{"id":28998,"date":"2022-03-30T10:07:25","date_gmt":"2022-03-30T10:07:25","guid":{"rendered":"https:\/\/www.saokim.com.vn\/en\/?p=28998"},"modified":"2024-04-17T14:55:10","modified_gmt":"2024-04-17T07:55:10","slug":"ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuong-hieu","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/en\/cam-nang\/ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuong-hieu\/","title":{"rendered":"K\u1ebft n\u1ed1i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u"},"content":{"rendered":"\n<p><em>C\u00f9ng Sao Kim t\u00ecm hi\u1ec3u <strong>c\u00e1ch k\u1ebft n\u1ed1i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> \u0111\u1ec3 h\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u nh\u1ea5t qu\u00e1n, m\u1ea1nh m\u1ebd<\/em>.<\/p>\n\n\n\n<p>B\u1ea1n c\u00f3 bi\u1ebft r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u01a1n thu\u1ea7n ch\u1ec9 l\u00e0 thi\u1ebft k\u1ebf logo ho\u1eb7c m\u00e0u s\u1eafc th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n? \u0110\u00f3 c\u0169ng kh\u00f4ng \u0111\u01a1n gi\u1ea3n l\u00e0 thi\u1ebft k\u1ebf trang website hay \u0111\u1eb7t t\u00ean doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>M\u00e0 \u0111\u00f3 l\u00e0 vi\u1ec7c t\u1eadn d\u1ee5ng t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 c\u1ea3 v\u00f4 h\u00ecnh l\u1eabn h\u1eefu h\u00ecnh d\u1ea7n qua th\u1eddi gian t\u1ea1o d\u1ef1ng r\u00f5 r\u00e0ng <strong>nh\u1eadn th\u1ee9c trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng<\/strong> nh\u1eb1m thi\u1ebft l\u1eadp m\u1ed9t ch\u1ed7 \u0111\u1ee9ng cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<p>Trong b\u00e0i vi\u1ebft n\u00e0y, <a href=\"https:\/\/www.saokim.com.vn\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim<\/strong><\/a> s\u1ebd gi\u00fap b\u1ea1n tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi \u201cChi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?&#8221; v\u00e0 &#8220;Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?&#8221; v\u00e0 c\u00e1ch \u0111\u1ec3 b\u1ea1n <strong>k\u1ebft n\u1ed1i ch\u1eb7t ch\u1ebd nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuog-hieu.jpg\" alt=\"K\u1ebft n\u1ed1i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-29028\" title=\"K\u1ebft n\u1ed1i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuog-hieu.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuog-hieu-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuog-hieu-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>\u0110\u1ea7u ti\u00ean, b\u1ea1n c\u1ea7n hi\u1ec3u v\u1ec1&#8230;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\">1. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?<\/h2>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 \u0111\u01b0\u1eddng l\u1ed1i, l\u00e0 c\u00e1c quy\u1ebft \u0111\u1ecbnh mang t\u00ednh chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u. <\/p>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t b\u1ea3n k\u1ebf ho\u1ea1ch d\u00e0i h\u1ea1n \u0111\u01b0\u1ee3c l\u1eadp ra nh\u1eb1m x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi nhi\u1ec7m v\u1ee5 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c v\u1edbi chi\u1ebfn l\u01b0\u1ee3c Marketing v\u00e0 chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng.<\/p>\n\n\n\n<p>C\u00e1c doanh nghi\u1ec7p n\u00ean <strong>x\u00e1c \u0111\u1ecbnh kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong>, <strong>ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong> v\u00e0 <strong>ph\u00e2n t\u00edch s\u1ee9c m\u1ea1nh n\u1ed9i t\u1ea1i doanh nghi\u1ec7p<\/strong> \u0111i\u1ec1u n\u00e0y s\u1ebd gi\u00fap c\u1ee7ng c\u1ed1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u.&nbsp;<\/p>\n\n\n\n<p>\u0110\u1ec3 t\u1ea1o n\u00ean m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u to\u00e0n di\u1ec7n, t\u1ea1o n\u00ean s\u1ef1 nh\u1ea5t qu\u00e1n v\u1ec1 nguy\u00ean t\u1eafc c\u0169ng nh\u01b0 c\u00f3 m\u00f4 h\u00ecnh to\u00e0n di\u1ec7n \u0111\u1ec3 c\u0103n c\u1ee9, c\u01a1 s\u1edf ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u l\u00e2u d\u00e0i\u2026 b\u1ea1n c\u1ea7n ph\u1ea3i tr\u1ea3 l\u1eddi \u0111\u01b0\u1ee3c c\u00e1c c\u00e2u h\u1ecfi sau:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1ea1i sao b\u1ea1n t\u1ed3n t\u1ea1i?<\/li>\n\n\n\n<li>Nhi\u1ec7m v\u1ee5 c\u1ee7a b\u1ea1n trong kinh doanh l\u00e0 g\u00ec?<\/li>\n\n\n\n<li>3-5 n\u0103m t\u1edbi kh\u00e1ch h\u00e0ng s\u1ebd nh\u00ecn nh\u1eadn th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n ra sao?<\/li>\n\n\n\n<li>C\u00e1c gi\u00e1 tr\u1ecb \u0111\u1ecbnh h\u01b0\u1edbng cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n l\u00e0 g\u00ec?<\/li>\n\n\n\n<li>Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 ai?<\/li>\n\n\n\n<li>\u0110\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n l\u00e0 ai?<\/li>\n\n\n\n<li>\u0110\u00e2u l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh m\u1ea1nh nh\u1ea5t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n (so v\u1edbi \u0111\u1ed1i th\u1ee7)<\/li>\n\n\n\n<li>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n giao ti\u1ebfp? (T\u1ee9c l\u00e0 th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u).<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Ch\u00fang ta th\u01b0\u1eddng hi\u1ec3u sai, chi\u1ebfn l\u01b0\u1ee3c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u l\u00e0 logo, b\u1ea3ng m\u00e0u ho\u1eb7c trang web. Nh\u01b0ng th\u1ef1c s\u1ef1, chi\u1ebfn l\u01b0\u1ee3c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u xoay quanh t\u1ea5t c\u1ea3 c\u00e1c y\u1ebfu t\u1ed1 v\u00f4 h\u00ecnh gi\u00fap th\u00fac \u0111\u1ea9y nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 t\u00ecnh c\u1ea3m th\u01b0\u01a1ng hi\u1ec7u theo th\u1eddi gian.<\/p>\n\n\n\n<p>V\u00e0 ch\u00fang \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n th\u00f4ng qua qua c\u00e1c y\u1ebfu t\u1ed1, bao g\u1ed3m (c\u1ea3 v\u00f4 h\u00ecnh v\u00e0 h\u1eefu h\u00ecnh):<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\">\n<li>S\u1ee9 m\u1ec7nh &#8211; T\u1ea7m nh\u00ecn &#8211; Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i<\/li>\n\n\n\n<li>\u0110i\u1ec3m kh\u00e1c bi\u1ec7t<\/li>\n\n\n\n<li>\u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>Brand name<\/li>\n\n\n\n<li>Logo<\/li>\n\n\n\n<li>Tagline\/ Slogan<\/li>\n\n\n\n<li>Brand Story (C\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u)<\/li>\n\n\n\n<li>Color Palette<\/li>\n\n\n\n<li>Iconology<\/li>\n\n\n\n<li>Photography<\/li>\n<\/ol>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Do \u0111\u00f3, khi thi\u1ebft k\u1ebf, s\u00e1ng t\u1ea1o nh\u1eefng th\u00e0nh ph\u1ea7n n\u00e0y, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i k\u1ebft n\u1ed1i \u0111\u01b0\u1ee3c v\u1edbi chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 cu\u1ed1i c\u00f9ng doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau k\u1ef3 v\u1ecdng.<\/p>\n\n\n<span style=\"--tl-form-height-m:755px;--tl-form-height-t:640.594px;--tl-form-height-d:640.594px;\" class=\"tl-placeholder-f-type-shortcode_49187 tl-preload-form\"><span><\/span><\/span>\n\n\n<p>M\u1ed9t khi b\u1ea1n \u0111\u00e3 l\u00e0m r\u00f5 li\u00ean k\u1ebft n\u00e0y, c\u00f4ng vi\u1ec7c n\u1eb7ng nh\u1ecdc \u0111\u00e3 ho\u00e0n th\u00e0nh. B\u01b0\u1edbc \u0111\u1eb7t n\u1ec1n m\u00f3ng, vi\u1ec7c x\u00e2y d\u1ef1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, b\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n s\u1ebd d\u1ec5 d\u00e0ng h\u01a1n nhi\u1ec1u.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; \u0110\u1ecdc th\u00eam:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>101 \u0111i\u1ec1u c\u1ea7n bi\u1ebft r\u00f5 v\u1ec1 <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/em><\/li>\n\n\n\n<li><em>12 <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/yeu-to-quan-trong-cua-chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Y\u1ebfu t\u1ed1 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/em><\/li>\n<\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\">2. Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/xay-dung-thuong-hieu\/mo-hinh-nhan-dien-thuong-hieu-cua-aaker-bipm-20-case-study-dien-hinh\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>M\u00f4 h\u00ecnh nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a David Aaker<\/strong><\/a> &#8211; chuy\u00ean gia th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i M\u1ef9, gi\u00e1o s\u01b0 n\u1ed5i ti\u1ebfng t\u1ea1i nhi\u1ec1u tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc l\u1edbn cho th\u1ea5y:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>&#8220;<em>Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t logo, m\u1ed9t bi\u1ec3u t\u01b0\u1ee3ng hay m\u1ed9t m\u00e0u s\u1eafc n\u00e0o \u0111\u00f3 \u0111\u1ea1i di\u1ec7n cho th\u01b0\u01a1ng hi\u1ec7u, m\u00e0 n\u00f3 l\u00e0 m\u1ed9t h\u1ec7 sinh th\u00e1i r\u1ea5t nhi\u1ec1u y\u1ebfu t\u1ed1 t\u1ea1o th\u00e0nh, \u0111\u00f2i h\u1ecfi s\u1ef1 nghi\u00ean c\u1ee9u chuy\u00ean s\u00e2u, am hi\u1ec3u s\u00e2u s\u1eafc v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c, v\u1ec1 nhu c\u1ea7u v\u00e0 m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u<\/em>&#8220;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>H\u00e3y b\u1eaft \u0111\u1ea7u v\u1edbi nh\u1eefng \u0111i\u1ec1u c\u01a1 b\u1ea3n.