{"id":34382,"date":"2022-08-30T15:12:54","date_gmt":"2022-08-30T08:12:54","guid":{"rendered":"https:\/\/www.saokim.com.vn\/en\/?p=34382"},"modified":"2022-11-01T18:00:58","modified_gmt":"2022-11-01T11:00:58","slug":"tuyen-ngon-dinh-vi","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/en\/cam-nang\/tuyen-ngon-dinh-vi\/","title":{"rendered":"8 B\u01b0\u1edbc vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb (Positioning Statement)"},"content":{"rendered":"\n<p><strong>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/strong> (<strong>Positioning Statement<\/strong>) l\u00e0 l\u1eddi tuy\u00ean b\u1ed1 v\u1ec1 v\u1ecb tr\u00ed m\u00e0 (th\u01b0\u01a1ng hi\u1ec7u hay s\u1ea3n ph\u1ea9m) mu\u1ed1n m\u00ecnh c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>M\u1ed9t tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb t\u1ed1t c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng h\u00ecnh th\u00e0nh nh\u1eefng nh\u1eadn th\u1ee9c theo c\u00e1ch b\u1ea1n mong mu\u1ed1n. \u0110\u00e2y l\u00e0 c\u01a1 h\u1ed9i d\u1eabn t\u1edbi th\u00e0nh c\u00f4ng nhanh ch\u00f3ng.<\/p>\n\n\n\n<p>H\u00f4m nay, <a href=\"https:\/\/www.saokim.com.vn\/en\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim<\/strong><\/a> s\u1ebd chia s\u1ebb v\u1edbi b\u1ea1n c\u1ee5 th\u1ec3 h\u01a1n v\u1ec1 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb v\u00e0 <strong>c\u00e1ch vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/strong> ph\u00f9 h\u1ee3p v\u1edbi th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Tr\u01b0\u1edbc ti\u00ean, h\u00e3y hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">1. Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb (Positioning Statement) l\u00e0 g\u00ec?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/positioning-statement-tuyen-ngon-dinh-vi-thuong-hieu-1.jpg\" alt=\"Positioning Statement (Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb)\" class=\"wp-image-34434\" title=\"Positioning Statement (Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb)\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/positioning-statement-tuyen-ngon-dinh-vi-thuong-hieu-1.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/positioning-statement-tuyen-ngon-dinh-vi-thuong-hieu-1-300x157.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/positioning-statement-tuyen-ngon-dinh-vi-thuong-hieu-1-768x402.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p><strong>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/strong> (<strong>Positioning Statement<\/strong>) l\u00e0 m\u1ed9t m\u00f4 t\u1ea3, l\u1eddi tuy\u00ean b\u1ed1 ng\u1eafn g\u1ecdn v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5. Ch\u00fang gi\u1ea3i th\u00edch v\u1ec1 c\u00e1ch \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau v\u00e0 x\u00e2y d\u1ef1ng nh\u1eadn th\u1ee9c trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u hay s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n<p>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb gi\u00fap thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng theo c\u00e1ch ph\u00f9 h\u1ee3p v\u00e0 l\u00e0 kh\u00f4ng th\u1ec3 thi\u1ebfu trong chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb, n\u00f3 t\u1ea1o ra m\u1ed9t t\u1ea7m nh\u00ecn r\u00f5 r\u00e0ng cho th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<p>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb gi\u1ed1ng nh\u01b0 nh\u1eefng suy ngh\u0129, nh\u1eefng mong mu\u1ed1n tr\u1eebu t\u01b0\u1ee3ng v\u1ec1 &#8220;v\u1ecb tr\u00ed&#8221; \u0111\u00e3 \u0111\u01b0\u1ee3c ph\u00e1t bi\u1ec3u th\u00e0nh l\u1eddi m\u1ed9t c\u00e1ch m\u1ea1ch l\u1ea1c. M\u1ed9t khi \u0111\u00e3 ph\u00e1t bi\u1ec3u th\u00e0nh l\u1eddi, n\u00f3 tr\u1edf n\u00ean d\u1ec5 hi\u1ec3u v\u00e0 d\u1ec5 truy\u1ec1n \u0111\u1ea1t cho ng\u01b0\u1eddi kh\u00e1c.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">2. Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u00f3 m\u1ee5c \u0111\u00edch g\u00ec?<\/h2>\n\n\n\n<p>M\u1ee5c \u0111\u00edch c\u1ee7a tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb l\u00e0 <strong>truy\u1ec1n t\u1ea3i v\u00e0 \u0111\u1ec1 xu\u1ea5t nh\u1eefng gi\u00e1 tr\u1ecb<\/strong> c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u t\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1ee5c ti\u00eau. N\u00f3 c\u0169ng \u0111\u1ecbnh h\u00ecnh <strong>danh t\u00ednh, m\u1ee5c \u0111\u00edch v\u00e0 c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m n\u1ed5i b\u1eadt<\/strong> c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u nh\u1eb1m <strong>x\u00e2y d\u1ef1ng nh\u1eadn th\u1ee9c<\/strong> theo c\u00e1ch ch\u00fang ta mu\u1ed1n, t\u1eeb \u0111\u00f3 g\u00f3p ph\u1ea7n \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<p>\u0110\u1ec3 t\u1ea1o ra tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb, b\u1ea1n s\u1ebd c\u1ea7n tr\u1ea3 l\u1eddi m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>B\u1ea1n ph\u1ee5c v\u1ee5 ai?<\/li><li>B\u1ea1n cung c\u1ea5p gi\u00e1 tr\u1ecb g\u00ec?<\/li><li>C\u00e1ch b\u1ea1n \u0111\u1ecbnh v\u1ecb gi\u00e1 tr\u1ecb \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o?<\/li><li>T\u1ea1i sao b\u1ea1n kinh doanh?<\/li><li>\u0110i\u1ec1u g\u00ec khi\u1ebfn b\u1ea1n kh\u00e1c bi\u1ec7t so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7?