013 ngh\u0129a l\u00e0 may m\u1eafn trong ti\u1ebfng Ph\u00e1p. Mascot c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t ph\u1ea7n c\u1ee7a bi\u1ec3u tr\u01b0ng c\u1ee7a c\u00f4ng ty ho\u1eb7c ri\u00eang bi\u1ec7t trong c\u00e1c k\u00eanh digital v\u00e0 in \u1ea5n th\u1ef1c t\u1ebf.&nbsp;<\/p>\n\n\n\n<p>S\u1ef1 ra \u0111\u1eddi c\u1ee7a Mascot ph\u1ea3i nh\u1eafc \u0111\u1ebfn World Cup 1996, n\u01b0\u1edbc ch\u1ee7 nh\u00e0 Anh \u0111\u00e3 ch\u1ecdn ch\u00fa s\u01b0 t\u1eed l\u00e0m linh v\u1eadt. K\u1ec3 t\u1eeb \u0111\u00e2y, kh\u00e1i ni\u1ec7m Mascot ra \u0111\u1eddi. V\u00e0 t\u1eeb \u0111\u00f3, s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00e1c linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 b\u1eaft \u0111\u1ea7u. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u ph\u00e1t hi\u1ec7n ra r\u1eb1ng vi\u1ec7c s\u1eed d\u1ee5ng mascot \u0111\u00e3 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111\u1ec3 l\u1ea1i \u1ea5n t\u01b0\u1ee3ng l\u00e2u d\u00e0i cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">1.2. Ph\u00e2n lo\u1ea1i Mascot<\/h3>\n\n\n\n<p>Ng\u00e0y nay, mascot \u0111\u01b0\u1ee3c s\u00e1ng t\u1ea1o theo h\u00ecnh th\u1ee9c nh\u00e2n c\u00e1ch h\u00f3a, cho b\u1ea5t k\u1ef3 c\u00e1 nh\u00e2n n\u00e0o, \u0111\u1ed9ng v\u1eadt v\u00e0 c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng, ch\u1ee7 \u0111\u1ec1 n\u00e0o m\u00e0 mang l\u1ea1i s\u1ef1 may m\u1eafn, th\u00f4ng th\u01b0\u1eddng linh v\u1eadt th\u01b0\u1eddng l\u00e0 \u0111\u1ed9ng v\u1eadt \u0111\u01b0\u1ee3c nh\u00e2n h\u00f3a v\u1edbi nh\u1eefng \u0111\u01b0\u1eddng n\u00e9t ph\u00e1 c\u00e1ch ng\u1ed9 ngh\u0129nh, \u0111\u00e1ng y\u00eau.<\/p>\n\n\n\n<p>M\u1ed7i qu\u1ed1c gia s\u1ebd c\u00f3 m\u1ed9t linh v\u1eadt ri\u00eang, m\u1ed7i th\u01b0\u01a1ng hi\u1ec7u s\u1ebd c\u00f3 m\u1ed9t s\u1ef1 s\u00e1ng t\u1ea1o \u0111\u1ed9c \u0111\u00e1o v\u1ec1 trang ph\u1ee5c v\u00e0 logo mascot \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a m\u1ecdi ng\u01b0\u1eddi. Nh\u01b0ng d\u00f9 \u0111\u01b0\u1ee3c s\u00e1ng t\u1ea1o nh\u01b0 th\u1ebf n\u00e0o th\u00ec Mascot c\u0169ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1eb9p m\u1eaft v\u1edbi c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng sau \u0111\u00e2y:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-black-color has-text-color wp-block-heading\"><strong>Lo\u1ea1i #1. Mascot \u0111\u1ed9ng v\u1eadt<\/strong><\/h4>\n\n\n\n<p>\u0110\u1ed9ng v\u1eadt th\u01b0\u1eddng l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 tr\u1edf th\u00e0nh linh v\u1eadt. C\u00e1c qu\u1ed1c gia, c\u00e1c c\u00f4ng ty th\u01b0\u1eddng s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh \u0111\u1ed9ng v\u1eadt trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ec3 th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c n\u00e9t \u0111\u1eb9p c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. Nh\u1eefng \u0111\u1ed9ng v\u1eadt \u0111\u01b0\u1ee3c ch\u1ecdn \u0111\u1ec3 tr\u1edf th\u00e0nh linh v\u1eadt th\u01b0\u1eddng \u0111\u01b0\u1ee3c bi\u1ebfn h\u00f3a d\u1ec5 th\u01b0\u01a1ng, ng\u1ed9 ngh\u0129nh v\u00e0 g\u1ea7n g\u0169i v\u1edbi con ng\u01b0\u1eddi th\u00f4ng qua nh\u1eefng trang ph\u1ee5c s\u1eb7c s\u1ee1, nh\u1eefng logo Mascot tr\u01b0\u1edbc ng\u1ef1c.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-black-color has-text-color wp-block-heading\"><strong>Lo\u1ea1i #2. Mascot \u0111\u1ed3 v\u1eadt<\/strong><\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"400\" height=\"469\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/phan-loai-mascot-mascot-do-vat.png\" alt=\"Mascot \u0111\u1ed3 v\u1eadt - Android\" class=\"wp-image-24115\" title=\"Mascot \u0111\u1ed3 v\u1eadt - Android\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/phan-loai-mascot-mascot-do-vat.png 400w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/phan-loai-mascot-mascot-do-vat-256x300.png 256w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Robot Bugdroid &#8211; Mascot Android (Ngu\u1ed3n: Google)<\/em><\/p>\n\n\n\n<p>Ngo\u00e0i \u0111\u1ed9ng v\u1eadt th\u00ec c\u0169ng c\u00f3 nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u s\u1eed d\u1ee5ng \u0111\u1ed3 v\u1eadt \u0111\u1ec3 l\u00e0m linh v\u1eadt Mascot. Nh\u1eefng \u0111\u1ed3 v\u1eadt s\u1ebd \u0111\u01b0\u1ee3c bi\u1ebfn h\u00f3a ng\u1ed9 ngh\u0129nh nh\u01b0 th\u00eam c\u00e1nh tay, th\u00eam khu\u00f4n m\u1eb7t \u0111\u1ec3 c\u00f3 t\u1ea1o h\u00ecnh \u0111\u1eb9p m\u1eaft, g\u1ea7n g\u0169i h\u01a1n. \u0110i\u1ec1u \u0111\u1eb7c bi\u1ec7t ch\u00ednh l\u00e0, nh\u1eefng Mascot b\u1eb1ng \u0111\u1ed3 v\u1eadt \u0111\u01b0\u1ee3c ch\u1ecdn th\u01b0\u1eddng l\u00e0 \u0111\u1ed3 v\u1eadt, s\u1ea3n ph\u1ea9m m\u00e0 c\u00f4ng ty, th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 \u0111ang qu\u1ea3ng b\u00e1, kinh doanh.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-black-color has-text-color wp-block-heading\"><strong>Lo\u1ea1i #3. Mascot s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh con ng\u01b0\u1eddi<\/strong><\/h4>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi.png\" alt=\"Mascot l\u00e0 g\u00ec (\u1ea2nh Logo KFC)\" class=\"wp-image-24113\" title=\"Mascot l\u00e0 g\u00ec (\u1ea2nh Logo KFC)\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi.png 400w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/mascot-la-gi-300x300.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>\u0110\u1ea1i t\u00e1 Sanders &#8211; Mascot KFC<\/em><\/p>\n\n\n\n<p>Lo\u1ea1i Mascot b\u1eb1ng h\u00ecnh \u1ea3nh con ng\u01b0\u1eddi th\u01b0\u1eddng l\u00e0 h\u00ecnh \u1ea3nh c\u1ee7a ch\u00ednh ch\u1ee7 th\u01b0\u01a1ng hi\u1ec7u hay l\u00e0 m\u1ed9t nh\u00e2n v\u1eadt n\u1ed5i ti\u1ebfng n\u00e0o \u0111\u00f3 m\u00e0 ph\u00f9 h\u1ee3p v\u1edbi h\u00ecnh \u1ea3nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. Nh\u1eefng lo\u1ea1i Mascot n\u00e0y th\u01b0\u1eddng r\u1ea5t hi\u1ebfm v\u00e0 n\u00f3 c\u0169ng kh\u00f4ng c\u00f3 trang ph\u1ee5c ng\u1ed9 ngh\u0129nh v\u00e0 logo Mascot \u0111\u1ed9c \u0111\u00e1o nh\u01b0 hai lo\u1ea1i tr\u00ean.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">2. C\u00e1c lo\u1ea1i c\u1ea3m x\u00fac, t\u01b0 th\u1ebf, h\u00e0nh \u0111\u1ed9ng ph\u1ed5 bi\u1ebfn c\u1ee7a mascot<\/h2>\n\n\n\n<p>M\u1ed9t mascot s\u1ed1ng \u0111\u1ed9ng c\u00f3 th\u1ec3 \u0111i l\u1ea1i, ch\u1ea1m, k\u1ebft n\u1ed1i c\u1ea3m x\u00fac v\u00e0 h\u01a1n th\u1ebf n\u1eefa. K\u1ebft n\u1ed1i c\u1ea3m x\u00fac \u0111\u00f3 k\u00edch th\u00edch s\u1ef1 ghi nh\u1edb v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng b\u1edfi c\u00f3 s\u1ef1 li\u00ean k\u1ebft ngay l\u1eadp t\u1ee9c v\u1edbi linh v\u1eadt. Do \u0111\u00f3, mascot c\u1ea7n ph\u1ea3i \u0111\u1ea3m b\u1ea3o \u0111\u00f3 l\u00e0 m\u1ed9t linh v\u1eadt c\u00f3 c\u1ea3m x\u00fac, c\u00f3 t\u01b0 th\u1ebf v\u00e0 c\u00f3 h\u00e0nh \u0111\u1ed9ng th\u1ec3 hi\u1ec7n r\u00f5 t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>\u0110\u1ec3 l\u1ef1a ch\u1ecdn c\u1ea3m x\u00fac cho mascot, b\u1ea1n c\u1ea7n nghi\u00ean c\u1ee9u v\u1ec1 t\u00ednh c\u00e1ch ph\u00f9 h\u1ee3p v\u1edbi nh\u00e2n v\u1eadt \u0111\u01b0\u1ee3c t\u1ea1o ra v\u00e0 c\u1ea3m x\u00fac n\u00e0o s\u1ebd ph\u00f9 h\u1ee3p v\u1edbi t\u00ednh c\u00e1ch \u0111\u00f3. H\u00e3y xem nh\u1eefng c\u1ea3m x\u00fac ph\u1ed5 bi\u1ebfn c\u1ee7a mascot m\u00e0 Sao Kim li\u1ec7t k\u00ea