{"id":45711,"date":"2023-08-29T12:09:19","date_gmt":"2023-08-29T05:09:19","guid":{"rendered":"https:\/\/www.saokim.com.vn\/en\/?p=45711"},"modified":"2023-09-06T11:50:42","modified_gmt":"2023-09-06T04:50:42","slug":"300-ceo-chuyen-gia-da-nganh-tham-du-su-kien-don-song-tang-truong","status":"publish","type":"post","link":"https:\/\/www.saokim.com.vn\/en\/ban-tin-sao-kim\/300-ceo-chuyen-gia-da-nganh-tham-du-su-kien-don-song-tang-truong\/","title":{"rendered":"300+ CEO, chuy\u00ean gia \u0111a ng\u00e0nh tham d\u1ef1 s\u1ef1 ki\u1ec7n “\u0110\u00f3n s\u00f3ng t\u0103ng tr\u01b0\u1edfng”"},"content":{"rendered":"\n

S\u1ef1 ki\u1ec7n “\u0110\u00f3n s\u00f3ng t\u0103ng tr\u01b0\u1edfng – Chi\u1ebfn l\u1ee3c ng\u01b0\u1ee3c d\u00f2ng \u0111\u1ec3 \u0111\u1ed9t ph\u00e1 Doanh thu” do Sao Kim Branding, SEODO, ColorMedia t\u1ed5 ch\u1ee9c t\u1ea1i Tr\u1ed1ng \u0110\u1ed3ng Palace \u0111\u00e3 di\u1ec5n ra th\u00e0nh c\u00f4ng t\u1ed1t \u0111\u1eb9p v\u00e0o ng\u00e0y 25.08 v\u1eeba qua v\u1edbi s\u1ef1 tham d\u1ef1 c\u1ee7a h\u01a1n 300 \u0111\u1ea1i di\u1ec7n l\u00e0 CEO, c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd \u0111\u1ebfn t\u1eeb c\u00e1c doanh nghi\u1ec7p kh\u00e1c nhau t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

Nh\u1eefng chia s\u1ebb t\u1eeb c\u00e1c v\u1ecb di\u1ec5n gi\u1ea3 \u0111\u00e3 mang \u0111\u1ebfn cho \u0111\u1ea1i bi\u1ec3u m\u1ed9t g\u00f3c nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 qu\u00e1 tr\u00ecnh \u0111\u1ecbnh h\u00ecnh v\u00e0 ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p qua vi\u1ec7c x\u00e2y d\u1ef1ng Th\u01b0\u01a1ng hi\u1ec7u, T\u1ed1i \u01b0u ho\u00e1 SEO, t\u1edbi t\u1ea1o ra n\u1ed9i dung Video h\u1ea5p d\u1eabn v\u00e0 c\u1ea3 Chi\u1ebfn l\u01b0\u1ee3c B\u00e1n h\u00e0ng.<\/p>\n\n\n

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\"dai-dien-sce-phat-bieu-tai-su-kien\"<\/figure>\n<\/div>\n\n\n

Nguy\u1ec5n H\u1ea3i H\u00f9ng – Ph\u00f3 Gi\u00e1m \u0111\u1ed1c Trung t\u00e2m H\u1ed7 tr\u1ee3 doanh nghi\u1ec7p H\u00e0 N\u1ed9i – S\u1edf K\u1ebf ho\u1ea1ch v\u00e0 \u0110\u1ea7u t\u01b0 th\u00e0nh ph\u1ed1 H\u00e0 N\u1ed9i ph\u00e1t bi\u1ec3u khai m\u1ea1c s\u1ef1 ki\u1ec7n<\/em><\/p>\n\n\n\n

T\u1ea1i bu\u1ed5i chia s\u1ebb, CEO & Founder c\u1ee7a Sao Kim Branding<\/strong><\/a> – \u00d4ng Nguy\u1ec5n Thanh Tu\u1ea5n \u0111\u00e3 gi\u00fap cho c\u00e1c doanh nghi\u1ec7p hi\u1ec3u \u0111\u01b0\u1ee3c r\u00f5 h\u01a1n v\u1ec1 qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tinh g\u1ecdn \u0111\u01b0\u1ee3c \u0111\u00fac r\u00fat t\u1eeb kinh nghi\u1ec7m 15 n\u0103m trong ng\u00e0nh.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

\u00d4ng Nguy\u1ec5n Thanh Tu\u1ea5n, CEO Sao Kim Branding chia s\u1ebb v\u1ec1 ch\u1ee7 \u0111\u1ec1 X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u trong th\u1eddi k\u1ef3 kh\u00f3 t\u1ea1i s\u1ef1 ki\u1ec7n<\/em><\/p>\n\n\n\n