<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>C\u00f3 m\u1ed9t s\u1ed1 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb v\u1edbi c\u00e1c tuy\u00ean b\u1ed1 ph\u1ed5 bi\u1ebfn kh\u00e1c trong x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Tuy\u00ean b\u1ed1 s\u1ee9 m\u1ec7nh: Tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi &#8220;l\u00e0 g\u00ec?&#8221;<\/li><li>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb: Tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi &#8220;t\u1ea1i sao?&#8221;<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Tuy\u00ean b\u1ed1 gi\u00e1 tr\u1ecb: T\u1ed5ng quan v\u1ec1 l\u1ee3i \u00edch m\u00e0 s\u1ea3n ph\u1ea9m mang l\u1ea1i<\/li><li>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb: Kh\u00f4ng ch\u1ec9 x\u00e1c \u0111\u1ecbnh c\u00e1c l\u1ee3i \u00edch kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u00f2n cho h\u1ecd bi\u1ebft l\u00fd do s\u00e2u xa t\u1ea1i sao n\u00ean s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/li><\/ul>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">3. 7 Y\u1ebfu t\u1ed1 c\u1ea7n ch\u00fa \u00fd khi vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/h2>\n\n\n\n<p>\u0110\u1ec3 vi\u1ebft n\u00ean tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb t\u1ed1t, b\u1ea1n c\u1ea7n hi\u1ec3u v\u1ec1 c\u00e1ch \u0111\u1ecbnh v\u1ecb c\u1ee7a m\u00ecnh, x\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng 7 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i sau \u0111\u00e2y:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1201\" height=\"801\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-yeu-to-can-luu-y-khi-viet-tuyen-ngon-dinh-vi.jpg\" alt=\"7 Y\u1ebfu t\u1ed1 c\u1ea7n ch\u00fa \u00fd khi vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb\" class=\"wp-image-34407\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-yeu-to-can-luu-y-khi-viet-tuyen-ngon-dinh-vi.jpg 1201w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-yeu-to-can-luu-y-khi-viet-tuyen-ngon-dinh-vi-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-yeu-to-can-luu-y-khi-viet-tuyen-ngon-dinh-vi-768x512.jpg 768w\" sizes=\"(max-width: 1201px) 100vw, 1201px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 1: \u0110\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau<\/h3>\n\n\n\n<p>B\u1ea1n \u0111ang nh\u1eafm \u0111\u1ebfn nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau n\u00e0o? Ch\u00e2n dung kh\u00e1ch h\u00e0ng l\u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n ra sao?<\/p>\n\n\n\n<p>B\u1ea1n n\u00ean nh\u1edb r\u1eb1ng, 80% l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n do m\u1ed9t nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee5 th\u1ec3 mang l\u1ea1i. Do \u0111\u00f3, cho d\u00f9 b\u1ea5t k\u1ef3 ai c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, b\u1ea1n v\u1eabn c\u1ea7n x\u00e1c \u0111\u1ecbnh r\u00f5 ch\u00e2n dung nh\u00f3m t\u1ea1o ra 80% l\u1ee3i nhu\u1eadn.<\/p>\n\n\n\n<p>M\u00f4 t\u1ea3 r\u00f5 r\u00e0ng v\u1ec1 h\u1ecd cho b\u1ea1n nh\u1eefng d\u1eef ki\u1ec7n c\u01a1 s\u1edf \u0111\u1ec3 t\u1ea1o ra tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb thu h\u00fat h\u1ecd.<\/p>\n\n\n\n<p>\u0110i\u1ec1u quan tr\u1ecdng, nh\u1eafm v\u00e0o m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3 mang l\u1ea1i hi\u1ec7u qu\u1ea3 h\u01a1n l\u00e0 t\u1ea1o ra vi\u1ec7c t\u1ea1o ra tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb chung chung.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 2: S\u1ea3n ph\u1ea9m<\/h3>\n\n\n\n<p>T\u1ea1o tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb ph\u1ea3i g\u1eafn li\u1ec1n v\u1edbi s\u1ea3n ph\u1ea9m. Tuy nhi\u00ean, tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb n\u00ean g\u1eafn v\u1edbi l\u1ee3i \u00edch thay v\u00ec t\u00ednh n\u0103ng.<\/p>\n\n\n\n<p>B\u1ea1n n\u00ean suy ngh\u0129 v\u1ec1 nh\u1eefng g\u00ec m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c sau khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n m\u00e0 kh\u00f4ng ph\u1ea3i suy ngh\u0129 v\u1ec1 v\u1edbi s\u1ed1 ti\u1ec1n X h\u1ecd mua \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m c\u00f3 t\u00ednh n\u0103ng Y.<\/p>\n\n\n\n<p>H\u00e3y k\u1ec3 cho h\u1ecd c\u00e2u chuy\u1ec7n \u0111\u1ec3 d\u1eabn d\u1eaft h\u1ecd \u0111\u1ebfn v\u1edbi t\u01b0\u01a1ng lai thay v\u00ec t\u1eadp trung v\u00e0o th\u1ee9 h\u1ecd b\u1ecf ra \u1edf hi\u1ec7n t\u1ea1i.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 3: Th\u1ecb tr\u01b0\u1eddng<\/h3>\n\n\n\n<p>X\u00e1c \u0111\u1ecbnh ph\u00e2n kh\u00fac c\u1ee5 th\u1ec3 c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Tr\u1ea3 l\u1eddi nh\u1eefng c\u00e2u h\u1ecfi nh\u01b0:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Kh\u00e1ch h\u00e0ng \u0111ang \u1edf \u0111\u00e2u?<\/li><li>H\u1ecd t\u00ecm mua s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 \u1edf n\u01a1i n\u00e0o?<\/li><li>\u0110\u1ed1i th\u1ee7 n\u00e0o \u0111ang nh\u1eafm t\u1edbi c\u00f9ng ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng? H\u1ecd cung c\u1ea5p c\u00e1c gi\u00e1 tr\u1ecb n\u00e0o v\u00e0 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a h\u1ecd ra sao?