d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>C\u1ea3m x\u00fac t\u00edch c\u1ef1c<\/strong>:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>H\u1ea1nh ph\u00fac, N\u1ee5 c\u01b0\u1eddi (th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng l\u00e0m tr\u1ea1ng th\u00e1i m\u1eb7c \u0111\u1ecbnh)<\/li><li>R\u1ea5t h\u1ea1nh ph\u00fac, n\u1ee5 c\u01b0\u1eddi l\u1edbn<\/li><li>C\u01b0\u1eddi<\/li><li>Ng\u1ea1c nhi\u00ean<\/li><li>Th\u00edch th\u00fa<\/li><li>T\u1ef1 h\u00e0o v\u1ec1 th\u00e0nh t\u00edch<\/li><li>\u2026<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>C\u1ea3m x\u00fac ti\u00eau c\u1ef1c<\/strong>:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Bu\u1ed3n<\/li><li>S\u1ee3 h\u00e3i<\/li><li>Ng\u1ea1i ng\u00f9ng<\/li><li>X\u1ea5u h\u1ed5<\/li><li>B\u1ed1i r\u1ed1i<\/li><li>\u2026<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1393\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke.png\" alt=\"V\u00ed d\u1ee5 c\u00e1c c\u1ea3m x\u00fac c\u1ee7a Mascot TNG do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24121\" title=\"V\u00ed d\u1ee5 c\u00e1c c\u1ea3m x\u00fac c\u1ee7a Mascot TNG do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke-258x300.png 258w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke-768x892.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>V\u00ed d\u1ee5 c\u00e1c c\u1ea3m x\u00fac c\u1ee7a Mascot TNG do Sao Kim thi\u1ebft k\u1ebf<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>M\u1ed9t <strong>linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u<\/strong> c\u00f3 th\u1ec3 th\u1ed5i s\u1ee9c s\u1ed1ng v\u00e0o doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Ngo\u00e0i c\u1ea3m x\u00fac, t\u01b0 th\u1ebf v\u00e0 h\u00e0nh \u0111\u1ed9ng c\u1ee7a mascot c\u0169ng t\u00e1c \u0111\u1ed9ng m\u1ea1nh m\u1ebd \u0111\u1ebfn h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>\u0110\u1ec3 mascot c\u1ee7a b\u1ea1n tr\u1edf n\u00ean th\u1eadt v\u00e0 s\u1ed1ng \u0111\u1ed9ng h\u01a1n, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 t\u01b0 th\u1ebf v\u00e0 h\u00e0nh \u0111\u1ed9ng ph\u1ed5 bi\u1ebfn c\u1ee7a mascot m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>H\u00e0nh \u0111\u1ed9ng chung:<\/strong><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>V\u1eaby<\/li><li>Th\u00edch<\/li><li>C\u1ea7m m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3<\/li><li>\u2026<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/cac-hanh-dong-cua-mascot-vi-du-mascot-interbos-do-sao-kim-thiet-ke.png\" alt=\"H\u00e0nh \u0111\u1ed9ng c\u1ee7a Mascot (Mascot Interbos do Sao Kim thi\u1ebft k\u1ebf)\" class=\"wp-image-24122\" title=\"H\u00e0nh \u0111\u1ed9ng c\u1ee7a Mascot (Mascot Interbos do Sao Kim thi\u1ebft k\u1ebf)\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/cac-hanh-dong-cua-mascot-vi-du-mascot-interbos-do-sao-kim-thiet-ke.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/cac-hanh-dong-cua-mascot-vi-du-mascot-interbos-do-sao-kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/cac-hanh-dong-cua-mascot-vi-du-mascot-interbos-do-sao-kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>H\u00e0nh \u0111\u1ed9ng c\u1ee7a Mascot (Mascot Interbos do Sao Kim thi\u1ebft k\u1ebf<\/em>)<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>H\u00e0nh \u0111\u1ed9ng ri\u00eang bi\u1ec7t:<\/strong><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>\u0110ang n\u00f3i chuy\u1ec7n \u0111i\u1ec7n tho\u1ea1i<\/li><li>L\u00e0m vi\u1ec7c tr\u00ean m\u00e1y t\u00ednh<\/li><li>\u0110i l\u00e0m (x\u00e1ch t\u00fai, balo)<\/li><li>C\u1ea7m m\u1ed9t t\u1ea5m bi\u1ec3n ho\u1eb7c t\u1edd gi\u1ea5y&#8230;.<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>H\u01a1n n\u1eefa, n\u1ebfu mu\u1ed1n mascot th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c \u0111\u00fang c\u1ea3m x\u00fac, t\u01b0 th\u1ebf v\u00e0 h\u00e0nh \u0111\u1ed9ng, b\u1ea1n n\u00ean thi\u1ebft k\u1ebf trang ph\u1ee5c sao cho ph\u00f9 h\u1ee3p v\u1edbi t\u00ednh c\u00e1ch c\u1ee7a mascot. Trang ph\u1ee5c c\u1ea7n ph\u1ea3i th\u1ec3 hi\u1ec7n s\u1ef1 linh ho\u1ea1t, cho ph\u00e9p b\u1ea1n \u0111\u1eb7t n\u00f3 trong nhi\u1ec1u b\u1ed1i c\u1ea3nh kh\u00e1c nhau v\u00e0 s\u1ed1ng \u0111\u1ed9ng h\u01a1n.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">3. Quy tr\u00ecnh thi\u1ebft k\u1ebf Mascot<\/h2>\n\n\n\n<p>H\u00ecnh d\u00e1ng c\u1ee7a Mascot r\u1ea5t \u0111a d\u1ea1ng, kh\u00f4ng c\u00f3 m\u1ed9t s\u1ef1 r\u00e0ng bu\u1ed9c, quy chu\u1ea9n n\u00e0o. Th\u1ebf nh\u01b0ng, thi\u1ebft k\u1ebf v\u00e0 l\u1ef1a ch\u1ecdn Mascot l\u00e0 m\u1ed9t quy tr\u00ecnh k\u1ef9 l\u01b0\u1ee1ng, ph\u1ee9c t\u1ea1p v\u1edbi nhi\u1ec1u c\u00f4ng \u0111o\u1ea1n. Quy tr\u00ecnh thi\u1ebft k\u1ebf Mascot s\u1ebd t\u00f9y thu\u1ed9c v\u00e0o Agency m\u00e0 doanh nghi\u1ec7p b\u1ea1n l\u1ef1a ch\u1ecdn l\u00e0m \u0111\u1ed1i t\u00e1c.&nbsp;<\/p>\n\n\n\n<p>T\u1ea1i <a href=\"https:\/\/www.saokim.com.vn\/en\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim<\/strong><\/a>, ch\u00fang t\u00f4i \u00e1p d\u1ee5ng <strong>quy tr\u00ecnh thi\u1ebft k\u1ebf Mascot<\/strong> g\u1ed3m 7 b\u01b0\u1edbc, s\u00e1ng t\u1ea1o theo chu\u1ea9n qu\u1ed1c t\u1ebf \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o mang l\u1ea1i s\u1ef1 th\u00e0nh c\u00f4ng cho d\u1ef1 \u00e1n c\u1ee7a b\u1ea1n.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 01: Nghi\u00ean c\u1ee9u th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n<p>Sao Kim ti\u1ebfn h\u00e0nh kh\u1ea3o s\u00e1t, ph\u1ecfng v\u1ea5n doanh nghi\u1ec7p \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n \u0111i\u1ec1u g\u00ec v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p l\u00e0 g\u00ec?<\/p>\n\n\n\n<p>T\u00ecm hi\u1ec3u c\u00e1c gi\u00e1 tr\u1ecb m\u00e0 th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n h\u01b0\u1edbng t\u1edbi \u0111\u1ec3 nghi\u00ean c\u1ee9u ph\u01b0\u01a1ng ph\u00e1p th\u1ec3 hi\u1ec7n r\u00f5 n\u00e9t c\u00e1c gi\u00e1 tr\u1ecb v\u00e0 g\u1eafn k\u1ebft v\u1edbi c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 02: Nghi\u00ean c\u1ee9u ng\u00e0nh<\/h3>\n\n\n\n<p>Nghi\u00ean c\u1ee9u xem c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh trong v\u00e0 ngo\u00e0i ng\u00e0nh \u0111ang c\u00f3 lo\u1ea1i Mascot n\u00e0o, \u0111\u1eb7c \u0111i\u1ec3m tr\u1ef1c quan, \u00fd ngh\u0129a b\u00ean trong l\u00e0 g\u00ec.<\/p>\n\n\n\n<p>T\u00ecm hi\u1ec3u \u0111\u1eb7c \u0111i\u1ec3m c\u00e1c \u0111\u1ed1i th\u1ee7 \u0111ang x\u00e2y d\u1ef1ng v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng gi\u1ea3i ph\u00e1p kh\u00e1c bi\u1ec7t h\u00f3a.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 03: Ch\u1ecdn Mascot v\u00e0 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch<\/h3>\n\n\n\n<p>Sao Kim ph\u1ed1i h\u1ee3p c\u00f9ng doanh nghi\u1ec7p ch\u1ecdn lo\u1ea1i Mascot ph\u00f9 h\u1ee3p (Con ng\u01b0\u1eddi, \u0110\u1ed9ng v\u1eadt, \u0110\u1ed3 v\u1eadt). X\u00e1c \u0111\u1ecbnh m\u00e0u s\u1eafc, ph\u00e1c th\u1ea3o h\u00ecnh d\u1ea1ng mascot v\u00e0 X\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch nh\u00e2n v\u1eadt c\u0169ng nh\u01b0 c\u00e1c lo\u1ea1i c\u1ea3m x\u00fac, t\u01b0 th\u1ebf ph\u1ed5 bi\u1ebfn.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"764\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/quy-trinh-thiet-ke-mascot.png\" alt=\"Quy tr\u00ecnh thi\u1ebft k\u1ebf Mascot\" class=\"wp-image-24123\" title=\"Quy tr\u00ecnh thi\u1ebft k\u1ebf Mascot (\u1ea2nh thi\u1ebft k\u1ebf Mascot TNG)\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/quy-trinh-thiet-ke-mascot.