<\/p>\n\n\n\n<p>Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u0169ng gi\u1ed1ng nh\u01b0 nh\u1eadn di\u1ec7n c\u1ee7a con ng\u01b0\u1eddi. \u0110\u00f3 l\u00e0 nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m t\u00ednh c\u00e1ch, h\u00e0nh vi h\u00e0ng ng\u00e0y x\u00e1c \u0111\u1ecbnh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>\u0110\u00f3 l\u00e0 \u0111i\u1ec1u khi\u1ebfn b\u1ea1n tr\u1edf n\u00ean kh\u00e1c bi\u1ec7t, h\u01a1n l\u00e0 vi\u1ec7c tr\u1edf th\u00e0nh b\u1ea3n sao c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh trong ng\u00e0nh ng\u00e0y c\u00e0ng th\u1ee5t l\u00f9i v\u1edbi th\u1ecb tr\u01b0\u1eddng b\u1edfi \u201ccopy\u201d nh\u1eefng \u0111i\u1ec1u qu\u00e1 quen thu\u1ed9c tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<p>Do \u0111\u00f3, <strong>nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong> l\u00e0<strong> t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec<\/strong> c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y v\u00e0 c\u00f3 th\u1ec3 <strong>t\u1ea1o ra li\u00ean t\u01b0\u1edfng<\/strong> <strong>v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u<\/strong> m\u00e0 doanh nghi\u1ec7p mu\u1ed1n x\u00e2y d\u1ef1ng v\u00e0 gi\u1eef g\u00ecn trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/nhan-dien-thuong-hieu-agriseco-chung-khoann-agribank-do-sao-kim-thiet-ke.jpg\" alt=\"B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u Agriseco - Ch\u1ee9ng kho\u00e1n Agribank do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-29016\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/nhan-dien-thuong-hieu-agriseco-chung-khoann-agribank-do-sao-kim-thiet-ke.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/nhan-dien-thuong-hieu-agriseco-chung-khoann-agribank-do-sao-kim-thiet-ke-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/nhan-dien-thuong-hieu-agriseco-chung-khoann-agribank-do-sao-kim-thiet-ke-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u Agriseco (D\u1ef1 \u00e1n <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/chung-khoan-agribank\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Ch\u1ee9ng kho\u00e1n Agribank<\/strong><\/a>)<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u bao g\u1ed3m m\u1ecdi th\u1ee9 b\u1ea1n s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1ecbnh v\u1ecb v\u00e0 truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Nh\u1eadn di\u1ec7n c\u01a1 b\u1ea3n<\/strong>: Brand name, logo, b\u1ed9 \u1ee9ng d\u1ee5ng v\u0103n ph\u00f2ng\u2026.<\/li>\n\n\n\n<li><strong>\u1ea4n ph\u1ea9m marketing:<\/strong> Profile, catalogue, brochure, flyer, sales Form\u2026<\/li>\n\n\n\n<li><strong>Nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m:<\/strong> Bao b\u00ec s\u1ea3n ph\u1ea9m, nh\u00e3n m\u00e1c, ki\u1ec3u d\u00e1ng s\u1ea3n ph\u1ea9m, POSM\u2026<\/li>\n\n\n\n<li><strong>Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1:<\/strong> Website, landing page, banner, intro logo, m\u1ea1ng x\u00e3 h\u1ed9i, film gi\u1edbi thi\u1ec7u doanh nghi\u1ec7p, e-profile\u2026<\/li>\n\n\n\n<li><strong>Nh\u1eadn di\u1ec7n kh\u00e1c<\/strong>: Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi, qu\u1ea3ng c\u00e1o b\u00e1o ch\u00ed, nh\u1eadn di\u1ec7n cho s\u1ef1 ki\u1ec7n, m\u1eabu bi\u1ec3u truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9\u2026<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; T\u1ea5t t\u1ea7n t\u1eadt v\u1ec1 b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec1u c\u00f3 t\u1ea1i: <\/em><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/nhan-dien-thuong-hieu\/bo-nhan-dien-thuong-hieu-bao-gom-nhung-gi-chac-chan-truoc-gio-ban-da-hieu-sai\/#ftoc-heading-4\"><em><strong>B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u bao g\u1ed3m nh\u1eefng g\u00ec?<\/strong><\/em><\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\">3. C\u00e1ch k\u1ebft n\u1ed1i chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u v\u1edbi nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/h2>\n\n\n\n<p><strong>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong> th\u1ec3 hi\u1ec7n tr\u1ecdn v\u1eb9n k\u1ebf <strong>ho\u1ea1ch d\u00e0i h\u1ea1n<\/strong> cho s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p g\u1eafn li\u1ec1n v\u1edbi nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<p>C\u00f2n <strong>nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong> <strong>xoay quanh<\/strong> nh\u1eefng<strong> thi\u1ebft k\u1ebf tr\u1ef1c quan<\/strong> m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 nh\u00ecn <strong>th\u1ea5y v\u00e0 ph\u00e2n bi\u1ec7t<\/strong> th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c.<\/p>\n\n\n\n<p>V\u00e0 \u0111\u1ec3 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u nh\u1ea5t qu\u00e1n, thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 v\u1ea5n \u0111\u1ec1 tr\u1ecdng t\u00e2m c\u1ea7n th\u1ea3o lu\u1eadn.<\/p>\n\n\n\n<p>C\u00f4ng \u0111o\u1ea1n n\u00e0y c\u1ea7n r\u1ea5t nhi\u1ec1u kinh nghi\u1ec7m s\u00e1ng t\u1ea1o \u0111\u1ec3 c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c h\u00ecnh kh\u1ed1i, \u00fd ngh\u0129a m\u00e0u s\u1eafc, \u0111\u1ed3 h\u1ecda hay c\u1ee5m t\u1eeb, &#8230;. \u0111\u1ec3 th\u1ec3 hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c qua c\u00e1c y\u1ebfu t\u1ed1 tr\u1ef1c quan.<\/p>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch th\u1ec3 hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">3.1. \u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua slogan<\/h3>\n\n\n\n<p>Hi\u1ec7n nay, s\u1eed d\u1ee5ng slogan nh\u1eb1m \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c doanh nghi\u1ec7p s\u1eed d\u1ee5ng ng\u00e0y c\u00e0ng nhi\u1ec1u v\u1edbi 4 m\u1ee5c \u0111\u00edch ch\u00ednh:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Th\u1ec3 hi\u1ec7n v\u1ecb th\u1ebf th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>Nh\u1ea5n m\u1ea1nh thu\u1ed9c t\u00ednh n\u1ed5i b\u1eadt c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>Th\u1ec3 hi\u1ec7n tri\u1ebft l\u00fd c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u<\/li>\n\n\n\n<li>Nh\u1ea5n m\u1ea1nh l\u1ee3i \u00edch c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/slogan-giup-dinh-vi-thuong-hieu.jpg\" alt=\"Slogan th\u1ec3 hi\u1ec7n \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-29017\" title=\"Slogan th\u1ec3 hi\u1ec7n \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/slogan-giup-dinh-vi-thuong-hieu.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/slogan-giup-dinh-vi-thuong-hieu-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/slogan-giup-dinh-vi-thuong-hieu-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>S\u00e1ng t\u00e1c slogan nh\u1eb1m \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 v\u00e0 \u0111ang \u0111\u01b0\u1ee3c nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh s\u1eed d\u1ee5ng:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Acecook &#8211; Cook Happiness<\/li>\n\n\n\n<li>Budweiser &#8211; The king of beers<\/li>\n\n\n\n<li>CNN &#8211; The world leader in news<\/li>\n\n\n\n<li>Volvo &#8211; For Life<\/li>\n\n\n\n<li>TH True Milk &#8211; Th\u1eadt s\u1ef1 thi\u00ean nhi\u00ean<\/li>\n\n\n\n<li>Jetstar &#8211; Gi\u00e1 r\u1ebb m\u1ed7i ng\u00e0y, m\u1ecdi ng\u01b0\u1eddi c\u00f9ng bay.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; Xem th\u00eam: <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/sang-tac-slogan\/\"><strong>D\u1ecbch v\u1ee5 S\u00e1ng t\u00e1c Slogan<\/strong><\/a>&nbsp;t\u1ea1i Sao Kim &#8211; S\u1edf h\u1eefu slogan \u1ea5n t\u01b0\u1ee3ng, truy\u1ec1n t\u1ea3i \u0111\u01b0\u1ee3c th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u, \u0111\u00e1p \u1ee9ng chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>M\u1ed9t c\u00e2u slogan hay, d\u1ec5 \u0111\u1ecdc, d\u1ec5 nh\u1edb v\u00e0 th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u gi\u00fap doanh nghi\u1ec7p d\u1ec5 d\u00e0ng n\u1ed5i b\u1eadt tr\u00ean th\u1ecb tr\u01b0\u1eddng. \u0110\u1ec3 t\u1eeb \u0111\u00f3, th\u01b0\u01a1ng hi\u1ec7u ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 v\u00e0 \u0111\u1ea3m b\u1ea3o c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u00f4ng di\u1ec5n ra tr\u01a1n tru h\u01a1n.