<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Hi\u1ec3u r\u00f5 r\u00e0ng v\u1ec1 th\u1ecb tr\u01b0\u1eddng b\u1ea1n nh\u1eafm t\u1edbi v\u00e0 c\u00e1ch \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n \u0111ang l\u00e0m gi\u00fap b\u1ea1n bi\u1ebft c\u00e1ch l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 tuy\u00ean ng\u00f4n ph\u00f9 h\u1ee3p v\u00e0 n\u1ed5i b\u1eadt h\u01a1n.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 4: N\u1ed7i \u0111au kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n<p>Kh\u00e1ch h\u00e0ng c\u1ea7n &#8220;thu\u1ed1c gi\u1ea3m \u0111au&#8221; \u0111\u1ec3 xoa d\u1ecbu &#8220;n\u1ed7i \u0111au&#8221; c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p>N\u1ed7i \u0111au th\u00fac \u0111\u1ea9y h\u1ecd h\u00e0nh \u0111\u1ed9ng nhanh h\u01a1n.<\/p>\n\n\n\n<p>N\u1ed7i \u0111au \u0111\u01b0\u1ee3c xoa d\u1ecbu khi\u1ebfn h\u1ecd h\u00e0i l\u00f2ng cao h\u01a1n.<\/p>\n\n\n\n<p>V\u00ec th\u1ebf, \u0111\u1ea7u ti\u00ean b\u1ea1n c\u1ea7n ph\u1ea3i x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec3m \u0111au v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u1ea7n ph\u1ea3i gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c n\u1ed7i \u0111au c\u1ee7a h\u1ecd. Sau \u0111\u00f3, tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ee5 c\u1ee7a b\u1ea1n ph\u1ea3i n\u00f3i r\u00f5 l\u00ean \u0111i\u1ec1u \u0111\u00f3.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 5: L\u1eddi h\u1ee9a th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n<p>Th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n c\u1ea7n cung c\u1ea5p m\u1ed9t l\u1eddi h\u1ee9a, h\u1ee9a s\u1ebd gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng ra sao v\u00e0 \u0111\u00e2y c\u0169ng ch\u00ednh l\u00e0 \u0111i\u1ec1u m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c sau khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 6: B\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n<p>B\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u l\u00e0 ch\u00ednh l\u00e0 \u0111i\u1ec3m \u0111\u1eb7c s\u1eafc c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. N\u00f3 bao g\u1ed3m c\u1ea3 nh\u1eefng y\u1ebfu t\u1ed1 tr\u1ef1c quan, h\u1eefu h\u00ecnh (ch\u1eb3ng h\u1ea1n nh\u01b0 thi\u1ebft k\u1ebf logo) v\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 \u00edt tr\u1ef1c quan (ch\u1eb3ng h\u1ea1n nh\u01b0 gi\u00e1 tr\u1ecb ho\u1eb7c ph\u00e1t ng\u00f4n).<\/p>\n\n\n\n<p>B\u1ea3n s\u1eafc th\u01b0\u01a1ng hi\u1ec7u gi\u00fap b\u1ea1n tr\u1edf n\u00ean kh\u00e1c bi\u1ec7t v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 gi\u00fap b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 c\u00f4ng nh\u1eadn t\u1eeb c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e0ecff\"><em>Xem ngay: D\u1ecbch v\u1ee5 <a href=\"https:\/\/www.saokim.com.vn\/en\/dich-vu\/thiet-ke-logo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>thi\u1ebft k\u1ebf logo chuy\u00ean nghi\u1ec7p<\/strong><\/a>, n\u00e2ng t\u1ea7m th\u01b0\u01a1ng hi\u1ec7u<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">Y\u1ebfu t\u1ed1 7: Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i<\/h3>\n\n\n\n<p>Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecbnh h\u01b0\u1edbng c\u00e1ch \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh. Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i l\u00e0 s\u1ee3i d\u00e2y li\u00ean k\u1ebft kh\u00e1ch h\u00e0ng v\u00e0 th\u01b0\u01a1ng hi\u1ec7u l\u1ea1i v\u1edbi nhau. Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u0169ng c\u1ea7n xem x\u00e9t gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i \u0111\u1ec3 t\u00ecm c\u00e1ch th\u1ec3 hi\u1ec7n ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n<p><em>L\u01b0u \u00fd: B\u1ea1n n\u00ean vi\u1ebft <a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/tam-nhin-va-su-menh\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>t\u1ea7m nh\u00ecn v\u00e0 s\u1ee9 m\u1ec7nh<\/strong><\/a> tr\u01b0\u1edbc khi vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb.<\/em><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">4. 8 B\u01b0\u1edbc vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/h2>\n\n\n\n<p>Sau khi \u0111\u00e3 xem x\u00e9t k\u1ef9 c\u00e0ng c\u00e1c y\u1ebfu t\u1ed1, b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb theo nh\u1eefng b\u01b0\u1edbc sau:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-buoc-viet-tuyen-ngon-dinh-vi.jpg\" alt=\"C\u00e1c b\u01b0\u1edbc vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb\" class=\"wp-image-34410\" title=\"C\u00e1c b\u01b0\u1edbc vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-buoc-viet-tuyen-ngon-dinh-vi.