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/quy-trinh-thiet-ke-mascot-300x191.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/quy-trinh-thiet-ke-mascot-768x489.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption>C\u00e1c b\u1ea3n v\u1ebd khi thi\u1ebft k\u1ebf Mascot TNG t\u1ea1i Sao Kim<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 04: Tr\u00ecnh b\u00e0y v\u00e0 nh\u1eadn ph\u1ea3n h\u1ed3i<\/h3>\n\n\n\n<p>Sao Kim ti\u1ebfn h\u00e0nh g\u1eedi c\u00e1c ph\u01b0\u01a1ng \u00e1n v\u00e0 tr\u00ecnh b\u00e0y \u00fd t\u01b0\u1edfng \u0111\u1ec3 ti\u1ebfp nh\u1eadn ph\u1ea3n h\u1ed3i t\u1eeb ph\u00eda doanh nghi\u1ec7p.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 05: Hi\u1ec7u ch\u1ec9nh thi\u1ebft k\u1ebf<\/h3>\n\n\n\n<p>D\u1ef1a theo c\u00e1c ph\u1ea3n h\u1ed3i t\u1eeb ph\u00eda doanh nghi\u1ec7p, c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf c\u1ee7a Sao Kim ti\u1ebfn h\u00e0nh \u0111i\u1ec1u ch\u1ec9nh, t\u1ed1i \u01b0u Mascot.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 06: Thi\u1ebft k\u1ebf ho\u00e0n thi\u1ec7n<\/h3>\n\n\n\n<p>D\u1ef1a tr\u00ean s\u1ef1 th\u1ed1ng nh\u1ea5t, Sao Kim ti\u1ebfn h\u00e0nh thi\u1ebft k\u1ebf ho\u00e0n thi\u1ec7n c\u00e1c h\u1ea1ng m\u1ee5c li\u00ean quan, \u0111\u00f3ng g\u00f3i s\u1ea3n ph\u1ea9m thi\u1ebft k\u1ebf Mascot.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 07: B\u00e0n giao v\u00e0 nghi\u1ec7m thu<\/h3>\n\n\n\n<p>Sao Kim ph\u1ed1i h\u1ee3p c\u00f9ng doanh nghi\u1ec7p ti\u1ebfn h\u00e0nh b\u00e0n giao v\u00e0 nghi\u1ec7m thu c\u00e1c h\u1ea1ng m\u1ee5c thi\u1ebft k\u1ebf theo h\u1ee3p \u0111\u1ed3ng k\u00fd k\u1ebft.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">4. L\u1ee3i \u00edch c\u1ee7a Mascot trong vi\u1ec7c x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch v\u00e0 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.1. \u1ee8ng d\u1ee5ng trong Marketing, qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Nh\u1eefng mascot s\u00e1ng t\u1ea1o, \u0111\u1ed9c \u0111\u00e1o, mang tinh th\u1ea7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0<strong> <\/strong>m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u00f4ng r\u1ea5t t\u1ed1t l\u00e0m gia t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n c\u1ee7a kh\u00e1ch h\u00e0ng. Mascot c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng tr\u00ean c\u00e1c TVC qu\u1ea3ng c\u00e1o, tr\u00ean \u0111\u01b0\u1eddng ph\u1ed1, s\u1ef1 ki\u1ec7n ra m\u1eaft s\u1ea3n ph\u1ea9m, qu\u00e0 t\u1eb7ng k\u00e8m khi mua s\u1ea3n ph\u1ea9m\u2026<\/p>\n\n\n\n<p>Ngo\u00e0i ra, Mascot c\u0169ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong c\u00e1c \u1ea5n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p nh\u01b0: S\u1ed5 tay v\u0103n h\u00f3a doanh nghi\u1ec7p, th\u1ebb nh\u00e2n vi\u00ean, USB, \u00f4, icon&#8230;.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"881\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/ung-dung-va-loi-ich-cua-mascot-linh-vat-thuong-hieu.png\" alt=\"\u1ee8ng d\u1ee5ng v\u00e0 L\u1ee3i \u00edch c\u1ee7a Mascot trong x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-24125\" title=\"\u1ee8ng d\u1ee5ng v\u00e0 L\u1ee3i \u00edch c\u1ee7a Mascot trong x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/ung-dung-va-loi-ich-cua-mascot-linh-vat-thuong-hieu.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/ung-dung-va-loi-ich-cua-mascot-linh-vat-thuong-hieu-300x220.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/ung-dung-va-loi-ich-cua-mascot-linh-vat-thuong-hieu-768x564.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot s\u1eed d\u1ee5ng trong th\u1ebb nh\u00e2n vi\u00ean<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>T\u0103ng giao ti\u1ebfp gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Mascot tr\u1edf th\u00e0nh m\u1ed9t k\u1ebft n\u1ed1i t\u1ed1t gi\u1eefa ng\u01b0\u1eddi d\u00f9ng v\u00e0 s\u1ea3n ph\u1ea9m. Trong c\u00e1c giao di\u1ec7n website ho\u1eb7c app, n\u00f3 c\u00f3 th\u1ec3 ph\u1ee5c v\u1ee5 t\u1ed1t nh\u01b0 m\u1ed9t y\u1ebfu t\u1ed1 c\u01a1 b\u1ea3n c\u1ee7a giao ti\u1ebfp v\u00e0 t\u01b0\u01a1ng t\u00e1c.<\/p>\n\n\n\n<p>Ch\u1ec9 c\u1ea7n thay \u0111\u1ed5i di\u1ec7n m\u1ea1o c\u1ee7a n\u00f3 (v\u00ed d\u1ee5: t\u00e2m tr\u1ea1ng, trang ph\u1ee5c, t\u01b0 th\u1ebf, h\u00e0nh \u0111\u1ed9ng\u2026), n\u00f3 c\u00f3 th\u1ec3 nhanh ch\u00f3ng \u0111\u01b0a ra m\u1ed9t th\u00f4ng \u0111i\u1ec7p r\u00f5 r\u00e0ng cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<p>Mascot c\u00f3 th\u1ec3 giao ti\u1ebfp tr\u1ef1c ti\u1ebfp v\u00e0 cung c\u1ea5p l\u1eddi nh\u1eafc tr\u1ef1c quan v\u1edbi c\u00e1c bi\u1ec3u c\u1ea3m khu\u00f4n m\u1eb7t kh\u00e1c nhau, ph\u1ea3n \u00e1nh t\u00e2m tr\u1ea1ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u1edbi c\u00e1c bi\u1ebfn th\u1ec3 \u0111\u1ed3 h\u1ecda kh\u00e1c nhau c\u1ee7a mascot, cung c\u1ea5p h\u01b0\u1edbng d\u1eabn h\u1eefu \u00edch trong h\u01b0\u1edbng d\u1eabn gi\u1edbi thi\u1ec7u \u1ee9ng d\u1ee5ng v\u00e0 ch\u00fac m\u1eebng v\u1edbi nh\u1eefng th\u00e0nh t\u1ef1u \u0111\u1ea1t \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>S\u1ef1 nh\u1ea5t qu\u00e1n trong nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Mascot mang l\u1ea1i c\u01a1 h\u1ed9i \u0111\u1ec3 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u trong m\u1eaft kh\u00e1ch h\u00e0ng hay c\u00e1c nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 nh\u01b0 nh\u1eadn d\u1ea1ng, trang web ho\u1eb7c app screens\u2026 Mascot c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong c\u00e1c logo, h\u00ecnh minh h\u1ecda giao di\u1ec7n, banner, chatbot, stickers, brochure\u2026 v\u00e0 trong s\u1ea3n ph\u1ea9m c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><em>&gt; Li\u00ean h\u1ec7 ngay v\u1edbi Sao Kim n\u1ebfu b\u1ea1n mu\u1ed1n <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/bo-nhan-dien-thuong-hieu-cong-ty\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> \u0111\u1ed3ng b\u1ed9, nh\u1ea5t qu\u00e1n<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kh\u1ea3 n\u0103ng t\u1ea1o viral<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>M\u1ed9t mascot h\u1ea5p d\u1eabn ban \u0111\u1ea7u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng nh\u01b0 m\u1ed9t y\u1ebfu t\u1ed1 viral m\u1ea1nh m\u1ebd: trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, n\u00f3 tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn v\u1edbi ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn m\u1ee9c h\u1ecd kh\u00f4ng ch\u1ec9 truy\u1ec1n b\u00e1 n\u00f3 cho nhau m\u00e0 c\u00f2n t\u1ea1o ra c\u00e1c phi\u00ean b\u1ea3n m\u1edbi, nh\u1ea1i l\u1ea1i, th\u1ea3o lu\u1eadn, meme v\u00e0 nh\u1eefng th\u1ee9 t\u01b0\u01a1ng t\u1ef1.<\/p>\n\n\n\n<p>\u0110i\u1ec1u \u0111\u00f3 c\u0169ng ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 trong c\u00e1c s\u1ea3n ph\u1ea9m d\u00e0nh cho tr\u1ebb em khi mascot th\u1ef1c s\u1ef1 tr\u1edf th\u00e0nh \u0111\u1ea1i di\u1ec7n ch\u00ednh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 t\u1ea1o ra m\u1ee9c \u0111\u1ed9 y\u00eau th\u00edch cao.