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">3.2. T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua thi\u1ebft k\u1ebf mascot<\/h3>\n\n\n\n<p><strong>Thi\u1ebft k\u1ebf Mascot<\/strong> (linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u) l\u00e0 gi\u1ea3i ph\u00e1p \u0111\u01a1n gi\u1ea3n v\u00e0 m\u1ea1nh m\u1ebd nh\u1ea5t \u0111\u1ec3 x\u00e2y d\u1ef1ng t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<p>Khi s\u1eed d\u1ee5ng mascot \u0111\u1ea1i di\u1ec7n cho th\u01b0\u01a1ng hi\u1ec7u, kh\u00e1n gi\u1ea3 c\u00f3 th\u1ec3 th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u r\u00f5 r\u00e0ng h\u01a1n gi\u1ed1ng nh\u01b0 nh\u1eadn th\u1ee9c v\u1ec1 m\u1ed9t nh\u00e2n v\u1eadt c\u1ee5 th\u1ec3, c\u00f3 th\u1ec3 s\u1edd th\u1ea5y, c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n<p>Do \u0111\u00f3, th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c truy\u1ec1n t\u1ea3i theo c\u00e1ch th\u00fa v\u1ecb h\u01a1n, x\u00e2y d\u1ef1ng gi\u1ecdng n\u00f3i v\u00e0 t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u d\u1ec5 d\u00e0ng, \u0111\u00e2y v\u1ed1n l\u00e0 n\u1ec1n t\u1ea3ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1393\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke.png\" alt=\"V\u00ed d\u1ee5 c\u00e1c c\u1ea3m x\u00fac c\u1ee7a Mascot TNG do Sao Kim thi\u1ebft k\u1ebf\" class=\"wp-image-24121\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke-258x300.png 258w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/vi-du-cac-trang-thai-cam-xuc-cua-mascot-TNG-do-Sao-Kim-Thiet-Ke-768x892.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Mascot c\u00f3 th\u1ec3 ph\u1ea3n \u00e1nh b\u1ea5t k\u1ef3 \u0111\u1eb7c \u0111i\u1ec3m t\u00ednh c\u00e1ch n\u00e0o, b\u1ea5t k\u1ef3 phong c\u00e1ch n\u00e0o c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m v\u00e0 giao ti\u1ebfp th\u00f4ng qua m\u1ed9t b\u1ed9 h\u00ecnh \u1ea3nh \u0111a d\u1ea1ng.<\/p>\n\n\n\n<p>V\u1edbi c\u00e1c mascot, c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf v\u00e0 chuy\u00ean gia marketing c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng v\u1ebb ngo\u00e0i b\u1ea5t ng\u1edd v\u00e0 h\u1ea5p d\u1eabn ho\u1eb7c l\u00e0m cho c\u00e1c nh\u00e2n v\u1eadt tr\u1edf n\u00ean s\u1ed1ng \u0111\u1ed9ng.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1847\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-mascot-linh-vat-thuong-hieu-cho-tng-holding-5.png\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf Mascot (linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u) cho TNG Holdings - Sao Kim Branding (5)\" class=\"wp-image-27572\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-mascot-linh-vat-thuong-hieu-cho-tng-holding-5.png 1920w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-mascot-linh-vat-thuong-hieu-cho-tng-holding-5-300x289.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-mascot-linh-vat-thuong-hieu-cho-tng-holding-5-768x739.png 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-mascot-linh-vat-thuong-hieu-cho-tng-holding-5-1536x1478.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>\u1ede \u0111\u00e2y, Mascot c\u1ee7a T\u1eadp \u0111o\u00e0n TNG \u0111\u01b0\u1ee3c Sao Kim l\u1ed3ng gh\u00e9p v\u1edbi 4 nh\u00f3m nguy\u00ean t\u1ed1 <strong>TH\u1ed4 &#8211; KIM &#8211; TH\u1ee6Y &#8211; H\u1eceA<\/strong>&nbsp; kh\u01a1i g\u1ee3i \u0111\u1ebfn h\u00ecnh \u1ea3nh ng\u01b0\u1eddi lao \u0111\u1ed9ng v\u00e0 c\u00e1c chi ti\u1ebft robot, kh\u1edbp m\u00e1y c\u01a1 kh\u00ed, mang l\u1ea1i cho nh\u00e2n v\u1eadt c\u1ea3m nh\u1eadn kh\u1ecfe kho\u1eafn, b\u00f3ng b\u1ea9y v\u00e0 b\u1eaft m\u1eaft.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; C\u00f3 th\u1ec3 b\u1ea1n s\u1ebd th\u00edch:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em><a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/thiet-ke-mascot\/\"><strong>D\u1ecbch v\u1ee5 thi\u1ebft k\u1ebf Mascot<\/strong><\/a> (S\u00e1ng t\u1ea1o linh v\u1eadt th\u01b0\u01a1ng hi\u1ec7u)<\/em><\/li>\n\n\n\n<li><em><a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/tng-holdings\/\"><strong>D\u1ef1 \u00e1n thi\u1ebft k\u1ebf Mascot t\u1eadp \u0111o\u00e0n TNG<\/strong><\/a><\/em><\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">3.3. H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua thi\u1ebft k\u1ebf logo<\/h3>\n\n\n\n<p>C\u00e1c nghi\u00ean c\u1ee9u ch\u1ec9 ra r\u1eb1ng m\u1ed9t n\u1eeda trong c\u00e1c quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng t\u1edbi t\u1eeb y\u1ebfu t\u1ed1 c\u1ea3m x\u00fac v\u00e0 kh\u00e1ch h\u00e0ng c\u1edfi m\u1edf h\u01a1n, vui v\u1ebb h\u01a1n, d\u1ec5 t\u00ednh h\u01a1n v\u1edbi nh\u1eefng ng\u01b0\u1eddi gi\u1ed1ng m\u00ecnh ho\u1eb7c h\u00ecnh m\u1eabu ho\u00e0n h\u1ea3o c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>C\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u1eadn th\u1ee9c r\u00f5 v\u1ec1 y\u1ebfu t\u1ed1 n\u00e0y li\u00ean t\u1ee5c \u0111\u00e0o s\u00e2u h\u01a1n v\u1ec1 vi\u1ec7c x\u00e2y d\u1ef1ng y\u1ebfu t\u1ed1 n\u00e0y.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, \u0111\u1ec3 x\u00e2y d\u1ef1ng h\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u th\u00e0nh c\u00f4ng th\u00ec kh\u00f4ng ph\u1ea3i chuy\u1ec7n \u0111\u01a1n gi\u1ea3n. Th\u1eadm ch\u00ed c\u00e1c doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u c\u0169ng th\u1ea5t b\u1ea1i.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 c\u00e2u chuy\u1ec7n d\u00e0i h\u1ea1n. Nh\u01b0ng kh\u00f4ng th\u1ec3 \u0111\u1ec3 sau n\u00e0y m\u1edbi t\u00ednh \u0111\u1ebfn.<\/p>\n\n\n\n<p>T\u1ed1i thi\u1ec3u b\u1ea1n c\u1ea7n gieo h\u1ea1t gi\u1ed1ng t\u1eeb s\u1edbm, v\u00ed d\u1ee5 th\u1ec3 hi\u1ec7n th\u00f4ng qua thi\u1ebft k\u1ebf logo, h\u00ecnh \u1ea3nh marketing, n\u1ed9i dung tr\u00ean fanpage, website&#8230;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/12-hinh-mau-thuong-hieu-pho-bien-1.jpg\" alt=\"12 H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u ph\u1ed5 bi\u1ebfn\" class=\"wp-image-7594\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/12-hinh-mau-thuong-hieu-pho-bien-1.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/12-hinh-mau-thuong-hieu-pho-bien-1-300x300.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/12-hinh-mau-thuong-hieu-pho-bien-1-768x768.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/12-hinh-mau-thuong-hieu-pho-bien-1-80x80.jpg 80w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>12 H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u ph\u1ed5 bi\u1ebfn<\/em><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; \u0110\u00f3 c\u0169ng ch\u00ednh l\u00e0 l\u00fd do nhi\u1ec1u doanh nghi\u1ec7p t\u00ecm \u0111\u1ebfn Sao Kim \u0111\u1ec3 <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/thiet-ke-logo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>thi\u1ebft k\u1ebf Logo<\/strong><\/a>. B\u1edfi ch\u00fang t\u00f4i kh\u00f4ng ch\u1ec9 t\u1ea1o c\u00e1c ra s\u1ea3n ph\u1ea9m \u0111\u1ed3 h\u1ecda, ch\u00fang t\u00f4i c\u00f2n gi\u00fap gieo c\u00e1c h\u1ea1t gi\u1ed1ng c\u00f3 \u00fd ngh\u0129a v\u00e0o trong \u0111\u00f3<\/em>.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 2 v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh v\u1ec1 h\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u do Sao Kim th\u1ef1c hi\u1ec7n \u0111\u1ec3 b\u1ea1n tham kh\u1ea3o:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color\">H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u CC1<\/h4>\n\n\n\n<p>\u0110\u01b0\u1ee3c coi l\u00e0 \u201cl\u00e3o l\u00e0ng\u201d c\u1ee7a ng\u00e0nh x\u00e2y d\u1ef1ng, n\u1ed5i ti\u1ebfng v\u1edbi nh\u1eefng c\u00f4ng tr\u00ecnh Nh\u00e0 m\u00e1y Th\u1ee7y \u0111i\u1ec7n Tr\u1ecb An, Nh\u00e0 m\u00e1y Nhi\u1ec7t \u0111i\u1ec7n Ph\u00fa M\u1ef9 C\u1ea7u Th\u1ee7 Thi\u00eam\u2026 \u0111\u1ebfn nay l\u00e0 th\u1eddi \u0111i\u1ec3m \u0111\u1ec3 T\u1ed4NG C\u00d4NG TY X\u00c2Y D\u1ef0NG S\u1ed0 1 \u2013 CTCP (CC1) kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf th\u01b0\u01a1ng tr\u01b0\u1eddng v\u00e0 l\u00e0 b\u00e0n \u0111\u1ea1p m\u1edf r\u1ed9ng ng\u00e0nh ngh\u1ec1 kinh doanh m\u1edbi.&nbsp;<\/p>\n\n\n\n<p>H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u CC1 \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean 3 t\u00ednh c\u00e1ch: \u0110\u00e1ng tin c\u1eady, T\u1eadn t\u00e2m ho\u1eb7c Ti\u00ean phong.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-cc1.jpg\" alt=\"T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u CC1\" class=\"wp-image-29023\" title=\"T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u CC1\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-cc1.