{"id":23446,"date":"2022-01-23T09:16:04","date_gmt":"2022-01-23T09:16:04","guid":{"rendered":"https:\/\/www.saokim.com.vn\/en\/?p=23446"},"modified":"2022-11-02T10:21:52","modified_gmt":"2022-11-02T03:21:52","slug":"50-chi-so-xu-huong-marketing","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/en\/cam-nang\/50-chi-so-xu-huong-marketing\/","title":{"rendered":"50+ Ch\u1ec9 s\u1ed1 Xu h\u01b0\u1edbng Marketing c\u1ea7n bi\u1ebft n\u0103m 2022"},"content":{"rendered":"\n<p><em>C\u00f9ng Sao Kim t\u00ecm hi\u1ec3u v\u1ec1 <strong>50 Ch\u1ec9 s\u1ed1 Xu h\u01b0\u1edbng Marketing<\/strong> \u0111\u1ec3 c\u00f3 c\u01a1 s\u1edf ra quy\u1ebft \u0111\u1ecbnh t\u1ed1t h\u01a1n cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing trong n\u0103m 2022<\/em>.<\/p>\n\n\n\n<p>Trong tr\u1ea1ng th\u00e1i b\u00ecnh th\u01b0\u1eddng m\u1edbi, c\u00e1c y\u1ebfu t\u1ed1 m\u1edbi (\u0111\u1ea1i d\u1ecbch, thay \u0111\u1ed5i ch\u00ednh s\u00e1ch\u2026) v\u00e0 c\u0169 (thay \u0111\u1ed5i kh\u00ed h\u1eadu, v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng\u2026) h\u00f2a tr\u1ed9n v\u1edbi nhau t\u1ea1o th\u00e0nh nh\u1eefng l\u00e0n s\u00f3ng th\u1eddi \u0111\u1ea1i m\u1edbi, \u0111em l\u1ea1i s\u1ef1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn to\u00e0n ng\u00e0nh.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/50-chi-so-xu-huong-marketing-khong-the-bo-qua.png\" alt=\"50+ Ch\u1ec9 s\u1ed1 Xu h\u01b0\u1edbng Marketing c\u1ea7n bi\u1ebft n\u0103m 2022\" class=\"wp-image-23672\" title=\"50+ Ch\u1ec9 s\u1ed1 Xu h\u01b0\u1edbng Marketing c\u1ea7n bi\u1ebft n\u0103m 2022\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/50-chi-so-xu-huong-marketing-khong-the-bo-qua.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/50-chi-so-xu-huong-marketing-khong-the-bo-qua-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/50-chi-so-xu-huong-marketing-khong-the-bo-qua-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p>Nh\u1eefng ch\u1ec9 s\u1ed1 v\u1ec1 <strong>xu h\u01b0\u1edbng marketing<\/strong> n\u00e0y, \u0111\u01b0\u1ee3c Sao Kim t\u1ed5ng h\u1ee3p d\u1eabn ngu\u1ed3n t\u1eeb nhi\u1ec1u \u0111\u1ea7u b\u00e1o qu\u1ed1c t\u1ebf uy t\u00edn, hy v\u1ecdng gi\u00fap \u00edch b\u1ea1n c\u00f3 nh\u1eefng c\u0103n c\u1ee9 &amp; \u0111\u1ecbnh h\u01b0\u1edbng ph\u00f9 h\u1ee3p v\u1ec1 Marketing &#8211; Branding ph\u00f9 h\u1ee3p cho doanh nghi\u1ec7p m\u00ecnh trong n\u0103m 2022. Kh\u00f4ng ph\u1ea3i \u0111\u1ec3 ch\u1ea1y theo m\u00e0 \u201cb\u1eaft nh\u1ecbp\u201d v\u1edbi th\u1eddi cu\u1ed9c. \u0110\u1ec3 bi\u1ebft nh\u1eefng g\u00ec l\u00e0m l\u00e0 kh\u00f4ng \u201cl\u1ed7i th\u1eddi\u201d.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"10 Con s\u1ed1 bi\u1ebft n\u00f3i v\u1ec1 Xu h\u01b0\u1edbng Marketing 2022 | Marketing Trends | Sao Kim Branding\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/TRbb1LzM0GA?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.saokim.com.vn\/en\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>\u0110i\u1ec3m nhanh 10 ch\u1ec9 s\u1ed1 quan tr\u1ecdng v\u1ec1 Xu h\u01b0\u1edbng Marketing trong n\u0103m 2022<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\"><strong>I. Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/strong><\/h2>\n\n\n\n<p>\u0110\u00e1nh tr\u00fang \u201ctim \u0111en\u201d <strong>ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/strong> v\u1eabn l\u00e0 m\u1ee5c ti\u00eau c\u1ed1t l\u00f5i c\u1ee7a c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb. Hi\u1ec3u \u0111\u01b0\u1ee3c thay \u0111\u1ed5i trong c\u00e1ch ti\u00eau d\u00f9ng c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd l\u00e0 kim ch\u1ec9 nam gi\u00fap Marketer \u0111\u1ecbnh h\u01b0\u1edbng c\u00e1ch ti\u1ebfp th\u1ecb, th\u1eadm ch\u00ed b\u1ea1n c\u00f2n c\u00f3 th\u1ec3 l\u00e0 ng\u01b0\u1eddi t\u1ea1o ra nh\u1eefng xu h\u01b0\u1edbng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-nguoi-tieu-dung.png\" alt=\"55% NTD c\u00f3 xu h\u01b0\u1edbng chi tr\u1ea3 cho nh\u1eefng s\u1ea3n ph\u1ea9m l\u00e0nh m\u1ea1nh, b\u1ec1n v\u1eefng (Ngu\u1ed3n: Deloitte)\" class=\"wp-image-28139\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u01a1ng ti\u00eau d\u00f9ng\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-nguoi-tieu-dung.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-nguoi-tieu-dung-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-nguoi-tieu-dung-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption>55% NTD c\u00f3 xu h\u01b0\u1edbng chi tr\u1ea3 cho nh\u1eefng s\u1ea3n ph\u1ea9m l\u00e0nh m\u1ea1nh, b\u1ec1n v\u1eefng (Ngu\u1ed3n: Deloitte)<\/figcaption><\/figure><\/div>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>73% <\/strong>ng\u01b0\u1eddi d\u00f9ng tr\u1ef1c tuy\u1ebfn \u0111ang <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-gb\/consumer-insights\/consumer-trends\/latest-digital-marketing-trends-2022\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>b\u1ed5 sung nhi\u1ec1u b\u01b0\u1edbc b\u1ea3o v\u1ec7 quy\u1ec1n ri\u00eang t\u01b0<\/strong><\/a> h\u01a1n tr\u01b0\u1edbc. Kh\u00e1ch h\u00e0ng c\u00f3 nh\u1eadn th\u1ee9c cao v\u1ec1 d\u1eef li\u1ec7u c\u00e1 nh\u00e2n. Th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n \u0111\u1ec1 cao gi\u00e1 tr\u1ecb c\u1ea3m x\u00fac con ng\u01b0\u1eddi c\u1ee7a kh\u00e1ch h\u00e0ng, h\u01a1n ch\u1ec9 l\u00e0 c\u00e1c th\u1ed1ng k\u00ea d\u1eef li\u1ec7u \u0111\u1ec3 ph\u00e2n t\u00edch nh\u00e2n kh\u1ea9u h\u1ecdc v\u00e0 s\u1edf th\u00edch, \u0111\u1ec3 t\u1ea1o ra nh\u1eefng n\u1ed9i dung ti\u1ebfp th\u1ecb ph\u00f9 h\u1ee3p.<\/li><li>Ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 xu h\u01b0\u1edbng <a href=\"https:\/\/www2.deloitte.com\/us\/en\/pages\/chief-marketing-officer\/articles\/consumer-product-trends-5-ways-marketers-should-respond.html\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>chi tr\u1ea3 cho nh\u1eefng s\u1ea3n ph\u1ea9m l\u00e0nh m\u1ea1nh, b\u1ec1n v\u1eefng<\/strong><\/a><strong> <\/strong>l\u00ean \u0111\u1ebfn <strong>55%. <\/strong>Tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i, gi\u00e1 tr\u1ecb cu\u1ed9c s\u1ed1ng v\u00e0 s\u1ee9c kh\u1ecfe l\u00e0 c\u01a1 s\u1edf m\u1edbi \u0111\u1ec3 kh\u00e1ch h\u00e0ng quy\u1ebft \u0111\u1ecbnh trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. H\u00e3y \u0111\u01b0a ra nh\u1eefng \u0111\u1ec1 xu\u1ea5t t\u00edch c\u1ef1c&nbsp;xoay quanh nhu c\u1ea7u v\u00e0 s\u1edf th\u00edch c\u1ee7a h\u1ecd \u0111\u1ec3 gia t\u0103ng t\u01b0\u01a1ng t\u00e1c, k\u1ebft n\u1ed1i kh\u00e1ch h\u00e0ng.