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kh\u01a1i d\u1eady c\u1ea3m x\u00fac c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>M\u1eb7c d\u00f9 ch\u00fang ta hay c\u00f3 xu h\u01b0\u1edbng tin r\u1eb1ng logic v\u00e0 \u00fd th\u1ee9c th\u01b0\u1eddng \u0111i\u1ec1u khi\u1ec3n h\u00e0nh \u0111\u1ed9ng c\u1ee7a ch\u00fang ta, nh\u01b0ng m\u1ed9t ph\u1ea7n l\u1edbn c\u1ee7a qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a v\u00e0o s\u1ee9c h\u1ea5p d\u1eabn c\u1ee7a c\u1ea3m x\u00fac.<\/p>\n\n\n\n<p>Mascot l\u00e0 m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t trong vi\u1ec7c thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. B\u1eb1ng c\u00e1ch n\u00e0y, mascot l\u00e0m gia t\u0103ng nh\u1eadn th\u1ee9c c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u1eafc s\u00e2u nh\u1eefng h\u00ecnh \u1ea3nh \u0111\u00f3 trong t\u00e2m tr\u00ed h\u1ecd.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Ti\u1ebft ki\u1ec7m chi ph\u00ed&nbsp;<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Thay v\u00ec ph\u1ea3i s\u1eed d\u1ee5ng nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u00f4ng kh\u00e1c nhau nh\u01b0ng v\u1eabn kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 nh\u01b0 mong \u0111\u1ee3i th\u00ec s\u1eed d\u1ee5ng mascot l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p h\u1eefu hi\u1ec7u cho b\u1ea1n, v\u1eeba ti\u1ebft ki\u1ec7m chi ph\u00ed v\u1eeba cho hi\u1ec7u qu\u1ea3 cao trong vi\u1ec7c qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">4.2. X\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Nh\u00e2n c\u00e1ch h\u00f3a th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Th\u1ef1c t\u1ebf kinh doanh c\u1ee7a c\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng cho th\u1ea5y r\u1eb1ng m\u1ed9t mascot thi\u1ebft k\u1ebf t\u00e1c t\u1ed1t c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 h\u01a1n c\u1ea3 vi\u1ec7c ra m\u1eaft s\u1ea3n ph\u1ea9m v\u1edbi s\u1ef1 g\u00f3p m\u1eb7t c\u1ee7a m\u1ed9t ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng.<\/p>\n\n\n\n<p>Mascot c\u00f3 th\u1ec3 ph\u1ea3n \u00e1nh b\u1ea5t k\u1ef3 \u0111\u1eb7c \u0111i\u1ec3m t\u00ednh c\u00e1ch n\u00e0o, b\u1ea5t k\u1ef3 phong c\u00e1ch n\u00e0o c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m v\u00e0 giao ti\u1ebfp th\u00f4ng qua m\u1ed9t b\u1ed9 h\u00ecnh \u1ea3nh \u0111a d\u1ea1ng. V\u1edbi c\u00e1c mascot, c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf v\u00e0 chuy\u00ean gia marketing c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng v\u1ebb ngo\u00e0i b\u1ea5t ng\u1edd v\u00e0 h\u1ea5p d\u1eabn ho\u1eb7c l\u00e0m cho c\u00e1c nh\u00e2n v\u1eadt tr\u1edf n\u00ean s\u1ed1ng \u0111\u1ed9ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"952\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/su-dung-mascot-de-xay-dung-tinh-cach-thuong-hieu.png\" alt=\"S\u1eed d\u1ee5ng Mascot \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-24126\" title=\"S\u1eed d\u1ee5ng Mascot \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/su-dung-mascot-de-xay-dung-tinh-cach-thuong-hieu.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/su-dung-mascot-de-xay-dung-tinh-cach-thuong-hieu-300x238.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/su-dung-mascot-de-xay-dung-tinh-cach-thuong-hieu-768x609.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>S\u1eed d\u1ee5ng Mascot \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Gi\u1ecdng n\u00f3i, gi\u1ecdng \u0111i\u1ec7u v\u00e0 t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n m\u1ea1nh \u0111\u1ec3 truy\u1ec1n t\u1ea3i v\u00e0 h\u1ed7 tr\u1ee3 gi\u1ecdng \u0111i\u1ec7u, gi\u1ecdng n\u00f3i v\u00e0 t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u, v\u1ed1n l\u00e0 n\u1ec1n t\u1ea3ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u. C\u00e1c y\u1ebfu t\u1ed1 n\u00e0y th\u01b0\u1eddng ph\u1ea3n \u00e1nh t\u00ednh n\u0103ng quan tr\u1ecdng nh\u1ea5t c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p \u0111\u1ebfn kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch nhanh ch\u00f3ng v\u00e0 h\u00e0i h\u00f2a.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>&gt; T\u1ea3i ngay <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/xay-dung-chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>M\u1eabu chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> &#8211; gi\u00fap b\u1ea1n nhanh ch\u00f3ng x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u b\u00e0i b\u1ea3n<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Phong c\u00e1ch v\u00e0 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>T\u1ea5t c\u1ea3 ch\u00fang ta \u0111\u1ec1u bi\u1ebft r\u1eb1ng ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 ch\u1ee9c n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng h\u00e0ng \u0111\u1ea7u, nh\u01b0ng ch\u00fang ta v\u1eabn c\u1ea7n m\u1ed9t \u201cb\u1ed9 trang ph\u1ee5c\u201d \u0111\u1eb9p \u0111\u1ec3 g\u00e2y \u1ea5n t\u01b0\u1ee3ng. \u0110\u1eb7c bi\u1ec7t l\u00e0 trong \u0111i\u1ec1u ki\u1ec7n c\u1ea1nh tranh kinh doanh ng\u00e0y nay.<\/p>\n\n\n\n<p>Mascot th\u01b0\u1eddng tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i c\u1ee7a h\u00ecnh th\u1ee9c tr\u1ef1c quan cho trang web, mobile app ho\u1eb7c s\u1ea3n ph\u1ea9m th\u1ef1c. V\u00ec v\u1eady, mascot t\u00e1c \u0111\u1ed9ng l\u1edbn \u0111\u1ebfn ph\u1ea7n c\u1ea3m nh\u1eadn v\u1ec1 t\u00ednh th\u1ea9m m\u1ef9, t\u0103ng th\u00eam v\u1ebb \u0111\u1eb9p v\u00e0 phong c\u00e1ch cho h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\u0110\u0103ng k\u00fd \u0111\u1ec3 kh\u00f4ng b\u1ecf l\u1ee1 nh\u1eefng n\u1ed9i dung hay nh\u1ea5t, m\u1edbi nh\u1ea5t v\u1ec1 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p t\u1eeb Sao Kim Branding<\/strong><\/p>\n\n\n\n<div class=\"tnp tnp-subscription\">\n<form method=\"post\" action=\"https:\/\/www.saokim.com.vn\/en\/?na=s\" target=\"_blank\">\n\n<input type=\"hidden\" name=\"nlang\" value=\"\"><div class=\"tnp-field tnp-field-firstname\"><label for=\"tnp-1\">T\u00ean<\/label>\n<input class=\"tnp-name\" type=\"text\" name=\"nn\" id=\"tnp-1\" value=\"\" required=\"\"><\/div>\n<div class=\"tnp-field tnp-field-email\"><label for=\"tnp-2\">Email<\/label>\n<input class=\"tnp-email\" type=\"email\" name=\"ne\" id=\"tnp-2\" value=\"\" required=\"\"><\/div>\n<div class=\"tnp-field tnp-field-button\"><input class=\"tnp-submit\" type=\"submit\" value=\"\u0110\u0103ng k\u00fd nh\u1eadn th\u00f4ng tin\">\n<\/div>\n<\/form>\n<\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>C\u00f3 th\u1ec3 b\u1ea1n th\u00edch:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/xay-dung-thuong-hieu\/tinh-cach-thuong-hieu-la-gi-lam-the-nao-de-xac-dinh-tinh-cach-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\">T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?<\/a><\/strong><\/li><li><strong><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/tinh-cach-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\">C\u00e1ch x\u00e1c \u0111\u1ecbnh t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/a><\/strong><\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">5. M\u1eabu thi\u1ebft k\u1ebf Mascot \u0111\u00ecnh \u0111\u00e1m c\u1ee7a Sao Kim th\u1ef1c hi\u1ec7n&nbsp;<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.1. Thi\u1ebft k\u1ebf Mascot T\u1eadp \u0111o\u00e0n TNG<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Tap-toan-TNG-do-Sao-Kim-thiet-ke.png\" alt=\"V\u00ed d\u1ee5 Mascot t\u1eadp \u0111o\u00e0n TNG do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24127\" title=\"V\u00ed d\u1ee5 Mascot t\u1eadp \u0111o\u00e0n TNG do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Tap-toan-TNG-do-Sao-Kim-thiet-ke.