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-buoc-viet-tuyen-ngon-dinh-vi-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/cac-buoc-viet-tuyen-ngon-dinh-vi-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 1. X\u00e1c \u0111\u1ecbnh ch\u00e2n dung kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n<p>Nh\u01b0 \u0111\u00e3 n\u00f3i \u1edf tr\u00ean, y\u1ebfu t\u1ed1t quan tr\u1ecdng \u0111\u1ec3 t\u1ea1o ra m\u1ed9t tuy\u00ean ng\u00f4n th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t l\u00e0 ph\u1ea3i hi\u1ec3u kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>\u0110\u1ea7u ti\u00ean, b\u1ea1n c\u1ea7n t\u1ea1o ra b\u1ea3n ch\u00e2n dung kh\u00e1ch h\u00e0ng gi\u00fap h\u00ecnh d\u0169ng r\u00f5 r\u00e0ng v\u1ec1 m\u1ee5c ti\u00eau, \u0111\u1ed9ng l\u1ef1c&#8230; c\u1ee7a h\u1ecd<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2021\/07\/chan-dung-khach-hang-muc-tieu.png\" alt=\"Ch\u00e2n dung kh\u00e1ch h\u00e0ng\" class=\"wp-image-6827\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/07\/chan-dung-khach-hang-muc-tieu.png 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/07\/chan-dung-khach-hang-muc-tieu-300x157.png 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2021\/07\/chan-dung-khach-hang-muc-tieu-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">V\u00ed d\u1ee5 b\u1ea3n ch\u00e2n dung kh\u00e1ch h\u00e0ng<\/p>\n\n\n\n<p>Sau \u0111\u00f3, kh\u00e1m ph\u00e1 xem suy ngh\u0129 s\u00e2u h\u01a1n c\u1ee7a h\u1ecd v\u1ec1 s\u1ea3n ph\u1ea9m dich v\u1ee5 h\u1ecd \u0111ang t\u00ecm ki\u1ebfm \u0111\u1ec3 gi\u1ea3i quy\u1ebft n\u1ed7i \u0111au.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1200\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2022\/06\/thau-hieu-khach-hang.jpg\" alt=\"th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng\" class=\"wp-image-31291\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/06\/thau-hieu-khach-hang.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/06\/thau-hieu-khach-hang-300x300.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/06\/thau-hieu-khach-hang-768x768.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>H\u00ecnh dung r\u00f5 r\u00e0ng v\u1ec1 th\u1eddi \u0111i\u1ec3m khi kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u1ea7n s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n nh\u1ea5t \u0111\u1ec3 t\u1ea1o ra tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u00f3 s\u1ee9c m\u1ea1nh.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>&gt; \u0110\u1ecdc th\u00eam c\u00e1c n\u1ed9i dung gi\u00fap b\u1ea1n hi\u1ec3u kh\u00e1ch h\u00e0ng s\u00e2u s\u1eafc h\u01a1n:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/hanh-trinh-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>H\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/nghien-cuu-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nghi\u00ean c\u1ee9u th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/phuong-phap-nghien-cuu-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nghi\u00ean c\u1ee9u kh\u00e1ch h\u00e0ng<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/phong-van-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Ph\u1ecfng v\u1ea5n kh\u00e1ch h\u00e0ng<\/strong><\/a><\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 2. Ph\u00e1c th\u1ea3o s\u01a1 b\u1ed9<\/h3>\n\n\n\n<p>Sau khi \u0111\u00e3 hi\u1ec3u r\u00f5 r\u00e0ng m\u1ecdi th\u1ee9, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t b\u00fat ph\u00e1c th\u1ea3o s\u01a1 b\u1ed9 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>L\u1ea7n \u0111\u1ea7u ti\u00ean b\u1ea1n h\u00e3y c\u1ee9 tho\u1ea3i m\u00e1i vi\u1ebft ra nh\u1eefng \u0111i\u1ec1u b\u1ea1n mu\u1ed1n, b\u1ea1n cho r\u1eb1ng tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb nh\u01b0 v\u1eady l\u00e0 ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 3. L\u00e0m cho tuy\u00ean ng\u00f4n \u0111\u1ed9c \u0111\u00e1o v\u00e0 \u0111\u00e1ng nh\u1edb<\/h3>\n\n\n\n<p>Sau khi \u0111\u00e3 ph\u00e1c th\u1ea3o ban \u0111\u1ea7u. B\u1ea1n c\u1ea7n suy ngh\u0129 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb n\u00e0y tr\u1edf n\u00ean \u0111\u1ed9c \u0111\u00e1o v\u00e0 \u0111\u00e1ng nh\u1edb.<\/p>\n\n\n\n<p>Tuy\u00ean ng\u00f4n kh\u00e1c bi\u1ec7t so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. N\u1ebfu \u0111\u01b0\u1ee3c, c\u1ed1 g\u1eafng tr\u1edf n\u00ean v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, khi t\u1ea1o ra tuy\u00ean b\u1ed1 \u0111\u1ecbnh v\u1ecb, h\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n ph\u1ea3i nh\u1ea5n m\u1ea1nh v\u00e0o nh\u1eefng ph\u1ea9m ch\u1ea5t \u0111\u1eb7c bi\u1ec7t c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 4. Gi\u1eef \u0111\u00fang gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p<\/h3>\n\n\n\n<p>Tuy\u00ean b\u1ed1 \u0111\u1ecbnh v\u1ecb l\u00e0 \u0111\u01b0a ra m\u1ed9t g\u00f3c nh\u00ecn m\u1edbi cho doanh nghi\u1ec7p v\u00e0 ph\u1ea3i ph\u1ea3n \u00e1nh ch\u00ednh x\u00e1c c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>D\u00f9 l\u00e0m th\u1ebf n\u00e0o c\u0169ng kh\u00f4ng th\u1ec3 qu\u00ean \u0111\u01b0\u1ee3c b\u1ea3n ch\u1ea5t.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 5. Bao g\u1ed3m c\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb<\/h3>\n\n\n\n<p>Xem l\u1ea1i tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb \u0111\u00e3 ph\u1ea3n \u00e1nh vi\u1ec7c b\u1ea1n ph\u1ee5c v\u1ee5 cho ai? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f4ng ty c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ph\u1ee5c v\u1ee5 cho nh\u00f3m kh\u00e1ch h\u00e0ng n\u00e0y? H\u00e3y ch\u1ec9 ra h\u1ecd v\u00e0 c\u00e1ch b\u1ea1n s\u1ebd gi\u00fap h\u1ecd nh\u01b0 th\u1ebf n\u00e0o trong l\u1eddi tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 6. C\u00f4 \u0111\u1ecdng v\u00e0 \u0111\u01a1n gi\u1ea3n h\u00f3a<\/h3>\n\n\n\n<p>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c truy\u1ec1n \u0111\u1ea1t cho kh\u00e1ch h\u00e0ng \u1edf t\u1ea1i m\u1ed9t \u0111\u1ecba \u0111i\u1ec3m v\u00e0 m\u1ed9t th\u1eddi \u0111i\u1ec3m n\u00e0o \u0111\u00f3. Khi \u0111\u00f3, c\u00f3 th\u1ec3 c\u00f3 r\u1ea5t nhi\u1ec1u th\u1ee9 khi\u1ebfn kh\u00e1ch h\u00e0ng ph\u00e2n t\u00e2m.