&nbsp;<\/li><li>T\u1ef7 l\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1edfi m\u1edf h\u01a1n tr\u00ean n\u1ec1n t\u1ea3ng tr\u1ef1c tuy\u1ebfn t\u0103ng <strong>44%<\/strong> sau khi h\u1ecd bi\u1ebft \u0111\u1ebfn <a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/curated-online-self\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>nh\u1eefng c\u00e2u chuy\u1ec7n v\u1ec1 kh\u00f3 kh\u0103n c\u1ee7a ng\u01b0\u1eddi kh\u00e1c v\u00e0 x\u00e3 h\u1ed9i<\/strong><\/a>.<\/li><li>S\u1ef1 di\u1ec5n ra ph\u1ee9c t\u1ea1p c\u1ee7a \u0111\u1ea1i d\u1ecbch Covid-19 c\u00f9ng v\u1edbi s\u1ef1 \u1ea3nh h\u01b0\u1edfng c\u1ee7a c\u00e1c v\u1ea5n \u0111\u1ec1 m\u00f4i tr\u01b0\u1eddng \u0111\u00e3 khi\u1ebfn <strong>2\/3<\/strong> ng\u01b0\u1eddi ti\u00eau d\u00f9ng <a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/new-wave-of-wellbeing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>c\u00f3 \u00fd th\u1ee9c h\u01a1n trong vi\u1ec7c ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe th\u1ec3 ch\u1ea5t v\u00e0 tinh th\u1ea7n<\/strong><\/a> c\u1ee7a h\u1ecd.<\/li><li>G\u1ea7n <strong>30% <\/strong>ng\u01b0\u1eddi ti\u00eau d\u00f9ng thu\u1ed9c th\u1ebf h\u1ec7 Z v\u00e0 Millennials mu\u1ed1n d\u00e0nh \u00edt th\u1eddi gian h\u01a1n tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, n\u00f3i \u201ckh\u00f4ng\u201d v\u1edbi c\u00e1c ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i \u0111\u1ec3 <a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/new-wave-of-wellbeing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>t\u1eadp trung v\u00e0o b\u1ea3n th\u00e2n<\/strong><\/a> ho\u1eb7c d\u00e0nh \u00edt th\u1eddi gian h\u01a1n \u0111\u1ec3 \u0111\u1ecdc tin t\u1ee9c nh\u1eb1m qu\u1ea3n l\u00fd s\u1ee9c kh\u1ecfe tinh th\u1ea7n c\u1ee7a h\u1ecd.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">II. Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u<\/h2>\n\n\n\n<p>N\u1eafm b\u1eaft xu h\u01b0\u1edbng nhu c\u1ea7u ti\u00eau d\u00f9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng l\u00e0 \u0111i\u1ec1u ki\u1ec7n ti\u00ean quy\u1ebft \u0111\u1ec3 doanh nghi\u1ec7p x\u00e2y d\u1ef1ng <strong>th\u01b0\u01a1ng hi\u1ec7u<\/strong> v\u00e0 \u0111\u1ed5i m\u1edbi c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u00ecnh. T\u1eeb \u0111\u00f3 m\u1edbi c\u00f3 th\u1ec3 tr\u1edf n\u00ean n\u1ed5i b\u1eadt so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 lan t\u1ecfa \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u1ebfn v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-thuong-hieu.png\" alt=\"86% NTD k\u1ef3 v\u1ecdng CEO l\u00ean ti\u1ebfng v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 x\u00e3 h\u1ed9i (Ngu\u1ed3n: Edelman)\" class=\"wp-image-28140\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng Marketing: Th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-thuong-hieu.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-thuong-hieu-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-thuong-hieu-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption>86% NTD k\u1ef3 v\u1ecdng CEO l\u00ean ti\u1ebfng v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 x\u00e3 h\u1ed9i (Ngu\u1ed3n: Edelman)<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"6\"><li><a href=\"https:\/\/www.edelman.com\/sites\/g\/files\/aatuss191\/files\/2021-01\/2021-edelman-trust-barometer.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>68% ng\u01b0\u1eddi ti\u00eau d\u00f9ng tin r\u1eb1ng h\u1ecd c\u00f3 kh\u1ea3 n\u0103ng khi\u1ebfn c\u00e1c th\u01b0\u01a1ng hi\u1ec7u ph\u1ea3i thay \u0111\u1ed5i<\/strong><\/a>. V\u1edbi xu h\u01b0\u1edbng s\u1eb5n s\u00e0ng thay \u0111\u1ed5i th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 c\u00f3 giao d\u1ecbch t\u1ed1t h\u01a1n, kh\u00e1ch h\u00e0ng ch\u1ee7 \u0111\u1ed9ng trong vi\u1ec7c t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p ti\u00eau d\u00f9ng v\u00e0 li\u00ean t\u1ee5c t\u1ea1o \u201cs\u1ee9c \u00e9p\u201d \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u thay \u0111\u1ed5i ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb hi\u1ebfu.<\/li><li><strong>86%<\/strong> ng\u01b0\u1eddi ti\u00eau d\u00f9ng <a href=\"https:\/\/www.edelman.com\/sites\/g\/files\/aatuss191\/files\/2021-01\/2021-edelman-trust-barometer.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>k\u1ef3 v\u1ecdng Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh (CEO) l\u00ean ti\u1ebfng v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 x\u00e3 h\u1ed9i<\/strong><\/a>. Kh\u00e1ch h\u00e0ng th\u00edch mua th\u01b0\u01a1ng hi\u1ec7u mang l\u1ea1i cho h\u1ecd c\u1ea3m gi\u00e1c \u0111\u00e2y l\u00e0 th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c d\u1eabn d\u1eaft b\u1edfi l\u00e3nh \u0111\u1ea1o t\u1ed1t. CEO n\u00ean x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n t\u1ed1t \u0111\u1ec3 thi\u1ebft l\u1eadp th\u00e0nh c\u00f4ng h\u00ecnh \u1ea3nh t\u00edch c\u1ef1c v\u1ec1 b\u1ea3n th\u00e2n v\u00e0 th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p.&nbsp;<\/li><li><strong>96%<\/strong> kh\u00e1ch h\u00e0ng n\u00f3i r\u1eb1ng <a href=\"https:\/\/www.tidio.com\/blog\/customer-service-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng<\/strong><\/a> trong vi\u1ec7c l\u1ef1a ch\u1ecdn nh\u00e3n hi\u1ec7u ho\u1eb7c l\u00f2ng trung th\u00e0nh v\u1edbi nh\u00e3n hi\u1ec7u \u0111\u00f3. \u0110\u1ed3ng th\u1eddi, <strong>96%<\/strong> ng\u01b0\u1eddi s\u1ebd kh\u00f4ng s\u1eed d\u1ee5ng th\u01b0\u01a1ng hi\u1ec7u n\u1eefa \u0111\u1ed1i v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ec7.<\/li><li><a href=\"https:\/\/findstack.com\/branding-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Th\u01b0\u01a1ng hi\u1ec7u t\u1ea1o \u0111\u01b0\u1ee3c k\u1ebft n\u1ed1i c\u1ea3m x\u00fac v\u1edbi kh\u00e1ch h\u00e0ng<\/strong><\/a> gi\u00fap t\u0103ng <strong>306%<\/strong> gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng, t\u0103ng kh\u1ea3 n\u0103ng g\u1eafn b\u00f3 th\u01b0\u01a1ng hi\u1ec7u trung b\u00ecnh <strong>5.1<\/strong> n\u0103m v\u00e0 kh\u1ea3 n\u0103ng gi\u1edbi thi\u1ec7u th\u01b0\u01a1ng hi\u1ec7u v\u1edbi t\u1ef7 l\u1ec7 cao h\u01a1n l\u00e0 <strong>71%<\/strong>.