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-cc1-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-cc1-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u CC1<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color\">H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u Autotech:<\/h4>\n\n\n\n<p>C\u00f4ng ty C\u1ed5 ph\u1ea7n Ch\u1ebf t\u1ea1o M\u00e1y Autotech Vi\u1ec7t Nam l\u00e0 m\u1ed9t doanh nghi\u1ec7p c\u00f3 \u201ctu\u1ed5i \u0111\u1eddi\u201d tr\u1ebb nh\u01b0ng s\u1edf h\u1eefu n\u0103ng l\u1ef1c t\u1ea7m qu\u1ed1c t\u1ebf, k\u1ef9 thu\u1eadt chuy\u00ean s\u00e2u v\u00e0 l\u00e0 doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u trong l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf, ch\u1ebf t\u1ea1o c\u00e1c h\u1ec7 th\u1ed1ng t\u1ef1 \u0111\u1ed9ng h\u00f3a ph\u1ee5 tr\u1ee3 cho c\u00f4ng nghi\u1ec7p.<\/p>\n\n\n\n<p>H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u Autotech \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean 3 t\u00ednh c\u00e1ch: Nhi\u1ec7t huy\u1ebft, T\u1eed t\u1ebf ho\u1eb7c Ti\u00ean phong.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-autotech.jpg\" alt=\"T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u Atutotech\" class=\"wp-image-29022\" title=\"T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u Atutotech\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-autotech.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-autotech-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/tinh-cach-thuong-hieu-autotech-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u Autotech<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; \u0110\u1ecdc th\u00eam:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>12 <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/hinh-mau-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> ph\u1ed5 bi\u1ebfn<\/li>\n\n\n\n<li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/cach-ap-dung-hinh-mau-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>C\u00e1ch \u00e1p d\u1ee5ng h\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">3.4. Th\u1ec3 hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua c\u00e1c thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m<\/h3>\n\n\n\n<p>H\u1ec7 th\u1ed1ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c s\u00e1ng t\u1ea1o ri\u00eang ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. Qua \u0111\u00f3 gi\u00fap cho m\u1ed7i s\u1ea3n ph\u1ea9m tr\u1edf n\u00ean \u1ea5n t\u01b0\u1ee3ng, chuy\u00ean nghi\u1ec7p, r\u00f5 r\u00e0ng v\u00e0 ph\u00e2n bi\u1ec7t v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, mang l\u1ea1i hi\u1ec7u qu\u1ea3 kinh doanh v\u00e0 hi\u1ec7u qu\u1ea3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u.&nbsp;<\/p>\n\n\n\n<p>Kh\u00f4ng ch\u1ec9 t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t, nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m th\u1ec3 hi\u1ec7n \u0111\u1eb7c th\u00f9 c\u00e1 t\u00ednh c\u1ee7a doanh nghi\u1ec7p m\u00e0 quan tr\u1ecdng l\u00e0 x\u00e2y d\u1ef1ng <strong>nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u<\/strong> (Brand Awareness) v\u00e0 k\u00edch h\u00e0nh vi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"900\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-bao-bi-nhan-mac-do-uong-bia-hoang-gia-2.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf bao b\u00ec nh\u00e3n m\u00e1c \u0111\u1ed3 u\u1ed1ng Bia Ho\u00e0ng Gia\" class=\"wp-image-20409\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-bao-bi-nhan-mac-do-uong-bia-hoang-gia-2.jpg 900w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-bao-bi-nhan-mac-do-uong-bia-hoang-gia-2-300x300.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-bao-bi-nhan-mac-do-uong-bia-hoang-gia-2-768x768.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>\u1ea2nh thi\u1ebft k\u1ebf nh\u00e3n m\u00e1c s\u1ea3n ph\u1ea9m <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/bia-hoang-gia\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n Bia Ho\u00e0ng Gia<\/strong><\/a><\/em><\/p>\n\n\n\n<p>Thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u1ea3m b\u1ea3o c\u00e1c y\u1ebfu t\u1ed1 trong b\u1ed9 nh\u1eadn di\u1ec7n m\u1ed9t c\u00e1ch \u0111\u1ed3ng b\u1ed9 v\u00e0 nh\u1ea5t qu\u00e1n v\u1edbi t\u00ednh c\u00e1ch v\u00e0 b\u1ea3n s\u1eafc c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1148\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-20.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u S\u1ebeU RICE - Thi\u1ebft k\u1ebf bao b\u00ec s\u1ea3n ph\u1ea9m 4\" class=\"wp-image-25264\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-20.jpg 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-20-300x181.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-20-768x464.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-20-1536x928.jpg 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>\u1ea2nh thi\u1ebft k\u1ebf bao b\u00ec s\u1ea3n ph\u1ea9m <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/seu-rice\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n S\u1ebfu Rice<\/strong><\/a><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1902\" height=\"1183\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-22.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u S\u1ebeU RICE - S\u1ea3n ph\u1ea9m g\u1ea1o S\u1ebeU RICE\" class=\"wp-image-25271\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-22.jpg 1902w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-22-300x187.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-22-768x478.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-Thiet-ke-thuong-hieu-SEU-RICE-22-1536x955.jpg 1536w\" sizes=\"(max-width: 1902px) 100vw, 1902px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"> <em>Thi\u1ebft k\u1ebf m\u1ed9c m\u1ea1c, th\u1ec3 hi\u1ec7n tinh th\u1ea7n s\u1ea3n ph\u1ea9m G\u1ea1o S\u1ebfu Rice<\/em><\/p>\n\n\n\n<p><em>\u0110\u1ecdc th\u00eam: <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/nhan-thuc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> (Brand Awareness) &#8211; M\u1ee5c ti\u00eau quan tr\u1ecdng nh\u1ea5t theo B\u00e1o c\u00e1o Marketing th\u01b0\u1eddng ni\u00ean c\u1ee7a Nielsen<\/em> <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">3.5. Th\u1ec3 hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u qua thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng<\/h3>\n\n\n\n<p>B\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng l\u00e0 c\u00f4ng c\u1ee5 \u0111\u1ec3 th\u1ec3 hi\u1ec7n h\u00ecnh \u1ea3nh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u d\u01b0\u1edbi c\u00e1c \u1ea5n ph\u1ea9m v\u0103n ph\u00f2ng \u0111a d\u1ea1ng v\u1edbi s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 chuy\u00ean nghi\u1ec7p c\u1ee7a c\u00e1c v\u1eadt d\u1ee5ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf.<\/p>\n\n\n\n<p>Vi\u1ec7c thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u0103n ph\u00f2ng m\u1ed9t ph\u1ea7n nh\u1eb1m t\u0103ng \u0111\u1ed9 tin c\u1eady c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0o ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb n\u1ed9i b\u1ed9, t\u0103ng s\u1ef1 t\u00edn nhi\u1ec7m v\u00e0o c\u00f4ng ty.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1692\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-nhan-dien-thuong-hieu-delta-group-12.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u Delta Group - Nh\u1eadn di\u1ec7n s\u1ed1\" class=\"wp-image-25379\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-nhan-dien-thuong-hieu-delta-group-12.jpg 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-nhan-dien-thuong-hieu-delta-group-12-300x267.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-nhan-dien-thuong-hieu-delta-group-12-768x684.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-nhan-dien-thuong-hieu-delta-group-12-1536x1367.jpg 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>B\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng &#8211; <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/delta-group\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n Delta Group<\/strong><\/a><\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"1369\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-thuong-hieu-VIDEC-GROUP-3.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u VIDEC GROUP - 3\" class=\"wp-image-27725\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-thuong-hieu-VIDEC-GROUP-3.jpg 1900w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-thuong-hieu-VIDEC-GROUP-3-300x216.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-thuong-hieu-VIDEC-GROUP-3-768x553.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/du-an-thiet-ke-thuong-hieu-VIDEC-GROUP-3-1536x1107.jpg 1536w\" sizes=\"(max-width: 1900px) 100vw, 1900px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"> <em>B\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng &#8211; <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/videc-group\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n Videc Group<\/strong><\/a><\/em> <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"922\" height=\"581\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2017\/08\/Du-An-Thiet-Ke-Website-Truong-Cao-Dang-Ly-Thai-To-1-08.