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Tap-toan-TNG-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Tap-toan-TNG-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot T\u1eadp \u0111o\u00e0n TNG do Sao Kim thi\u1ebft k\u1ebf<\/em><\/p>\n\n\n\n<p>TNG Holding v\u1edbi 23 n\u0103m ph\u00e1t tri\u1ec3n v\u00e0 kh\u00f4ng ng\u1eebng l\u1edbn m\u1ea1nh, v\u1edbi m\u1ee5c ti\u00eau tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng t\u1eadp \u0111o\u00e0n \u0111a ng\u00e0nh h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam. \u0110\u1ee9ng tr\u01b0\u1edbc y\u00eau c\u1ea7u c\u1ea7n l\u00e0m m\u1edbi m\u00ecnh v\u00e0 nu\u00f4i d\u01b0\u1ee1ng c\u1ea3m x\u00fac th\u01b0\u01a1ng hi\u1ec7u, t\u1eeb \u0111\u00f3 k\u00edch th\u00edch h\u00e0nh vi mua h\u00e0ng v\u00e0 gia t\u0103ng doanh thu, TNG \u0111\u00e3 tin t\u01b0\u1edfng v\u00e0 l\u1ef1a ch\u1ecdn Sao Kim l\u00e0 \u0111\u01a1n v\u1ecb h\u1ee3p t\u00e1c trong d\u1ef1 \u00e1n thi\u1ebft k\u1ebf mascot cho T\u1eadp \u0111o\u00e0n.<\/p>\n\n\n\n<p>M\u1ee5c ti\u00eau c\u1ee7a d\u1ef1 \u00e1n l\u00e0 ti\u1ebfp c\u1eadn nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, t\u1ea1o \u201c\u0111i\u1ec3m ch\u1ea1m\u201d m\u1ea1nh m\u1ebd th\u00fac \u0111\u1ea9y chuy\u1ec3n \u0111\u1ed5i v\u00e0 t\u1ea1o s\u1ef1 g\u1eafn k\u1ebft n\u1ed9i b\u1ed9 th\u00f4ng qua linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u mang \u0111\u1ea7y \u0111\u1ee7 t\u00ednh c\u00e1ch c\u1ee7a \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 TNG.<\/p>\n\n\n\n<p>T\u1eeb \u0111\u00f3, thi\u1ebft k\u1ebf mascot c\u1ea7n mang h\u00ecnh d\u00e1ng c\u00e1c lo\u00e0i \u0111\u1ebfn t\u1eeb t\u01b0\u01a1ng lai n\u01a1i c\u00f4ng ngh\u1ec7 \u0111\u00e3 ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t tr\u1ed9i. V\u1edbi c\u00e1c chi ti\u1ebft robot, kh\u1edbp m\u00e1y c\u01a1 kh\u00ed, mang l\u1ea1i cho nh\u00e2n v\u1eadt c\u1ea3m nh\u1eadn kh\u1ecfe kho\u1eafn, b\u00f3ng b\u1ea9y v\u00e0 b\u1eaft m\u1eaft.<\/p>\n\n\n\n<p>C\u00e1c nh\u00e2n v\u1eadt \u0111\u1ec1u \u0111\u01b0\u1ee3c l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb m\u1ed9t bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1eb7c tr\u01b0ng cho t\u00ecnh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u, v\u00e0 kh\u01a1i g\u1ee3i t\u1edbi h\u00ecnh \u1ea3nh ng\u01b0\u1eddi lao \u0111\u1ed9ng trong th\u1ef1c t\u1ebf.<\/p>\n\n\n\n<p>TNG y\u00eau c\u1ea7u Mascot ph\u1ea3i th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c 5 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a TNG l\u00e0:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Tr\u00e1ch nhi\u1ec7m<\/li><li>Ch\u00ednh tr\u1ef1c<\/li><li>T\u1ed1c \u0111\u1ed9<\/li><li>Th\u1ea5u hi\u1ec3u<\/li><li>Hi\u1ec7u qu\u1ea3<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Sau qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1, Sao Kim \u0111\u01b0a ra 5 mascot ph\u00f9 h\u1ee3p v\u1edbi T\u1eadp \u0111o\u00e0n TNG sau \u0111\u00e2y:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>INTE \u2013 Nguy\u00ean t\u1ed1 M\u1ed8C: th\u1ec3 hi\u1ec7n s\u1ef1 m\u1ea1nh m\u1ebd, c\u1ee9ng c\u00e1p, can \u0111\u1ea3m, b\u1ea3o v\u1ec7 s\u1ef1 th\u1eadt, ngay th\u1eb3ng, ch\u00ednh tr\u1ef1c.<\/li><li>REPO \u2013 Nguy\u00ean t\u1ed1 TH\u1ed4: th\u1ec3 hi\u1ec7n s\u1ef1 k\u1ebft n\u1ed1i, thu h\u00fat c\u01a1 h\u1ed9i, \u0111\u1ea7u t\u01b0, thu h\u00fat l\u1ee3i nhu\u1eadn, g\u1eafn k\u1ebft con ng\u01b0\u1eddi \u0111o\u00e0n k\u1ebft.<\/li><li>HURY \u2013 Nguy\u00ean t\u1ed1 KIM: th\u1ec3 hi\u1ec7n t\u1ed1c \u0111\u1ed9 v\u00e0 ch\u00ednh x\u00e1c cao c\u0169ng nh\u01b0 s\u1ef1 nhi\u1ec7t huy\u1ebft c\u1ee7a HURY<\/li><li>UNTA \u2013 Nguy\u00ean t\u1ed1 TH\u1ee6Y: mang \u0111\u1ebfn s\u1ef1 d\u1ec5 ch\u1ecbu, tho\u1ea3i m\u00e1i, t\u01b0\u01a1i m\u1edbi \u1edf nh\u1eefng n\u01a1i n\u01b0\u1edbc \u0111i qua.<\/li><li>EFFI \u2013 Nguy\u00ean t\u1ed1 H\u1eceA: gi\u00fap duy tr\u00ec n\u0103ng l\u01b0\u1ee3ng \u0111\u1ea1t hi\u1ec7u su\u1ea5t cao, v\u01b0\u01a1n t\u1edbi c\u00e1c v\u1ecb tr\u00ed m\u00e0 n\u00f3 mu\u1ed1n.&nbsp;<\/li><li>K\u1ebft qu\u1ea3 mascot TNG \u0111\u00e3 tr\u1edf th\u00e0nh \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u k\u1ebft n\u1ed1i \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 n\u1ed9i b\u1ed9 v\u1edbi h\u01a1n 14.000 ng\u01b0\u1eddi.<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; Xem th\u00eam: <strong><a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/tng-holdings\/\" target=\"_blank\" rel=\"noreferrer noopener\">D\u1ef1 \u00e1n thi\u1ebft k\u1ebf Mascot T\u1eadp \u0111o\u00e0n TNG<\/a><\/strong><\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.2. Thi\u1ebft k\u1ebf Mascot T\u1eadp \u0111o\u00e0n Delta<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Delta-do-Sao-Kim-thiet-ke.png\" alt=\"V\u00ed d\u1ee5 Mascot Delta do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24128\" title=\"V\u00ed d\u1ee5 Mascot Delta do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Delta-do-Sao-Kim-thiet-ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Delta-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Delta-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em> Mascot Delta do Sao Kim thi\u1ebft k\u1ebf <\/em><\/p>\n\n\n\n<p>N\u0103m 2018, t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u00e0nh x\u00e2y d\u1ef1ng c\u00f3 xu h\u01b0\u1edbng t\u0103ng ch\u00f3ng m\u1eb7t, nhu c\u1ea7u x\u00e2y d\u1ef1ng c\u00f4ng tr\u00ecnh, c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd. V\u1ea5n \u0111\u1ec1 c\u1ea1nh tranh trong ng\u00e0nh tr\u1edf n\u00ean kh\u1eafc nghi\u1ec7t, \u0111\u00f2i h\u1ecfi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i c\u00f3 s\u1ef1 b\u1ee9t ph\u00e1 m\u1ea1nh m\u1ebd, s\u1edf h\u1eefu nhi\u1ec1u \u01b0u th\u1ebf h\u01a1n \u0111\u1ed1i th\u1ee7.<\/p>\n\n\n\n<p>Tr\u01b0\u1edbc b\u00e0i to\u00e1n \u201cn\u00e2ng t\u1ea7m v\u1ecb th\u1ebf th\u01b0\u01a1ng hi\u1ec7u\u201d, DELTA quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn Sao Kim l\u00e0 \u0111\u1ed1i t\u00e1c \u0111\u1ed3ng h\u00e0nh gi\u00fap doanh nghi\u1ec7p \u0111\u1ed5i m\u1edbi h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u chuy\u00ean nghi\u1ec7p, b\u1ee9t ph\u00e1 r\u00f5 r\u00e0ng tr\u00ean h\u00e0nh tr\u00ecnh chinh ph\u1ee5c \u0111\u1ec9nh cao, ti\u1ebfp c\u1eadn nhi\u1ec1u h\u01a1n v\u1edbi \u0111\u1ed1i t\u00e1c v\u00e0 kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>Mascot Delta khi x\u00e2y d\u1ef1ng c\u1ea7n ph\u1ea3i \u0111\u1ea3m b\u1ea3o c\u00e1c y\u1ebfu t\u1ed1 sau: gi\u00fap nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u t\u1ee9c th\u00ec v\u00e0 ph\u00f9 h\u1ee3p, th\u00e2n thi\u1ec7n, g\u1ea7n g\u0169i v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u1ee7a Delta. M\u00e0u s\u1eafc l\u00e0 y\u1ebfu t\u1ed1 v\u00f4 c\u00f9ng quan tr\u1ecdng trong vi\u1ec7c c\u1ee7ng c\u1ed1, th\u00fac \u0111\u1ea9y v\u1eefng m\u1ea1nh c\u1ee7a doanh nghi\u1ec7p tr\u00ean th\u1ecb tr\u01b0\u1eddng, ghi d\u1ea5u \u1ea5n trong l\u00f2ng \u0111\u1ed1i t\u00e1c \u0111\u1ea7u t\u01b0, kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n\n\n\n<p>Cu\u1ed1i c\u00f9ng, sau th\u1eddi gian d\u00e0i l\u00ean \u00fd t\u01b0\u1edfng v\u00e0 thi\u1ebft k\u1ebf Sao Kim \u0111\u00e3 thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u chuy\u00ean nghi\u1ec7p, n\u00e2ng t\u1ea7m v\u1ecb th\u1ebf Delta tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ea7y t\u00ednh c\u1ea1nh tranh kh\u1ed1c li\u1ec7t, ghi d\u1ea5u \u1ea5n m\u1ea1nh m\u1ebd v\u1edbi \u0111\u1ed1i t\u00e1c v\u00e0 kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>DELTA Group \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u th\u00e0nh t\u1ef1u ghi nh\u1eadn b\u1edfi Nh\u00e0 n\u01b0\u1edbc, c\u00e1c t\u1ed5 ch\u1ee9c, \u0111\u1ed1i t\u00e1c tin t\u01b0\u1edfng, uy t\u00edn. \u0110i\u1ec3n h\u00ecnh l\u00e0 2 n\u0103m li\u1ec1n \u0111\u1ea1t gi\u1ea3i th\u01b0\u1edfng \u201cTop 10 nh\u00e0 th\u1ea7u x\u00e2y d\u1ef1ng uy t\u00edn\u201d n\u0103m 2018 v\u00e0 2019.