<\/li><li>Ch\u1ec9 m\u1ea5t <strong>0,05<\/strong> gi\u00e2y \u0111\u1ec3 <a href=\"https:\/\/www.8ways.ch\/en\/digital-news\/visual-design-why-first-impressions-matter\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u01b0a ra \u0111\u00e1nh gi\u00e1 v\u1ec1 trang website v\u00e0 th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> c\u1ee7a b\u1ea1n. M\u1ed9t y\u1ebfu t\u1ed1 nh\u1ecf c\u0169ng khi\u1ebfn b\u1ea1n m\u1ea5t \u0111i\u1ec3m ngay l\u1eadp t\u1ee9c. Ng\u01b0\u1ee3c l\u1ea1i, m\u1ed9t trang web \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1t s\u1ebd n\u00e2ng cao \u0111\u1ed9 tin c\u1eady cho trang web c\u1ee7a b\u1ea1n, khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi d\u00f9ng \u1edf l\u1ea1i l\u00e2u h\u01a1n v\u00e0 ph\u00e1t tri\u1ec3n b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/li><li><a href=\"https:\/\/www.forbes.com\/sites\/gabrielshaoolian\/2018\/08\/10\/10-marketing-web-design-branding-statistics-to-help-you-prioritize-business-growth-initiatives\/#77724e70d708\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>M\u00e0u s\u1eafc gi\u00fap c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00ean \u0111\u1ebfn 80%<\/strong><\/a>. Trong \u0111\u00f3 <strong>33%<\/strong> trong s\u1ed1 100 th\u01b0\u01a1ng hi\u1ec7u h\u00e0ng \u0111\u1ea7u tr\u00ean th\u1ebf gi\u1edbi c\u00f3 logo m\u00e0u xanh lam, \u0111i\u1ec3n h\u00ecnh l\u00e0 Twitter, Facebook v\u00e0 Visa.<\/li><li><strong>90%<\/strong> kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i th\u01b0\u01a1ng hi\u1ec7u c\u00f3 tr\u1ea1ng th\u00e1i <a href=\"https:\/\/v12data.com\/blog\/25-amazing-omnichannel-statistics-every-marketer-should-know\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>ho\u1ea1t \u0111\u1ed9ng \u0111\u1ed3ng \u0111\u1ec1u tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh<\/strong><\/a>.Th\u1ec3 hi\u1ec7n s\u1ef1 hi\u1ec7n di\u1ec7n m\u1ea1nh m\u1ebd tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 kh\u00e1ch h\u00e0ng lu\u00f4n \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean v\u1edbi c\u00e1c n\u1ed9i dung m\u1edbi, \u0111\u1ea3m b\u1ea3o ROI cao h\u01a1n.&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">III. Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng c\u1ee7a m\u1ed9t v\u00e0i lo\u1ea1i h\u00ecnh Marketing ph\u1ed5 bi\u1ebfn<\/h2>\n\n\n\n<p>Nh\u1eefng chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb truy\u1ec1n th\u1ed1ng v\u00e0 hi\u1ec7n \u0111\u1ea1i v\u1eabn \u0111ang \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ed5 bi\u1ebfn b\u1edfi Marketer v\u00e0 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ed9ng r\u00e3i b\u1edfi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. \u0110\u00e2y s\u1ebd ti\u1ebfp t\u1ee5c l\u00e0 xu h\u01b0\u1edbng ti\u1ebfp th\u1ecb cho \u0111\u1ebfn khi c\u00e1c lo\u1ea1i h\u00ecnh c\u00f4ng ngh\u1ec7 t\u00e2n ti\u1ebfn kh\u00e1c \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n to\u00e0n di\u1ec7n v\u00e0 ph\u1ed5 th\u00f4ng (nh\u01b0 AI Marketing).<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Xu h\u01b0\u1edbng Content Marketing:&nbsp;<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-content-marketing.png\" alt=\"47% NTD xem b\u00e0i vi\u1ebft qu\u1ea3ng b\u00e1 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u01b0\u1edbc khi t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp (Ngu\u1ed3n: HubSpot)\" class=\"wp-image-28141\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng Marketing: Content Marketing\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-content-marketing.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-content-marketing-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-content-marketing-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption>47% NTD xem b\u00e0i vi\u1ebft qu\u1ea3ng b\u00e1 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u01b0\u1edbc khi t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp (Ngu\u1ed3n: HubSpot)<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"13\"><li><a href=\"https:\/\/www.demandmetric.com\/content\/content-marketing-infographic\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>91% B2B Marketers cho bi\u1ebft h\u1ecd s\u1eed d\u1ee5ng content Marketing<\/strong><\/a> trong chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3. B\u1eb1ng c\u00e1ch t\u1ea1o ra n\u1ed9i dung m\u1edbi v\u00e0 c\u00f3 li\u00ean quan tr\u00ean c\u00e1c k\u00eanh k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd gia t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 v\u00e0 lan t\u1ecfa gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u.&nbsp;<\/li><li>Theo <a href=\"https:\/\/www.hubspot.com\/marketing-statistics\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>HubSpot<\/strong><\/a>, <strong>47%<\/strong> ng\u01b0\u1eddi ti\u00eau d\u00f9ng xem 3 &#8211; 5 b\u00e0i vi\u1ebft qu\u1ea3ng b\u00e1 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u01b0\u1edbc khi t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi b\u00ean b\u00e1n h\u00e0ng. Nh\u1eefng n\u1ed9i dung n\u00e0y s\u1ebd l\u00e0 \u0111i\u1ec3m ch\u1ea1m ch\u00ednh th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 th\u01b0\u01a1ng hi\u1ec7u. B\u00e0i vi\u1ebft ti\u1ebfp th\u1ecb tr\u1ecdng t\u00e2m, \u0111\u00e1nh tr\u00fang insight s\u1ebd l\u00e0 nh\u1eefng n\u1ed9i dung \u0111\u1eaft gi\u00e1.<\/li><li><a href=\"https:\/\/backlinko.com\/content-study\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>B\u00e0i vi\u1ebft v\u1edbi \u0111\u1ed9 d\u00e0i t\u1eeb 1.000 &#8211; 2.000<\/strong><\/a> d\u1ec5 d\u00e0ng t\u1ea1o ra c\u00e1c backlink t\u1ef1 nhi\u00ean, ch\u1ea5t l\u01b0\u1ee3ng h\u01a1n <strong>77.2%<\/strong> so v\u1edbi c\u00e1c b\u00e0i vi\u1ebft ng\u1eafn, gi\u00fap thu h\u00fat nhi\u1ec1u l\u01b0\u1ee3t chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i h\u01a1n v\u00e0 gi\u00fap t\u0103ng th\u1ee9 h\u1ea1ng tr\u00ean Google Search.&nbsp;<\/li><li><a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/curated-online-self\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>N\u1ed9i dung h\u00e0i h\u01b0\u1edbc, nh\u1eb9 nh\u00e0ng<\/strong><\/a> c\u00f3 xu h\u01b0\u1edbng thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ebfn <strong>55%. <\/strong>Gen Z &#8211; ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u1ee7 ch\u1ed1t trong t\u01b0\u01a1ng lai r\u1ea5t y\u00eau th\u00edch nh\u1eefng n\u1ed9i dung nh\u01b0 v\u1eady, h\u1ecd c\u00f3 xu h\u01b0\u1edbng chia s\u1ebb v\u00e0 lan t\u1ecfa m\u1ea1nh m\u1ebd nh\u1eefng th\u00f4ng \u0111i\u1ec7p t\u00edch c\u1ef1c.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Xu h\u01b0\u1edbng Video Marketing:<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-video.png\" alt=\"NTD s\u1ebd truy c\u1eadp tr\u1ef1c tuy\u1ebfn li\u00ean quan \u0111\u1ebfn video &gt;82% (Ngu\u1ed3n: Whatsnewinpublishing)\" class=\"wp-image-28142\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng Marketing: Video Marekting\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-video.