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf Website, th\u01b0\u01a1ng hi\u1ec7u Cao \u0110\u1eb3ng L\u00fd Th\u00e1i T\u1ed5 - 8\" class=\"wp-image-26301\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2017\/08\/Du-An-Thiet-Ke-Website-Truong-Cao-Dang-Ly-Thai-To-1-08.jpg 922w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2017\/08\/Du-An-Thiet-Ke-Website-Truong-Cao-Dang-Ly-Thai-To-1-08-300x189.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2017\/08\/Du-An-Thiet-Ke-Website-Truong-Cao-Dang-Ly-Thai-To-1-08-768x484.jpg 768w\" sizes=\"(max-width: 922px) 100vw, 922px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"> <em>B\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng &#8211; <a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/cao-dang-nghe-ly-thai-to\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n Tr\u01b0\u1eddng Cao \u0110\u1eb3ng Ngh\u1ec1 L\u00fd Th\u00e1i T\u1ed5<\/strong><\/a><\/em><\/p>\n\n\n\n<p>H\u01a1n n\u1eefa, thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng c\u00f2n \u0111\u1ea3m b\u1ea3o vi\u1ec7c truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9 t\u1edbi t\u1eebng th\u00e0nh vi\u00ean c\u1ee7a t\u1ed5 ch\u1ee9c. T\u1ea1o n\u00ean s\u1ef1 th\u1ea5u hi\u1ec3u v\u00e0 h\u00e0nh \u0111\u1ed9ng nh\u1ea5t qu\u00e1n trong n\u1ed9i b\u1ed9 \u0111\u1ec3 m\u1ed7i nh\u00e2n vi\u00ean l\u00e0 m\u1ed9t \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<p><em>\u0110\u1ecdc th\u00eam: <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/quan-tri-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a>, nh\u1eefng \u0111i\u1ec1u nh\u00e0 qu\u1ea3n tr\u1ecb ph\u1ea3i bi\u1ebft \u0111\u1ec3 \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u \u0111i \u0111\u00fang h\u01b0\u1edbng.<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\u0110\u0103ng k\u00fd \u0111\u1ec3 nh\u1eadn nh\u1eefng n\u1ed9i dung hay nh\u1ea5t, m\u1edbi nh\u1ea5t v\u1ec1 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p t\u1eeb Sao Kim Branding<\/strong><\/p>\n\n\n\n<div class=\"tnp tnp-subscription\">\n<form method=\"post\" action=\"https:\/\/www.saokim.com.vn\/en\/?na=s\" target=\"_blank\">\n\n<input type=\"hidden\" name=\"nlang\" value=\"\"><div class=\"tnp-field tnp-field-firstname\"><label for=\"tnp-1\">T\u00ean<\/label>\n<input class=\"tnp-name\" type=\"text\" name=\"nn\" id=\"tnp-1\" value=\"\" required=\"\"><\/div>\n<div class=\"tnp-field tnp-field-email\"><label for=\"tnp-2\">Email<\/label>\n<input class=\"tnp-email\" type=\"email\" name=\"ne\" id=\"tnp-2\" value=\"\" required=\"\"><\/div>\n<div class=\"tnp-field tnp-field-button\"><input class=\"tnp-submit\" type=\"submit\" value=\"\u0110\u0103ng k\u00fd nh\u1eadn th\u00f4ng tin\">\n<\/div>\n<\/form>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\">4. Case Study \u0110\u1ea1m C\u00e0 Mau<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/en\/du-an\/dam-ca-mau\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>D\u1ef1 \u00e1n \u0110\u1ea1m C\u00e0 Mau<\/strong><\/a> l\u00e0 m\u1ed9t d\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u l\u1edbn do Sao Kim Branding \u0111\u1ea3m nhi\u1ec7m &#8211; \u0110\u1ea1m C\u00e0 Mau trong tr\u1ef1c thu\u1ed9c T\u1eadp \u0111o\u00e0n D\u1ea7u kh\u00ed Vi\u1ec7t Nam, ho\u1ea1t \u0111\u1ed9ng tr\u00ean l\u0129nh v\u1ef1c s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m ph\u00e2n b\u00f3n.<\/p>\n\n\n\n<p>Trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, \u0110\u1ea1m C\u00e0 Mau \u0111\u00e3 cho ra m\u1eaft nhi\u1ec1u lo\u1ea1i ph\u00e2n b\u00f3n m\u1edbi v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng cao ph\u1ee5c v\u1ee5 cho ng\u00e0nh n\u00f4ng nghi\u1ec7p. Tuy nhi\u00ean, c\u00e1c m\u1eabu bao b\u00ec c\u1ee7a t\u1eebng s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c ra \u0111\u1eddi m\u1ed9t c\u00e1ch r\u1eddi r\u1ea1c, thi\u1ebfu \u0111\u1ed3ng b\u1ed9, th\u1eadm ch\u00ed nhi\u1ec1u thi\u1ebft k\u1ebf \u0111\u00e3 b\u1ecb &#8220;c\u0169&#8221; v\u00e0 &#8220;l\u1ed7i th\u1eddi&#8221;.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1221\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-2.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - 2\" class=\"wp-image-25191\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-2.jpg 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-2-300x193.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-2-768x493.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-2-1536x987.jpg 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">D\u1ef1 \u00e1n \u0110\u1ea1m C\u00e0 Mau<\/p>\n\n\n\n<p>\u0110\u1ea1m C\u00e0 Mau mong mu\u1ed1n t\u00e1i thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u h\u01b0\u1edbng t\u1edbi s\u1ef1 chuy\u00ean nghi\u1ec7p, b\u1eb1ng vi\u1ec7c h\u1ec7 th\u1ed1ng ho\u00e1 m\u1eabu thi\u1ebft k\u1ebf bao b\u00ec s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch \u0111\u1ed3ng b\u1ed9 v\u00e0 nh\u1ea5t qu\u00e1n cho m\u1ecdi lo\u1ea1i s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p t\u1eeb c\u0169 \u0111\u1ebfn m\u1edbi.<\/p>\n\n\n\n<p>Th\u00eam v\u00e0o \u0111\u00f3, m\u1eabu bao b\u00ec m\u1edbi ph\u1ea3i \u1ea5n t\u01b0\u1ee3ng, \u0111\u1ed9c \u0111\u00e1o v\u00e0 b\u1eaft m\u1eaft, th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi s\u1eed d\u1ee5ng v\u00e0 n\u1ed5i b\u1eadt so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c c\u00f9ng ng\u00e0nh.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"900\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/case-study-thuong-hieu-dam-ca-mau.jpg\" alt=\"Case Study th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau\" class=\"wp-image-7562\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/case-study-thuong-hieu-dam-ca-mau.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/case-study-thuong-hieu-dam-ca-mau-300x225.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/case-study-thuong-hieu-dam-ca-mau-400x300.jpg 400w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/11\/case-study-thuong-hieu-dam-ca-mau-768x576.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>\u0110\u1ea1m C\u00e0 Mau &#8211; th\u01b0\u01a1ng hi\u1ec7u l\u1edbn trong l\u0129nh v\u1ef1c s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m ph\u00e2n b\u00f3n<\/em><\/p>\n\n\n\n<p>\u0110\u1ec3 th\u1ef1c hi\u1ec7n m\u1ee5c ti\u00eau n\u00e0y, \u0110\u1ea1m C\u00e0 Mau \u0111\u00e3 t\u00ecm \u0111\u1ebfn v\u1edbi Sao Kim Branding \u2013 Chuy\u00ean gia thi\u1ebft k\u1ebf, t\u01b0 v\u1ea5n gi\u1ea3i ph\u00e1p th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\"><strong>4.1. T\u1ed5ng quan v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau<\/strong><\/h3>\n\n\n\n<p><strong>S\u1ee9 m\u1ec7nh<\/strong>: S\u1ea3n xu\u1ea5t, kinh doanh ph\u00e2n b\u00f3n tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng nghi\u1ec7p h\u00f3a d\u1ea7u ph\u1ee5c v\u1ee5 n\u00f4ng nghi\u1ec7p, cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p v\u1ec1 dinh d\u01b0\u1ee1ng cho c\u00e2y tr\u1ed3ng, g\u00f3p ph\u1ea7n thay \u0111\u1ed5i n\u1ec1n n\u00f4ng nghi\u1ec7p.<\/p>\n\n\n\n<p><strong>T\u1ea7m nh\u00ecn:<\/strong> Tr\u1edf th\u00e0nh doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Na v\u00e0 khu v\u1ef1c trong l\u0129nh v\u1ef1c ph\u00e2n b\u00f3n v\u00e0 h\u00f3a ch\u1ea5t ph\u1ee5c v\u1ee5 n\u00f4ng nghi\u1ec7p v\u00e0 c\u00f4ng nghi\u1ec7p d\u1ea7u kh\u00ed.<\/p>\n\n\n\n<p><strong>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i:<\/strong><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>H\u00e0i h\u00f2a: <\/strong>\u0110\u00e1p \u1ee9ng m\u1ee5c ti\u00eau ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, h\u00e0i h\u00f2a l\u1ee3i \u00edch l\u00e0 kim ch\u1ec9 nam, l\u00e0 chu\u1ea9n m\u1ef1c trong m\u1ecdi ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00f4ng ty.<\/li>\n\n\n\n<li><strong>B\u1ec1n v\u1eefng:<\/strong> Duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n xu\u1ea5t kinh doanh b\u1ec1n v\u1eefng, \u0111\u1ea7u t\u01b0 c\u00f3 hi\u1ec7u qu\u1ea3 v\u00e0 c\u00f3 ch\u1ecdn l\u1ecdc.<\/li>\n\n\n\n<li><strong>Chuy\u00ean nghi\u1ec7p<\/strong>: \u0110\u1ea3m b\u1ea3o m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c chuy\u00ean nghi\u1ec7p s\u00e1ng t\u1ea1o v\u00e0 \u0111\u00e1p \u1ee9ng \u0111\u1eddi s\u1ed1ng ng\u01b0\u1eddi lao \u0111\u1ed9ng.<\/li>\n\n\n\n<li><strong>Tr\u00e1ch nhi\u1ec7m: <\/strong>\u0110\u1ea3m b\u1ea3o ch\u1eef t\u00edn \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, l\u00e0 \u0111\u1ecba ch\u1ec9 tin c\u1eady c\u1ee7a nh\u00e0 n\u00f4ng.