<\/p>\n\n\n\n<p>Do \u0111\u00f3, m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 c\u00f4 \u0111\u1ecdng v\u00e0 \u0111\u01a1n gi\u1ea3n h\u00f3a tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb \u0111\u1ec3 trong b\u1ea5t k\u1ef3 t\u00ecnh hu\u1ed1ng n\u00e0o c\u0169ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng truy\u1ec1n \u0111\u1ea1t.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 7. Th\u1eed nghi\u1ec7m<\/h3>\n\n\n\n<p>Khi b\u1ea1n \u0111\u00e3 vi\u1ebft tuy\u00ean b\u1ed1 \u0111\u1ecbnh v\u1ecb c\u1ee7a m\u00ecnh \u0111\u1ebfn b\u01b0\u1edbc n\u00e0y, \u0111\u1eebng t\u1ef1 cho r\u1eb1ng n\u00f3 l\u00e0 phi\u00ean b\u1ea3n t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n<p>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb t\u1ed1t ch\u1ec9 khi n\u00f3 mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao trong th\u1ef1c t\u1ebf.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, tr\u01b0\u1edbc khi \u0111\u01b0a v\u00e0o ki\u1ec3m ch\u1ee9ng trong th\u1ef1c t\u1ebf b\u1ea1n c\u1ea7n th\u1ef1c hi\u1ec7n c\u00e1c th\u1eed nghi\u1ec7m nh\u1ecf trong n\u1ed9i b\u1ed9.<\/p>\n\n\n\n<p>Th\u1eed nghi\u1ec7m bao g\u1ed3m 2 ph\u01b0\u01a1ng ph\u00e1p:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Ph\u01b0\u01a1ng ph\u00e1p 1: H\u00e3y t\u1ea1o m\u1ed9t b\u1ea3n thuy\u1ebft tr\u00ecnh \u0111\u1ea7y \u0111\u1ee7 t\u1eeb vi\u1ec7c kh\u00e1i qu\u00e1t l\u1ea1i th\u01b0\u01a1ng hi\u1ec7u\/ s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n v\u00e0 to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh b\u1ea1n t\u1ea1o ra tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb bao g\u1ed3m nh\u1eefng b\u01b0\u1edbc n\u00e0o, d\u1ef1a tr\u00ean ti\u00eau ch\u00ed n\u00e0o cho nh\u00e2n vi\u00ean, c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0&#8230; \u0111\u1ec3 th\u1eed nghi\u1ec7m. Ngo\u00e0i ra c\u0169ng c\u1ea7n th\u00eam nh\u1eefng \u0111\u1ecbnh h\u01b0\u1edbng ho\u00e0n thi\u1ec7n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c c\u00e1c \u0111\u00f3ng g\u00f3p ch\u1ea5t l\u01b0\u1ee3ng.<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Ph\u01b0\u01a1ng ph\u00e1p 2: T\u00ecm m\u1ed9t \u0111\u1ed1i t\u01b0\u1ee3ng g\u1ea7n gi\u1ed1ng v\u1edbi kh\u00e1ch h\u00e0ng l\u00fd t\u01b0\u1edfng v\u00e0 truy\u1ec1n \u0111\u1ea1t cho h\u1ecd tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb b\u1ea1n \u0111\u00e3 vi\u1ebft (\u0111\u1ea3m b\u1ea3o h\u1ecd ch\u01b0a t\u1eebng \u0111\u1ecdc tr\u01b0\u1edbc \u0111\u00f3) v\u00e0 xem x\u00e9t c\u1ea3m nh\u1eadn v\u00e0 suy ngh\u0129 c\u1ee7a h\u1ecd.<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Hai ph\u01b0\u01a1ng ph\u00e1p n\u00e0y gi\u00fap b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c c\u00e1c ph\u1ea3n h\u1ed3i theo c\u00e1ch kh\u00e1c nhau, k\u1ebft h\u1ee3p ch\u00fang \u0111\u1ec3 ho\u00e0n thi\u1ec7n tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">B\u01b0\u1edbc 8. Ho\u00e0n thi\u1ec7n tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/h3>\n\n\n\n<p>Cu\u1ed1i c\u00f9ng, h\u00e3y d\u00e0nh th\u1eddi gian ng\u1ed3i l\u1ea1i xem x\u00e9t t\u1ea5t c\u1ea3 c\u00e1c d\u1eef li\u1ec7u v\u00e0 ho\u00e0n thi\u1ec7n tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb m\u1ed9t l\u1ea7n cu\u1ed1i c\u00f9ng. (Ho\u1eb7c quay \u0111i quay l\u1ea1i quy tr\u00ecnh n\u00e0y \u0111\u1ebfn khi h\u00e0i l\u00f2ng).<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\u0110\u0103ng k\u00fd \u0111\u1ec3 nh\u1eadn nh\u1eefng n\u1ed9i dung hay nh\u1ea5t, m\u1edbi nh\u1ea5t v\u1ec1 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p t\u1eeb Sao Kim Branding<\/strong><\/p>\n\n\n\n<div class=\"tnp tnp-subscription\">\n<form method=\"post\" action=\"https:\/\/www.saokim.com.vn\/en\/?na=s\" target=\"_blank\">\n\n<input type=\"hidden\" name=\"nlang\" value=\"\"><div class=\"tnp-field tnp-field-firstname\"><label for=\"tnp-1\">T\u00ean<\/label>\n<input class=\"tnp-name\" type=\"text\" name=\"nn\" id=\"tnp-1\" value=\"\" required><\/div>\n<div class=\"tnp-field tnp-field-email\"><label for=\"tnp-2\">Email<\/label>\n<input class=\"tnp-email\" type=\"email\" name=\"ne\" id=\"tnp-2\" value=\"\" required><\/div>\n<div class=\"tnp-field tnp-field-button\"><input class=\"tnp-submit\" type=\"submit\" value=\"\u0110\u0103ng k\u00fd nh\u1eadn th\u00f4ng tin\" >\n<\/div>\n<\/form>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">5. V\u00ed d\u1ee5 v\u1ec1 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/h2>\n\n\n\n<p>Tr\u01b0\u1edbc khi b\u1ea1n b\u1eaft \u0111\u1ea7u vi\u1ebft tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb cho m\u00ecnh, h\u00e3y xem c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c \u0111ang c\u00f3 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">V\u00ed d\u1ee5 1: Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Apple<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2022\/08\/tuyen-ngon-dinh-vi-cua-apple.jpg\" alt=\"Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Apple\" class=\"wp-image-34413\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-apple.