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-video-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-video-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption>NTD s\u1ebd truy c\u1eadp tr\u1ef1c tuy\u1ebfn li\u00ean quan \u0111\u1ebfn video &gt;82% (Ngu\u1ed3n: Whatsnewinpublishing)<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"17\"><li>\u0110\u1ebfn n\u0103m 2022, <a href=\"https:\/\/whatsnewinpublishing.com\/over-82-of-internet-traffic-will-be-online-videos-by-2022-how-publishers-can-scale-their-content-production\/#:~:text=Cisco%20recently%20declared%20that%20by,really%20hard%20to%20keep%20up.\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>h\u01a1n 82% l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u1ef1c tuy\u1ebfn s\u1ebd li\u00ean quan \u0111\u1ebfn vi\u1ec7c xem video<\/strong><\/a>. Video l\u00e0 d\u1ea1ng n\u1ed9i dung d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c lan truy\u1ec1n b\u1edfi \u0111\u1ed9 \u201cviral\u201d v\u00e0 b\u1eaft trends nhanh ch\u00f3ng. B\u00e0i to\u00e1n cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111\u1ec3 khi\u1ebfn Video Marketing c\u1ee7a m\u00ecnh \u0111\u01b0\u1ee3c n\u1ed5i ti\u1ebfng \u0111\u00f3 l\u00e0 lu\u00f4n c\u1eadp nh\u1eadt xu h\u01b0\u1edbng, tr\u1edf n\u00ean s\u00e1ng t\u1ea1o v\u00e0 t\u1eadn d\u1ee5ng c\u00e1c lo\u1ea1i n\u1ed9i dung do ng\u01b0\u1eddi d\u00f9ng t\u1ea1o ra (User Generated Content).<\/li><li><a href=\"https:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/23865\/13-mind-bending-social-media-marketing-statistics.aspx\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Video d\u1ea1ng ng\u1eafn l\u00e0 lo\u1ea1i n\u1ed9i dung truy\u1ec1n th\u00f4ng m\u1ea1ng x\u00e3 h\u1ed9i hi\u1ec7u qu\u1ea3 nh\u1ea5t n\u0103m 2021<\/strong><\/a> theo x\u1ebfp h\u1ea1ng c\u1ee7a <strong>85%<\/strong> nh\u00e0 ti\u1ebfp th\u1ecb, v\u00e0 n\u00f3 s\u1ebd ti\u1ebfp t\u1ee5c m\u1ea1nh m\u1ebd trong n\u0103m 2022. S\u1ef1 l\u00ean ng\u00f4i c\u1ee7a Tik Tok, Instagram Reels\u2026 th\u00fac \u0111\u1ea9y xu h\u01b0\u1edbng s\u00e1ng t\u1ea1o nh\u1eefng video ng\u1eafn, b\u1eaft \u201ctrends\u201d nhanh ch\u00f3ng th\u00f4ng qua di\u1ec5n xu\u1ea5t, h\u00ecnh \u1ea3nh v\u00e0 \u00e2m thanh. Lo\u1ea1i h\u00ecnh qu\u1ea3ng b\u00e1 n\u00e0y khuy\u1ebfn kh\u00edch n\u1ed9i dung do ng\u01b0\u1eddi d\u00f9ng t\u1ea1o v\u00e0 gi\u00fap ph\u00e1t tri\u1ec3n m\u1ea1nh ho\u1ea1t \u0111\u1ed9ng co-creation &#8211; th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3ng s\u00e1ng t\u1ea1o v\u1edbi kh\u00e1ch h\u00e0ng.<\/li><li>Theo <a href=\"https:\/\/www.nexttv.com\/news\/mobile-videos-often-watched-without-audio-study-finds\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Nexttv<\/strong><\/a>, <strong>83%<\/strong> ng\u01b0\u1eddi xem video kh\u00f4ng ti\u1ebfng, v\u00e0 <strong>50%<\/strong> ng\u01b0\u1eddi th\u1ea5y vi\u1ec7c hi\u1ec3n th\u1ecb ph\u1ee5 \u0111\u1ec1 l\u00e0 r\u1ea5t quan tr\u1ecdng. Nh\u1eefng l\u00fd do khi\u1ebfn h\u1ecd xem video m\u00e0 kh\u00f4ng c\u00f3 \u00e2m thanh bao g\u1ed3m vi\u1ec7c h\u1ecd \u0111ang \u1edf trong kh\u00f4ng gian y\u00ean t\u0129nh, kh\u00f4ng c\u00f3 tai nghe, \u0111ang x\u1ebfp h\u00e0ng ch\u1edd ho\u1eb7c \u0111ang l\u00e0m vi\u1ec7c \u0111a nhi\u1ec7m.<\/li><li><a href=\"https:\/\/www.nexttv.com\/news\/mobile-videos-often-watched-without-audio-study-finds\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>B\u1ed5 sung th\u00eam ph\u1ee5 \u0111\u1ec1 gi\u00fap t\u0103ng hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o ti\u1ebfp th\u1ecb<\/strong>,<\/a> g\u00f3p ph\u1ea7n t\u0103ng<strong> 8%<\/strong> s\u1ed1 ng\u01b0\u1eddi ghi nh\u1edb qu\u1ea3ng c\u00e1o v\u00e0 t\u0103ng<strong> 13%<\/strong> li\u00ean k\u1ebft th\u01b0\u01a1ng hi\u1ec7u. C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb n\u00ean s\u1eed d\u1ee5ng ph\u1ee5 \u0111\u1ec1 m\u1ed9t c\u00e1ch chi\u1ebfn thu\u1eadt \u0111\u1ec3 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng ghi nh\u1edb qu\u1ea3ng c\u00e1o, li\u00ean k\u1ebft th\u01b0\u01a1ng hi\u1ec7u v\u00e0 truy\u1ec1n \u0111\u1ea1t th\u00f4ng tin khi \u00e2m thanh b\u1ecb t\u1eaft. L\u01b0u \u00fd ch\u1ecdn c\u00e1c \u0111\u1ecbnh d\u1ea1ng v\u00e0 v\u1ecb tr\u00ed x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u ph\u00f9 h\u1ee3p \u0111\u1ec3 tr\u00e1nh qu\u1ea3ng c\u00e1o c\u00f3 qu\u00e1 nhi\u1ec1u y\u1ebfu t\u1ed1 kh\u00f4ng t\u1eadp trung.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i:<\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"21\"><li><strong>54% <\/strong>ng\u01b0\u1eddi d\u00f9ng tr\u1ef1c tuy\u1ebfn <a href=\"https:\/\/blog.gwi.com\/chart-of-the-day\/social-browsers-brand\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m th\u00f4ng qua c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i<\/strong><\/a>. S\u1ef1 chuy\u1ec3n d\u1ecbch t\u1eeb s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm nh\u01b0 Google \u0111\u1ec3 nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u sang m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u00f2i h\u1ecfi Marketer quan t\u00e2m h\u01a1n trong vi\u1ec7c ph\u1ee7 s\u00f3ng n\u1ed9i dung v\u00e0 qu\u1ea3n l\u00fd truy\u1ec1n th\u00f4ng tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng l\u1edbn nh\u01b0 Facebook, Instagram\u2026<\/li><\/ol>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-mang-xa-hoi.png\" alt=\"54% NTD nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m qua c\u00e1c n\u1ec1n t\u1ea3ng MXH (Ngu\u1ed3n:Gwi)\" class=\"wp-image-28143\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng Marketing: Social Media Marketing\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-mang-xa-hoi.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-mang-xa-hoi-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-mang-xa-hoi-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption>54% NTD nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m qua c\u00e1c n\u1ec1n t\u1ea3ng MXH (Ngu\u1ed3n: Gwi)<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"22\"><li>D\u1ea1ng b\u00e0i \u0111\u0103ng mua s\u1eafm (Facebook Pay, Instagram Shop\u2026) &#8211; <a href=\"https:\/\/growthoid.com\/instagram-reels-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Shoppable posts<\/strong><\/a> nh\u1eadn \u0111\u01b0\u1ee3c h\u01a1n <strong>130 tri\u1ec7u<\/strong> ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c m\u1ed7i th\u00e1ng. \u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p, Shoppable posts l\u00e0 m\u1ed9t c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m to\u00e0n di\u1ec7n v\u00e0 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng nhi\u1ec1u h\u01a1n.