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Logo \u0110\u1ea1m C\u00e0 Mau<\/strong>: d\u1ef1a tr\u00ean c\u00e1c \u00fd t\u01b0\u1edfng v\u1ec1 C\u00c1NH \u0110\u1ed2NG, B\u00c0N TAY CH\u0102M S\u00d3C v\u00e0 CHI\u1ebeC L\u00c1 v\u1edbi \u00fd ngh\u0129a<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>C\u00e1nh \u0111\u1ed3ng<\/strong>: Th\u1ec3 hi\u1ec7n m\u00f9a v\u00e0ng b\u1ed9i thu v\u1edbi s\u1ef1 sung t\u00fac, \u0111ong \u0111\u1ea7y v\u00e0 tr\u1ecdn v\u1eb9n &#8211; ni\u1ec1m mong \u01b0\u1edbc l\u1edbn nh\u1ea5t c\u1ee7a ng\u01b0\u1eddi n\u00f4ng d\u00e2n trong m\u1ed7i m\u00f9a v\u1ee5<\/li>\n\n\n\n<li><strong>B\u00e0n tay ch\u0103m s\u00f3c<\/strong>: Th\u1ec3 hi\u1ec7n s\u1ef1 n\u00e2ng niu, ch\u0103m s\u00f3c<\/li>\n\n\n\n<li><strong>Chi\u1ebfc l\u00e1<\/strong>: Th\u1ec3 hi\u1ec7n t\u00ednh thi\u00ean nhi\u00ean, s\u1ef1 g\u1ea7n g\u0169i v\u1edbi m\u00f4i tr\u01b0\u1eddng.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1267\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-7.png\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - 7\" class=\"wp-image-25196\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-7.png 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-7-300x200.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-7-768x512.png 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-7-1536x1024.png 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>\u00dd t\u01b0\u1edfng x\u00e2y d\u1ef1ng logo \u0110\u1ea1m C\u00e0 Mau<\/em><\/p>\n\n\n\n<p><strong>Color Palette:<\/strong> \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn d\u1ef1a tr\u00ean 3 \u00fd t\u01b0\u1edfng v\u1ec1 c\u00e1nh \u0111\u1ed3ng, b\u00e0n tay ch\u0103m s\u00f3c v\u00e0 chi\u1ebfc l\u00e1 bao g\u1ed3m: m\u00e0u v\u00e0ng, m\u00e0u xanh v\u00e0 m\u00e0u \u0111\u1ecf.<\/p>\n\n\n\n<p>T\u1ed5ng th\u1ec3 h\u1ecda ti\u1ebft nh\u1eadn di\u1ec7n th\u1ec3 hi\u1ec7n h\u00ecnh \u1ea3nh m\u1ed9t c\u00e1nh \u0111\u1ed3ng m\u00f9a v\u00e0ng b\u1ed9i thu qua s\u1ef1 ch\u0103m s\u00f3c, n\u00e2ng niu, nu\u00f4i d\u01b0\u1ee1ng c\u1ee7a ng\u01b0\u1eddi n\u00f4ng d\u00e2n qua \u0111\u00f3 b\u00e1m s\u00e1t \u0111\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a \u0110\u1ea1m C\u00e0 Mau: C\u00f9ng x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh N\u00f4ng d\u00e2n th\u1eddi \u0111\u1ea1i m\u1edbi tr\u00ean c\u01a1 s\u1edf <strong>h\u00ecnh m\u1eabu ng\u01b0\u1eddi nu\u00f4i d\u01b0\u1ee1ng<\/strong>.<\/p>\n\n\n\n<p><em>\u0110\u1ecdc th\u00eam: <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/thay-doi-logo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Thay \u0111\u1ed5i Logo<\/strong><\/a> &#8211; B\u00e0i h\u1ecdc kinh nghi\u1ec7m v\u00e0 quy tr\u00ecnh th\u1ef1c hi\u1ec7n hi\u1ec7u qu\u1ea3<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\">4.2 B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color\">H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua Mascot \u0110\u1ea1m C\u00e0 Mau:<\/h4>\n\n\n\n<p>H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau l\u00e0 ng\u01b0\u1eddi nu\u00f4i d\u01b0\u1ee1ng v\u1edbi t\u00ednh c\u00e1ch: Ti\u00ean phong, g\u1ea7n g\u0169i, uy\u00ean b\u00e1c. Ch\u00ednh v\u00ec v\u1eady, mascot c\u1ea7n lu\u00f4n vui v\u1ebb, tr\u1ebb trung, n\u0103ng \u0111\u1ed9ng v\u00e0 g\u1ea7n g\u0169i v\u1edbi ng\u01b0\u1eddi n\u00f4ng d\u00e2n.<\/p>\n\n\n\n<p>Sao Kim \u0111\u00e3 s\u00e1ng t\u1ea1o ra 10 h\u00ecnh th\u00e1i Mascot c\u1ee7a \u0110\u1ea1m C\u00e0 M\u00e0u nh\u1eb1m \u0111\u1ea3m b\u1ea3o t\u00ednh sinh \u0111\u1ed9ng, linh ho\u1ea1t trong vi\u1ec7c \u1ee9ng d\u1ee5ng t\u1ea1i c\u00e1c s\u1ef1 ki\u1ec7n<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1218\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-8.png\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - Mascot \u0110\u1ea1m C\u00e0 Mau\" class=\"wp-image-25197\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-8.png 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-8-300x192.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-8-768x492.png 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-8-1536x984.png 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p>C\u00e1c h\u00ecnh th\u00e1i c\u1ee7a Mascot \u0110\u1ea1m C\u00e0 Mau:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>H\u00ecnh th\u00e1i 1: Mascot tri th\u1ee9c, uy\u00ean b\u00e1c, \u0111eo k\u00ednh tay c\u1ea7m k\u00ednh Loupe \u0111ang \u0111\u1ecdc s\u00e1ch v\u00e0 nghi\u00ean c\u1ee9u.<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 2: Mascot g\u1ea7n g\u0169i, vui v\u1ebb, dang 2 tay ch\u00e0o \u0111\u00f3n m\u1ecdi ng\u01b0\u1eddi.<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 3: Mascot \u0111ang no b\u1ee5ng, n\u1eb1m v\u1eaft ch\u00e2n ch\u1eef ng\u0169 v\u00e0 g\u1ed1i \u0111\u1ea7u l\u00ean h\u1ea1t ph\u00e2n \u0111\u1ea1m tr\u00f2n. M\u1ed9t m\u1eaft nh\u00edu tinh ngh\u1ecbch &#8211; t\u1ef1 tin theo ki\u1ec3u \u201cm\u1ecdi chuy\u1ec7n \u0111\u1ec1u d\u1ec5 d\u00e0ng\u201d.<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 4: Mascot h\u00f3a th\u00e2n th\u00e0nh m\u1ed9t ng\u01b0\u1eddi ti\u00ean phong, th\u00e0nh \u0111\u1ea1t, t\u1ef1 tin, d\u1eabn \u0111\u1ea7u.<\/li>\n\n\n\n<li>Hinh th\u00e1i 5: Mascot c\u00f4ng nh\u00e2n nh\u00e0 m\u00e1y<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 6: Mascot ng\u1ed3i tr\u00ean c\u00e0nh c\u00e2y v\u1edbi h\u00ecnh c\u1ee7a h\u1ecda ti\u1ebft nh\u1eadn di\u1ec7n.<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 7: Mascot v\u1edbi th\u00e1i \u0111\u1ed9 h\u00e3y \u0111\u1ee3i \u0111\u1ea5y, ch\u01b0a bi\u1ebft ai h\u01a1n ai.<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 8: Mascot v\u1edbi \u00e2m nh\u1ea1c, hai b\u00e0n tay g\u1ea3y ph\u00edm \u0111\u00e0n chuy\u00ean nghi\u1ec7p.<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 9: Mascot v\u1edbi style doanh nh\u00e2n th\u00e0nh \u0111\u1ea1t<\/li>\n\n\n\n<li>H\u00ecnh th\u00e1i 10: Mascot l\u00e9m l\u1ec9nh, \u0111ang \u201csu\u1ef5t\u201d chu\u1ea9n b\u1ecb b\u1eadt m\u00ed \u0111i\u1ec1u g\u00ec \u0111\u00f3 b\u00ed m\u1eadt v\u00e0 h\u1ea5p d\u1eabn.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading has-black-color has-text-color\">Truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u qua h\u1ec7 th\u1ed1ng b\u1ed9 nh\u1eadn di\u1ec7n:<\/h4>\n\n\n\n<p><strong>B\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"977\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-13.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - 13\" class=\"wp-image-25202\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-13.jpg 1900w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-13-300x154.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-13-768x395.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-13-1536x790.jpg 1536w\" sizes=\"(max-width: 1900px) 100vw, 1900px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1269\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-9.png\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u0103n ph\u00f2ng\" class=\"wp-image-25198\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-9.png 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-9-300x200.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-9-768x513.png 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-9-1536x1025.png 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p><strong>H\u1ec7 th\u1ed1ng bi\u1ec3n hi\u1ec7u:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"998\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-12.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - 12\" class=\"wp-image-25201\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-12.jpg 1900w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-12-300x158.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-12-768x403.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-12-1536x807.jpg 1536w\" sizes=\"(max-width: 1900px) 100vw, 1900px\" \/><\/figure>\n\n\n\n<p><strong>H\u1ec7 th\u1ed1ng ph\u01b0\u01a1ng ti\u1ec7n v\u1eadn chuy\u1ec3n<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1777\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-14.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - 14\" class=\"wp-image-25203\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-14.jpg 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-14-300x280.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-14-768x718.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-14-1536x1436.jpg 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p><strong>H\u1ec7 th\u1ed1ng t\u00e0i li\u1ec7u in \u1ea5n<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1269\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-11.png\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u\" class=\"wp-image-25200\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-11.png 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-11-300x200.