C\u0169ng theo \u00f4ng Tu\u1ea5n, trong th\u1eddi k\u1ef3 kh\u00f3, vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u1eabn l\u00e0 v\u00f4 c\u00f9ng c\u1ea7n thi\u1ebft b\u1edfi gia t\u0103ng s\u1ee9c c\u1ea1nh tranh, \u0111\u1ea7u t\u01b0 l\u00e2u d\u00e0i, ai l\u00e0m s\u1edbm th\u00ec ng\u01b0\u1eddi \u0111\u00f3 s\u1ebd c\u00f3 l\u1ee3i. B\u00ean c\u1ea1nh \u0111\u00f3, trong th\u1eddi k\u1ef3 kh\u00f3 th\u00ec khi c\u00e2n nh\u1eafc h\u1ee3p t\u00e1c v\u1edbi doanh nghi\u1ec7p, kh\u00e1ch h\u00e0ng s\u1ebd c\u00e0ng c\u00f3 nhi\u1ec1u y\u00eau c\u1ea7u kh\u00f3 t\u00ednh h\u01a1n. Ch\u00ednh v\u00ec v\u1eady, vi\u1ec7c doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh s\u1ebd l\u00e0m t\u0103ng uy t\u00edn v\u00e0 gia t\u0103ng t\u1ef7 l\u1ec7 \u0111\u01b0\u1ee3c l\u1ef1a ch\u1ecdn.<\/p>\n\n\n\n

Kh\u00f4ng nh\u1eefng th\u1ebf, \u00f4ng Nguy\u1ec5n Thanh Tu\u1ea5n c\u0169ng cho bi\u1ebft, trong th\u1eddi k\u1ef3 kh\u00f3 l\u00e0 th\u1eddi \u0111i\u1ec3m t\u1ed1t nh\u1ea5t \u0111\u1ec3 l\u00e0m th\u01b0\u01a1ng hi\u1ec7u b\u1edfi s\u1ef1 c\u1ea1nh tranh trong truy\u1ec1n th\u00f4ng l\u00fac n\u00e0y \u0111ang y\u1ebfu \u0111i, c\u01a1 h\u1ed9i \u0111\u1ec3 tr\u1edf n\u00ean n\u1ed5i b\u1eadt l\u00e0 d\u1ec5 d\u00e0ng h\u01a1n. Ngo\u00e0i ra, vi\u1ec7c \u0111\u1ed3ng h\u00e0nh c\u00f9ng kh\u00e1ch h\u00e0ng \u0111i qua kh\u00f3 kh\u0103n s\u1ebd mang l\u1ea1i c\u00e1c tr\u1ea3i nghi\u1ec7m s\u00e2u s\u1eafc, \u0111\u00e1ng tr\u00e2n tr\u1ecdng h\u01a1n, \u0111\u00f3 l\u00e0 b\u01b0\u1edbc \u0111\u1ec7m m\u1ea1nh m\u1ebd \u0111\u1ec3 nh\u1ea3y v\u1ecdt khi l\u00e0n s\u00f3ng t\u0103ng tr\u01b0\u1edfng quay tr\u1edf l\u1ea1i.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

\u00d4ng Do\u00e3n Ki\u00ean – Founder & CEO t\u1ea1i SEODO chia s\u1ebb v\u1ec1 ch\u1ee7 \u0111\u1ec1 T\u1ed1i \u01b0u h\u00f3a “\u0111i\u1ec3m ch\u1ea1m s\u1ed1” b\u1eb1ng SEO k\u1ebft h\u1ee3p v\u1edbi t\u1ed1i \u01b0u h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng.<\/em><\/p>\n\n\n\n

Theo \u00f4ng Do\u00e3n Ki\u00ean chia s\u1ebb qua 2 case study, m\u1ed7i chi\u1ebfn d\u1ecbch SEO, SEODO th\u01b0\u1eddng tri\u1ec3n khai t\u1eeb kho\u1ea3ng 6 – 12 th\u00e1ng nh\u01b0ng kh\u1ea3 n\u0103ng duy tr\u00ec b\u1ec1n v\u1eefng l\u00e0 tr\u00ean 3 n\u0103m v\u1edbi chi ph\u00ed duy tr\u00ec r\u1ea5t th\u1ea5p.<\/p>\n\n\n\n

Nh\u01b0 v\u1eady, th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i khi vi\u1ec7c b\u00e1n h\u00e0ng tr\u1edf n\u00ean kh\u00f3 kh\u0103n, doanh nghi\u1ec7p n\u00ean xem x\u00e9t \u0111\u1ea7u t\u01b0 t\u1ed1i \u01b0u h\u00f3a k\u00eanh SEO \u0111\u1ec3 t\u0103ng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn v\u00e0 gi\u1ea3m chi ph\u00ed marketing.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, v\u1edbi SEO kh\u00f4ng ch\u1ec9 l\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng, SEO c\u00f3 t\u00e1c d\u1ee5ng m\u1ea1nh trong vi\u1ec7c x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u tr\u1ef1c tuy\u1ebfn v\u00e0 \u0111\u00f3ng g\u00f3p l\u1edbn v\u00e0o h\u00e0nh tr\u00ecnh tr\u1ea3i nghi\u1ec7m \u0111a k\u00eanh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n