<\/li><li>M\u1ed9t b\u00e0i \u0111\u0103ng tr\u00ean Instagram <a href=\"https:\/\/later.com\/blog\/ultimate-guide-to-using-instagram-hashtags\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>c\u00f3 \u00edt nh\u1ea5t m\u1ed9t th\u1ebb hashtag s\u1ebd t\u0103ng trung b\u00ecnh 12.6% t\u01b0\u01a1ng t\u00e1c<\/strong><\/a> so v\u1edbi nh\u1eefng b\u00e0i \u0111\u0103ng kh\u00f4ng c\u00f3 th\u1ebb. Hashtags \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng l\u00e0m t\u00e0i li\u1ec7u tham kh\u1ea3o cho thu\u1eadt to\u00e1n Instagram \u0111\u1ec3 n\u00f3 c\u00f3 th\u1ec3 ph\u00e2n lo\u1ea1i n\u1ed9i dung c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1ec1 xu\u1ea5t n\u1ed9i dung \u0111\u00f3 cho ng\u01b0\u1eddi d\u00f9ng m\u00e0 thu\u1eadt to\u00e1n cho r\u1eb1ng s\u1ebd c\u00f3 s\u1ef1 quan t\u00e2m cao.&nbsp;<\/li><li><strong>3<\/strong> l\u1ee3i \u00edch l\u1edbn nh\u1ea5t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u <strong>s\u1edf h\u1eefu c\u1ed9ng \u0111\u1ed3ng tr\u1ef1c tuy\u1ebfn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/strong>: \u0110\u1ea1t <strong>67% <\/strong>kh\u00e1ch h\u00e0ng trung th\u00e0nh; Gi\u1ea3m \u0111\u1ebfn <strong>48%<\/strong> ng\u00e2n s\u00e1ch truy\u1ec1n th\u00f4ng; H\u1ed7 tr\u1ee3 <strong>47%<\/strong> nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u.<\/li><li><a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/pursuit-of-purpose\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>S\u1ed1 ng\u01b0\u1eddi \u0111\u0103ng nh\u1eadp v\u00e0o TikTok m\u1ed7i ng\u00e0y \u0111\u00e3 t\u0103ng 54%<\/strong><\/a>,<strong> <\/strong>v\u1edbi vi\u1ec7c \u201c\u0111\u0103ng\/chia s\u1ebb video\u201d tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng ho\u1ea1t \u0111\u1ed9ng tr\u1ef1c tuy\u1ebfn ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng nh\u1ea5t tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/li><li><a href=\"https:\/\/invideo.io\/blog\/youtube-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>70% n\u1ed9i dung ng\u01b0\u1eddi ti\u00eau d\u00f9ng xem tr\u00ean Youtube \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t b\u1edfi thu\u1eadt to\u00e1n<\/strong><\/a>. Do \u0111\u00f3, Marketers c\u00f3 th\u1ec3 nghi\u00ean c\u1ee9u c\u00e1ch ph\u00e2n ph\u1ed1i c\u1ee7a c\u00e1c b\u00e0i vi\u1ebft t\u1ed1t \u0111\u1ec3 t\u1eadn d\u1ee5ng thu\u1eadt to\u00e1n \u0111\u1ec3 t\u0103ng \u0111\u1ed9 hi\u1ec3n th\u1ecb n\u1ed9i dung video c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u m\u00e0 kh\u00f4ng c\u1ea7n nhi\u1ec1u n\u1ed7 l\u1ef1c k\u1ef9 thu\u1eadt.<\/li><li>Tr\u00ean Youtube, <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/en-apac\/marketing-strategies\/video\/online-video-ad-engagement\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>s\u1ed1 ng\u01b0\u1eddi \u0111\u0103ng k\u00fd v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi n\u1ed9i dung do influencers \u0111\u00e3 t\u0103ng 70%<\/strong><\/a> h\u00e0ng ng\u00e0y, h\u00e0ng n\u0103m. V\u1edbi xu h\u01b0\u1edbng xem video t\u0103ng cao, ti\u1ebfp th\u1ecb n\u1ed9i dung tr\u00ean Youtube s\u1ebd nh\u00e2n r\u1ed9ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u0103ng c\u01a1 h\u1ed9i \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u s\u00e1ng t\u1ea1o n\u1ed9i dung.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Influencers Marketing:<\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"28\"><li><a href=\"https:\/\/influencermarketinghub.com\/influencer-marketing-benchmark-report-2021\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Ng\u00e0nh Influencers Marketing<\/strong><\/a> d\u1ef1 ki\u1ebfn s\u1ebd \u0111\u1ea1t <strong>13,8 t\u1ef7 \u0111\u00f4 la USD<\/strong> v\u00e0o n\u0103m 2022. Trong c\u00e1c n\u0103m v\u1eeba qua, ng\u00e0nh \u0111\u00e3 ch\u1ee9ng ki\u1ebfn s\u1ef1 t\u0103ng tr\u01b0\u1edfng m\u1ea1nh v\u00e0 l\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng thu h\u00fat \u0111\u1ea7u t\u01b0. Xu h\u01b0\u1edbng n\u00e0y \u0111\u00f2i h\u1ecfi c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u1ea7n n\u1eafm b\u1eaft nhanh v\u00e0 ph\u00e2n t\u00edch m\u1edf r\u1ed9ng c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng b\u00e1 c\u00f9ng c\u00e1c influencers m\u1ed9t c\u00e1ch n\u1ed5i b\u1eadt v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/li><li><strong>48%<\/strong> ng\u01b0\u1eddi s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i mong mu\u1ed1n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u00e1c influencers (ng\u01b0\u1eddi c\u00f3 t\u1ea7m \u1ea3nh h\u01b0\u1edfng) tr\u1edf n\u00ean \u201cth\u1eadt\u201d h\u01a1n &#8211; Theo <a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/curated-online-self\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>GWI<\/strong><\/a><\/li><li>C\u00e1c th\u01b0\u01a1ng hi\u1ec7u sang tr\u1ecdng, cao c\u1ea5p \u0111ang c\u00f3 xu h\u01b0\u1edbng s\u1eed d\u1ee5ng \u201cnh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng th\u1ef1c s\u1ef1\u201d (<a href=\"https:\/\/www.voguebusiness.com\/companies\/meet-the-genuinfluencers-who-dont-want-to-sell-you-anything\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>genuinfluencers<\/strong><\/a>), nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn vi\u1ec7c chia s\u1ebb l\u1eddi khuy\u00ean v\u00e0 th\u00f4ng tin h\u01a1n l\u00e0 b\u00e1n s\u1ea3n ph\u1ea9m. Th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ea7u t\u01b0 m\u1ea1nh tay v\u00e0o genuinfluencers l\u00e0: MAC <strong>(85.2%)<\/strong>, Fenty <strong>(85.6%)<\/strong>, Lancome <strong>(92.9%)<\/strong> v\u00e0 Chanel <strong>(95.9%).<\/strong><\/li><li><a href=\"https:\/\/www.thedrum.com\/news\/2020\/01\/27\/do-brands-need-change-the-way-they-work-with-influencers\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>83% influencers mong mu\u1ed1n \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n s\u1ee9c s\u00e1ng t\u1ea1o v\u00e0 t\u00ednh c\u00e1 nh\u00e2n<\/strong><\/a> nhi\u1ec1u h\u01a1n khi l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m t\u0103ng t\u00ednh ch\u00e2n th\u1ef1c v\u00e0 b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Webinars:<\/h3>\n\n\n\n<ol class=\"wp-block-list\" start=\"32\"><li><a href=\"https:\/\/www.b2bmarketingzone.com\/taurus\/media\/b2b-marketing\/whitepapers\/How%20COVID-19%20is%20Impacting%20B2B%20Marketing%20FINAL.pdf\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>61% t\u1ed5 ch\u1ee9c s\u1ebd thay th\u1ebf c\u00e1c s\u1ef1 ki\u1ec7n offline b\u1eb1ng h\u1ed9i th\u1ea3o tr\u1ef1c tuy\u1ebfn, webinar<\/strong><\/a>. Sau \u0111\u1ea1i d\u1ecbch Covid-19, nhi\u1ec1u doanh nghi\u1ec7p \u0111\u00e3 s\u1eed d\u1ee5ng webinar l\u00e0m gi\u1ea3i ph\u00e1p \u1ee9ng ph\u00f3 \u0111\u1ec3 ti\u1ebfp t\u1ee5c t\u1ed5 ch\u1ee9c c\u00e1c s\u1ef1 ki\u1ec7n. Tuy nhi\u00ean, l\u1ee3i \u00edch webinar mang l\u1ea1i khi\u1ebfn cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng webinar d\u00e0i l\u00e2u v\u1edbi m\u1ee5c \u0111\u00edch ph\u1ee7 s\u00f3ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 g\u1eafn k\u1ebft m\u1ea1nh m\u1ebd v\u1edbi kh\u00e1n gi\u1ea3 kh\u1eafp th\u1ebf gi\u1edbi.