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-11-768x513.png 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-11-1536x1025.png 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p><strong>H\u1ec7 th\u1ed1ng truy\u1ec1n th\u00f4ng qu\u1ea3ng c\u00e1o<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1209\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-15.png\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - 15\" class=\"wp-image-25205\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-15.png 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-15-300x191.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-15-768x488.png 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-15-1536x977.png 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<p><strong>Bao b\u00ec s\u1ea3n ph\u1ea9m \u0110\u1ea1m C\u00e0 Mau<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1901\" height=\"1014\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-17.jpg\" alt=\"D\u1ef1 \u00e1n thi\u1ebft k\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0110\u1ea1m C\u00e0 Mau - Thi\u1ebft k\u1ebf Bao b\u00ec s\u1ea3n ph\u1ea9m\" class=\"wp-image-25207\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-17.jpg 1901w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-17-300x160.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-17-768x410.jpg 768w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/01\/Du-an-thiet-ke-thuong-hieu-Dam-Ca-Mau-17-1536x819.jpg 1536w\" sizes=\"(max-width: 1901px) 100vw, 1901px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/bao-bi-san-pham-dam-ca-mau.jpg\" alt=\"Bao b\u00ec s\u1ea3n ph\u1ea9m \u0110\u1ea1m C\u00e0 Mau\" class=\"wp-image-29013\" title=\"Bao b\u00ec s\u1ea3n ph\u1ea9m \u0110\u1ea1m C\u00e0 Mau\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/bao-bi-san-pham-dam-ca-mau.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/bao-bi-san-pham-dam-ca-mau-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/03\/bao-bi-san-pham-dam-ca-mau-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color\"><strong>4.3. K\u1ebft qu\u1ea3 d\u1ef1 \u00e1n \u0110\u1ea1m C\u00e0 Mau<\/strong><\/h3>\n\n\n\n<p>\u0110\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 b\u01b0\u1edbc chuy\u1ec3n m\u00ecnh \u0111\u1ed9t ph\u00e1 \u0111\u01b0a \u0110\u1ea1m C\u00e0 Mau v\u01b0\u01a1n t\u1edbi nh\u1eefng t\u1ea7m nh\u00ecn v\u00e0 gi\u00e1 tr\u1ecb m\u1edbi, \u0111\u00e1p \u1ee9ng kh\u1ea3 n\u0103ng c\u1ea1nh tranh v\u00e0 kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf tr\u00ean th\u1ecb tr\u01b0\u1eddng s\u1ea3n xu\u1ea5t, kinh doanh ph\u00e2n b\u00f3n trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc.&nbsp;<\/p>\n\n\n\n<p>Trong 03 n\u0103m th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c m\u1edbi, C\u00f4ng ty C\u1ed5 ph\u1ea7n Ph\u00e2n b\u00f3n D\u1ea7u kh\u00ed C\u00e0 Mau (PVCFC) \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Top 100 doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng<\/li>\n\n\n\n<li>7.700 t\u1ef7 VND &#8211; doanh s\u1ed1 k\u1ef7 l\u1ee5c n\u0103m 2020<\/li>\n\n\n\n<li>Top 50 doanh nghi\u1ec7p ni\u00eam y\u1ebft t\u1ed1t nh\u1ea5t<\/li>\n<\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>&gt; T\u1ea3i ngay: <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/xay-dung-chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>M\u1eabu chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> &#8211; gi\u00fap b\u1ea1n nhanh ch\u00f3ng x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u b\u00e0i b\u1ea3n<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color\"><strong>T\u1ed5ng k\u1ebft<\/strong><\/h2>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh l\u00e0 vi\u1ec7c \u0111\u01b0a ra m\u1ed9t k\u1ebf ho\u1ea1ch x\u00e1c \u0111\u1ecbnh b\u1ea1n l\u00e0 ai v\u00e0 v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u, b\u1ea1n s\u1ebd l\u00e0m g\u00ec, truy\u1ec1n t\u1ea3i \u0111i\u1ec1u g\u00ec \u0111\u1ebfn kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>B\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 y\u1ebfu t\u1ed1 h\u1eefu h\u00ecnh, tr\u1ef1c quan s\u1ebd gi\u00fap b\u1ea1n th\u1ef1c hi\u1ec7n t\u1ed1t chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u m\u00e0 b\u1ea1n \u0111\u00e3 t\u1ea1o n\u00ean, gi\u00fap th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n d\u1ec5 d\u00e0ng ghi d\u1ea5u \u1ea5n trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p><strong>Sao Kim<\/strong> tin r\u1eb1ng n\u1ebfu b\u1ea1n l\u00e0m t\u1ed1t vi\u1ec7c <strong>k\u1ebft n\u1ed1i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong>, b\u1ea1n s\u1ebd d\u1ec5 d\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau \u0111\u00e3 doanh nghi\u1ec7p \u0111\u1ec1 ra.<\/p>\n\n\n<span style=\"--tl-form-height-m:523.594px;--tl-form-height-t:638.969px;--tl-form-height-d:638.969px;\" class=\"tl-placeholder-f-type-shortcode_38565 tl-preload-form\"><span><\/span><\/span>\n\n\n<p>\u0110\u1eebng qu\u00ean Sao Kim v\u1edbi h\u01a1n 15+ n\u0103m kinh nghi\u1ec7m cung c\u1ea5p c\u00e1c <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/tu-van-chien-luoc-thuong-hieu\/\"><strong>d\u1ecbch v\u1ee5 t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a>, <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/bo-nhan-dien-thuong-hieu-cong-ty\/\"><strong>thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> s\u1ebd gi\u00fap th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n t\u1ea1o d\u1ef1ng \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf c\u1ea1nh tranh \u0111\u00e1ng k\u1ec3 so v\u1edbi doanh nghi\u1ec7p c\u00f9ng ng\u00e0nh.<\/p>\n\n\n\n<p>C\u00f9ng \u0111i\u1ec3m l\u1ea1i m\u1ed9t v\u00e0i \u0111i\u1ec3m ch\u00ednh trong b\u00e0i vi\u1ebft n\u00e0y!<\/p>\n\n\n\n<div class=\"wp-block-wpsp-faq wpsp-faq__outer-wrap wpsp-block-0c8040fc wpsp-faq-icon-row wpsp-faq-layout-accordion wpsp-faq-expand-first-false wpsp-faq-inactive-other-true wpsp-faq-equal-height\" data-faqtoggle=\"true\"><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"@id\":\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/ket-noi-nhan-dien-thuong-hieu-voi-chien-luoc-thuong-hieu\/\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t b\u1ea3n k\u1ebf ho\u1ea1ch d\u00e0i h\u1ea1n \u0111\u01b0\u1ee3c l\u1eadp ra nh\u1eb1m x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi nhi\u1ec7m v\u1ee5 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c v\u1edbi chi\u1ebfn l\u01b0\u1ee3c Marketing v\u00e0 chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng. \"}},{\"@type\":\"Question\",\"name\":\"2. Tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n x\u00e1c \u0111\u1ecbnh nh\u1eefng g\u00ec? \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"+ T\u1ea1i sao b\u1ea1n t\u1ed3n t\u1ea1i?&lt;br>+ Nhi\u1ec7m v\u1ee5 c\u1ee7a b\u1ea1n trong kinh doanh l\u00e0 g\u00ec?&lt;br>+ 3-5 n\u0103m t\u1edbi kh\u00e1ch h\u00e0ng s\u1ebd nh\u00ecn nh\u1eadn th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n ra sao?&lt;br>+ C\u00e1c gi\u00e1 tr\u1ecb \u0111\u1ecbnh h\u01b0\u1edbng cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n l\u00e0 g\u00ec?&lt;br>+ Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 ai?&lt;br>+ \u0110\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n l\u00e0 ai?&lt;br>+ \u0110\u00e2u l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh m\u1ea1nh nh\u1ea5t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n (so v\u1edbi \u0111\u1ed1i th\u1ee7)&lt;br>+ L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n giao ti\u1ebfp? (T\u1ee9c l\u00e0 th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u).\"}},{\"@type\":\"Question\",\"name\":\"3. Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y v\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra li\u00ean t\u01b0\u1edfng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u m\u00e0 doanh nghi\u1ec7p mu\u1ed1n x\u00e2y d\u1ef1ng v\u00e0 gi\u1eef g\u00ecn trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. \"}},{\"@type\":\"Question\",\"name\":\"4. Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u bao g\u1ed3m nh\u1eefng g\u00ec?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"+ &lt;strong>Nh\u1eadn di\u1ec7n c\u01a1 b\u1ea3n&lt;\/strong>: Brand name, logo, b\u1ed9 \u1ee9ng d\u1ee5ng v\u0103n ph\u00f2ng\u2026.&lt;br>&lt;strong>+ \u1ea4n ph\u1ea9m marketing&lt;\/strong>: Profile, catalogue, brochure, flyer, sales Form\u2026&lt;br>&lt;strong>+ Nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m&lt;\/strong>: Bao b\u00ec s\u1ea3n ph\u1ea9m, nh\u00e3n m\u00e1c, ki\u1ec3u d\u00e1ng s\u1ea3n ph\u1ea9m, POSM\u2026&lt;br>&lt;strong>+ Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1:&lt;\/strong> Website, landing page, banner, intro logo, m\u1ea1ng x\u00e3 h\u1ed9i, film gi\u1edbi thi\u1ec7u doanh nghi\u1ec7p, e-profile\u2026&lt;br>+ &lt;strong>Nh\u1eadn di\u1ec7n kh\u00e1c:&lt;\/strong> Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi, qu\u1ea3ng c\u00e1o b\u00e1o ch\u00ed, nh\u1eadn di\u1ec7n cho s\u1ef1 ki\u1ec7n, m\u1eabu bi\u1ec3u truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9\u2026\"}},{\"@type\":\"Question\",\"name\":\"5. K\u1ebft n\u1ed1i chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u qua nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 th\u1ebf n\u00e0o?