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; Xem th\u00eam: <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/delta-group\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n Delta Group<\/strong><\/a><\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.3. Thi\u1ebft k\u1ebf Mascot \u0110\u1ea1m C\u00e0 Mau<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Dam-Ca-Mau-do-Sao-Kim-thiet-ke.png\" alt=\"Mascot \u0110\u1ea1m C\u00e0 Mau do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24129\" title=\"Mascot \u0110\u1ea1m C\u00e0 Mau do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Dam-Ca-Mau-do-Sao-Kim-thiet-ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Dam-Ca-Mau-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Dam-Ca-Mau-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot \u0110\u1ea1m C\u00e0 Mau do Sao Kim thi\u1ebft k\u1ebf<\/em><\/p>\n\n\n\n<p>Ng\u00e0nh ph\u00e2n b\u00f3n th\u1ebf gi\u1edbi v\u00e0 trong n\u01b0\u1edbc \u0111\u00e3 b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n b\u00e3o h\u00f2a, t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng ng\u00e0nh ch\u1eadm l\u1ea1i. N\u0103m 2020 \u0111\u00e1nh d\u1ea5u c\u1ed9t m\u1ed1c 10 n\u0103m x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n C\u00f4ng ty C\u1ed5 ph\u1ea7n Ph\u00e2n b\u00f3n D\u1ea7u kh\u00ed C\u00e0 Mau (PVCFC) c\u1ea7n gi\u1eef v\u1eefng v\u1ecb th\u1ebf tr\u00ean th\u1ecb tr\u01b0\u1eddng ph\u00e2n b\u00f3n Vi\u1ec7t Nam. \u0110\u1ed3ng th\u1eddi, c\u1ea7n x\u00e2y d\u1ef1ng n\u1ed9i l\u1ef1c b\u1eaft k\u1ecbp xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng.&nbsp;<\/p>\n\n\n\n<p>Th\u00e1ch th\u1ee9c Sao Kim trong d\u1ef1 \u00e1n l\u00e0 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c b\u1ea3n s\u1eafc ri\u00eang c\u1ee7a Ph\u00e2n b\u00f3n C\u00e0 Mau, \u0111\u1ed3ng th\u1eddi thi\u1ebft k\u1ebf Mascot \u0110\u1ea1m C\u00e0 Mau ph\u1ea3i th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh c\u1ee7a m\u1ed9t ng\u01b0\u1eddi nu\u00f4i d\u01b0\u1ee1ng v\u1edbi c\u00e1c t\u00ednh c\u00e1ch: ti\u00ean phong, g\u1ea7n g\u0169i, uy\u00ean b\u00e1c.&nbsp;<\/p>\n\n\n\n<p>Nh\u1eb1m \u0111\u1ea3m b\u1ea3o t\u00ednh sinh \u0111\u1ed9ng linh ho\u1ea1t c\u1ee7a Mascot trong vi\u1ec7c \u1ee9ng d\u1ee5ng c\u00e1c s\u1ef1 ki\u1ec7n, Sao Kim \u0111\u00e3 x\u00e2y d\u1ef1ng t\u1ea5t c\u1ea3 10 h\u00ecnh th\u00e1i Mascot \u0110\u1ea1m C\u00e0 Mau nh\u01b0ng v\u1eabn \u0111\u1ea3m b\u1ea3o t\u00ednh nh\u1ea5t qu\u00e1n v\u00e0 \u0111\u1ed3ng b\u1ed9 d\u1ef1a v\u00e0o c\u00e1c quy \u0111\u1ecbnh sau:&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Mascot lu\u00f4n \u0111\u01b0\u1ee3c \u0111\u1ed9i n\u00f3n (tai b\u00e8o, l\u01b0\u1ee1i trai) trong t\u1ea5t c\u1ea3 c\u00e1c h\u00ecnh th\u00e1i.<\/li><li>N\u00e9t m\u1eb7t h\u00ecnh th\u00e1i lu\u00f4n th\u1ec3 hi\u1ec7n s\u1ef1 vui t\u01b0\u01a1i tr\u1ebb trung th\u00e2n thi\u1ec7n.<\/li><li>Mascot lu\u00f4n xu\u1ea5t hi\u1ec7n v\u1edbi \u0111\u00f4i \u1ee7ng, gi\u00e0y cao c\u1ed5 cao m\u00e0u tr\u1eafng.<\/li><\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Trong 03 n\u0103m th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c m\u1edbi, C\u00f4ng ty C\u1ed5 ph\u1ea7n Ph\u00e2n b\u00f3n D\u1ea7u kh\u00ed C\u00e0 Mau (PVCFC) \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 t\u0103ng tr\u01b0\u1edfng l\u1edbn, ch\u1ee9ng minh qua: Gi\u1ea3i th\u01b0\u1edfng ti\u00eau bi\u1ec3u n\u0103m 2020: Th\u01b0\u01a1ng hi\u1ec7u Qu\u1ed1c Gia, Gi\u1ea3i v\u00e0ng Ch\u1ea5t l\u01b0\u1ee3ng Qu\u1ed1c Gia.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; Xem th\u00eam: <strong><a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/dam-ca-mau\/\" target=\"_blank\" rel=\"noreferrer noopener\">D\u1ef1 \u00e1n \u0110\u1ea1m C\u00e0 Mau<\/a><\/strong><\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.4. Thi\u1ebft k\u1ebf Mascot m\u1ef9 ph\u1ea9m thi\u00ean nhi\u00ean Song An &#8211; C\u1ecf M\u1ec1m<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Co-Mem-do-Sao-Kim-thiet-ke.png\" alt=\"V\u00ed d\u1ee5 Mascot C\u1ecf M\u1ec1m do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24130\" title=\"V\u00ed d\u1ee5 Mascot C\u1ecf M\u1ec1m do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Co-Mem-do-Sao-Kim-thiet-ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Co-Mem-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Co-Mem-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot B\u00e9 C\u1ecf v\u00e0 B\u00e9 G\u1ea1o<\/em><\/p>\n\n\n\n<p>C\u1ecf M\u1ec1m ra \u0111\u1eddi nh\u1eb1m m\u1ee5c \u0111\u00edch mang \u0111\u1ebfn nh\u1eefng gi\u1ea3i ph\u00e1p an to\u00e0n t\u1eeb thi\u00ean nhi\u00ean thay th\u1ebf h\u00f3a ch\u1ea5t \u0111\u1ed9c h\u1ea1i \u0111\u1ec3 ch\u0103m s\u00f3c con ng\u01b0\u1eddi v\u00e0 b\u1ea3o v\u1ec7 s\u1ef1 b\u1ec1n v\u1eefng c\u1ee7a tr\u00e1i \u0111\u1ea5t. T\u1ea5t c\u1ea3 nguy\u00ean li\u1ec7u c\u1ee7a C\u1ecf M\u1ec1m mang tinh th\u1ea7n v\u0103n h\u00f3a \u0111\u1eb7c s\u1eafc nguy\u00ean li\u1ec7u Vi\u1ec7t Nam nh\u01b0 g\u1ea1o, qu\u1ebf, tr\u00e0m, h\u01b0\u01a1ng nhu, h\u1ea1t m\u00f9i, tr\u00e0 xanh\u2026 C\u00e1c s\u1ea3n ph\u1ea9m \u0111\u1ea3m b\u1ea3o kh\u00f4ng c\u00f3 ho\u00e1 ch\u1ea5t \u0111\u1ed9c h\u1ea1i.&nbsp;<\/p>\n\n\n\n<p>Xu\u1ea5t ph\u00e1t t\u1eeb l\u00fd do tr\u00ean, t\u1ea1o h\u00ecnh Mascot c\u1ee7a C\u1ecf M\u1ec1m ph\u1ea3i th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c \u0111\u1eb7c t\u00ednh nh\u1eadn di\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi kh\u00e1ch h\u00e0ng b\u1eb1ng h\u00ecnh \u1ea3nh trong s\u00e1ng g\u1ea7n g\u0169i v\u1edbi thi\u00ean nhi\u00ean b\u1eb1ng m\u00e0u s\u00e1p trong tr\u1ebbo v\u00e0 nh\u1eefng gi\u00e1 tr\u1ecb th\u1eadt t\u1eeb t\u1eeb t\u1ef1 nhi\u00ean trong m\u1ed7i s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>Sao Kim \u0111\u00e3 thi\u1ebft k\u1ebf 2 nh\u00e2n v\u1eadt ch\u00ednh l\u00e0 B\u00e9 C\u1ecf v\u00e0 B\u00e9 G\u1ea1o \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ecbnh v\u1ecb c\u1ee7a C\u1ecf M\u1ec1m. Hai b\u00e9 v\u1ec1 c\u01a1 b\u1ea3n c\u00f3 t\u1ea1o h\u00ecnh gi\u1ed1ng nhau (c\u00f3 th\u1ec3 thay \u0111\u1ed5i m\u00e0u s\u1eafc trang ph\u1ee5c c\u1ee7a B\u00e9 G\u1ea1o \u0111\u1ec3 ph\u00e2n bi\u1ec7t hai b\u00e9 h\u01a1n th\u00f4ng qua m\u00e0u s\u1eafc).