&nbsp;<\/li><li><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/webinar-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>58% c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb B2B s\u1eed d\u1ee5ng webinar marketing<\/strong><\/a> l\u00e0m m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3. \u0110a s\u1ed1 c\u00e1c webinar \u0111\u1ec1u x\u00e2y tr\u00ean n\u1ed9i dung chuy\u00ean nghi\u1ec7p, truy\u1ec1n t\u1ea3i nhi\u1ec1u ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n t\u1ea1o d\u1ea5u \u1ea5n t\u1ed1t v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c, nh\u00e0 \u0111\u1ea7u t\u01b0 ti\u1ec1m n\u0103ng.&nbsp;<\/li><li><strong>44%<\/strong> ng\u01b0\u1eddi tham d\u1ef1 <a href=\"https:\/\/medium.com\/@BigMarker\/12-webinar-statistics-you-need-to-know-b3e28b275abe\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>mong mu\u1ed1n webinar k\u00e9o d\u00e0i t\u1eeb 30 \u0111\u1ebfn 45 ph\u00fat<\/strong><\/a>. N\u1ed9i dung webinar bao g\u1ed3m nhi\u1ec1u th\u00f4ng tin gi\u00e0u ch\u1ea5t x\u00e1m v\u00e0 c\u1ea7n di\u1ec5n \u0111\u1ea1t t\u01b0\u1eddng t\u1eadn. Ng\u01b0\u1eddi tham d\u1ef1 mu\u1ed1n t\u1eadn d\u1ee5ng nhi\u1ec1u th\u1eddi gian nh\u1ea5t c\u00f3 th\u1ec3 \u0111\u1ec3 thu nh\u1eadp ki\u1ebfn th\u1ee9c v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi di\u1ec5n gi\u1ea3.<\/li><li><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/webinar-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>92% ng\u01b0\u1eddi tham d\u1ef1 mu\u1ed1n c\u00f3 m\u1ed9t phi\u00ean h\u1ecfi \u0111\u00e1p tr\u1ef1c ti\u1ebfp<\/strong><\/a> tr\u01b0\u1edbc khi webinar k\u1ebft th\u00fac. H\u1ecd c\u00f3 nhu c\u1ea7u gi\u1ea3i \u0111\u00e1p v\u1ea5n \u0111\u1ec1 v\u00e0 Marketer c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng \u0111i\u1ec1u n\u00e0y \u0111\u1ec3 gia t\u0103ng t\u01b0\u01a1ng t\u00e1c, k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng v\u1ecb kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li><\/ol>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-webinars.jpg\" alt=\"92% ng\u01b0\u1eddi tham d\u1ef1 mu\u1ed1n c\u00f3 phi\u00ean h\u1ecfi \u0111\u00e1p tr\u1ef1c ti\u1ebfp tr\u01b0\u1edbc khi webinar k\u1ebft th\u00fac (Ngu\u1ed3n: Ringcentral)\" class=\"wp-image-28137\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng Marketing: Webinar Marketing\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-webinars.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-webinars-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-webinars-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption>92% ng\u01b0\u1eddi tham d\u1ef1 mu\u1ed1n c\u00f3 phi\u00ean h\u1ecfi \u0111\u00e1p tr\u1ef1c ti\u1ebfp tr\u01b0\u1edbc khi webinar k\u1ebft th\u00fac (Ngu\u1ed3n: Ringcentral)<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Xu h\u01b0\u1edbng Game Marketing (Qu\u1ea3ng b\u00e1 th\u00f4ng qua tr\u00f2 ch\u01a1i \u0111i\u1ec7n t\u1eed):<\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"36\"><li><a href=\"https:\/\/www.gwi.com\/connecting-the-dots\/attention-economy\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Theo nghi\u00ean c\u1ee9u c\u1ee7a GWI<\/strong><\/a> tr\u00f2 ch\u01a1i \u0111i\u1ec7n t\u1eed \u0111ang tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn h\u01a1n v\u1edbi Gen Z v\u1edbi <strong>54%<\/strong> ng\u01b0\u1eddi quan t\u00e2m, trong \u0111\u00f3 \u00e2m nh\u1ea1c v\u1eabn \u0111\u01b0\u1ee3c y\u00eau th\u00edch h\u00e0ng \u0111\u1ea7u v\u1edbi <strong>60%<\/strong> ng\u01b0\u1eddi th\u00edch, <strong>57%<\/strong> ng\u01b0\u1eddi th\u00edch phim, \u0111i\u1ec7n \u1ea3nh v\u00e0 <strong>42%<\/strong> ng\u01b0\u1eddi th\u00edch xem TV.&nbsp;<\/li><li><strong>73%<\/strong> c\u00e1c game th\u1ee7 h\u00e0i l\u00f2ng v\u1edbi <a href=\"https:\/\/www.is.com\/in-game-advertising\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>m\u00f4 h\u00ecnh tr\u00f2 ch\u01a1i d\u1ef1a tr\u00ean qu\u1ea3ng c\u00e1o<\/strong><\/a> ng\u00e0y nay. H\u1ecd hi\u1ec3u r\u1eb1ng vi\u1ec7c c\u00f3 qu\u1ea3ng c\u00e1o trong game l\u00e0 m\u1ed9t ph\u1ea7n trao \u0111\u1ed5i cho c\u00e1c d\u1ea1ng game ho\u1eb7c ph\u1ea7n th\u01b0\u1edfng mi\u1ec5n ph\u00ed.&nbsp;Qu\u1ea3ng c\u00e1o trong tr\u00f2 ch\u01a1i &#8211; In-game advertising l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng doanh thu hi\u1ec7u qu\u1ea3, gi\u00fap th\u01b0\u01a1ng hi\u1ec7u t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.&nbsp;<\/li><li><strong>71%<\/strong> game th\u1ee7 cho bi\u1ebft <a href=\"https:\/\/www.is.com\/in-game-advertising\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>xem qu\u1ea3ng c\u00e1o trong game<\/strong><\/a> l\u00e0 c\u00e1ch \u01b0a th\u00edch c\u1ee7a h\u1ecd \u0111\u1ec3 &#8220;nh\u1eadn th\u01b0\u1edfng&#8221; ho\u1eb7c &#8220;tr\u1ea3 ti\u1ec1n&#8221; cho n\u1ed9i dung trong tr\u00f2 ch\u01a1i. Marketers c\u00f3 c\u01a1 h\u1ed9i \u0111em \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t nh\u1ea5t cho ng\u01b0\u1eddi d\u00f9ng. V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p cho gamer ph\u1ea7n th\u01b0\u1edfng mi\u1ec5n ph\u00ed nh\u01b0 ti\u1ec1n xu \u0111\u1ec3 \u0111\u1ed5i l\u1ea5y vi\u1ec7c xem ho\u1eb7c t\u01b0\u01a1ng t\u00e1c v\u1edbi qu\u1ea3ng c\u00e1o trong tr\u00f2 ch\u01a1i.<\/li><li>&nbsp;C\u00f3 h\u01a1n <strong>46%<\/strong> game th\u1ee7 l\u00e0 n\u1eef tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 PC, Console\u2026 Trong khi ng\u01b0\u1eddi ch\u01a1i di \u0111\u1ed9ng c\u00f3 \u0111\u1ebfn <strong>51%<\/strong> l\u00e0 n\u1eef v\u00e0 <strong>49%<\/strong> l\u00e0 nam. S\u1ef1 \u0111a d\u1ea1ng gi\u1edbi t\u00ednh c\u1ee7a c\u00e1c game th\u1ee7 l\u00e0 c\u01a1 h\u1ed9i cho c\u00e1c Marketers ph\u00e1t tri\u1ec3n <a href=\"https:\/\/hotplay.games\/mobile-gaming-market-and-usage-statistics-for-2021\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>In-game Advertising<\/strong><\/a>.