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"+ \u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua slogan&lt;br>+ T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua thi\u1ebft k\u1ebf mascot&lt;br>+ H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua thi\u1ebft k\u1ebf logo&lt;br>+ Th\u1ec3 hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua c\u00e1c thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m&lt;br>+  Th\u1ec3 hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng\"}}]}<\/script><div class=\"wpsp-faq__wrap wpsp-buttons-layout-wrap\">\n\n<div class=\"wp-block-wpsp-faq-child wpsp-faq-child__outer-wrap wpsp-block-9d138bc5\"><div class=\"wpsp-faq-child__wrapper\"><div class=\"wpsp-faq-item\" role=\"tab\" tabindex=\"0\"><div class=\"wpsp-faq-questions-button wpsp-faq-questions\"><span class=\"wpsp-icon wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-icon-active wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-question\">1. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?<\/span><\/div><div class=\"wpsp-faq-content\"><span><p>Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u l\u00e0 m\u1ed9t b\u1ea3n k\u1ebf ho\u1ea1ch d\u00e0i h\u1ea1n \u0111\u01b0\u1ee3c l\u1eadp ra nh\u1eb1m x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1edbi nhi\u1ec7m v\u1ee5 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 c\u1ee7a doanh nghi\u1ec7p. Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c v\u1edbi chi\u1ebfn l\u01b0\u1ee3c Marketing v\u00e0 chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng. <\/p><\/span><\/div><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-wpsp-faq-child wpsp-faq-child__outer-wrap wpsp-block-b6c9c293\"><div class=\"wpsp-faq-child__wrapper\"><div class=\"wpsp-faq-item\" role=\"tab\" tabindex=\"0\"><div class=\"wpsp-faq-questions-button wpsp-faq-questions\"><span class=\"wpsp-icon wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-icon-active wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-question\">2. Tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u c\u1ea7n x\u00e1c \u0111\u1ecbnh nh\u1eefng g\u00ec? <\/span><\/div><div class=\"wpsp-faq-content\"><span><p>+ T\u1ea1i sao b\u1ea1n t\u1ed3n t\u1ea1i?<br>+ Nhi\u1ec7m v\u1ee5 c\u1ee7a b\u1ea1n trong kinh doanh l\u00e0 g\u00ec?<br>+ 3-5 n\u0103m t\u1edbi kh\u00e1ch h\u00e0ng s\u1ebd nh\u00ecn nh\u1eadn th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n ra sao?<br>+ C\u00e1c gi\u00e1 tr\u1ecb \u0111\u1ecbnh h\u01b0\u1edbng cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n l\u00e0 g\u00ec?<br>+ Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 ai?<br>+ \u0110\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n l\u00e0 ai?<br>+ \u0110\u00e2u l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh m\u1ea1nh nh\u1ea5t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u b\u1ea1n (so v\u1edbi \u0111\u1ed1i th\u1ee7)<br>+ L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n giao ti\u1ebfp? (T\u1ee9c l\u00e0 th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u).<\/p><\/span><\/div><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-wpsp-faq-child wpsp-faq-child__outer-wrap wpsp-block-167dbec4\"><div class=\"wpsp-faq-child__wrapper\"><div class=\"wpsp-faq-item\" role=\"tab\" tabindex=\"0\"><div class=\"wpsp-faq-questions-button wpsp-faq-questions\"><span class=\"wpsp-icon wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-icon-active wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-question\">3. Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 g\u00ec?<\/span><\/div><div class=\"wpsp-faq-content\"><span><p>Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y v\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra li\u00ean t\u01b0\u1edfng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u m\u00e0 doanh nghi\u1ec7p mu\u1ed1n x\u00e2y d\u1ef1ng v\u00e0 gi\u1eef g\u00ecn trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. <\/p><\/span><\/div><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-wpsp-faq-child wpsp-faq-child__outer-wrap wpsp-block-764e9b48\"><div class=\"wpsp-faq-child__wrapper\"><div class=\"wpsp-faq-item\" role=\"tab\" tabindex=\"0\"><div class=\"wpsp-faq-questions-button wpsp-faq-questions\"><span class=\"wpsp-icon wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-icon-active wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-question\">4. Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u bao g\u1ed3m nh\u1eefng g\u00ec?<\/span><\/div><div class=\"wpsp-faq-content\"><span><p>+ <strong>Nh\u1eadn di\u1ec7n c\u01a1 b\u1ea3n<\/strong>: Brand name, logo, b\u1ed9 \u1ee9ng d\u1ee5ng v\u0103n ph\u00f2ng\u2026.<br><strong>+ \u1ea4n ph\u1ea9m marketing<\/strong>: Profile, catalogue, brochure, flyer, sales Form\u2026<br><strong>+ Nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m<\/strong>: Bao b\u00ec s\u1ea3n ph\u1ea9m, nh\u00e3n m\u00e1c, ki\u1ec3u d\u00e1ng s\u1ea3n ph\u1ea9m, POSM\u2026<br><strong>+ Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u s\u1ed1:<\/strong> Website, landing page, banner, intro logo, m\u1ea1ng x\u00e3 h\u1ed9i, film gi\u1edbi thi\u1ec7u doanh nghi\u1ec7p, e-profile\u2026<br>+ <strong>Nh\u1eadn di\u1ec7n kh\u00e1c:<\/strong> Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi, qu\u1ea3ng c\u00e1o b\u00e1o ch\u00ed, nh\u1eadn di\u1ec7n cho s\u1ef1 ki\u1ec7n, m\u1eabu bi\u1ec3u truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9\u2026<\/p><\/span><\/div><\/div><\/div><\/div>\n\n\n<div class=\"wp-block-wpsp-faq-child wpsp-faq-child__outer-wrap wpsp-block-d6cd3abe\"><div class=\"wpsp-faq-child__wrapper\"><div class=\"wpsp-faq-item\" role=\"tab\" tabindex=\"0\"><div class=\"wpsp-faq-questions-button wpsp-faq-questions\"><span class=\"wpsp-icon wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-icon-active wpsp-faq-icon-wrap\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"wpsp-question\">5. K\u1ebft n\u1ed1i chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u qua nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 th\u1ebf n\u00e0o?<\/span><\/div><div class=\"wpsp-faq-content\"><span><p>+ \u0110\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua slogan<br>+ T\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua thi\u1ebft k\u1ebf mascot<br>+ H\u00ecnh m\u1eabu th\u01b0\u01a1ng hi\u1ec7u th\u1ec3 hi\u1ec7n qua thi\u1ebft k\u1ebf logo<br>+ Th\u1ec3 hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua c\u00e1c thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n s\u1ea3n ph\u1ea9m<br>+  Th\u1ec3 hi\u1ec7n th\u01b0\u01a1ng hi\u1ec7u th\u00f4ng qua thi\u1ebft k\u1ebf b\u1ed9 nh\u1eadn di\u1ec7n v\u0103n ph\u00f2ng<\/p><\/span><\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">Blog Sao Kim<\/a><\/strong>, <strong><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/\" target=\"_blank\" rel=\"noreferrer noopener\">C\u1ea9m Nang Sao Kim<\/a><\/strong>&nbsp;<\/p>\n\n\n\n<p><strong>Facebook:<\/strong> <strong><a href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\">Sao Kim Branding<\/a><\/strong><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>: <a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f9ng Sao Kim t\u00ecm hi\u1ec3u c\u00e1ch k\u1ebft n\u1ed1i nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u1edbi chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 h\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u nh\u1ea5t qu\u00e1n, m\u1ea1nh m\u1ebd.<\/p>\n","protected":false},"author":24,"featured_media":29028,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[195],"tags":[],"class_list":["post-28998","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cam-nang"],"acf":[],"views":794,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/28998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/comments?post=28998"}],"version-history":[{"count":1,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/28998\/revisions"}],"predecessor-version":[{"id":50380,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/28998\/revisions\/50380"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media\/29028"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media?parent=28998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/categories?post=28998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/tags?post=28998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}