&nbsp;<\/p>\n\n\n\n<p>\u0110\u1eb7c \u0111i\u1ec3m \u0111\u1ec3 ph\u00e2n bi\u1ec7t hai b\u00e9 n\u1eb1m \u1edf ph\u1ee5 ki\u1ec7n c\u00e0i t\u00f3c v\u00e0 \u0111\u1ed3 v\u1eadt c\u1ea7m tr\u00ean tay. Vi\u1ec7c ph\u00f3ng to nh\u00e2n c\u00e1ch h\u00f3a \u0111\u1ed3 v\u1eadt tr\u00ean tay m\u1ed7i b\u00e9 v\u1edbi m\u1eaft m\u0169i nh\u01b0 con ng\u01b0\u1eddi nh\u1eb1m ng\u1ee5 \u00fd v\u1ec1 gi\u00e1 tr\u1ecb c\u1ee7a t\u1eebng th\u00e0nh ph\u1ea7n nguy\u00ean li\u1ec7u c\u1ee7a C\u1ecf M\u1ec1m \u0111\u1ec1u gi\u1ed1ng nhau nh\u01b0 nh\u1eefng linh h\u1ed3n s\u1ed1ng c\u1ee7a thi\u00ean nhi\u00ean, tr\u1edf th\u00e0nh ng\u01b0\u1eddi b\u1ea1n th\u00e2n thi\u1ebft v\u1edbi con ng\u01b0\u1eddi.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.5. Thi\u1ebft k\u1ebf Mascot c\u00f4ng ty b\u00e1nh k\u1eb9o B\u1ea3o H\u01b0ng<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Chu-Linh-Chi-Banh-Keo-Bao-Hung-do-Sao-Kim-thiet-ke.png\" alt=\"V\u00ed d\u1ee5 Mascot Ch\u00fa l\u00ednh ch\u00ec c\u1ee7a B\u00e1nh K\u1eb9o B\u1ea3o H\u01b0ng do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24131\" title=\"V\u00ed d\u1ee5 Mascot Ch\u00fa l\u00ednh ch\u00ec c\u1ee7a B\u00e1nh K\u1eb9o B\u1ea3o H\u01b0ng do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Chu-Linh-Chi-Banh-Keo-Bao-Hung-do-Sao-Kim-thiet-ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Chu-Linh-Chi-Banh-Keo-Bao-Hung-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Chu-Linh-Chi-Banh-Keo-Bao-Hung-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot Ch\u00fa l\u00ednh ch\u00ec c\u1ee7a B\u00e1nh K\u1eb9o B\u1ea3o H\u01b0ng do Sao Kim thi\u1ebft k\u1ebf<\/em><\/p>\n\n\n\n<p>C\u00f4ng ty b\u00e1nh k\u1eb9o B\u1ea3o H\u01b0ng kh\u1edfi nghi\u1ec7p n\u0103m 1992 t\u1eeb m\u1ed9t gia \u0111\u00ecnh l\u00e0m b\u00e1nh k\u1eb9o truy\u1ec1n th\u1ed1ng gia truy\u1ec1n. B\u1ea3o H\u01b0ng v\u1edbi t\u1ea7m nh\u00ecn tr\u1edf th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf, g\u1eafn v\u1edbi chia s\u1ebb c\u1ed9ng \u0111\u1ed3ng \u0111\u00f2i h\u1ecfi c\u00f4ng ty c\u1ea7n ph\u1ea3i n\u1ed7 l\u1ef1c h\u01a1n n\u1eefa \u0111\u1ec3 ghi \u0111\u01b0\u1ee3c d\u1ea5u \u1ea5n trong l\u00f2ng kh\u00e1ch h\u00e0ng. \u0110\u1eb7c bi\u1ec7t l\u00e0 th\u1ecb tr\u01b0\u1eddng b\u00e1nh k\u1eb9o ngo\u1ea1i \u0111\u1ea7y c\u1ea1nh tranh b\u1edfi t\u00e2m l\u00fd s\u00ednh ngo\u1ea1i c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<p>\u0110\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a doanh nghi\u1ec7p, Sao Kim \u0111\u00e3 mang \u0111\u1ebfn nh\u1eefng gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u nh\u1ea5t \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 th\u1ec3 ti\u1ebfn xa h\u01a1n. C\u1ee5 th\u1ec3 l\u00e0 thi\u1ebft k\u1ebf m\u1edbi bao b\u00ec s\u1ea3n ph\u1ea9m, logo nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, thi\u1ebft k\u1ebf mascot v\u00e0 thi\u1ebft k\u1ebf namecard.<\/p>\n\n\n\n<p>Sao Kim t\u1eadp trung v\u00e0o ngu\u1ed3n g\u1ed1c xu\u1ea5t x\u1ee9 t\u1eeb \u0110an M\u1ea1ch v\u00e0 cho ra m\u1eaft c\u00e1c thi\u1ebft k\u1ebf mang \u0111\u1eadm d\u1ea5u \u1ea5n \u0111\u1eb7c tr\u01b0ng v\u0103n h\u00f3a qu\u1ed1c gia. H\u00ecnh \u1ea3nh mascot l\u00e0 ch\u00fa l\u00ednh ch\u00ec. H\u00ecnh \u1ea3nh m\u00f4 ph\u1ecfng ho\u00e0ng gia v\u1edbi ch\u00fa l\u00ednh canh g\u00e1c ho\u00e0ng cung k\u00e8m m\u00e0u s\u1eafc t\u01b0\u01a1ng \u1ee9ng v\u1edbi h\u01b0\u01a1ng v\u1ecb gi\u00fap c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a B\u1ea3o H\u01b0ng kh\u00f4ng ch\u1ec9 h\u1ea5p d\u1eabn kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n mang l\u1ea1i s\u1ef1 an t\u00e2m v\u00e0 chuy\u00ean nghi\u1ec7p.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; Xem th\u00eam: <strong><a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/banh-keo-bao-hung\/\" target=\"_blank\" rel=\"noreferrer noopener\">D\u1ef1 \u00e1n b\u00e1nh k\u1eb9o B\u1ea3o H\u01b0ng<\/a><\/strong><\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.6. Thi\u1ebft k\u1ebf Mascot g\u00e0 L\u01b0\u1ee3ng Hu\u1ec7<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Ga-Luong-Hue-do-Sao-Kim-thiet-ke.png\" alt=\"V\u00ed d\u1ee5 Mascot G\u00e0 L\u01b0\u1ee3ng Hu\u1ec7 do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24132\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Ga-Luong-Hue-do-Sao-Kim-thiet-ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Ga-Luong-Hue-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Ga-Luong-Hue-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>Mascot G\u00e0 L\u01b0\u1ee3ng Hu\u1ec7 do Sao Kim thi\u1ebft k\u1ebf<\/em><\/p>\n\n\n\n<p>CTCP gi\u1ed1ng gia c\u1ea7m L\u01b0\u1ee3ng Hu\u1ec7 c\u00f3 kinh nghi\u1ec7m chuy\u00ean s\u00e2u v\u1ec1 nghi\u00ean c\u1ee9u lai t\u1ea1o, s\u1ea3n xu\u1ea5t g\u00e0 ta gi\u1ed1ng n\u1ed9i \u0111\u1ecba c\u00f3 uy t\u00edn v\u00e0 l\u1ecbch s\u1eed l\u00e2u \u0111\u1eddi nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam. L\u01b0\u1ee3ng Hu\u1ec7 ho\u1ea1t \u0111\u1ed9ng tr\u00ean to\u00e0n b\u1ed9 chu\u1ed7i gi\u00e1 tr\u1ecb ch\u0103n nu\u00f4i v\u00e0 ch\u1ecdn h\u01b0\u1edbng ph\u00e1t tri\u1ec3n theo m\u00f4 h\u00ecnh b\u1ec1n chu\u1ed7i kh\u00e9p k\u00edn b\u1ec1n v\u1eefng.<\/p>\n\n\n\n<p>N\u1eafm b\u1eaft xu th\u1ebf h\u1ed9i nh\u1eadp c\u1ee7a k\u1ef7 nguy\u00ean s\u1ed1, doanh nghi\u1ec7p nh\u1eadn th\u1ea5y c\u1ea7n c\u00f3 nh\u1eefng b\u01b0\u1edbc \u0111i m\u1edbi. \u0110\u1eb7c bi\u1ec7t trong n\u0103m 2018 &#8211; n\u0103m b\u00f9ng n\u1ed5 c\u1ee7a ng\u00e0nh ch\u0103n nu\u00f4i n\u00f4ng nghi\u1ec7p Vi\u1ec7t Nam. G\u00e0 L\u01b0\u1ee3ng Hu\u1ec7 ch\u1ecdn l\u1ef1a Sao Kim l\u00e0 \u0111\u1ed1i t\u00e1c trong thi\u1ebft k\u1ebf Website, \u1ea5n ph\u1ea9m marketing (2019).<\/p>\n\n\n\n<p>Mascot \u0111\u00f2i h\u1ecfi ph\u1ea3i \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi c\u00f4ng ch\u00fang m\u1ee5c ti\u00eau, t\u0103ng t\u01b0\u01a1ng t\u00e1c gi\u1eefa doanh nghi\u1ec7p t\u1edbi kh\u00e1ch h\u00e0ng, thu h\u00fat \u0111\u1ed1i t\u00e1c ti\u1ec1m n\u0103ng. V\u00ec v\u1eady, ch\u00fang t\u00f4i \u0111\u00e3 thi\u1ebft k\u1ebf h\u00ecnh \u1ea3nh ch\u00fa g\u00e0 th\u00e2n thi\u1ec7n, g\u1ea7n g\u0169i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a c\u00f4ng ty.<\/p>\n\n\n\n<p>Th\u01b0\u01a1ng hi\u1ec7u G\u00e0 L\u01b0\u1ee3ng Hu\u1ec7 tr\u1edf th\u00e0nh \u0111\u1ed1i t\u00e1c c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p, \u0111\u1ed1i t\u00e1c c\u00f3 ti\u1ebfng trong l\u0129nh v\u1ef1c ch\u0103n nu\u00f4i, n\u00f4ng nghi\u1ec7p nh\u01b0: GreenViet, Ti\u1ebfn Ph\u00e1t, Neptune,&#8230;<\/p>\n\n\n\n<p>Sau nhi\u1ec1u th\u00e0nh c\u00f4ng \u0111\u00e3 g\u1eb7t h\u00e1i doanh nghi\u1ec7p kh\u00f4ng ng\u1eebng v\u01b0\u01a1n l\u00ean, v\u01b0\u01a1n m\u00ecnh tr\u1edf th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u cung c\u1ea5p ch\u0103n nu\u00f4i, cung c\u1ea5p gi\u1ed1ng s\u1ed1 1 t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">5.7. Thi\u1ebft k\u1ebf Mascot c\u00f4ng ty Interbos<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Interbos-do-Sao-Kim-thiet-ke.png\" alt=\"V\u00ed d\u1ee5 Mascot Interbos do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24133\" title=\"V\u00ed d\u1ee5 Mascot Interbos do Sao Kim thi\u1ebft k\u1ebf\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Interbos-do-Sao-Kim-thiet-ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Interbos-do-Sao-Kim-thiet-ke-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-mascot-Interbos-do-Sao-Kim-thiet-ke-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><em>V\u00ed d\u1ee5 Mascot Interbos do Sao Kim thi\u1ebft k\u1ebf<\/em><\/p>\n\n\n\n<p>C\u00f4ng ty c\u1ed5 ph\u1ea7n Th\u1ef1c ph\u1ea9m v\u00e0 \u0110\u1ed3 u\u1ed1ng qu\u1ed1c t\u1ebf (Interbos) cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m an to\u00e0n, thu\u1ea7n khi\u1ebft v\u00e0 gi\u00e0u ch\u1ea5t dinh d\u01b0\u1ee1ng. INTERBOS l\u00e0 doanh nghi\u1ec7p ti\u00ean phong t\u1ea1i Vi\u1ec7t Nam v\u00e0 \u0110\u00f4ng Nam \u00c1 s\u1eed d\u1ee5ng C\u00f4ng ngh\u1ec7 V\u00f4 tr\u00f9ng tuy\u1ec7t \u0111\u1ed1i v\u00e0 th\u00e0nh c\u00f4ng xu\u1ea5t kh\u1ea9u t\u1ea1i hai th\u1ecb tr\u01b0\u1eddng M\u1ef9 v\u00e0 Trung Qu\u1ed1c v\u00e0o n\u0103m 2017.