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-apple-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-apple-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p>&#8220;\u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi mu\u1ed1n c\u00f3 m\u00e1y t\u00ednh c\u00e1 nh\u00e2n ho\u1eb7c thi\u1ebft b\u1ecb di \u0111\u1ed9ng t\u1ed1t nh\u1ea5t th\u00ec Apple l\u00e0 m\u1ed9t s\u1ef1 l\u1ef1a ch\u1ecdn t\u1ed1t d\u00e0nh cho h\u1ecd. B\u1edfi v\u00ec Apple lu\u00f4n d\u1eabn \u0111\u1ea7u trong ng\u00e0nh c\u00f4ng ngh\u1ec7 v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m s\u00e1ng t\u1ea1o nh\u1ea5t. Apple nh\u1ea5n m\u1ea1nh v\u00e0o nghi\u00ean c\u1ee9u v\u00e0 c\u1ea3i ti\u1ebfn c\u00f4ng ngh\u1ec7. H\u01a1n n\u1eefa, Apple c\u00f2n th\u1ef1c hi\u1ec7n nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn s\u00e1ng t\u1ea1o kh\u00e1c nhau \u0111\u1ec3 mang \u0111\u1ebfn c\u00e1c ph\u01b0\u01a1ng ph\u00e1p kinh doanh t\u1ed1t nh\u1ea5t. H\u00e3ng c\u00f2n xem x\u00e9t t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 quy tr\u00ecnh l\u00e0m c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u00f3 c\u00f3 \u1ea3nh h\u01b0\u1edfng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 m\u00f4i tr\u01b0\u1eddng xung quanh n\u00f3.&#8221;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">V\u00ed d\u1ee5 2. Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Coca-Cola<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2022\/08\/tuyen-ngon-dinh-vi-cua-coca-cola.jpg\" alt=\"Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Coca-cola\" class=\"wp-image-34414\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-coca-cola.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-coca-cola-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-coca-cola-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p>&#8220;\u0110\u1ed1i v\u1edbi nh\u1eefng ai \u0111ang \u0111ang t\u00ecm ki\u1ebfm \u0111\u1ed3 u\u1ed1ng c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao, Coca-cola c\u00f3 th\u1ec3 cung c\u1ea5p nhi\u1ec1u l\u1ef1a ch\u1ecdn gi\u1ea3i kh\u00e1t nh\u1ea5t. M\u1ed7i l\u1ef1a ch\u1ecdn \u0111\u1ec1u t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng khi th\u01b0\u1edfng th\u1ee9c \u0111\u1ed3 u\u1ed1ng c\u1ee7a Coca-Cola. Kh\u00f4ng gi\u1ed1ng nh\u01b0 c\u00e1c \u0111\u1ed3 u\u1ed1ng kh\u00e1c, c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a Coca-Cola \u0111\u1ec1u mang l\u1ea1i ni\u1ec1m h\u1ea1nh ph\u00fac v\u00e0 t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t t\u00edch c\u1ef1c trong cu\u1ed9c s\u1ed1ng c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1ed3ng th\u1eddi th\u01b0\u01a1ng hi\u1ec7u c\u0169ng t\u1eadp trung cao \u0111\u1ed9 v\u00e0o nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.&#8221;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">V\u00ed d\u1ee5 3: Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Nike<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2022\/08\/tuyen-ngon-dinh-vi-cua-nike.jpg\" alt=\"Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Nike\" class=\"wp-image-34416\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-nike.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-nike-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-nike-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p>&#8220;V\u1edbi nh\u1eefng v\u1eadn \u0111\u1ed9ng vi\u00ean c\u1ea7n c\u00e1c trang ph\u1ee5c v\u00e0 ph\u1ee5 ki\u1ec7n th\u1ec3 thao ch\u1ea5t l\u01b0\u1ee3ng cao, Nike cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng b\u1ed9 qu\u1ea7n \u00e1o v\u00e0 gi\u00e0y th\u1ec3 thao hi\u1ec7u su\u1ea5t cao \u0111\u01b0\u1ee3c l\u00e0m b\u1eb1ng v\u1eadt li\u1ec7u ch\u1ea5t l\u01b0\u1ee3ng cao nh\u1ea5t. C\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a h\u00e3ng l\u00e0 s\u1ea3n ph\u1ea9m ti\u00ean ti\u1ebfn nh\u1ea5t trong ng\u00e0nh c\u00f4ng nghi\u1ec7p may m\u1eb7c th\u1ec3 thao b\u1edfi v\u00ec Nike cam k\u1ebft \u0111\u1ed5i m\u1edbi v\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t&#8221;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">V\u00ed d\u1ee5 4: Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Amazon<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2022\/08\/tuyen-ngon-dinh-vi-cua-amazon.jpg\" alt=\"Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a Amazon\" class=\"wp-image-34412\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-amazon.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-amazon-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-amazon-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p>&#8220;V\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng mu\u1ed1n mua nhi\u1ec1u s\u1ea3n ph\u1ea9m online trong th\u1eddi gian nhanh nh\u1ea5t, Amazon cung c\u1ea5p m\u1ed9t trang web mua h\u00e0ng m\u00e0 \u1edf \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 mua \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9. Amazon n\u1ed5i b\u1eadt h\u01a1n so v\u1edbi c\u00e1c c\u00e1c \u0111\u1ea1i l\u1ebb b\u00e1n l\u1ebb online kh\u00e1c \u1edf nh\u1eefng \u0111i\u1ec3m: N\u1ed7i \u00e1m \u1ea3nh kh\u00e1ch h\u00e0ng, ni\u1ec1m \u0111am m\u00ea \u0111\u1ed5i m\u1edbi v\u00e0 cam k\u1ebft ho\u1ea1t \u0111\u1ed9ng xu\u1ea5t s\u1eafc&#8221;<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-black-color has-text-color wp-block-heading\">V\u00ed d\u1ee5 5. Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a McDonald&#8217;s<\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.saokim.com.vn\/en\/storage\/2022\/08\/tuyen-ngon-dinh-vi-cua-macdonalds.jpg\" alt=\"Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u1ee7a McDonald's\" class=\"wp-image-34415\" srcset=\"https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-macdonalds.jpg 1200w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-macdonalds-300x200.jpg 300w, https:\/\/www.saokim.com.vn\/en\/wp-content\/uploads\/2022\/08\/tuyen-ngon-dinh-vi-cua-macdonalds-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure><\/div>\n\n\n\n<p>&#8220;\u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t nh\u00e0 h\u00e0ng ph\u1ee5c v\u1ee5 nhanh v\u1edbi tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111\u1eb7c bi\u1ec7t th\u00ec McDonald&#8217;s l\u00e0 c\u00f4ng ty d\u1eabn \u0111\u1ea7u trong ng\u00e0nh th\u1ee9c \u0103n nhanh. \u1ede \u0111\u00e2y \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn v\u1edbi d\u1ecbch v\u1ee5 th\u00e2n thi\u1ec7n v\u00e0 t\u00ednh nh\u1ea5t qu\u00e1n tr\u00ean h\u00e0ng ngh\u00ecn \u0111\u1ecba \u0111i\u1ec3m kh\u00e1c nhau. S\u1ef1 c\u1ed1ng hi\u1ebfn c\u1ee7a McDonald&#8217;s trong vi\u1ec7c c\u1ea3i thi\u1ec7n ho\u1ea1t \u0111\u1ed9ng v\u00e0 l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng c\u0169ng khi\u1ebfn McDonald&#8217;s tr\u1edf n\u00ean kh\u00e1c bi\u1ec7t ho\u00e0n to\u00e0n so v\u1edbi c\u00e1c nh\u00e0 h\u00e0ng th\u1ee9c \u0103n nhanh kh\u00e1c.&#8221;<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">6. M\u1eabu tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/h2>\n\n\n\n<p>D\u1ef1a theo nh\u1eefng v\u00ed d\u1ee5 c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u h\u00e0ng \u0111\u1ea7u, t\u00f4i c\u00f3 th\u1ec3 t\u1ea1o cho b\u1ea1n m\u1eabu tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb gi\u00fap b\u1ea1n b\u1eaft \u0111\u1ea7u nhanh v\u00e0 hi\u1ec7u qu\u1ea3 nh\u01b0 sau:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng:<\/p>\n\n\n\n<p>&#8220;<em>\u0110\u1ed1i v\u1edbi [<strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\/ kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n<\/strong>], nh\u1eefng ng\u01b0\u1eddi [<strong>\u0111i\u1ec1u th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ea7n<\/strong>], [<strong>t\u00ean th\u01b0\u01a1ng hi\u1ec7u\/ s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n<\/strong>] cung c\u1ea5p [<strong>l\u1ee3i \u00edch ch\u00ednh gi\u00fap ph\u00e2n bi\u1ec7t s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong>] b\u1edfi v\u00ec [<strong>l\u00fd do t\u1ea1i sao kh\u00e1ch h\u00e0ng n\u00ean tin t\u01b0\u1edfng v\u00e0 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n<\/strong>.]<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u1eadp trung v\u00e0o \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh:<\/p>\n\n\n\n<p><em>&#8220;\u0110\u1ed1i v\u1edbi [<strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\/ kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n<\/strong>], nh\u1eefng ng\u01b0\u1eddi [<strong>\u0111i\u1ec1u th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ea7n<\/strong>], [<strong>t\u00ean th\u01b0\u01a1ng hi\u1ec7u\/ s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n<\/strong>] cung c\u1ea5p [<strong>c\u00e1ch s\u1ea3n ph\u1ea9m gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng<\/strong>]. Kh\u00f4ng gi\u1ed1ng nh\u01b0 [<strong>\u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong>], [<strong>s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5<\/strong>] c\u1ee7a ch\u00fang t\u00f4i [<strong>\u0111i\u1ec3m kh\u00e1c bi\u1ec7t so v\u1edbi \u0111\u1ed1i th\u1ee7 th\u00fac \u0111\u1ea9y kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng v\u00e0o s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n<\/strong>].<\/em><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>D\u1ef1a tr\u00ean m\u1eabu tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb tr\u00ean b\u1ea1n c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n th\u00eam, b\u1ed5 sung th\u00f4ng tin chi ti\u1ebft kh\u00e1c \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi th\u1ef1c t\u1ebf doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>M\u1ed7i doanh nghi\u1ec7p l\u00e0 duy nh\u1ea5t v\u00e0 c\u00f3 th\u1ec3 kh\u00f4ng \u0111i theo m\u1ed9t ti\u00eau chu\u1ea9n n\u00e0o c\u1ea3, nh\u01b0ng h\u00e3y \u0111\u1ea3m b\u1ea3o tuy\u00ean ng\u00f4n th\u01b0\u01a1ng hi\u1ec7u c\u00f3 m\u1ed9t s\u1ed1 \u0111i\u1ec3m ch\u00ednh (hi\u1ec7u qu\u1ea3 \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m ch\u1ee9ng):<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/li><li>Nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/li><li>Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1ebd \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng nh\u01b0 th\u1ebf n\u00e0o<\/li><li>\u0110i\u1ec3m kh\u00e1c bi\u1ec7t v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/li><li>L\u00fd do t\u1ea1i sao kh\u00e1ch h\u00e0ng n\u00ean mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n (c\u00f3 th\u1ec3 v\u01b0\u1ee3t qua t\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m)<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\">T\u1ea1m k\u1ebft v\u1ec1 tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/h2>\n\n\n\n<p><strong>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb<\/strong> gi\u00fap h\u00ecnh th\u00e0nh nh\u1eefng nh\u1eadn th\u1ee9c theo c\u00e1ch b\u1ea1n mu\u1ed1n, n\u00f3 t\u1ea1o ra m\u1ed9t t\u1ea7m nh\u00ecn r\u00f5 r\u00e0ng cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>T\u1ea1o tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb c\u0169ng l\u00e0 m\u1ed9t l\u1ea7n xem x\u00e9t l\u1ea1i c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n tr\u1edf th\u00e0nh v\u00e0 mu\u1ed1n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng nh\u00ecn nh\u1eadn nh\u01b0 th\u1ebf n\u00e0o. \u0110i\u1ec1u n\u00e0y r\u1ea5t c\u00f3 l\u1ee3i cho vi\u1ec7c \u0111\u1ecbnh h\u00ecnh c\u00e1c ho\u1ea1t \u0111\u1ed9ng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e0ecff\">&gt; B\u1ea1n mu\u1ed1n x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u b\u00e0i b\u1ea3n v\u00e0 c\u1ea7n t\u00ecm \u0111\u1ed1i t\u00e1c \u0111\u1ed3ng h\u00e0nh? H\u00e3y li\u00ean h\u1ec7 v\u1edbi Sao Kim Branding ngay qua <strong><a href=\"tel:0964699499\" target=\"_blank\" rel=\"noreferrer noopener\">0964.699.499<\/a><\/strong> \/ <a href=\"mailto:contact@saokim.com.vn\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>contact@saokim.com.vn<\/strong><\/a>. Ho\u1eb7c g\u1eedi y\u00eau c\u1ea7u <a href=\"https:\/\/www.saokim.com.vn\/en\/bao-gia-chi-phi-xay-dung-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>t\u01b0 v\u1ea5n x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a> t\u1ea1i \u0111\u00e2y.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u0110\u1ecdc th\u00eam c\u00e1c ki\u1ebfn th\u1ee9c h\u1eefu \u00edch v\u1ec1 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u:<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/corporate-branding\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Corporate Branding<\/strong><\/a> &#8211; Quy tr\u00ecnh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u theo m\u00f4 h\u00ecnh t\u1ed5ng c\u00f4ng ty, t\u1eadp \u0111o\u00e0n<\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/xay-dung-chien-luoc-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/xay-dung-thuong-hieu\/6-buoc-thiet-ke-thuong-hieu-chuan-quoc-te\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Quy tr\u00ecnh thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/7-buoc-lap-ke-hoach-truyen-thong-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>K\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/trai-nghiem-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Thi\u1ebft k\u1ebf tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><\/a><\/li><li><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/trai-nghiem-thuong-hieu\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Thi\u1ebft k\u1ebf tr\u1ea3i nghi\u1ec7m th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/a><\/li><li><strong><a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/brand-loyalty\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brand Loyalty<\/a> <\/strong>&#8211; X\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u<\/li><\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Follow c\u00e1c b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a Sao Kim t\u1ea1i:&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.saokim.com.vn\/en\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Blog Sao Kim<\/strong><\/a>,&nbsp;<a href=\"https:\/\/www.saokim.com.vn\/en\/cam-nang\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>C\u1ea9m Nang Sao Kim<\/strong><\/a>&nbsp;<\/p>\n\n\n\n<p><strong>Facebook:<\/strong>&nbsp;<a href=\"https:\/\/www.facebook.com\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p><strong>Case study Behance<\/strong>:&nbsp;<a href=\"https:\/\/www.behance.net\/saokimbranding\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Sao Kim Branding<\/strong><\/a><\/p>\n\n\n\n<p>#SaoKim #SaoKimBranding #SaoKimGroup #PositioningStatement #TuyenNgonThuongHieu<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tuy\u00ean ng\u00f4n \u0111\u1ecbnh v\u1ecb (Positioning Statement) l\u00e0 l\u1eddi tuy\u00ean b\u1ed1 v\u1ec1 v\u1ecb tr\u00ed m\u00e0 (th\u01b0\u01a1ng hi\u1ec7u hay s\u1ea3n ph\u1ea9m) mu\u1ed1n m\u00ecnh c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.<\/p>\n","protected":false},"author":24,"featured_media":34434,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[195],"tags":[],"class_list":["post-34382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cam-nang"],"acf":[],"views":2364,"_links":{"self":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/34382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/comments?post=34382"}],"version-history":[{"count":1,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/34382\/revisions"}],"predecessor-version":[{"id":55909,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/posts\/34382\/revisions\/55909"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media\/34434"}],"wp:attachment":[{"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/media?parent=34382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/categories?post=34382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saokim.com.vn\/en\/wp-json\/wp\/v2\/tags?post=34382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}