&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">IV. T\u00edch h\u1ee3p Marketing v\u1edbi c\u00e1c lo\u1ea1i h\u00ecnh c\u00f4ng ngh\u1ec7 kh\u00e1c<\/h2>\n\n\n\n<p>\u0110\u00e2y s\u1ebd l\u00e0 c\u00e1c lo\u1ea1i h\u00ecnh c\u00f4ng ngh\u1ec7 \u0111\u1ea7y h\u1ee9a h\u1eb9n kh\u00f4ng ch\u1ec9 \u0111\u1ec3 c\u00e1c Marketers ti\u1ebfp th\u1ecb trong n\u0103m 2022 m\u00e0 s\u1ebd l\u00e0 lo\u1ea1i h\u00ecnh qu\u1ea3ng b\u00e1 ph\u1ed5 bi\u1ebfn trong t\u01b0\u01a1ng lai. Th\u01b0\u01a1ng hi\u1ec7u, Marketers v\u00e0 ng\u01b0\u1eddi d\u00f9ng s\u1ebd ch\u00fa tr\u1ecdng s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 n\u00e0y \u0111\u1ec3 \u0111\u01b0\u1ee3c \u0111\u00e1p \u1ee9ng nhu c\u1ea7u nhanh ch\u00f3ng v\u00e0 hi\u1ec7u qu\u1ea3!<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Xu h\u01b0\u1edbng AI Marketing (Ti\u1ebfp th\u1ecb tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o):<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"629\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-tri-tue-nhan-tao.png\" alt=\"AI l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong chi\u1ebfn l\u01b0\u1ee3c d\u1eef li\u1ec7u (Ngu\u1ed3n: Ventureharbour)\" class=\"wp-image-28144\" title=\"Ch\u1ec9 s\u1ed1 xu h\u01b0\u1edbng Marketing: AI Marketing\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-tri-tue-nhan-tao.png 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-tri-tue-nhan-tao-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/chi-so-xu-huong-marketing-tri-tue-nhan-tao-768x402.png 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><figcaption>AI l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong chi\u1ebfn l\u01b0\u1ee3c d\u1eef li\u1ec7u (Ngu\u1ed3n: Ventureharbour)<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"40\"><li><a href=\"https:\/\/www.mckinsey.com\/business-functions\/mckinsey-analytics\/our-insights\/most-of-ais-business-uses-will-be-in-two-areas\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>McKinsey Global Institute \u01b0\u1edbc t\u00ednh t\u00e1c \u0111\u1ed9ng c\u1ee7a AI trong Marketing &amp; Sales<\/strong><\/a> c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh l\u00e0 t\u1eeb <strong>1,4 ngh\u00ecn t\u1ef7 USD<\/strong> \u0111\u1ebfn <strong>2,6 ngh\u00ecn t\u1ef7 USD<\/strong>.<strong>&nbsp;<\/strong><\/li><li><strong>48%<\/strong> doanh nghi\u1ec7p s\u1eed d\u1ee5ng h\u1ecdc s\u00e2u (deep learning), h\u1ecdc m\u00e1y (machine learning), x\u1eed l\u00fd ng\u00f4n ng\u1eef t\u1ef1 nhi\u00ean (natural language processing) v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 <a href=\"https:\/\/explodingtopics.com\/blog\/ai-statistics\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>s\u1eed d\u1ee5ng d\u1eef li\u1ec7u l\u1edbn (big data) m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3<\/strong><\/a>.<\/li><li><a href=\"https:\/\/imeanmarketing.com\/blog\/ai-marketing-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>71% kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i c\u00e1c th\u01b0\u01a1ng hi\u1ec7u gi\u1ea3i quy\u1ebft nhanh ch\u00f3ng v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd<\/strong><\/a>. \u0110i\u1ec1u n\u00e0y gi\u1ea3i th\u00edch cho s\u1ef1 ph\u1ed5 bi\u1ebfn ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a vi\u1ec7c s\u1eed AI Marketing \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Vi\u1ec7c \u00e1p d\u1ee5ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o trong ti\u1ebfp th\u1ecb s\u1ebd c\u1ea3i thi\u1ec7n \u0111\u00e1ng k\u1ec3 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, gia t\u0103ng l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li><li>&nbsp;<strong>61%<\/strong> nh\u00e0 ti\u1ebfp th\u1ecb n\u00f3i r\u1eb1ng <a href=\"https:\/\/www.ventureharbour.com\/marketing-ai-machine-learning-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>AI l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong chi\u1ebfn l\u01b0\u1ee3c d\u1eef li\u1ec7u<\/strong><\/a>. Chi\u1ebfn thu\u1eadt n\u00e0y s\u1ebd l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 doanh nghi\u1ec7p x\u00e2y d\u1ef1ng t\u1ea7m nh\u00ecn d\u00e0i h\u1ea1n v\u00e0 t\u1ed1i \u01b0u vi\u1ec7c ti\u1ebfp th\u1ecb kh\u00e1ch h\u00e0ng tr\u00ean n\u1ec1n t\u1ea3ng s\u1ed1 th\u00e0nh c\u00f4ng.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Xu h\u01b0\u1edbng Tr\u1ee3 l\u00fd \u1ea3o &#8211; Virtual Assistant:<\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"44\"><li><strong>&nbsp;<\/strong><a href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/chatbot-market?utm_source=Paid_PR&amp;utm_medium=Referral&amp;utm_campaign=PRNewswire_19sep&amp;utm_term=RD&amp;utm_content=RD\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Th\u1ecb tr\u01b0\u1eddng chatbot to\u00e0n c\u1ea7u<\/strong><\/a> d\u1ef1 ki\u1ebfn c\u00f3 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng k\u00e9p h\u00e0ng n\u0103m (CARG) l\u00e0 <strong>24.9%<\/strong> t\u1eeb n\u0103m 2021 &#8211; 2028.&nbsp;<\/li><li>&nbsp;<a href=\"https:\/\/www.tidio.com\/blog\/customer-service-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Chatbot<\/strong><\/a> gi\u00fap gi\u1ea3i quy\u1ebft hi\u1ec7u qu\u1ea3 v\u1ea5n \u0111\u1ec1 cho <strong>87%<\/strong> kh\u00e1ch h\u00e0ng.<\/li><li><strong>&nbsp;<a href=\"https:\/\/www.marketingcharts.com\/charts\/perceptions-of-chatbots-and-virtual-assistants-consumers-vs-businesses\/attachment\/niceincontact-chatbot-virtual-assistant-perceptions-may2019\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">30% ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 68% doanh nghi\u1ec7p mu\u1ed1n s\u1eed d\u1ee5ng tr\u1ee3 l\u00fd \u1ea3o<\/a><\/strong> (Google Home, Alexa\u2026) \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 doanh nghi\u1ec7p. Lo\u1ea1i h\u00ecnh tr\u1ee3 l\u00fd \u1ea3o n\u00e0y \u0111\u00e3 v\u00e0 \u0111ang r\u1ea5t ph\u1ed5 bi\u1ebfn \u1edf n\u01b0\u1edbc ngo\u00e0i, \u0111\u1eb7c bi\u1ec7t l\u00e0 M\u1ef9. S\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 \u0111em l\u1ea1i nhi\u1ec1u ti\u1ec7n \u00edch cho kh\u00e1ch h\u00e0ng, gi\u00fap th\u01b0\u01a1ng hi\u1ec7u t\u01b0\u01a1ng t\u00e1c t\u1ed1t h\u01a1n.&nbsp;<\/li><li>&nbsp;<a href=\"https:\/\/markets.businessinsider.com\/news\/stocks\/voice-shopping-set-to-jump-to-40-billion-by-2022-rising-from-2-billion-today-1017434300\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>T\u00ecm ki\u1ebfm b\u1eb1ng gi\u1ecdng n\u00f3i<\/strong><\/a> d\u1ef1 ki\u1ebfn s\u1ebd l\u00e0 k\u00eanh tr\u1ecb gi\u00e1<strong> 40 t\u1ef7 USD<\/strong> v\u00e0o n\u0103m 2022.