&nbsp;<\/p>\n\n\n\n<p>M\u1ee5c ti\u00eau c\u1ee7a d\u1ef1 \u00e1n l\u00e0 ch\u00fa tr\u1ecdng \u0111\u1ed5i m\u1edbi, \u0111a d\u1ea1ng h\u00f3a bao b\u00ec s\u1ea3n ph\u1ea9m \u0111\u1ec3 tr\u1edf n\u00ean n\u1ed5i b\u1eadt tr\u01b0\u1edbc c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh \u1edf c\u00e1c h\u1ec7 th\u1ed1ng si\u00eau th\u1ecb v\u00e0 \u0111\u1ea1i l\u00fd l\u1edbn to\u00e0n qu\u1ed1c. Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u Hoff ch\u1ee7 y\u1ebfu l\u00e0 c\u00e1c tr\u1ebb nh\u1ecf, ch\u00ednh v\u00ec v\u1eady thi\u1ebft k\u1ebf Mascot c\u1ea7n th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh: g\u1ea7n g\u0169i, vui v\u1ebb, n\u0103ng \u0111\u1ed9ng.&nbsp;<\/p>\n\n\n\n<p>Sau qu\u00e1 tr\u00ecnh nghi\u00ean c\u1ee9u v\u00e0 \u0111\u00e1nh gi\u00e1, Sao Kim quy\u1ebft \u0111\u1ecbnh ch\u1ecdn ch\u00fa H\u01b0\u01a1u cao c\u1ed5 th\u00e2n thi\u1ec7n v\u1edbi c\u00e1c b\u1ea1n nh\u1ecf. M\u1ecdi h\u00ecnh \u1ea3nh thi\u1ebft k\u1ebf tr\u00ean bao b\u00ec v\u00e0 l\u1ecbch \u0111\u1ec1u \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n d\u1ef1a theo h\u00ecnh \u1ea3nh ch\u1ee7 \u0111\u1ea1o l\u00e0 mascot H\u01b0\u01a1u cao c\u1ed5 \u0111\u1ec3 th\u1ed1ng nh\u1ea5t s\u1ef1 nh\u1ea5t qu\u00e1n v\u00e0 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m.&nbsp;<\/p>\n\n\n\n<p>H\u00ecnh mascot H\u01b0\u01a1u cao c\u1ed5 \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng hi\u1ec7u \u1ee9ng 3D, t\u0103ng s\u1ef1 ch\u00e2n th\u1eadt v\u00e0 th\u1ec3 hi\u1ec7n \u0111\u00fang t\u00f4ng gi\u1ecdng th\u01b0\u01a1ng hi\u1ec7u. M\u00e0u v\u00e0ng k\u00edch th\u00edch gi\u00e1c quan ng\u01b0\u1eddi ti\u00eau d\u00f9ng, gia t\u0103ng s\u1ef1 vui v\u1ebb, t\u00edch c\u1ef1c v\u00e0 sang tr\u1ecdng.<\/p>\n\n\n\n<p>Sau g\u1ea7n 2 th\u1eadp k\u1ef7 x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p, INTERBOS li\u00ean t\u1ee5c kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a m\u00ecnh sau c\u00e1c k\u00fd k\u1ebft \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u1edbi 2 t\u1eadp \u0111o\u00e0n n\u1ed5i ti\u1ebfng to\u00e0n c\u1ea7u GEA, BOSCH v\u00e0 Vi\u1ec7n dinh d\u01b0\u1ee1ng Qu\u1ed1c gia.<\/p>\n\n\n\n<p>INTERBOS, v\u1edbi tinh th\u1ea7n ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, \u0111\u00f3ng g\u00f3p nhi\u1ec1u trong vi\u1ec7c b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng th\u1ec3 hi\u1ec7n qua vi\u1ec7c \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn c\u1ee7a \u0110\u1ee9c. \u0110\u1ed3ng th\u1eddi n\u00e2ng cao ph\u01b0\u01a1ng ch\u00e2m ho\u1ea1t \u0111\u1ed9ng \u201cINTERBOS &#8211; Ngu\u1ed3n dinh d\u01b0\u1ee1ng v\u00ec t\u01b0\u01a1ng lai\u201d.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\"><strong>T\u1ed5ng k\u1ebft v\u1ec1 Mascot &#8211; Linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 t\u1ea1o n\u00ean \u0111\u01b0\u1ee3c Mascot &#8211; linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u gi\u00fap x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch cho th\u01b0\u01a1ng hi\u1ec7u bao g\u1ed3m r\u1ea5t nhi\u1ec1u c\u00f4ng vi\u1ec7c nh\u01b0 ph\u00e2n t\u00edch th\u01b0\u01a1ng hi\u1ec7u, kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, l\u1ef1a ch\u1ecdn c\u1ea3m x\u00fac, t\u01b0 th\u1ebf h\u00e0nh \u0111\u1ed9ng cho Mascot \u0111\u1ebfn thi\u1ebft k\u1ebf mascot v\u00e0 h\u01a1n th\u1ebf n\u1eefa.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh c\u1ea7n nhi\u1ec1u c\u00f4ng s\u1ee9c, s\u00e1ng t\u1ea1o. Tuy nhi\u00ean Mascot c\u00f3 th\u1ec3 \u0111em l\u1ea1i s\u1ef1 b\u1ee9t ph\u00e1 \u0111\u00e1ng k\u1ec3 cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p><strong>Sao Kim<\/strong> hi v\u1ecdng qua b\u00e0i vi\u1ebft n\u00e0y, b\u1ea1n \u0111\u00e3 c\u00f3 \u00fd t\u01b0\u1edfng t\u1ed1t \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua Mascot. B\u01b0\u1edbc c\u00f2n l\u1ea1i l\u00e0 tri\u1ec3n khai v\u00e0 bi\u1ebfn n\u00f3 th\u00e0nh m\u1ed9t ph\u1ea7n trong b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>\u0110\u1eebng qu\u00ean ngo\u00e0i vi\u1ec7c g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u, <strong>Mascot &#8211; linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u<\/strong> c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y ho\u1ea1t \u0111\u1ed9ng marketing c\u1ee7a b\u1ea1n l\u00ean m\u1ed9t c\u1ea5p \u0111\u1ed9 ho\u00e0n to\u00e0n m\u1edbi.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\"><em>&gt; Tham kh\u1ea3o ngay d\u1ecbch v\u1ee5 <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/thiet-ke-mascot\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>thi\u1ebft k\u1ebf Mascot<\/strong><\/a> c\u1ee7a SAO KIM \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u hi\u1ec7u qu\u1ea3 h\u01a1n.<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>SAO KIM BRANDING &#8211; H\u1ec7 sinh th\u00e1i truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/strong><\/p>\n\n\n\n<p>V\u1edbi kinh nghi\u1ec7m h\u01a1n 12+ n\u0103m ph\u1ee5c v\u1ee5 h\u01a1n 10000+ kh\u00e1ch h\u00e0ng trong \u0111\u00f3 c\u00f3 100+ doanh nghi\u1ec7p TOP VNR500, Sao Kim l\u00e0 s\u1ef1 \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u00e0nh c\u00f4ng cho d\u1ef1 \u00e1n c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/\">Blog Sao Kim<\/a>, <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/\">C\u1ea9m Nang Sao Kim<\/a>&nbsp;<\/p>\n\n\n\n<p><strong>Facebook:<\/strong> <a href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\" rel=\"noopener\">Sao Kim Branding<\/a><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>: <a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noopener\">Sao Kim Branding<\/a><\/p>\n\n\n\n<p>#SaoKim #SaoKimBranding #Mascot #MascotLaGi #ThietKeMascot<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f9ng Sao Kim t\u00ecm hi\u1ec3u Mascot l\u00e0 g\u00ec v\u00e0 gi\u1ea3i ph\u00e1p x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u v\u1edbi Mascot \u0111\u01a1n gi\u1ea3n, d\u1ec5 d\u00e0ng m\u00e0 nhi\u1ec1u doanh nghi\u1ec7p \u0111ang \u00e1p d\u1ee5ng.<\/p>\n","protected":false},"author":24,"featured_media":24109,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[195],"tags":[47,74],"class_list":["post-23207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cam-nang","tag-sao-kim","tag-thiet-ke-mascot"],"acf":[],"views":2170,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/23207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/comments?post=23207"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/23207\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media\/24109"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media?parent=23207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/categories?post=23207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/tags?post=23207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}