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\"ong-hoang-dung-chia-se-tai-su-kien-don-song-tang-truong\"<\/figure>\n<\/div>\n\n\n

\u00d4ng Ho\u00e0ng D\u0169ng – CEO & \u0111\u1ea1o di\u1ec5n COLORMEDIA chia s\u1ebb v\u1ec1 c\u00e1ch t\u1ea1o l\u1eadp ma tr\u1eadn video cho doanh nghi\u1ec7p<\/em><\/p>\n\n\n\n

Theo \u00f4ng Ho\u00e0ng D\u0169ng chia s\u1ebb, vi\u1ec7c ph\u00e1t tri\u1ec3n c\u1ee7a AI m\u1ea1nh m\u1ebd trong n\u0103m 2023 \u0111\u00e3 th\u00fac \u0111\u1ea9y s\u1ef1 c\u1ea1nh tranh tr\u00ean Digital l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi, n\u1ed9i dung d\u1ea1ng text d\u1ec5 d\u00e0ng b\u1ecb b\u00e3o h\u00f2a, doanh nghi\u1ec7p ph\u1ea3i t\u00ecm c\u00e1ch \u0111a d\u1ea1ng h\u00f3a n\u1ed9i dung n\u1ebfu kh\u00f4ng mu\u1ed1n b\u1ecb b\u1ecf l\u1ea1i.<\/p>\n\n\n\n

AI ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u0169ng g\u00f3p ph\u1ea7n l\u00e0m cho vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c video tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n bao gi\u1edd h\u1ebft, gi\u1edd \u0111\u00e2y ch\u1ec9 v\u1edbi chi ph\u00ed r\u1ea5t nh\u1ecf, doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 th\u1ec3 t\u1ef1 s\u1ea3n xu\u1ea5t c\u00e1c d\u1ea1ng daily video d\u1ec5 d\u00e0ng, gia t\u0103ng th\u00eam c\u00e1c n\u1ed9i dung mang t\u00ednh tr\u1ea3i nghi\u1ec7m, th\u1ef1c t\u1ebf h\u01a1n v\u00e0o vi\u1ec7c t\u1ea1o d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, th\u00fac \u0111\u1ea9y b\u00e1n h\u00e0ng.<\/p>\n\n\n\n

Video c\u0169ng l\u00e0 m\u1ed9t \u0111i\u1ec3m \u0111\u1ea7u t\u01b0 t\u1ed1t \u0111\u1ec3 tr\u00e1nh kh\u1ecfi s\u1ef1 c\u1ea1nh tranh kh\u1ed1c li\u1ec7t c\u1ee7a “content d\u1ea1ng b\u00e0i vi\u1ebft”, gia t\u0103ng gi\u00e1 tr\u1ecb cho SEO.<\/p>\n\n\n

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\"ong-nguyen-thanh-tung-chia-se-tai-su-kien-don-song-tang-truong\"<\/figure>\n<\/div>\n\n\n

Chuy\u00ean gia Xu\u00e2n T\u00f9ng chia s\u1ebb v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c kinh doanh cho doanh nghi\u1ec7p<\/em><\/p>\n\n\n\n

L\u00e0 m\u1ed9t chuy\u00ean gia n\u1ed5i ti\u1ebfng, c\u1ef1u gi\u00e1m \u0111\u1ed1c b\u00e1n h\u00e0ng c\u1ee7a P&G, \u00f4ng Xu\u00e2n T\u00f9ng c\u00f3 m\u1ed9t c\u00e1ch l\u00e0m \u0111\u01a1n gi\u1ea3n v\u00e0 hi\u1ec7u qu\u1ea3 \u0111\u1ec3 s\u1ed1ng s\u00f3t trong th\u1eddi k\u00fd kh\u00f3 kh\u0103n – \u0111\u00f3 ch\u00ednh l\u00e0 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng th\u00edch nghi v\u1edbi th\u1eddi k\u1ef3 kh\u00f3 nhanh ch\u00f3ng.<\/p>\n\n\n\n

B\u00e1n h\u00e0ng v\u1eabn l\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u1ed1t l\u00f5i duy tr\u00ec doanh nghi\u1ec7p, do \u0111\u00f3 c\u00e1c kinh nghi\u1ec7m c\u1ee7a \u00f4ng \u0110\u1ed7 Xu\u00e2n T\u00f9ng \u0111\u01b0\u1ee3c c\u00e1c CEO tham d\u1ef1 \u0111\u00e1nh gi\u00e1 r\u1ea5t cao.<\/p>\n\n\n\n

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