&nbsp;<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Xu h\u01b0\u1edbng VR\/AR Marketing:<\/h3>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\" start=\"48\"><li><strong>&nbsp;<\/strong><a href=\"https:\/\/techjury.net\/blog\/video-games-industry-statistics\/#gref\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Ng\u00e0nh c\u00f4ng nghi\u1ec7p Game to\u00e0n c\u1ea7u<\/strong><\/a> s\u1ebd t\u0103ng tr\u01b0\u1edfng v\u1edbi t\u1ed1c \u0111\u1ed9 CAGR l\u00e0 <strong>12%<\/strong> trong giai \u0111o\u1ea1n 2020-2025.&nbsp;<\/li><li><strong>&nbsp;<\/strong><a href=\"https:\/\/blog.hubspot.com\/marketing\/marketing-trends\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>35% Marketer t\u00edch h\u1ee3p AR\/VR<\/strong><\/a> trong c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb. Trong \u0111\u00f3,&nbsp; <strong>42%<\/strong> ng\u01b0\u1eddi c\u00f3 k\u1ebf ho\u1ea1ch t\u0103ng v\u1ed1n \u0111\u1ea7u t\u01b0 s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 n\u00e0y v\u00e0o n\u0103m 2022.<\/li><li>&nbsp;<a href=\"https:\/\/www.the-future-of-commerce.com\/2018\/08\/28\/top-5-ways-ar-is-transforming-customer-experience\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>Th\u1ecb tr\u01b0\u1eddng AR s\u1ebd v\u01b0\u1ee3t m\u00f4c 50 t\u1ef7 USD<\/strong><\/a> v\u00e0o n\u0103m 2024, \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ea7n l\u1edbn trong c\u00e1c ng\u00e0nh b\u00e1n l\u1ebb, \u00f4 t\u00f4, y t\u1ebf v\u00e0 c\u00e1c ng\u00e0nh kh\u00e1c nh\u1eb1m t\u0103ng hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng.<\/li><li><strong>63%<\/strong> ng\u01b0\u1eddi mua s\u1eafm tr\u1ef1c tuy\u1ebfn kh\u1eb3ng \u0111\u1ecbnh <a href=\"https:\/\/techjury.net\/blog\/augmented-reality-stats\/#gref\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>AR c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m mua s\u1eafm<\/strong><\/a> c\u1ee7a h\u1ecd. VR\/AR cho th\u1ea5y ti\u1ec1m n\u0103ng khai th\u00e1c \u1edf m\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, cung c\u1ea5p tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a v\u00e0 th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng tr\u00ean c\u00e1c trang web.<\/li><\/ol>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 t\u1ed5ng h\u1ee3p <strong>50+ Ch\u1ec9 s\u1ed1 Xu h\u01b0\u1edbng Marketing c\u1ea7n bi\u1ebft n\u0103m 2022<\/strong>. Mong r\u1eb1ng th\u00f4ng qua \u0111\u00e2y b\u1ea1n c\u00f3 th\u00eam nh\u1eefng \u0111\u1ecbnh h\u01b0\u1edbng ph\u00f9 h\u1ee3p cho doanh nghi\u1ec7p c\u1ee7a m\u00ecnh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\u0110\u0103ng k\u00fd \u0111\u1ec3 nh\u1eadn nh\u1eefng n\u1ed9i dung hay nh\u1ea5t, m\u1edbi nh\u1ea5t v\u1ec1 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p t\u1eeb Sao Kim Branding<\/strong><\/p>\n\n\n\n<div class=\"tnp tnp-subscription\">\n<form method=\"post\" action=\"https:\/\/www.saokim.com.vn\/en\/?na=s\" target=\"_blank\">\n\n<input type=\"hidden\" name=\"nlang\" value=\"\"><div class=\"tnp-field tnp-field-firstname\"><label for=\"tnp-1\">T\u00ean<\/label>\n<input class=\"tnp-name\" type=\"text\" name=\"nn\" id=\"tnp-1\" value=\"\" required=\"\"><\/div>\n<div class=\"tnp-field tnp-field-email\"><label for=\"tnp-2\">Email<\/label>\n<input class=\"tnp-email\" type=\"email\" name=\"ne\" id=\"tnp-2\" value=\"\" required=\"\"><\/div>\n<div class=\"tnp-field tnp-field-button\"><input class=\"tnp-submit\" type=\"submit\" value=\"\u0110\u0103ng k\u00fd nh\u1eadn th\u00f4ng tin\">\n<\/div>\n<\/form>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>V\u1ec1 Sao Kim Branding:&nbsp;<\/p>\n\n\n\n<p><em>Sao Kim Branding l\u00e0 Agency c\u00f3 h\u01a1n 15 n\u0103m kinh nghi\u1ec7m cung c\u1ea5p gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n t\u1eeb\u00a0nghi\u00ean c\u1ee9u, t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c, thi\u1ebft k\u1ebf h\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n \u0111\u1ebfn truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u. Ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ed3ng h\u00e0nh c\u00f9ng 10000+ kh\u00e1ch h\u00e0ng trong \u0111\u00f3 c\u00f3 h\u01a1n 100+ doanh nghi\u1ec7p TOP VNR500.<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u0110\u1ecdc th\u00eam b\u00e0i vi\u1ebft hay:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/xu-huong-xay-dung-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Xu h\u01b0\u1edbng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/nhan-thuc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec<\/strong><\/a>?<\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/quan-tri-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/email-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Email Marketing hi\u1ec7u qu\u1ea3<\/strong><\/a> (h\u01b0\u1edbng d\u1eabn d\u00e0nh cho nh\u00e0 qu\u1ea3n l\u00fd)<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Blog Sao Kim<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>C\u1ea9m Nang Sao Kim<\/strong><\/a><strong>&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Facebook:<\/strong> <strong><a href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\">Sao Kim Branding<\/a><\/strong><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>: <strong><a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\">Sao Kim Branding<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f9ng Sao Kim t\u00ecm hi\u1ec3u v\u1ec1 50 Ch\u1ec9 s\u1ed1 Xu h\u01b0\u1edbng Marketing \u0111\u1ec3 c\u00f3 c\u01a1 s\u1edf ra quy\u1ebft \u0111\u1ecbnh t\u1ed1t h\u01a1n cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing trong n\u0103m 2022. Trong tr\u1ea1ng th\u00e1i b\u00ecnh th\u01b0\u1eddng m\u1edbi, c\u00e1c y\u1ebfu t\u1ed1 m\u1edbi (\u0111\u1ea1i d\u1ecbch, thay \u0111\u1ed5i ch\u00ednh s\u00e1ch\u2026) v\u00e0 c\u0169 (thay \u0111\u1ed5i kh\u00ed h\u1eadu, v\u0103n h\u00f3a truy\u1ec1n th\u1ed1ng\u2026) [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":23672,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[195],"tags":[],"class_list":["post-23446","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cam-nang"],"acf":[],"views":766,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/23446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/comments?post=23446"}],"version-history":[{"count":0,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/23446\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media\/23672"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media?parent=23446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/categories?post=23446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/tags?post=23446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}